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MAY 2013 PUBLICATION LICENSED BY IMPZ Incessant pressure on the Gulf Cooperation Council (GCC) region’s water resources means reuse is likely to grow FIVE STEPS FOR SAFE WATER REUSE

Power & Water Middle East

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POWER & WATER MIDDLE EAST is a monthly magazine focusing on the power and water sectors in the Middle East, vital to the region’s well-being, security and growth.

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Page 1: Power & Water Middle East

MA

Y 2

013

publication licensed by impz

Incessant pressure on the Gulf Cooperation Council (GCC) region’s water resources means reuse is likely to grow

five steps for safe water reuse

Page 2: Power & Water Middle East

2 POWER & WATER MIDDLE EAST / MAY 2013

Freja 400 the latest in Protection Testing

n Fully automated testing using FREJA win softwaren High current, high power output (60 A/300 VArms) per phasen Operate with or without an external PCn IEC 61850 test capabilities

Megger LimitedDubai Internet CityDubaiUAET: 00971 4443 5489E: [email protected]

www.megger.com

Page 3: Power & Water Middle East

POWER & WATER MIDDLE EAST / MAY 2013 3

CONTENTS May 2013

editor’s note

Mosaic

round up

in the region

at large

18/ ifC invests in smart energy solutions 20/ siemens partners Qatar’s first passivhaus pilot

Concentrating on solarSantiago Seage, CEO, Abengoa Solar on why Shams 1 represents a strategic milestone for his company and CSP technology’s future prospects.

solar-powered irrigation Dubai municipality’has set a precedent with the region’s first solar-powered wastewater irrigation system.

Chasing HarmonyWhile developed economies are moving towards harmonisation of standards for industrial valves, emerging economies seem to be on the opposite trajectory.

shale and international energy securityThe shale boom has major implications for US and other countries’ energy security; however, the effects of US progress towards self-sufficiency may be overstated

finding the money Moheet Vishwas analyses the funding challenges for renewable energy projects

• ABB • ROCkWEll AUTOMATIOn

return of the dragon Ducab has devised a unique annual rewards programme that strengthens customer loyalty while boosting the bottom line

weteX 2013 Spotlight on sustainability and efficiency

Detect those faultsFriedrich Enkert, Europe/CIS Sales Director, Megger explains how to diagnose faulty cables even if you’ve tried everything!

Discovering the next big trendA whirlwind tour of mega trends that are poised to transform businesses, markets and our personal lives.

advantage productivityBernd klemm discusses the latest plastic welding machines used for building prefabricated pipeline components

4 /

8 /

10 /

12 /

16 /

industry notes

on the record

WAter enerGy neXus

VALVes

enerGy security

53/ eXPert coLuMn

56/ MArKet PLAce

53/ tenders & contrAct66/ eVents

64/ FLiP side

54/ sPeciAL rePort

test & MeAsureMent

MeGA trends

PiPes

COVER STORYfive steps to safe water reuse

Freja 400 the latest in Protection Testing

n Fully automated testing using FREJA win softwaren High current, high power output (60 A/300 VArms) per phasen Operate with or without an external PCn IEC 61850 test capabilities

Megger LimitedDubai Internet CityDubaiUAET: 00971 4443 5489E: [email protected]

www.megger.com

22

30

34

38

42

44

48

Incessant pressure on the Gulf Cooperation Council (GCC) region’s water resources means reuse is likely to grow.

24

Page 4: Power & Water Middle East

POWER & WATER MIDDLE EAST / MAY 20134

eDitor’s Note

In her address to the Clean Energy Ministerial (CEM) in new Delhi last month, International Energy Agency (IEA) Executive Director Maria van der Hoeven lamented that the drive to clean up the world’s energy system has stalled.

“Despite much talk by world leaders and despite a boom in renewable energy over the last decade, the average unit of energy produced today is basically as dirty as it was 20 years ago,” she told the gathering of countries responsible for four-fifths of global greenhouse-gas emissions. Despite all the action, especially on the renewable energy front, progress on the emissions front has been snail-like if we look at IEA’s Energy Sector Carbon Intensity Index (ESCII). The index shows how much carbon dioxide is emitted (on average) to provide a given unit of energy – it was 2.39 tonnes of CO2 per tonne of oil equivalent (tCO2/toe) in 1990, and in 2010, it had barely moved to 2.37 tCO2/toe.

A clue to the conundrum is seen in the subsequent statement that shale gas technology has triggered a switch to gas from coal in the United States but coal use expanded elsewhere, particularly in Europe, where its share has increased at the expense of natural gas.

This reminded me of a walk-through water audit I had participated in recently as an observer. Cross checking the conclusions and suggestions arrived at by a consultant for achieving greater water efficiency in that organisation, we found that the ‘technology fixes’ proposed, while correct in their own way, would actually fail to deliver. Reason: the core issue of behavioural and attitudinal change cannot be resolved through better technology alone. You put flow restrictors on taps, but what if the user keeps the tap open for a longer period? If the user flushes the toilet thrice because you have reduced the flow by half a litre, the net outcome would be the same. What you have achieved through expensive technical fixes is undone by the behaviour embedded in the end-user.

Unless we all agree that we really don’t need all the energy and water we consume, and that we can have achieve the same level of comfort with less of both, gains in one direction will always be negated by losses in another. While we may be using the cleanest coal burning technology in the market, it doesn’t mask the fact that coal is a high-carbon resource.

no quicK FiXes

Anoop k [email protected]

Water and wastewater: secure power solutions that maximize availability and efficiency for process-critical equipment, systems, and applications throughout all stages of the water treatment and distribution cycle.

Protect your uptime with tried-and-true secure power solutions from Schneider Electric.

Make the most of your energySM

Power loss poses a threat to the equipment, people, and processes you rely on. And with today’s stricter security and safety regulations, process automation, and increasing dependence on sophisticated high-tech systems, the need for uninterrupted power is critical. Add the rising cost of energy and environmental concerns into the mix, and it becomes essential to protect your power with solutions that not only meet your availability demands, but are energy efficient, too.

Why Schneider Electric is the right power protection choiceYou may know us as the market leader in delivering IT power protection, but we also offer a full range of reliable and highly efficient power protection solutions designed to safeguard business-critical applications and environments outside the IT room. Our innovative, best-of-breed products, services, and solutions provide the secure and available power you need to keep your systems up and running, while increasing efficiency, performance, and safety.

Guaranteed availability for business-critical systemsNo matter what industry you’re in, our unrivaled portfolio offers a solution that’s guaranteed to suit your specific business needs and keep your power on. Thanks to Schneider Electric™ power and energy management capabilities, in-house expertise, broad investments in R&D, and global presence, you have a trusted resource for reliable power, anywhere in the world.

©2013 Schneider Electric. All Rights Reserved. Schneider Electric, APC, Gutor and Make the most of your energy are trademarks owned by Schneider Electric Industries SAS or its affiliated companies. All other trademarks are the property of their respective owners. www.schneider-electric.com • 998-1184741_ME_C

Download any of our whitepapers within the next 30 days for FREE and enter to win and iPhone 5! Visit www.SEreply.com Key Code 34969p

> Executive summary

The Different Typesof UPS Systems

White Paper 1

Nothing is more critical for clean water than keeping the power on.

reliable power, anywhere in the world.

©2013 Schneider Electric. All Rights Reserved. Schneider Electric, APC, Gutor and Make the most of your energy are trademarks owned by Schneider Electric Industries SAS or its affiliated companies. All other trademarks are the property of their respective owners. www.schneider-electric.com

Download any of our whitepapers within the next 30 days for FREE and enter to win and iPhone 5! Visit

Executive summary

The Different Typesof UPS Systems

White Paper 1

Secure power solutions that deliver the performance you need

Products: Our complete catalog of power solutions, featuring our leading brands such as APC™ by Schneider Electric and GUTOR™, offers an unmatched range of single- and three-phase UPS units, rectifiers, inverter systems, active filters, and static transfer switches from 1 kVA to several MVAs.

Services: Schneider Electric Critical Power & Cooling Services can proactively monitor and maintain the health of your systems, protecting your investments, reducing total cost of ownership and operating expenses, and providing peace of mind throughout the equipment life cycle.

Solutions: Choosing the right combination of products and services from Schneider Electric gives you the convenience of a total solution — systems, software, and services from a single source.

34969p_PowerANDWater_ME.indd 1 4/30/13 11:41 AM

PublisherDominic De Sousa

Associate PublisherLiamWilliams•[email protected]

chief operations officerNadeemHood•[email protected]

editorAnoopKMenon•[email protected]

commercial directorGinaO’Hara•[email protected]: +971 4 375 1513

directorHarryNorman•[email protected]: +971 4 375 1502

Business development ManagerDeepKarani•[email protected]. +971 50 8585905

Business development ManagerAnnieArif•[email protected]: +971 4 375 1509

Marketing executiveJasmineKyriakou•[email protected]: +971 4 375 1506

senior designer MarlouDelaben•[email protected]

designerCrisMalapitan•[email protected]

digital services Manager IT DepartmentTroyMaagma•[email protected]

Web developerWaseemShahzad•[email protected]

ProductionJames P. TharianRajeesh M

circulationRochelle [email protected]

usA and canadakanika SaxenaDirector - north America25 kingsbridge Garden Cir. Suite 919Mississauga, On. Canada l5R [email protected]/fax: + 1 905 890 5031

Published by:

head officePO Box 13700 Dubai Media City,Off. 214Tel: +971 4 375 1500Fax: +971 4 365 9986www.powerandwater-me.comPrinted by:Printwell Printing Press llC© Copyright 2012 CPI.All rights reserved.While the publishers have made every effort to ensure the accuracy of all information in this magazine, they will not be held respon-sible for any errors therein.

Page 5: Power & Water Middle East

5POWER & WATER MIDDLE EAST / MAY 2013

Water and wastewater: secure power solutions that maximize availability and efficiency for process-critical equipment, systems, and applications throughout all stages of the water treatment and distribution cycle.

Protect your uptime with tried-and-true secure power solutions from Schneider Electric.

Make the most of your energySM

Power loss poses a threat to the equipment, people, and processes you rely on. And with today’s stricter security and safety regulations, process automation, and increasing dependence on sophisticated high-tech systems, the need for uninterrupted power is critical. Add the rising cost of energy and environmental concerns into the mix, and it becomes essential to protect your power with solutions that not only meet your availability demands, but are energy efficient, too.

Why Schneider Electric is the right power protection choiceYou may know us as the market leader in delivering IT power protection, but we also offer a full range of reliable and highly efficient power protection solutions designed to safeguard business-critical applications and environments outside the IT room. Our innovative, best-of-breed products, services, and solutions provide the secure and available power you need to keep your systems up and running, while increasing efficiency, performance, and safety.

Guaranteed availability for business-critical systemsNo matter what industry you’re in, our unrivaled portfolio offers a solution that’s guaranteed to suit your specific business needs and keep your power on. Thanks to Schneider Electric™ power and energy management capabilities, in-house expertise, broad investments in R&D, and global presence, you have a trusted resource for reliable power, anywhere in the world.

©2013 Schneider Electric. All Rights Reserved. Schneider Electric, APC, Gutor and Make the most of your energy are trademarks owned by Schneider Electric Industries SAS or its affiliated companies. All other trademarks are the property of their respective owners. www.schneider-electric.com • 998-1184741_ME_C

Download any of our whitepapers within the next 30 days for FREE and enter to win and iPhone 5! Visit www.SEreply.com Key Code 34969p

> Executive summary

The Different Typesof UPS Systems

White Paper 1

Nothing is more critical for clean water than keeping the power on.

reliable power, anywhere in the world.

©2013 Schneider Electric. All Rights Reserved. Schneider Electric, APC, Gutor and Make the most of your energy are trademarks owned by Schneider Electric Industries SAS or its affiliated companies. All other trademarks are the property of their respective owners. www.schneider-electric.com

Download any of our whitepapers within the next 30 days for FREE and enter to win and iPhone 5! Visit

Executive summary

The Different Typesof UPS Systems

White Paper 1

Secure power solutions that deliver the performance you need

Products: Our complete catalog of power solutions, featuring our leading brands such as APC™ by Schneider Electric and GUTOR™, offers an unmatched range of single- and three-phase UPS units, rectifiers, inverter systems, active filters, and static transfer switches from 1 kVA to several MVAs.

Services: Schneider Electric Critical Power & Cooling Services can proactively monitor and maintain the health of your systems, protecting your investments, reducing total cost of ownership and operating expenses, and providing peace of mind throughout the equipment life cycle.

Solutions: Choosing the right combination of products and services from Schneider Electric gives you the convenience of a total solution — systems, software, and services from a single source.

34969p_PowerANDWater_ME.indd 1 4/30/13 11:41 AM

Page 6: Power & Water Middle East

6 POWER & WATER MIDDlE EAST / MAY 2013

spotligHt

At Nynas, we’re passionate about everything to do with power.

Need to talk to a transformer oil supplier who

understands your business? One who’s local enough

to be near you, yet global enough to have the

expertise you need. Get in touch. www.nynas.com

AD_talker_SA_landscape_420x145.indd 1 2010-12-13 14.57

Mineral insulating oil is the most widely used insulating liquid for cooling and

insulation in oil-filled electrical equipment. Standard specifications and guidelines

are regularly maintained and used for purchasing and supply of virgin unused oil and also for maintenance of in-service oil.

International standard IEC 60296 is used in the electrical industry for purchasing and supply of unused mineral insulating oil. Globally it is the most widely used standard for supply of mineral oil in the electrical industry. Both users and

speCifiCatioN aND maiNteNaNCe guiDe for miNeral iNsulatiNg oil

producers realised some weakness in this standard; therefore during IEC TC10 general meeting in 2005, it was decided to revise this standard. As of FEBRUARY 2013 2012 the revised standard is now published. We urge all our customers to ask for these 2012 standards for all future requirements.

Among several improvements the revised standard address lower furfural content of the oil as well as clearer definitions of additives. Demands on testing for sulfur induced copper corrosivity were also finally formalised.

For reliable operation of oil-filled electrical equipment, monitoring and maintenance of insulating liquid is essential. The characteristics of the oil, supplied as unused, may change during service life. Therefore, the oil quality should be monitored regularly during its service life.

In many countries, power companies and electrical power authorities have established codes of practice for this purpose. In general these cover monitoring guidelines and corrective actions depending on the oil status. If a certain amount of oil deterioration is

Page 7: Power & Water Middle East

7POWER & WATER MIDDLE EAST / MAY 2013

spotligHt

At Nynas, we’re passionate about everything to do with power.

Need to talk to a transformer oil supplier who

understands your business? One who’s local enough

to be near you, yet global enough to have the

expertise you need. Get in touch. www.nynas.com

AD_talker_SA_landscape_420x145.indd 1 2010-12-13 14.57

exceeded then the possibility and risk of premature failure should be considered.

While the quantification of the risk can be very difficult, a first step involves the identification of potential effects of increased deterioration.

Physical contaminants such as water and particles can be removed from the oil restoring oil breakdown voltage, however, chemical contaminants cannot be removed by simple filtration/degassing of the oil and requires chemical treatment of the oil. This is particularly important issue for

repaired transformers and refilling of these repaired units would be best with new virgin oil.

IEC 60422 is a guide for supervision and maintenance of mineral insulating oils. This standard is now under revision to take into account development in oil and equipment technology and inclusion of the best practices currently in use worldwide. Changes are also made to use current methodology and comply with requirements and regulations affecting safety and environmental aspects.

Should you have any questions related to the above aspects, feel free to contact:

Hendrik Cosemans(General Manager nynas Middle East) Emial: [email protected]. no. 00971 4 332 71 25

Page 8: Power & Water Middle East

8 POWER & WATER MIDDLE EAST / MAY 20138

mosaiC

Bloomberg New energy finance’s projection of new power generation capacity added between 2012 and 2030. Capacity addition in renewables will be led by wind (30%) and solar (24%). In terms of power produced, the share of renewables will increase from 22% in 2012 to 37% in 2030. The scenarios are based on Bloomberg new Energy Finance’s latest projections for coal and gas prices. For gas, these assume prices stabilise in real terms at USD6, USD9 and USD11/MMBtu in the US, Europe and Asia respectively.

ClassifiCatioN 2014 mw uNits CoNtrols proJeCts

Existing Gas Turbines 1,126,000 13,000 4,000

new Gas Turbines 73,000 1,000 1,000

Existing Coal-fired 2,142,839 3,000 6,000

new Coal-fired 123,999 250 250

total 11,250

CoNtrols proJeCts at fossil-fireD power plaNts

Source: Utility Environmental Upgrade Tracking System (www.mcilvainecompany.com)

•Upstream leads spending now, but midstream needs to grow. Upstream producers now bear the brunt of HSE cost, as they spend USD0.70 per barrel of oil equivalent (BOE) – compared to midstream operators that spend less than USD0.01 per BOE. However, midstream companies now need to navigate past interest groups and journalists before every major project, especially since Enbridge’s 2010 spill in Michigan, and will need to invest accordingly.

•The US will continue to dominate spending. Over 39% of all HSE expenditure is in the United States, where spilling a single barrel of oil currently costs producers USD8,000 in penalties. Regulations from the Environmental Protection Agency (EPA) and others will keep the US the largest HSE market for the foreseeable future.

• leak containment and detection is key market. Innovations focused on leak containment and pipeline leak detection are well positioned on the lux Innovation Grid. Envirovault, AdOil, Synodon, kimtron, Opgal and Creaform 3D, all tout deployable technologies that assist maintenance personnel.

hse spend jumpsACCORDInG TO lUx RESEARCH, OIl InDUSTRY SPEnD On HEAlTH, SAFETY AnD EnVIROnMEnT WIll JUMPS 60% TO USD56 BIllIOn In 2030

Of the world’s oil reserves are held in Organisation of the Petroleum Exporting Countries (OPEC) nations, and five of the top seven countries with proven reserves are in the Middle East.

70%

1. InTEl 2. MICROSOFT 3. kOHl’S DEPARTMEnT STORES4. WHOlE FOODS MARkET5. WAl-MART STORES6. US DEPARTMEnT OF EnERGY7. STAPlES8. STARBUCkS COMPAnY-OWnED STORES9. lOCkHEED MARTIn10. APPlE 1. You will most likely live in a Mega-city which

wants to be Smart or Sustainable2. Every second mineral water bottle would be

from desalinated sources3. There will be no gender gap in the region4. Around 75% of MEnA netizens will be involved

in social networking services5. The contribution of non-oil sectors will form a

major part of GDP of the prosperous countries in the region

US COMPAnIES USInG GREEn POWER

TOP 10

Source: US Environmental Protection Agency (EPA) Green Power Partnership

WhAt WiLL the Future LooK LiKe in 2025?

25%

70%

5%

Renewable energy

Coal, gas, oil

nuclear

SOURCE: Frost & Sullivan presentation on New Mega Trends Macro to Micro Opportunities on Future Business, Cultures and Personal Lives, GIL 2013: Middle East. More on Page 44.

Page 9: Power & Water Middle East

9POWER & WATER MIDDLE EAST / MAY 2013

Page 10: Power & Water Middle East

10 POWER & WATER MIDDLE EAST / MAY 201310

rouND up

s inger Valve, a leading manufacturer of control valves, has opened a new

manufacturing and assembly plant in Taicang, China. Guests at the inauguration included Canadian Trade Commissioner in Shanghai Brooke Davis; Feng Yuliang, Vice Director Administration Committee of Taicang Economy Development Area Jiangsu Province and John McDonald, Managing Director, British Columbia Canada International Trade Investment Office - East Asia. Singer Valve will be supplying the domestic Chinese market with high quality Automatic Control Valve products manufactured locally in the new facility.

Singer ValVe openS manufacturing facility in china

The Taicang plant will mainly cater to the domestic market

pentair Middle East has appointed Ramesh nuggihalli to the position

of vice president and managing director for the company’s businesses in the Middle East. In this new position, nuggihalli will oversee Pentair’s operations in the region

pentair middle eaSt appointS new leader

and will be responsible for executing operational strategies, facilitating regional growth initiatives and expanding service and product offerings to customers across the Middle East.

With more than 1,100 employees and 11 facilities in the region, Pentair offers a full range of valves and controls, water and fluid solutions, equipment protection and thermal management products and services to major industrial customers. The Middle East operation also includes a fully integrated valves manufacturing facility in Sharjah, UAE.

e.on SelectS Ventyx Software for Strategic Smart grid

The new smart grid control centre will be installed in Malmo, Sweden

v entyx, an ABB company, has announced that E.On has selected

a comprehensive set of Ventyx software solutions to underpin its new smart grid control centre in Sweden. E.On is one of the world’s largest investor-owned power and gas companies, serving more than 26 million customers in over 30 countries. “Ultimately, smart grid is about optimising power delivery to ensure customer satisfaction,” said Peter Sigenstam, vice president and head of E.On Innovation Centre Distribution. “To support this goal, the next generation of smart grid control centres will need to handle unprecedented operational demands.” The Ventyx IT solutions implemented on top of existing Ventyx SCADA system include business analytics, network optimisation, load forecasting, demand response and distributed resource management. The control centre is anticipated to be operational in early 2014 for test and development purposes.

f lowserve has signed a collaborative agreement with Advanced Diamond

Technologies (ADT) to become the exclusive developer and supplier of diamond coated hard faces for its mechanical seals. When applied to Flowserve base materials, the ultrananocrystalline-structured diamond (UnCD) coating developed by ADT produces an exceptionally hard surface with significantly improved friction and wear characteristics. This is particularly beneficial in services requiring protection from slurry, dry running conditions and resistance to chemical corrosion. ”Because diamonds are extremely hard, extremely strong while offering low friction properties, the UnCD coating is ideal for demanding applications, such as mechanical seals for pumps,” said John Yerger, CEO and president, Advanced Diamond Technologies. ”This exclusive agreement with Flowserve for all seal-related applications is the natural culmination of the close collaboration between our companies.

flowSerVe SignS upwith adVanced diamond technologieS

t AQA and The Centre for Waste Management – Abu Dhabi (CWM)

have signed a collaboration agreement to study and develop a waste-to-energy demonstration facility at Abu Dhabi’s Dalma Island located 32-kms offshore from Abu Dhabi´s Western Region. TAQA and CWM will together develop a

taQa, cwm to deVelop waSte-to-energy demo facility

L-R Dr Saif Al Sayari, Executive Officer and Head of TAQA’s Energy Solutions division and Dr Salem Al Kaabi, CWM’s Deputy Manager signing the agreement

Page 11: Power & Water Middle East

11POWER & WATER MIDDLE EAST / MAY 2013 11

rouND up

a BB has won orders worth USD120 million from the Saudi Electricity

Company to supply power transformers. ABB will design, manufacture, supply and install the power transformers rated at 67- and 100-MVA, which will be located at substations in the western, eastern, southern and central regions of the country, where the maximum ambient temperature reaches 55 degrees Celsius with humidity, dust and salt adding to the harsh desert conditions. The functional design will also incorporate optimal insulation to address the extreme temperature and sound pressure as well as corrosion-resistant paint.

Syrinix goeS global with £2-mn funding round

waste-to-energy facility that produces one to two MW of alternative energy (sufficient to supply power to more than 200 households). Currently, waste from Dalma Island is shipped to the mainland and transported by road to landfills in Abu Dhabi. TAQA and CWM are also developing a large scale waste-to-energy plant in Abu Dhabi which will convert up to one million tonnes of municipal solid waste a year into 100MW of alternative power, sufficient to power more than 20,000 households in Abu Dhabi. This first-of-its-kind plant in the UAE is expected to begin operations in 2016-17.

s yrinix, the pipeline monitoring technology specialist, has secured

£2.1-mn of fresh investment to accelerate its growth nationally and internationally. Syrinix’s TrunkMinder technology is already being used across london by Thames Water and in connection with the Crossrail tunnelling project. TrunkMinder provides 24/7 monitoring of trunk water mains and notifies utility clients of small leaks appearing in those mains before major bursts occur. Syrinix also has a number of other products under development. Dr Paul linford, the founder of Syrinix and its Chief Technical Officer, has led the development of the company’s ‘TrunkMinder’ technology, which is now being commercially deployed across london. With related products under development, Syrinix is now ready to accelerate its business development in the Uk and beyond.

abb winS Saudi power tranSformerS order

B erson UV Systems has announced that its equipment is compliant with

guidelines on low wavelength, medium pressure disinfection from the International Ultraviolet Association (IUVA) and the American Water Works Association (AWWA) working group. According to a document released by these associations, legislators and engineers are now recommending

compliance with new uV guidelineS

the application of a correction factor for municipal drinking water medium-pressure UV systems to compensate for the effects of wavelengths less than 240nm. Pathogen surrogates used for testing have proven to react differently than actual target pathogens to these low wavelengths. Therefore, previous validation testing and modelling may have overestimated inactivation of harmful target pathogens. Berson’s systems, the company has claimed, have always blocked wavelengths less than 240nm with the use of type-240 quartz sleeves. Berson’s 240-type quartz sleeves also comply with DVGW (Germany) standards requiring low wavelength blockage to prevent nitrite formation.

a major programme to increase Bahrain’s potable water capacity has

incorporated 294 AUMA electric actuators. The modular valve control devices have been installed in over 45-kms of pipeline at the Hidd Potable Water Forwarding Station. Three new pumping stations have been built in Hidd, Salmabad and Bugawah. In addition, over 15 pumping stations have been upgraded. On completion, the potable water capacity for the region will be increased to 90 MIGD. The contractor,

auma actuatorS Support bahrain water Scheme

Ahmed Mansoor Al A’ali Company, selected AUMA’s Modbus Redundant version actuators and SIMA Master Stations. AUMA responsibilities will include actuator installation, training during commission and support. AUMA has also supplied actuators and controls for Bahrain’s Al Dur sea water desalination project.

s chneider Electric has announced the rolling out of the Energy

University Hero competition across the GCC in January, 2013. The initiative seeks to award exemplary participants in the virtual programme on a quarterly basis, beginning March 2013. In 2012, Energy University marked a 105% Increase in registrations. The company named Dinesh kumar khetani, Associate Manager - Maintenance, Tiffany Foods as the first Energy University Hero. khetani successfully completed 36 courses over a span of three months and cleared the professional energy manager (PEM) examination on in January 2013 with an overall score of 83%. The PEM certification programme was developed in cooperation with the acclaimed Institute of Energy Professionals (IEP).

Schneider electric launcheS energy uniVerSity hero

H oneywell has been selected by kuwait’s Ministry of Electricity and Water to

modernise the water distribution network that supplies more than 280 MIGD of fresh water to kuwait’s growing population. Honeywell Process Solutions’ (HPS) Experion Process knowledge System (PkS) will be deployed throughout the Azzour Water Distribution Scheme to enable operators to control a network of six different treatment plants - Ardiya, Hawally, Salmiya, Failaka Island, Adailiya and the water towers of kuwait - from a central location. This is achieved by integrating and managing multiple control systems and control rooms to simplify operations, reduce engineering costs and improve system integrity.

honeywell Selected for water project in Kuwait

Page 12: Power & Water Middle East

POWER & WATER MIDDLE EAST / MAY 201312

iN tHe regioN

Caterpillar has entered into a five-year international power projects (IPP) agreement with

Zahid Group, which recently formed a new subsidiary company, Altaaqa Global. As an IPP partner, Altaaqa Global will provide multi-megawatt temporary power solutions around the world, supported by partnerships within the worldwide Cat dealer network.

“We have been successfully serving our customers within the kingdom of Saudi Arabia since our inception,” said Fahad Y Zahid, Executive Vice President of Zahid Group. “In 2004, catering to local needs, we launched Altaaqa Alternative Solutions, which later became the world’s largest fleet owner of Cat Rental Power with more than 750MW in its inventory. Through this IPP agreement, our new subsidiary, Altaaqa Global, will enable us to strengthen our position as a leading provider of turnkey temporary power

Altaaqa Global signs IPP pact with CaterpillarAltaaqa will provide temporary power solutions from 20MW to 100MW and more, offering gas, diesel or dual fuel technology to various sectors across the globe

solutions, now at a global level.”“Zahid Group has demonstrated a

proven track record of excellent customer service for more than 60 years,” said Bill Rohner, Vice President of Electric Power at Caterpillar. “Having them as a strategic partner will help expand Caterpillar’s evolving role in the IPP market.”

Based in Dubai, United Arab Emirates, Altaaqa Global will provide fast-track and large-scale temporary power solutions from 20MW to 100MW and more, offering gas, diesel or dual fuel technology to various sectors such as oil and gas, power utilities, mining, government services, military, manufacturing and construction. Highly experienced CAT power generation consultants along with a specialised power generation team from Altaaqa Global will be aligned right from the planning phase, ensuring that the technical and logistical aspects of projects are addressed both effectively and efficiently.

Front Row (L-R) Fahad Y Zahid, Executive Vice President, Zahid Group and Bill Rohner, Vice President of Electric Power, Caterpillar at the signing ceremony.

EQUATE Petrochemical Company signed an accord with Gulf Cryo for kuwait’s Second CO2 Recovery Project. Gulf Cryo

will obtain CO2 from EQUATE’s plants to be converted and used for industrial purposes.

EQUATE President & CEO Mohammad Husain said, “EQUATE’s collaboration with Gulf Cryo is a reflection of our tagline ‘Partners in Success,’ and is an extension of EQUATE’s previous initiative of kuwait’s First CO2 Recovery Project launched in 2008. This project is not only aimed at creating added-value from the CO2, but is also a part of EQUATE’s sustainability driven efforts to protect and preserve kuwait’s environment.”

Gulf Cryo CEO naji Skaf added: “EQUATE’s plants produce commercially viable amounts of gas daily. We capture the gas that contains raw CO2, then filter and purify it at our recovery plant which is situated close to EQUATE’s manufacturing complex. This process separates CO2 and other gases to enable us to liquefy pure CO2 which is required in many industries, such as food & beverage, welding and cutting and in the manufacture of dry ice.”

Gulf Cryo is investing in kuwait’s Shuaiba Industrial Area in a pipeline that will deliver the product from EQUATE’s plants to Gulf Cryo’s production facilities. This partnership further strengthens Gulf Cryo’s long standing relationship with EQUATE which commenced in 2004.

EQUATE awards CO2 recovery projectThe project, the second of its kind in Kuwait, was awarded to Gulf Cryo

L-R - Naji Skaf of Gulf Cryo and Mohammad Hu-sain of EQUATE at the contract signing ceremony.

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POWER & WATER MIDDLE EAST / MAY 2013 13

iN tHe regioN

Siemens and its consortium partner GS E&C have handed over two combined-cycle power

plants Sohar 2 and Barka 3 to the Sultanate of Oman. Generating 750 MW each, the plants will add 1,500 MW to Oman’s existing capacity of approximately 4,500 MW.

“With the on-schedule commissioning of these two significant power plants based on reliable and proven technology from Siemens, we were able to successfully demonstrate our strong position in the Gulf region as a turnkey solutions provider,” said Dietmar Siersdorfer, CEO of Siemens Energy Middle East. “As demand for power in Oman grows, Siemens is proud to help the Sultanate meet its needs.”

Following operation in simple-cycle mode last year, Sohar 2 and Barka 3 were sub-sequently extended to combined-cycle function and went into commercial operation earlier this month. In addition to construction, Siemens has also supplied the plants with key components including two SGT5-4000F gas turbines, one SST5-5000 steam turbine, three SGen5-2000H generators, electrical equipment and SPPA-T3000 instrumentation

Siemens hands over Sohar 2 and Barka 3; the CCGT plants will increase Oman’s total installed capacity by more than 30%

Oman boosts power supply by 1,500 MW

and control system. Consortium partner GS E&C supplied the heat-recovery steam generators (HRSG) and executed the civil works as well as providing a number of items including transformers and ancillary systems as well as equipment installation.

“Through these projects we have supplied technology, but have also contributed to making power generation in Oman more environmentally friendly and efficient,” said Markus Strohmeier, CEO of Siemens Oman. “These combined-cycle power plants are among the cleanest and most sophisticated of their kind, both regionally and globally.”

Sohar 2 is located in the Sohar Industrial Park, located approximately 200 kilometers west of the capital city of Muscat. Barka 3 was erected in the immediate vicinity of the coastal city of the same name in northern Oman.

A consortium led by French utility GDF SUEZ will purchase the power generated by the project-financed plants. Al Batinah Power Company is the owner of the Sohar 2 plant while Al Suwadi Power Company owns the Barka 3 plant. GDF SUEZ holds 46% in the Barka 3 and Sohar 2 power projects,

alongside four other shareholders including Bahwan Engineering Group (22%), Sojitz Corporation (11%), Shikoku Electric Power Company (11%) and the Public Authority for Social Insurance (PASI) of Oman (10%). Both plants will be operated and maintained by Suez-Tractebel Op-eration and Maintenance Oman llC (STOMO), which is 70% owned by GDF SUEZ.

Both plants incorporate Siemens’ SGT5-4000F gas turbines

The Concorde – Corodex Group (CCG), one of

the Middle East region’s pioneering providers of fire protection, water and waste treatment and environmental services and part of the M.H. Al Mana Group of Companies, has successfully installed a fully automatic and monitored vacuum sewerage collection system for the Umm Al Quwain Marina Development project.

The project was completed in a record six months - two months for design and engineering and four months for construction, testing and commissioning. Emaar, the Marina project’s developer, has lauded the group’s exceptional efficiency and on-time delivery of the project. CCG is carrying out a similar implementation for the offices, barracks, training grounds and security facilities of the Emiri guard camp in Qatar on-track basis with the project set for completion before the end of 2013.

The vacuum sewerage collection system at Umm Al Quwain will collect wastewater from 277 luxury residential villas, leisure and recreational facilities from Community 16 of the Marina-based development. It consists of 41 short gravity collection networks; flood proof vacuum collection chambers; 51 inspection pipes; six gate valves; vacuum tank with the capacity of 16.0 m3 and 2 submersible sewerage pumps; a vacuum station and an Odour Control Unit (OCU) with activated carbon filter and capacity of 1,200 m3/h.

“We are very pleased at the initial performance results that we have received for the vacuum sewerage collection system of the Marina Development project, said Mahmood Awad, Managing Director, CCG. “During the initial phase of the project, we found it important to design a key collection system that could address the health, safety and hygienic requirement of the UAQ Marina. We hope to duplicate the success of this project with the coming completion of a similar project in Qatar.”

Sewerage project on fast trackConcorde – Corodex Group successfully installs vacuum sewerage collection system for Umm Al Quwain Marina Development project

Page 14: Power & Water Middle East

POWER & WATER MIDDlE EAST / MAY 201314

iN tHe regioN

Alstom has been awarded a contract to supply equipment for the Yanbu 3

power and desalination plant located on the Red Sea coast in the western part of Saudi Arabia. This will be one of the country’s first supercritical power plants to run on heavy fuel oil. This investment is part of Saudi Arabia’s objective to expand its power generation base while minimising impact on the environment. The contract is worth around €750 million.

Alstom’s part in the contract includes the basic engineering of the power block, advisory services during detailed engineering and procurement, supervision services during construction and commissioning and delivery of main equipment for 5 x 620 MW units including the steam turbines and generators, the HFO-fired supercritical boilers, electrostatic precipitators and the flue gas desulphurization system. The plant is due to enter commercial operation in 2016.

Alstom will supply the equipment to Al-Toukhi Company for Industry, Trading & Contracting, which is leading the consortium in charge of

the engineering, procurement and construction (EPC) of the plant for the Saline Water Conversion Corporation (SWCC), one of the leading power and water utilities in the region.

The project is of great significance for SWCC and for Saudi Arabia in general. The plant will produce 3,100 MW power to meet the increasing electricity demands in the region as it will feed the grid in the western part of the country where the cities of Mecca, Jeddah and Yanbu are located. The balance power and extracted steam will be fed into the associated new Yanbu 3 550,000 m3/day desalination plant which will be a key supplier of water to the city of Madinah.

“The Yanbu 3 project will add 2,500 MW of cleaner high-efficiency power to the Saudi grid and steam to a new desalination plant thanks to our market-leading supercritical technology combined with Alstom’s ability to integrate equipment into complete and complex power projects,” said Andreas lusch, Senior Vice President for Alstom’s steam business.

Alstom has equipped over 20% of Saudi Arabia’s installed power generation base. Its steam turbine technology also features in Shoaiba – the region’s biggest power plant while its environmental control systems are in operation Rabigh IPP, Shoaiba 3 and Yanbu 2 reducing power plant emissions.

Alstom considers itself a leader in supercritical and ultra-supercritical steam power plant technology and has already supplied or has under construction over 36 GW capacity globally including projects in South Africa, Germany, Poland, Malaysia and China.

The power major will supply equipment for HFO-fired steam power plant for the Yanbu 3 power and desalination project

Alstom bags supercritical turbine deal in Saudi Arabia

khaled Juffali Company (kJC) – a Saudi Arabian investment company, and Soitec – a world leader in semiconductor materials for the electronics and energy industries

headquartered in France, have signed a memorandum of understanding (MOU) to cooperate in driving solar industry growth in Saudi Arabia and the Middle East.

Under the MoU, the two companies will create a joint venture to market and sell concentrator photovoltaic (CPV) systems in the kingdom, maximising the local content. Soitec will provide the technical and commercial solar expertise, while kJC will facilitate access to key local and regional stakeholders and share its long track record in managing international joint ventures.

Soitec claims that its CPV technology, which uses triple-junction cells mounted on a glass plate, achieves at least twice the performance of conventional photovoltaic technologies, making it the most cost-efficient solution for high-volume power generation in regions with high direct normal irradiation (DnI).

The kJC-Soitec MoU is in line with the ongoing thrust of Saudi Arabia to explore and tap into renewable energy sources, as indicated by the white paper published by the king Abdullah City for Atomic and Renewable Energy (k.A.CARE) which outlines the competitive procurement process for solar, wind, geothermal and waste to energy projects in Saudi Arabia. Soitec already operates a demonstration system at the Medina College of Technology (MCT) in the kingdom.

Sheik khaled Juffali, founder and chairman of kJC, said: “Soitec holds a leading position in the CPV industry with a pipeline of projects totalling hundreds of megawatts in the US and South Africa and operates in 14 countries around the world. Soitec is bringing us a high level of expertise and has shown its willingness to contribute to the kingdom’s skills training in cooperation with the Saudi Arabian Technical and Vocational Training Corporation (TVTC). Their ability to understand our local needs as well as their very strong commitment was also pivotal in our decision to sign this agreement.”

Signs MoU with Khaled Juffali Company (KJC) to market and sell concentrator photovoltaic (CPV) systems

Soitec in deal to boost Saudi solar market

The fifth generation of SoitecCX-S530II CPV system

Shoaiba 3 subcritical oil-fired steam power plant, 3 x 400 MW

Page 15: Power & Water Middle East

15POWER & WATER MIDDLE EAST / MAY 2013

Page 16: Power & Water Middle East

POWER & WATER MIDDLE EAST / MAY 201316

at large

The new facility, located in the capital city of nouakchott, is the largest solar PV plant in Africa

at 15-MW. It will account for 10% of Mauritania’s energy capacity and displace approximately 21,225 tonnes of carbon dioxide emissions a year, and supply energy to nearly 10,000 homes in nouakchott.

During the inauguration of the solar power plant, His Highness Sheikh Saeed Bin Zayed Al nahyan, Abu Dhabi Ruler’s Representative, reaffirmed the UAE’s long-standing support for economic and social growth projects in developing countries.

Mauritania’s electricity grid, which is powered mostly by expensive diesel generators, currently has an installed capacity of only 144 MW, resulting in severe energy shortages. With energy demand increasing by 12% annually, the addition of solar power will help meet future electricity shortfalls. The plant,

Sheikh Zayed Solar PV Plant inaugurated in Mauritania

which consists of 29,826 micromorph thin-film panels, was built using innovative and sustainable construction practices. In particular, project engineers designed the support structure for the PV modules to be piled into the ground instead of using a concrete foundation, which reduced the project’s carbon footprint and cost.

“Energy access is a pathway to economic and social opportunity,” said Mauritania President Mohamed Ould Abdel Aziz during the inauguration of the solar plant. “Electrification, through sustainable sources of energy, is critical in ensuring our people have access to basic services and is a step toward improving our infrastructure and long-term economic development. We are pleased to have partnered with Masdar to successfully deliver Africa’s largest solar PV plant and an important facility to meet Mauritania’s growing energy needs.

“Renewable energy has the potential to be a major contributor to the energy mix in developing countries where access to conventional energy is limited,” said His Excellency Dr. Sultan Ahmed Al Jaber, CEO of Masdar. “With energy demand expected to nearly double by 2030, renewable energy will play an increasingly important role, especially in countries where demand is rapidly outstripping supply.”

“Globally renewable energy has tremendous potential to meet our growing energy needs, and with the business case for renewables improving rapidly, the time has never been better for renewables,” said Adnan Z. Amin, Director-General of IREnA. “We are encouraged to see one of our early Members, Mauritania beginning their transition to an affordable secure and sustainable energy system.”

The largest solar photovoltaic (PV) plant in Africa was inaugurated last month by the Government of the Islamic Republic of Mauritania and Masdar, the renewable energy company of Abu Dhabi

The solar PV plant will meet the energy demand of approximately 10,000 homes in Nouakchott

Page 17: Power & Water Middle East

POWER & WATER MIDDLE EAST / MAY 2013 17

at large

ABB and Power-One, a leading provider of renewable energy and of energy efficient power

conversion and power management solutions, have announced that their boards of directors have agreed to a transaction in which ABB will acquire Power-One for USD6.35 per share in cash or USD1,028 million equity value.

The transaction would position ABB as a leading global supplier of solar inverters – the “intelligence” behind a solar PV system – to a market forecasted by the International Energy Agency to grow by more than 10% per year until 2021. This rapid growth is being driven by rising energy demand, especially in emerging markets, rising electricity prices and declining costs.

“Solar PV is becoming a major force reshaping the future energy mix because it is rapidly closing in on grid parity,” said ABB’s CEO, Joe Hogan. “Power-One is a well-managed company and is highly regarded as a technology innovator focusing on the most attractive and intelligent solar PV

Deal gives Power-One access to ABB’s substantial R&D, global service and sales capabilities and complements ABB’s growing inverter business and leadership in power electronics

ABB to acquire Power-One

product. The combination of Power-One and ABB is fully in line with our 2015 strategy and would create a global player with the scale to compete successfully and create value for customers, employees and shareholders.”

Power-One has one of the market’s most comprehensive offerings of solar inverters, ranging from residential to utility applications, and a broad global manufacturing footprint. It also has a power solutions portfolio that is adjacent to ABB’s power conversion business. Power-One employs almost 3,300 people, mainly in China, Italy, the US and Slovakia.

“This transaction delivers significant value to our shareholders and will enable Power-One to accelerate its growth,” said Richard J Thompson, CEO of Power-One. “Together we can better address the growing worldwide demand for innovative, renewable energy solutions and strengthen our global leadership. I believe ABB is the right partner and now is the ideal time for our companies to join forces.”

ABB’s leading portfolio in power and

automation, global footprint and service organization make it a natural player in solar PV. For many years ABB has brought its solutions to the solar PV industry and is on track to generate sales of more than USD100 million in solar inverters in 2013.

Solar inverters are one of the fastest-developing technologies in power electronics, requiring substantial research and development (R&D) resources. In 2012, ABB invested about USD1.5 billion in R&D overall. “The combination of these two successful companies will create significant value-driven growth based on innovation – which means inverters offer opportunities for differentiation – global reach, high quality and technology leadership,” said Ulrich Spiesshofer, head of ABB’s Discrete Automation and Motion division, into which Power-One will be integrated. “The acquisition supports the implementation of the division’s strategy for renewable energy and the goal to build on our strength in power electronics.” ABB will finance the transaction out of its own funds.

Solar panels with Power One’s Aurora TRIO inverter

Page 18: Power & Water Middle East

18 POWER & WATER MIDDlE EAST / MAY 2013

IFC, a member of the World Bank Group, is providing a financial package to Smart Energy Solutions (SES), a lead-

ing multi-regional provider of temporary and medium term energy solutions. The IFC financing – a mix of loan and equity subscription totalling USD17 million - will help SES expand into frontier and post-conflict countries in the Middle East, Sub-Saharan Africa, and South Asia, where power outages often cut into productivity and hamper economic growth.

Headquartered in Jebel Ali free zone, Dubai, SES builds and rents a wide range of power generation systems, which pro-vide governments and businesses with short-term solutions to energy shortfalls, giving states time to implement efficient, long-term solutions. SES operates through two major lines of business, Power Proj-ects and Flow. The Power Projects busi-ness specialises in the rapid deployment of turnkey power generation solutions coupled with comprehensive operation and maintenance services catering to utilities, governments, armed forces, oil

IFC invests in Smart Energy SolutionsThe investment will help the temporary power leader to finance its expansion plans for the Middle East, Africa and South East Asia

companies, and mines. The Flow business specialises on the rental of lower capacity power generation equipment. SES’ existing fleet operations are distrib-uted in Qatar, Saudi Arabia, Yemen, Saudi Arabia, UAE, nigeria and Tanzania. IFC is providing a loan to SES while acquir-ing a stake in Jolt Holdings, the owner of SES and a subsidiary of Gulf Capital. IFC believes that SES’ solutions’ will help to facilitate economic growth by making available short term capacity to large scale industrial projects, overcoming supply bottle-necks. The deployment of units to remote areas that are not yet connected to the national grid will increase rural ac-cess to electricity.

“The IFC loan and equity subscription will help SES to finance its expansion across the Middle East and Africa and to position it as a premier provider of temporary power rental solutions in the region,” said Dr karim El Solh, Chief Executive Officer of Gulf Capital which holds controlling stake in SES. “We are proud to be partnering again with IFC on

this exciting investment.”“The structure of IFC’s financing was

tailored to the company’s needs and will help SES to achieve its ambitious re-gional expansion plans,” said Walid Ishak, co-founder of SES. Co-founder Ghassan Ayoub added that the agreement is a strong demonstration of IFC’s confidence in the company and its future plans.

SES had hosted IFC’s CEO and Executive Vice President Dr Jin-Yong Cai, at its Dubai headquarters last month. Dr Cai toured SES’s Facility accompanied by IFC’s Vice President Dimitris Tsitsiragos, met man-agement and employees, and discussed the company’s current success and po-tential for growth in the international power market. He emphasised the need for SES to provide power solu-tions to countries that face electricity shortages thus contributing to their economic growth. The investment is also an important part of IFC’s efforts in the MEnA to improve infrastructure services and encourage investments between regional countries. (contd.)

iNDustry Notes

Page 19: Power & Water Middle East

POWER & WATER MIDDLE EAST / MAY 2013 19

The project consisted of supplying 40MW peak shaving power plant at 33kV to the local grid through coordination with OPWP, MDEC and OETC.

2012 40MW, YITTI, OMAn

HeaDliNe proJeCts

COUNTRY SULTANATE OF OMAN

Mode Peak Shaving

Type of Plant Fuel Diesel

Power Technology High speed diesel

Rated Voltage 33kV

SES Role in the project Power Producer

Duration of the project 3 months+

Awarded 2012

COUNTRY SAUDI ARABIA

Mode Peak Shaving

Type of Plant Fuel Diesel

Power Technology High speed diesel

Rated Voltage 13.8kV

SES Role in the project Power Producer

Project Duration 3 years

Awarded 2010

COUNTRY YEMEN

Mode Continuous

Type of Plant Fuel Diesel

Power Technology High speed diesel

Rated Voltage 11kV

SES Role in the project Power Producer

Project Duration 3 years

Awarded 2010

COUNTRY UAE

Mode Continuous

Type of Plant Fuel Diesel

Power Technology High speed diesel

Rated Voltage 11kV

SES Role in the project Power Producer

Duration of the project 20 months

Awarded 2009

SES was awarded to supply a 20MW base load application power plant to cater for generation shortage in Aden area. The power plant is in operation since March 2010.

2010 20MW, ADEn, YEMEn

2010 25MW, TABARJAl, SAUDI ARABIASES was contracted to provide Saudi Electricity Company with summer/winter peak shaving 25 MW Power plant for the duration of 6 months during each year in Tabarjal (near the Saudi-Jordanian border).

2009 16MW, QASR Al SARAB, UAESES was contracted to provide an independent power plant to provide power during construction and operation to Qasr Al Sarab Resort in liwa, UAE. The project ran for a period of 20 months supplying power continuously without interruption.

Yitti Oman 40 MW Power Plant

Page 20: Power & Water Middle East

POWER & WATER MIDDLE EAST / MAY 201320

Gulf Capital, which is one of the largest and most active private equity firms in the Middle East, acquired 82.7% stake in SES in 2011 to capitalise on the growing need for power across the Middle East, Africa and South East Asia. While announc-ing the investment, Dr karim El Solh had explained that his company’s long term goal for SES is to finance its expansion across the region and to position it as the premier provider of temporary power rental solutions in the Middle East and Africa. This was followed by infusion of USD25 million by Gulf Credit Partners, the regional credit business of Gulf Capital. The IFC investment is expected to provide a much bigger thrust to SES’ efforts to spread its wings wide across Middle East north Africa South East Asia (MEnASA) and Africa regions.

The power rental industry has seen dra-matic growth over the last five years, with governments under increasing pressure to provide greater access to electricity. The demand for temporary power signifi-cantly outstrips supply and this shortfall

is expected to increase over the medium to long term on the back of a booming population especially in the MEnASA and Africa regions.

SES was founded in July 2007 by Walid Ishak, Ghassan Ayoub and Sakr Holding, a group of companies specialising in manufacturing power generation sets as well as implementation of turnkey power projects from the carve-out of the Middle Eastern assets of GE Energy Rentals (fol-lowing its acquisition by Aggreko). Today, the company offers a full range of energy solutions to serve temporary and medium term energy needs including power gen-erators, medium voltage transformers and fuel management systems to load banks, panels, cables and accessories.

The containerised power generators range in size from 50 kVA to 1,250 kVA, and are equipped with paralleling and synchronising capabilities to provide pow-er for multi megawatt plant projects. On the power projects front, SES can provide fast track 5-100 MW turnkey power plant projects in various operation modes.

Siemens has supplied cutting-edge technologies to Qatar’s first Passivhaus experiment. The overall

project, known as BAYTnA, targets a 50% reduction in energy and water consumption and CO2 emissions in the Passivhaus villa during the project’s implementation period.

The experiment, which began on April 22, 2013, is based on using two identical villas, one built conventionally and the other using green design and technologies, known as the Passivhaus villa. Both villas, located in Barwa City in Doha, will be occupied by the same number of residents who will move in after the completion of a six-month testing and commissioning period. Siemens has supplied the essential monitoring and metering equipment as well as fire detection systems and Building Management Systems. Siemens subsidiary Osram has provided energy-efficient lighting solutions while Bosch equipped the villa with energy efficient white goods.

Joerg Scheifler, CEO of Siemens Infrastructure and Cities, Middle East said: “The experiment supports Qatar’s national Vision 2030 and will help educate the public about energy efficiency, and subsequently assist them in reducing costs associated with power and water consumption.”

BAYTNA project aims to reduce power, water consumption by 50%

Siemens partners Qatar’s first Passivhaus pilot

From left to right: Adil Marghub (IFC Head of Infrastructure and Energy MENA Region) , Waleed Isaac (SES Managing Director ITO), Dimitris Tsitsiragos (IFC Vice President), Dr. Jin-Yong Cai (IFC CEO and Executive Vice President), Ghassan Ayoub (SES Managing Director OTR), Mouayed Makhlouf (IFC Regional Director MENA Region).

iNDustry Notes

Page 21: Power & Water Middle East

TWENTYONEInDUSTRY PIOnEERS

PRESEnTED BY:

for BooKiNgs, please CoNtaCt:

SUPPORTED BY:

Page 22: Power & Water Middle East

22 POWER & WATER MIDDLE EAST / MAY 201322

oN tHe reCorD

With 20 years of experience and over 25 plants and 1,500 MW in operation and construction, Abengoa Solar has firmly established itself as the leading global developer of solar power plants. The company offers proprietary technology and solutions for power generation and thermal applications using Concentrating Solar Power (CSP) technology - solar trough, solar tower and energy storage systems and also conventional PV and high-concentration PV technologies. Abengoa Solar was part of the consortium that built the 100 MW Shams 1 CSP plant in Abu Dhabi, currently the world’s largest concentrated solar power plant in operation. In town last month to participate in the plant’s official inauguration, santiago seage, CEO, Abengoa Solar spoke to Anoop K Menon on why Shams 1 represents a strategic milestone for his company and CSP technology’s future prospects.

SHAMS 1 HAS BECOME A POSTER CHILD

FOR CSP TECHNOLOGY IN THE MIDDLE

EAST. YET ONE CANNOT HELP BUT

NOTICE THAT ANNOUNCEMENTS ABOUT

LARGE SCALE SOLAR POWER PROJECTS

IN THE REGION ARE CENTRED AROUND

PV TECHNOLOGY, DEPRESSED PV PANEL

PRICES BEING A KEY ATTRACTION. AS A

PIONEER IN CSP TECHNOLOGY, HOW DO

YOU VIEW ITS FUTURE PROSPECTS IN THIS

REGION?

CSP and PV are complementary in different ways but ultimately, are two different technologies. PV has several advantages, the main one being cost. But its main disadvantage is that it is an

intermittent source of power. When the sun is shining, the PV panel produces a lot of power; when the sun goes down, it produces less; on a really cloudy day, it produces very little and during the night, next to nothing. In contrast, a major advantage of CSP and one that sets it apart from other forms of renewable energy generation is dispatchability or ability to adapt production to the demand. Another advantage is storage of energy – what we store is thermal energy not the electricity itself.

If a country wants to get into renewable energy in a big way, they need to balance that mix as well. In addition to cheap intermittent resources like wind or PV,

they also need to have dispatchable resources and CSP clearly plays a very important role here.

The other major advantage of CSP technology is that it contributes the most to the development of manufacturing supply chains compared to wind and PV. This is not about purchasing PV panels in China and bringing it to the UAE but about building a utility-scale solar power plant using local engineering and equipment suppliers. In the case of Shams 1, we had 60 significant suppliers from the region. Most of the components required for Shams 1 were either manufactured or re-tooled locally. In terms of employees, a third of the employees are local.

Concentrating

Solaron

Page 23: Power & Water Middle East

23POWER & WATER MIDDLE EAST / MAY 2013 23

oN tHe reCorD

We imported equipment where local manufacturing capability didn’t exist like turbines and mirrors. I believe that construction, operation and maintenance of CSP plants have an impact on the economy that goes way beyond other renewable energy projects.

HOW DO YOU SEE CSP KEEPING ITS

COMPETITIVE ADVANTAGE, ESPECIALLY

WHEN YOU HAVE SERIOUS CHALLENGERS

LIKE CONCENTRATED PHOTOVOLTAIC

(CPV) TECHNOLOGY ON THE HORIzON?

In the case of CSP, its competitive advantages are dispatchability, energy storage and the fact that you can combine it with conventional power plants to form hybrid plants. In Shams 1, we use a limited quantity of gas as heat source to complement the heat from the sun. At Abengoa Solar, we have extensive experience in solar hybrid projects as we are involved in two integrated solar combined cycle solar (ISCC) plants, in Algeria and Morocco. Of course, solar-gas plants give better numbers in regions where natural gas is abundant than where it is expensive. But I see a lot of potential for such hybrids in the Gulf countries.

Apart from electricity, CSP technology can also be used to produce thermal energy for industrial processes. For example, we have built one of the largest industrial solar steam systems in the world for a mining company in Chile. This plant will enable the company to reduce fossil fuel used in the processes by more than 50%, while reducing annual emissions by about 10,000 t of CO2.

In the long run, the costs of such hybrid plants will come down the same way as with wind, thanks to technological improvements, suppliers improving their efficiency and operators improving the way they operate the plants.

IN THE CASE OF SHAMS 1, HOW DID YOU

ADDRESS THE ISSUES OF WATER SCARCITY

AND DUST STORMS?

Most of our CSP projects are located in places where water is scarce, so water consumption was always a challenge for us. In the case of Shams 1, we worked on the cleaning system to make sure that we can recover and recycle as much water as possible because first, it is the right thing to do and second, water has a high cost in this place, so we are economically incentivised to do something.

The issues associated with sand had more to do with reflectivity than with impairment of moving parts. We had to make sure the mirrors were clean and reflect the energy. During sand storms, we ended up having sand on the mirrors. Here, in the sandy desert environment, we have invested a bit more in equipment to keep the mirrors clean. We have five special high-tech trucks that take care of all the cleaning.

now such trucks are being used in our projects elsewhere as well, the only difference being that we have more of those trucks here and we are going to be cleaning more often. During the course of operation, we will fine tune the frequency of cleaning.

AFTER SHAMS 1, WHAT IS NExT ON YOUR

AGENDA?

In the Shams 1 project, we played three roles – first, we supplied the parabolic trough technology, designed the plant and built it as turnkey Engineering, Procurement & Construction (EPC) contractor; second, the operation & maintenance (O&M) of the plant is being carried out by Abengoa in joint venture with Total; third, we are also one of the equity investors in Shams 1, owning 20% of the project. In that sense, the project is a great showcase of our capabilities. Also, Shams 1 was our 15th CSP plant.

Currently, we are building two huge parabolic trough CSP plants in California and Arizona in the US. The Arizona plant will also have six hours of molten salt technology-based storage to provide power during periods of cloud cover or after sundown. In Shams 1, we didn’t use storage because we were using natural gas to increase the efficiency of the plant and produce electricity when the sun is not shining. We are also building our third commercial solar power tower, and the first to be built outside of Spain in South Africa.

An Aerial shot of Shams 1

Page 24: Power & Water Middle East

24 POWER & WATER MIDDLE EAST / MAY 2013

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Page 25: Power & Water Middle East

25POWER & WATER MIDDLE EAST / MAY 2013

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Page 26: Power & Water Middle East

26 POWER & WATER MIDDLE EAST / MAY 2013

Incessant pressure on the Gulf Cooperation Council (GCC) region’s water resources means reuse is likely to grow. Black & Veatch’s John Abi-Hanna considers five steps central to a safe reuse programme.

Page 27: Power & Water Middle East

POWER & WATER MIDDLE EAST / MAY 2013 27

2010 Industry leadership Award – found reasons for low levels of water reuse are complex. Chief among them, however, is reused water’s association with wastewater, i.e. sewage and health issues associated with sewage.

This view is supported by other sources. In the new York Times Carol nemeroff, Professor of Social and Behavioural Sciences at the University of Southern Maine, USA, observed that the notion of treated sewage “hooks into the intuitive concept of contagion.” To overcome this, a city must ‘“unhook the current water from its history.” said nemeroff (2).

Despite the challenges, some cities and regions are successfully ‘unhooking water

from its history,’ and integrating water reuse into balanced supply portfolios. Among our clients we have seen that the successful strategies have often been those which combine messages about reused water with messages promoting the overall value of water; in Western Australia and Singapore for example.

Water demand in the Gulf states is high and rising, putting increased pressure on limited resources. On a per capita basis, for example, Saudi Arabia and the UAE consume 91% and 83% more water than the global average; and about six times more water than the Uk(3). This is driven in part by some of the highest domestic consumption in the world. Abu Dhabi

Cover story

Sembcorp NEWater Plant, the fifth and largest of Singapore’s NEWater water reclamation plants can produce 228,000 m3/day of water (Photo: Sembcorp Industries, Singapore)

Despite the water supply challenges facing many arid and sometimes not so arid regions,

use of recycled water, or water reuse, remains low. Wastewater reuse stands at only 2.41% of all water withdrawals globally according to the Merrill lynch and Bank of America 2012 report A Blue Revolution. Data from the Abu Dhabi Environment Agency indicates Gulf states follow this trend: 72% of water used in the UAE comes from groundwater, 21% comes from desalination and only seven per cent is reused water(1).

A series of workshops addressing barriers to reuse - for which Black & Veatch won Environmental Business Journal’s

Page 28: Power & Water Middle East

POWER & WATER MIDDLE EAST / MAY 201328

consumes 550 litres of water per person per day, two to three times the world average of 180-200 litres(4). Industrial use is also significant, the World Energy Council estimates an average of 40 barrels of water are needed for the production of one barrel of oil. Agriculture is the region’s largest user.

Against this backdrop the significance of water reuse in meeting the region’s demand/supply balance is likely to grow. While approaches to reuse can be quite different - depending on factors such as the end-uses and regulatory regime – there are some common steps which can help ensure the safety and acceptance of a reuse programme.

step 1: uNDerstaND tHe programme

This may seem obvious, but developing a full understanding, from the outset, of the application(s) for which the reused water will be used is central to ensuring the programme’s long-term success. The options include direct and indirect potable use, dual domestic use (greywater) and industrial use. Each of these will require very different approaches in terms of treatment – industrial applications run from washwater through to high-purity process water for example – supply network and system management. The successful outcome of the subsequent

steps all stem from achieving clarity of purpose for the programme.

step 2: uNDerstaND tHe sourCe water

Different wastewater sources will require different levels of treatment. The type of treatment required depends upon how the treated water will be used. If the source is domestic wastewater it will be necessary to understand the type and nature of pharmaceutical contaminants, for instance. This is in addition to investigating pathogens and viruses.

If the source wastewater has an industrial component it is vital to know the types of industries discharging into the wastewater stream. This will help inform more detailed investigations into the actual nature of the wastewater. These are required because common metrics alone - such as chemical oxygen demand (COD), solids and volume - provide insufficient information about the make-up of the wastewater stream to ensure safe reuse. COD does not identify contaminants.

Similarly it is important to understand if the sewerage system carrying the wastewater stream is dual usage, and therefore likely to carry surface runoff which can include hydrocarbons for instance. Although traditional wastewater treatment practices and processes are

good at removing solids, a multi-barrier approach may be required to remove the type of contaminants outlined above.

step 3: uNDerstaND wHat treatmeNt is reQuireD

The type of treatment will be governed by the standard the water needs to reach to ensure reuse is safe. Standards differ around the world. For example, while Australia and the USA-grade treatment standards for different types of use, the Uk does not have a standard for non-potable use.

Given the sensitivities around reuse, however, consideration may also be given to additional treatment steps which go beyond the technical requirements. Such steps may be helpful in building the public health consensus vital to a successful reuse programme. Such multi-barrier approaches may include membrane bioreactors or reverse osmosis with advanced oxidation.

When considering safety and suitability of treatment options it is essential to take into account the training and capabilities of the treatment plant’s operators. Multi-barrier systems are advanced chemical and biological processes and their safe operation is dependent upon the availability of suitably qualified and trained staff.

Also significant is having the right

Cover story

High-quality effluent produced at the Butler Drive Water Reclamation Facility in Peoria, Arizona, enables the city to earn water credits through aquifer recharge and therefore extract the equivalent amount of water from the aquifer to augment its supply and meet future needs (Photo: Diego Ceja)

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POWER & WATER MIDDLE EAST / MAY 2013 29

policies and procedures to ensure the plant’s safe operation in the long-term. These procedures are vital in giving the public confidence that the appropriate safeguards are in place. The operations staff need to have sufficient technical ability to recognise when there is a problem, they also need to be prepared and capable to fully implement the necessary remedial strategies.

step 4: uNDerstaND How to DistriBute tHe treateD water

The application for which the water will be used has the greatest influence upon the distribution network requirements.

As a result distribution needs to be viewed as an integral phase of reuse programme planning. If the reused water is for potable applications, connection to an existing network is possible. In this instance compatibility with the existing supply needs to be addressed.

This means considering things such as water hardness and residual disinfection within the network. If a non-chloraminated supply is mixing with other water, for example, the risk of trihalomethanes forming needs to be assessed and managed.

When the reused water is destined for non-potable applications a separate distribution network is necessary. The cost implications of this can make treating to non-potable standards unattractive even if the water will be used for non-potable applications. To provide safe operation and maintenance it is very important that a new non-potable network is readily distinguishable from existing or future potable networks. Making the non-potable network identifiable requires not just a physically distinguishable system but also good, easy-to-access records. To deliver long-term safety, the records need to be accompanied by policies and procedures that support network integrity.

In essence, the non-potable system means a new asset class is being introduced into the asset base and, as a result, procedures need to be in place to ensure it is properly managed. For

instance, if the non-potable network is physically different from existing networks these procedures need to ensure that those responsible for maintenance have the correct type and quantities of replacement fittings.

step 5: uNDerstaND How tHe water will Be useD

This final step is in some ways very close to the first, but also subtly different. Understanding the programme means knowing what application the reused water is for. Understanding how the water will be used refers to preparing in detail for what will happen to the water when it reaches the point of use. This is often the point at which the reuse supply ceases to be under the control of the water utility.

Where the supply has been treated to non-potable standards, safety dictates that taps and other end-user fittings are clearly labelled to indicate the water is not for consumption. As well as not for drinking it needs to be clear that the supply is unsuitable for food preparation and other uses which may lead to ingestion. For example people often touch water features and fountains, and children may play in them.

Policies, procedures and documentation also need to be prepared to ensure a non-potable system remains safe if the building in which it operates changes

ownership. new owners, unfamiliar with a non-potable water supply need to understand properly how to safely use the water and how to safely maintain the system.

Where a non-potable system is in operation, re-plumbing and building work can represent a management control exercise. For industrial and commercial premises this is less of an issue because facilities managers can be trained in a non-potable system’s use. In a domestic setting the risk is greater because the knowledge transfer is not likely to be as comprehensive.

Water reuse has a viable role in an integrated water resource portfolio. The above steps represent a high-level, and not exhaustive, outline of some key considerations which will help ensure reused supplies are safe and, importantly, engender public confidence.

(The author is Black & Veatch Water’s Business Development Director for the Gulf Co-operation Council (GCC) region)

refereNCes1. The Water Challenge in the UAE,

Dubai School of Government, 20112. new York Times, 9 February, 20123. Booz & Company, 20114. Mohamed Daoud, UAE Environment

Agency, (Cited Reuters 21 June, 2010)

Cover story

Thames Water’s Old Ford plant, London, generates 570 m3/day of reclaimed wastewater for toilet flushing and irrigation at a sports complex

Page 30: Power & Water Middle East

30 POWER & WATER MIDDLE EAST / MAY 2013

Dubai municipality’s sustainability initiative in the wastewater sector has set a precedent as the region’s first solar-powered wastewater irrigation system for landscaping

Solar-powered irrigation

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POWER & WATER MIDDLE EAST / MAY 2013 31

water eNergy NeXus

T he need for energy from renewable sources has become a pressing issue in recent years

in the emirate of Dubai and as well in the region. Many individuals and organisations have become concerned about the future energy needs of our society and have begun searching for ways to meet these needs. With the finite and rapidly depleting reserves of oil and natural gas, it has become a major issue to discover sources of renewable energy and implement systems that harness them. An energy infrastructure based on renewable sources would be better able to sustain the needs of the society with continually increasing energy demands due to its growth in size and its increased standard of living. The adoption of such systems would also have a positive impact on our environment. The renewable forms of energy, such as solar power produce virtually no pollution.

The implementation of renewable

energy systems will be a wise investment; energy produced by such systems would no longer have to be purchased, and over a period of time, these savings in energy costs may exceed the price of the system. The feasibility of installing solar panels for landscaping irrigation system was determined by gathering pertinent weather data, conducting site analysis, investigating possible solar panels and mounting solutions, and finally, creating an economic model.

These attributes combined to form a final solution through which we determined the investment potential as well as the social and environmental impacts of implementing such a system. Our results indicated that the system would have a payback period of roughly 10 to 12 years. The goal of this project is to achieve the environmental sustainability and promote green economy in the emirate of Dubai.

The implementation of this project in

fact has created awareness within the department and in Dubai as well and has employed more professionals within the department to operate and maintain the solar landscaping irrigation system. Moreover, the above renewable energy technology will be implemented in the operation of sewerage network systems in the forthcoming years. The main aim of this project is to utilise the renewable solar energy and the treated water and establish a cost effective and environmentally sustainable solution by adopting drip irrigation system to irrigate the plants and trees in the various roundabouts (traffic intersections) of the emirate of Dubai.

About 177 million m3 of waste water is treated and more than 149million m3 of treated water was used last year for greening the city of area of about 24 million m2 which has substantially reduced the carbon foot prints and use of fossil fuels. The solar power landscaping irrigation system comprises of three sub systems; (a) Solar power system; (b)Electrical control sub system (c) Pumping system. The solar power system is responsible for generating electrical power from the solar power and supplying power for the operation of the whole landscaping system. The major components include PV panels, rechargeable batteries and necessary accessories.

The Electrical control subsystem controls the charging of batteries and the timing of operation of pumps and sprinklers. The major components include electrical

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POWER & WATER MIDDLE EAST / MAY 201332

timers, automatic controllers and inverters. The pumping and water storage system deals with storage and irrigation of landscaping (roundabouts).The major components include submersible water pump, treated water storage tank, sprinklers and associated water pipes.

The system mainly comprises of photovoltaic solar cells, lorentz submersible solar pump and underground water tank of about 5,000 gallon capacity. A submersible pump operated by solar energy is installed in the tank which is specially designed to run on DC current consuming 250 to 300 watts supplied by solar cells and a drip irrigation system is used to irrigate the trees and ground cover plants automatically on daily basis. The treated sewage effluent water is used to irrigate the plants for surface area of about 25,000 m2 and the Photovoltaic system is expected to generate about approximately 15 MWh of electricity and will reduce about 10 metric tonnes of Carbon dioxide equivalent emissions annually.

The capital cost of the project is about AED 1.7 million. This project is being implemented at 34 roundabouts which is located at various locations in the emirate of Dubai in collaboration with Horticulture department, Dubai municipality and

Alsa solar systems, an Abu Dhabi based organisation and a local representative of lorentz for the design, manufacture, supply, engineering, implementation and commissioning of the project . The project is completely managed by the drainage and irrigation network department by using in house expertise without employing a consultant.

The project was implemented by adopting design build contract business model and Alsa solar system was selected by the department by adopting the procurement principles and methods of the ISO 9001;2008 , quality management system standards. In fact, the solar power landscaping irrigation project was recognised by the H2O Middle East Water Award 2012 and the Middle East Electricity Award 2013 under the project category “Innovative Use /Application of technology.”

This project initiated by the department will be the first step towards achieving low carbon energy innovation in the waste water sector in the region and the implementation of such project will play a significant role in combating climate change, promoting economic competitiveness in the facility management industry in GCC, and

achieving energy security in the region As a matter of fact , the department of drainage and irrigation network department which executed the above project is functioning under Dubai municipality and is responsible for the management of operation and maintenance of sewerage / rain/storm water network facilities in the emirate of dubai . The department is spearheaded by Engineer Hassan Mohammed Makki , Director – drainage and irrigation network department and is responsible for the management of waste water /irrigation water infrastructure and facilities in the emirate of Dubai .

The total infrastructure facility located strategically at Al Warsan comprises about 700 employees, more than 100 fleets, well equipped workshop of international standard , about 10 major pumping stations and about 200 subsidiary pumping stations which are monitored and controlled by SCADA (supervisory control and data acquisition system) which control and monitors the operation of number of submersible pumps installed strategically at various locations in the emirate of Dubai. In addition to that, the movement of sewer tankers/vehicles are monitored and controlled by a team of professional engineers using the state of art technology i.e.: vehicle tracking system (GPS). In order to receive the complaints from the residents a 24/7 call centre is established which can be reached by dialling 800900.

The services of complaint redressal system is available for 24/7 hours. On receiving complaints with regard to water accumulation, choking of road/ street side drain or removal of de-silted material is resolved within 1-2 hours. The maintenance of pumps (both submersible and mobile pumps), tankers, vehicles and other mechanical /electrical equipment/accessories are maintained and operated by a team of well qualified and experienced maintenance/operation engineers and technicians. In addition to that, an in house workshop of international standard with all modern and sophisticated equipment is located strategically at Al Warsan which caters the needs of all maintenance activities throughout the year.

water eNergy NeXus

Dubai Municipality’s solar-powered irrigation project won the top honours in Projects Category ‘Innovative Use/Application of Technology’ at H20 Water Awards 2012, organised by Power & Water Middle East magazine. Engineer Hassan Mohammed Makki, Director – Drainage and Irrigation Network Department received the award from Ian Gibbons, Deputy Consul General, British Embassy Dubai and master of ceremony for the awards Jeremy Llewellyn

Page 33: Power & Water Middle East
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34 POWER & WATER MIDDLE EAST / MAY 201334

Standards create simplify distribution, assure security to end-user during procurement and

ensure order where otherwise chaos would rule. Standards provide great value for both makers and users of industrial valves. However, emerging economies such as China are working on their own standards which could make things harder in the future for global manufacturers.

sigNifiCaNt eCoNomiC BeNefits Multiple standards that speak different languages can deprive companies dependent on export markets of significant economic benefits.

According to the report ‘the economic Benefit of standardisation: An Actualisation of the 2000 din-report’ (Der gesamtwirtschaftliche nutzen der normung: Eine Aktualisierung der DIn-Studie aus dem Jahr 2000), published in 2011, Germany has benefited to the tune of €17 billion thanks to standards.

Additionally, 84% of manufacturing companies received access to the global market by utilising European and international standards. According to the DIn Valves Standards Committee, nearly 90% of DIn’s standardisation work takes place on the European or international level. Christoph Pauly, spokesperson of

valve and pump manufacturer kSB AG pointed out that compared to rest of Europe, Germany is at a very advanced stage on the harmonisation front.

loNg roaD to gloBal HarmoNisatioN “The DIn area greatly influences the European market, as many countries do not have such a comprehensive scope of standardisation”, explained lars Hennemann, an engineer in Mankenberg’s technical department. However, it is still a very long road to common global standards.

In addition to European standards, the

Chasing HarmonyWhile developed economies are moving towards harmonisation of standards for industrial valves, emerging economies seem to be on the opposite trajectory

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35POWER & WATER MIDDLE EAST / MAY 2013 35

valves

American national Standards Institute (AnSI) standards are also in use around the world. Whereas European standards are more of “a technically demanding and comparatively modern creation”, AnSI tends to define “minimal standards.” explained kSB spokesperson Pauly. For a lot of manufacturers, there is no way around the US market. Mankenberg as well as many other valve makers, have to intensively implement American standards. lESER also follows this strategy as the company’s safety valves are used in large scale energy, oil and gas projects.

“For that purpose, they have to meet additional standards, such as those of the American Society of Mechanical Engineers (ASME) and the American Petroleum Institute (API),” explained Bernd Jörgensen, head of lESER’s technical department.

Valves attached to pumps or compressors need to fulfil both the PED (Pressure Equipment Directive) and the ASME codes.

While harmonisation is taking

place in Europe, trouble seems to be looming from a global standpoint as emerging economies like China create their own standards if not influencing international standards. Siemens has placed an emphasis on standardisation in its strategy. “If we ourselves don’t set standards, then others will standardise us,” said Werner Fischer, head of Siemens’ standardisation regulation management department. Siemens AG Austrian office shares its “tested experience” with standardisation committees to help shape market rules.

Companies that don’t want to end up on the side lines need to proactively help shape standards. lESER, for instance, participates in national and international standardisation committees, as well as working groups within the German Engineering Federation (VDMA).

Implementation of standards is also of great importance for lESER: “A rule-consistent function of safety relevant components is decisive for plant operators

and boilers in order to control risks for man and nature”, said Jörgensen.

Documented fulfilment of legal requirements, internationally recognised standards, sector-specific regimes or own quality requirements create safety and dependability for operators. In addition, safety valves are implemented in areas or plant components that are very hard to reach, or can be reached only with a lot of effort. “Here, a component needs to be dependable, purely out of economic reasons.”

figHt agaiNst emissioNsStandards alone are only one half of the story. Adherence to standards requires control. Through an integrated quality management ranging from choice of supplier to valve testing, “we can ensure that our own demands and those defined by regimes are fulfilled in every step of the process,” said Jörgensen. Customers regularly look over lESER’s shoulder and scan the production and verification process in the company’s plant located in Hohenwestedt, Germany. “We can verify and document a valve’s function in our test bay in Hamburg. TÜV nord also checks on lESER’s work,” said Jörgensen.

A major concern for companies is emissions. not only are they harmful for man and nature but impact public perception of a company. leakages are a big cost factor for plant operators. Companies that manage to minimise leakages can save a lot of cash. In turn,

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36 POWER & WATER MIDDLE EAST / MAY 201336

valves

valve makers can score points with end-users with efficient valves.

As emissions are within the domain of public interest, legislators always take a close look. In order to limit media emissions, German legislators formulated the TA-luft, the Technical Instructions on Air Quality, which is the first part of the Federal Emission Control Act. In order to meet the demands of TA-luft, metal bellows with a back-up gland packing or equivalent sealing systems are required, and these need to be VDI 2440 certified.

“VDI 2440 only specifies the sealing system of the shaft seal, but not the entire valve,” said Markus Häffner, head of construction and development at valve manufacturer Armaturenfabrik Franz Schneider. In addition, it is not possible to directly compare various TA-luft compliant valves.

iso striCter tHaN ta-luftThe devil is in the details. Moreover,

the ISO 15848 standard also comes into play where emissions are concerned. ISO 15848 ‘Industrial valves -- measurement, test and qualification procedures for fugitive emissions’ as an international standard “covers the entire valve including housing seal, whereas TA-luft, in contrast, is only concerned with the sealing system of the shaft seal,” explains Häffner.

The stricter ISO standard also has further advantages: valves made by different manufacturers can be compared thanks to classification in tightness and temperature classes. In addition, standards-based comparability helps end users determine which valve to buy whilst also helping the environment.

In order to meet requirements of TA-luft, valve makers have to depend on seals that are more often than not the weakest part in the chain. Unsurprisingly, there is a

“trend towards higher-quality processing or combination of conventional sealing materials,” said Wilfried Ernst, CEO of köthener Spezialdichtungen. The seals maker has done its homework in the last 20 years: “Products that meet the highest technical requirements such as TA-luft are available from several companies,” explained Ernst. Customers profit from a positive effect: seals makers compete to develop optimal seals in a highly competitive market.

treNDs iN materials aND eCologyAn important principle for developing standards is they should be created in line with market requirements and within the proper time frame. Currently, new materials and associated manufacturing processes are an important topic for the nAA. A key focus at the moment is the way hose lines are connected to valves. Ecological and hygienic trends

are becoming increasingly important along with the ‘Europeanisation in valve standardisation, or the harmonisation of national requirements.’

It is worthwhile for companies to address new developments with the regard to standards as the advantages of doing so are numerous. “Standards maintain quality and product safety on a consistent level,” said lars Hennemann, an engineer working for Mankenberg. Products can be compared, companies can keep risks stemming from product liability laws manageable and controllable.

According to the nAA, other important advantages of standards include planning reliability and security of investments apart from avoiding roadblocks to trade. As such, the motto can only be “to support a global harmonisation of standards,” while avoiding over regulation.

CoNtriButiNg iDeasParticipation in standardisation committees can be advantageous for valve makers as they can contribute their ideas. “Ideas within the market are taken into account,” states the nAA. If one considers the activity underway in China and Russia, it will be a struggle to develop global standards but German manufacturers have reasons to be hopeful. “Chinese standardisation is strongly based on the DIn standard which is very positive for German companies,” said Pauly.

No CoNseNsus, No staNDarDStandards as such are not legally binding, implementation is voluntary. They can become legally binding through legal acts of third parties, for instance, if contracts, laws or regulations refer to them. Standards are continuously adapted.

One basic principle of standardisation is consensus: a standard is only agreed upon, when no party involved in its making has any objections. Furthermore, an emphasis is placed on transparency and neutrality.

(Courtesy: Press Office, Valve World Expo 2014. For more information, email [email protected])

All photos courtesy of Valve World Expo

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Until recently the principal vision of the future for the US, a country heavily dependent on crude oil

imports and expecting a burgeoning dependency on imported lnG, was one of intense competition for natural resources with the emerging economies of Asia. Washington watched with concern China’s engagement in Africa and latin America, as Beijing swapped loans and infrastructure investments for access to oil, gas and coal for its state companies.

China did so unconditionally: democratic or totalitarian, a country’s internal politics were its own affair. Its companies compete with full state backing against International Oil Companies reliant primarily on commercial terms. This was a threat to the US, already precariously dependent on long, international supply chains, and expected to become more so. The US would be exposed to geopolitical instability and competition around the globe. To secure these supply chains, its role as policeman in the Middle East and elsewhere was vital.

That future has changed. The shale boom put paid to the prospect of lnG import dependency, to such an extent that the debate is now about whether the US should become an lnG exporter. The country’s re-gasification capacity stands

The shale boom has major implications for US and other countries’ energy security, not least possible US disengagement from the Middle East. However, the effects of US progress towards self-sufficiency may be overstated and the positive external impacts underrated. Technological developments also suggest that Malthusian approaches to food, water and demography need re-assessment

idle; steel and concrete monuments to the hazards of forecasting.

The fall in gas prices domestically saw a shift in drilling activity to liquids and the shale gale became a two-winged eagle of freedom, promising self-sufficiency not just in gas, but also in oil.

US crude imports are expected to fall, while demand will be static or contract. Crucially, those imports that remain will come not from extended global supply chains, but from the United States’ neighbours, Canada and Mexico. US self-sufficiency in oil is being defined as a reduction in non-north American crude imports rather than in terms of US output alone.

The argument runs that the US will no longer have the same interest in stability in the Middle East. Security guarantees in the region would in effect be subsidising Chinese and Indian energy security. Both countries are forecast to have rapidly expanding import dependencies in both oil and gas, and with no market in the US, Middle Eastern oil increasingly flows east rather than west. Middle America will see little reason to support the energy security of other countries.

The Washington policy community sees it differently. First they are keen to redress the reductionist tendency among energy security specialists to see all foreign

relations in terms of energy. The US is not fighting in Afghanistan to secure access to oil and gas, but to contain the spread of anti-Western Islamic Jihadism. Its close relationship with Israel is not based on energy. Its alliances with Japan and South korea are long-standing security guarantees based on mutual political and military objectives.

There is also the broader question of trade, which energy specialists present in terms of ‘virtual energy.’ When a US consumer unpatriotically buys a Toyota, s/he is importing gas from Qatar because the car was built using lnG imported by Japan from the Middle East. Similarly, when a Japanese consumer buys a Dodge, s/ he is benefitting from the shale gas boom in the US. This is just another way of saying that the US is part of the world economy. In addition, the US has companies that are global in nature, with substantial investments in assets abroad and these represent US interests, regardless of the level of energy self-sufficiency.

NortH ameriCaN versus us self-suffiCieNCyThe US imported 8,491 million b/d of crude oil in 2012, the lowest level since 1997. Crude imports peaked at 10,126 million b/d in 2006. However, the pattern

Shale and internationalenergy security

By Ross McCracken

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of imports by origin doesn’t yet fit the expectation of a reduction in non-north American imports. While the level of Arabian Gulf imports have trended down with the overall fall in total crude imports, they have not declined as rapidly as other non-north American imports. The reason for this is two-fold.

Firstly, refiners have long-term contracts for Persian Gulf crude. Until these contracts unwind, it is cargoes bought on a spot basis that will be displaced first. Secondly, refiners need a mix of crude qualities. Heavy sour crude comes predominantly from the Persian Gulf and South America, while light sweet crude comes mainly from the north and norwegian Seas, West Africa and north Africa. The shale boom in the US produces

light sweet crude and condensates. So both crude quality and supply contracts suggest Persian Gulf imports will not necessarily fall commensurately with the overall drop in total imports.

In addition, Mexican crude production is falling and exports to the US have also dropped as Mexican crude goes first to Mexico’s own refineries. Mexican crude exports to the US have decreased from a peak of 1.598 million b/d in 2004 to just 972,000 b/d in 2012. The outlook for Mexican oil production is that without greater internal reform of state oil company Pemex and an opening of the country’s oil sector to IOCs, stagnation in output is the best possible scenario. The political factors militating against such reform are difficult to overcome.

Mexican crude imports to the US fell by 437,000 b/d between 2007 and 2012.

Imports also declined sharply from nigeria (-679,000 b/d), Algeria (-323,000 b/d) and Angola (-277,000 b/d), all producers of sweet crudes. The fifth largest fall was in Venezuelan imports (-242,000 b/d) as the country’s leadership prioritized non-US markets for political reasons and forced the exit of most US companies from the country’s oil patch. The import of Canadian crude has risen steadily since 1981 to reach 2.408 million b/d in 2012. But even this seemingly secure source of supply may not be counted on. Canadian oil and gas has generally been taken for granted by the US on the grounds that the US represented an ever hungry market with the lowest transportation cost.

However, increased US gas output saw the price of gas fall below USD4/MMBtu, in comparison with spot lnG prices of USD 15/MMbtu in Asia- Pacific. In addition, the differential between US marker West Texas Intermediate and Brent has exploded over the last two years. Although this differential is expected to narrow in the future, Canadian crude exports by pipeline are currently going into a market priced some $12/b lower than seaborne cargos priced off Brent.

The incentive for Canada to seek alternative export markets rises in tandem with US gas and oil output. The more the US progresses towards self-sufficiency, the greater the misalignment of US and Canadian interests. This year has seen two major acquisitions in the Canadian oil industry by Malaysian and Chinese state oil companies. Plans are already being laid for both crude and lnG exports from Canada to other markets, particularly the high growth markets of Asia, suggesting that the US will not benefit from all the gains made from higher Canadian output.

The US Energy Information Administration, in its early release of its Annual Energy Outlook in December, forecast that the imported proportion of US liquid fuel supply would fall from 45% in 2011 (8.43 million b/d) to 34% (6.81 million b/d) in 2020 and rise again to

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37% in 2040 (6.98 million b/d). Assuming all imports displaced are non-north American, non-north American imports would fall from 5.35 million b/d in 2011 to 3.26 million b/d and rise to 3.43 million b/d in 2040.

This could be further eroded by higher Canadian and Mexican supplies. However, if increases in Canadian output are offset by exports to other markets, imports from Mexico decline and displacement mostly affects non-Persian Gulf imports, US self-sufficiency may not look quite the way it is currently being envisaged. Moreover, as argued previously in Energy Economist, the US is set to become less rather than more of an energy island as a result of the shale boom.

Expanded coal exports, particularly via the West Coast to Asia, the import and export of lnG and potentially even crude oil will increase the level of price transference between the domestic US and international markets. Even without this trade, price transference will come through increased Canadian access to non-US oil and gas markets. US gas consumers will feel the price impact if the rain fails to fall in the Andes or an earthquake closes Japanese nuclear capacity, international exposure that does not currently exist.

eXterNal impaCtAlthough the assumptions surrounding the United States’ position in the world have changed, those used to interpret the energy security issues of other countries, and thus their behaviour, are being reassessed more slowly. The world’s population is expected to continue to grow, reaching almost nine billion by 2040. Driven by rising incomes and rapid urbanisation, demand for energy, and oil in particular, will grow quickly, as will demand for food and water, stretching supply capacities to the limit, creating competition and potentially sparking conflict between nation states.

The most recognised challenge to this scenario is the potential for shale booms in other regions of the world. Major shale oil and gas deposits have

been identified in many countries and are being assessed for their productivity. Their development is challenged by tougher investment conditions than in the US, the need for technological diffusion, stricter environmental regulation and greater public opposition, land access issues, water constraints, and perhaps at the most basic level a lack of technical capacity in terms of human resources, oil services companies and land rigs.

There are also factors peculiar to the US that have driven the shale boom there faster than might be expected in other countries. These include the need to drill to retain land leases, the availability of joint venture opportunities and of foreign oil companies keen to invest billions of dollars to gain technical knowledge, the ability both to hedge and sell forward future production, as well as the continued supply of associated gas from the switch to liquids. These factors kept US gas production booming despite the fall in prices.

The prospects for shale development outside the US have swung from wild initial enthusiasm to a more prosaic recognition of the challenges faced. However, the potential remains and in countries where technical capacities (either openness to IOCs or domestic), energy security interests and geological resources align, progress is being made. China is perhaps the most interesting case as what happens there has the most bearing on external competition for resources.

Most assessments suggest China will not meet its immediate ambitions regarding shale gas development and little is known about the country’s potential for liquids from shale and tight formations. However, China has demonstrated the capacity to deploy capital on a massive scale in the past; if its sets out on a particular industrial course it tends to meet its targets, as can be seen by the huge expansion of its refining sector over the last decade, its iron and steel industries and even the manufacture of solar photovoltaic panels.

The second less considered aspect

is that the US shale boom benefits all. Abundant US gas output meant that lnG consumers in Asia, for example, faced competition from only one other market, Europe, rather than two. The impact of this has been masked to a certain extent by the closure of almost all of Japan’s nuclear generation capacity following the Fukushima disaster and the resultant record demand for lnG as a replacement fuel for power generation.

The story is similar for oil. US crude output has become a major component in the growth of non-OPEC oil supply. When the US Energy Information Administration made its first prediction in January 2011 for non-OPEC oil supply growth in 2012, it posited no growth. The current estimate for last year is 820,000 b/d. The EIA’s estimate in January 2012 for non-OPEC supply growth in 2013 was 800,000 b/d; this has expanded to 1.17 million b/d. Its estimate in March for 2014 stood at 1.44 million b/d.

Put simply, the increase in US output and the displacement of imports frees up crude in the international market for other countries. Improved self-sufficiency in the US should serve to moderate the challenges other countries face in the competition for resources.

There is also an inconsistency in the forecasting treatment of water, food and demography on the one hand and energy commodities on the other. The outlook for rapid population increases, food and water scarcity and thus international competition for these resources retains its Malthusian basis. By contrast, energy has been the beneficiary of technological revolutions fresh in the immediate memory. Processes like the agricultural green revolution are more distant and technological innovation in these areas is discounted. Energy supply has become an issue of how much capital can be deployed; food and water remain emotive scare stories. This is inconsistent.

In addition, demographic forecasts are open to question. Projections for developing country populations are much more uncertain than developed ones and the main global change – huge

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growth – is centred entirely on developing countries. But fertility rates are falling fast. The expected size of the global population at its peak is much lower now than in the past. Much of that growth is predicated on much larger African populations, which implies a shift in focus away from Asia. Yet it is rare in energy demand projections to see an approach that gives an idea of the probability distribution surrounding the central forecast.

tHe rise of CHiNaJust as not all foreign relations are based on energy , not all conflicts are over resources. The current crisis over north korea is a case in point. Pyongyang has no real territorial ambition, nor any natural resources to speak of. Yet as with Iran, an unpredictable theocratic state, there is a clear threat of conflict as the internal workings and foreign policy outcomes of north korea’s insular dictatorship are very difficult to predict. Both Iran and north korea are rogue states because they define their existence and contain internal dissent through ideological opposition to external threats.

The risk of conflict for the United States in Asia Pacific is primarily through the security treaties it has with South korea,

just as the most likely threat of conflict with China is through security guarantees with Japan, South korea, Taiwan and South East Asian countries, which link the US to the myriad territorial disputes in the South and East China Seas.

These treaties are in a sense out of date. They were agreed as a means of containing communism in South East Asia and on the korean peninsula. Communism is no longer a genuine threat. With the exception of north korea, still nominally communist states are generally moving in the direction of more open economies and more liberal economic policies.

Just as with the Middle East, Middle America might start to wonder what US interests really are in the region. The South and East China Seas are not major areas of current oil and gas production. Even if they may be in the future, they become less important to the US as it become more self-sufficient. In the event of a maritime conflict in the region, the main disruption would be to maritime trade in general and Chinese imports and exports of all kinds in particular.

The problem is that this area is China’s near abroad and crucial to its energy security interests, while the US cannot be seen to abandon security treaties in

place for decades. Beijing can be expected to attempt to extend its control of the seaways that supply its major ports; its aggressive approach to territorial disputes in the region reflects both this and the potential oil and gas resources that may or may not exist in the South and East China Seas. neither the means by which maritime boundaries are generally resolved helps as inaction favors the incumbent, nor does the other littoral states’ recognition of Chinese ambitions through the expansion of their own naval capacities, or the United States public military ‘pivot’ towards Asia.

From this perspective, the completion of the Myanmar oil and gas pipelines to China, which circumvent the Malacca Strait, the construction of proposed additional oil pipelines and new gas pipelines from West and East Siberia to China, and from Central Asia to China can all be seen as important in reducing China’s reliance on transits to its eastern seaboard and thus moderating tensions in eastern Asia. Arguably the danger of conflict in the region comes as much from the web of treaties established in the post-war era, which Beijing may interpret as containment, as from direct competition for natural resources.

The change in US energy security reflects only one aspect, albeit an important one, of its broader security interests, just as trade in energy commodities is only one dimension of its trade in international goods, the concept of virtual energy notwithstanding. The US is building infrastructure to take its coal production to Asia and may export lnG to the region. Crude quality requirements may necessitate the export as well import of crude in the future. These factors point to greater linkages with international markets and greater price exposure. The pivot to Asia reflects the increasing significance of the region in economic terms, and thus greater US interest, but it doesn’t necessarily mean that the Persian Gulf’s significance in oil market terms will diminish.(Ross McCracken is senior editor, Platts, a leading energy, petrochemicals and metals information provider. For more information, visit www.platts.com)

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test & measuremeNt

W hile power cables sometimes fail soon after being put into service into service, for

example, due to bad workmanship, failure is usually associated with ageing of the insulation in a cable that has been in service for a long period and with the associated cable joints. The fact that many of these cables are underground present real challenges to identify, locate and repair.

DiagNostiC testiNg It’s clear there is a need for diagnostic testing that will provide reliable information about the insulation condition of a cable and its susceptibility to failure. In theory, such testing would best be carried out at power frequency in order to replicate, as accurately as possible, the normal working conditions of the cable.

In practice, however, this approach is problematic. Cables present a highly capacitive load to the test set, which means if testing is carried out at power frequency, a large amount of reactive power is required to charge the cable. To meet this requirement, a test set necessarily has to be physically large, heavy and expensive. For this reason, power frequency testing of cables is not commonly used.

An alternative is DC testing, using an insulation test set that typically operates at 1 or 5 kV. Such test sets are small,

Detect those faultsFriedrich Enkert, Europe/CIS Sales Director, Megger explains how to diagnose faulty cables even if you’ve tried everything!

convenient and inexpensive, and when they are used to carry out tests of suitable duration, typically a minute, this is a particularly useful form of testing as it is non-destructive and provides a first-line insight into the condition of the cable insulation.

It has to be said though that while DC testing at these modest voltages provides a guide to the presence or absence of serious faults, it’s less useful in providing information about general degradation and ageing of insulation. In addition, this form of testing does not model the cable’s normal working conditions and so does not replicate the stress distribution in the insulation when the cable is operating at power frequency.

Detection of insulation failures at higher voltages may require high voltage tests, often at two or three times the working voltage of the cable. There is a serious concern that high voltage dc testing can unnecessarily damage the cable under test. In particular, polarisation of the insulation may course flashovers later when the cable is going back to service.

tHe water tree proBlemWater trees start as minute inclusions of water vapour within the insulation at the production or installation phase and grow into tree-like structures. Water trees in themselves do not cause immediate cable failure, but the danger is a water tree may continue to develop until the field stress

in the remaining insulation is too high and an electrical tree is started. This can lead to electrical leakage and failure of the cable insulation.

These problems and concerns led to the development of yet another approach to cable testing - the use of AC at very low frequency (VlF). Commonly, the frequency used is 0.1 Hz. At such a low frequency, the capacitive reactance of even a long cable is relatively low, so the charging current is manageable even for a conveniently small test set.

Because the test is carried out with alternating current, the cable is not subject to a unipolar applied voltage for long periods, so no polarisation will take place and the cable will not be damaged after putting back into operation.

types of very low freQueNCy (vlf) test setsCommercially available VlF cable test sets can be divided into two categories:• Those that use a test waveform that is

sinusoidal • Those that use a cosine-rectangular

waveform The advantage usually claimed for testing with sinusoidal technology is it lends itself to being combined with other insulation evaluation techniques, such as tan delta measurement and partial discharge (PD) diagnostics.While this is true, it’s important to remember testing is being carried out

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at a frequency that typically differs by a factor of 500 or 600 from the normal operating frequency of the cable. The PD results may not, therefore, reflect those that would be obtained if the tests were carried out at power frequency.

Although water treeing can be better identified at these lower frequencies, the tan delta diagnosis on cables is usually performed at 0.1Hz.Cosine-rectangular test sets are much less power consuming than their sinusoidal counterparts.

At first glance, the cosine-rectangular waveform looks almost like a square wave. Closer examination shows the rising and falling edges of the waveform very closely match the rising and falling edges of a sine wave with a frequency of around 50 Hz. This means the stresses generated in the cable insulation by VlF cosine-rectangular testing are close to those it will experience in normal power frequency operation.

This wave shape is recommended by DIn VDE standards, the HD620 and 621

harmonisation documents and IEEE400 standard. It allows tests to be performed on loads with higher capacitance – that is, longer cables – than a sinusoidal test set would allow.

This article has largely concentrated on insulation testing as an aid to determining how likely a cable is to fail, for the very good reason that preventing or at least predicting faults is always preferable to reacting after they have happened. However, cable faults do occur, and when they do the emphasis changes to locating them as quickly as possible, which can be difficult if the cable is buried underground.

logiCal approaCH to CaBle fault loCatioNThe key to speedy fault location is to adopt a logical approach. After the cable has been isolated and made safe, the first step is prelocation to find the approximate location of the fault.

First, it is advisable to check the insulation resistance between all conductors and the

cable sheath, typically using a kΩ range on an insulation tester or a multimeter. This determines whether it is a high resistance or low resistance fault, information useful in deciding the pre-location technique to be used. Using a kΩ range rather than an insulation test avoids conditioning the fault and altering its nature, which could make prelocation more difficult.

The next stage is to use a time-domain reflectometer (TDR). Again, this will not condition the fault but, for open- or shortcircuit faults, it will be able to show the distance to the fault. This is sometimes called pulse echo low-voltage prelocation.

If the fault is of a higher resistance, alternative methods need to be used. These are often called arc reflection methods and involve using a surge generator to apply a high energy, high voltage charge to the cable in addition to the pulse echo signal. This generates an arc at the site of the fault effectively making a temporary short circuit that can be seen by a TDR. Available techniques include arc reflection, impulse current and voltage decay.

Finally, pinpointing can be used to identify the exact fault location. The most common method relies on detecting the acoustic and electromagnetic signals emitted at the fault location when the cable is impulse tested by a surge generator (thumper).

Cable testing to both predict and then deal with faults is a vital concern for all those involved with the distribution of electrical energy. A wide range of test techniques and test equipment are available to allow this concern to be effectively addressed, but cable testing can, nevertheless, be a challenging task.

For this reason, a resource that’s as important as the test equipment itself is access to expertise that will help with selecting the best equipment for the job, and using it in such a way it delivers the best results. There are very few suppliers that can offer equipment and in-depth expertise that covers the whole gamut of cable test requirements but, following its recent acquisition of SebakMT, Megger can do exactly that.

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Discovering the next Big trend

A whirlwind tour of mega trends that are poised to transform businesses, markets and our personal lives.

economic powerhouses of the future,” said Followwill. He cited the example of Siemens, which has changed its entire business model to focus on cities as customers. The German giant has identified the structure of the city as customer structure; thus, it has one account manager for a city like london to deploy all the different portfolio of products and services that go into a city. Also, companies are not only targeting cities but also individual clusters within cities.

mega treND #2 is Social Trends, which is an agglomeration of Gen Y,

of transformative global mega forces and their significance in strategy development and implementation.

so what are these Mega trends? mega treND #1, according to Frost & Sullivan, is urbanisation, where cities supplant countries as the drivers of wealth creation in the future. In the Middle East, for example, the cities of Abu Dhabi and Dubai will together account for 74% of the UAE’s Gross Domestic Product (GDP) by 2020.

“Companies need to look at cities as key targets for marketing and investment initiatives as they will be the

T ransformative, global forces that define the future world with far reaching impact on

business, societies, economies, cultures and personal lives – that’s Mega Trends as defined by consulting leader Frost & Sullivan. At GIl 2013: Middle East, organised by the global consulting company in Dubai in the second half of February, Frost & Sullivan Partner and Director, Dorman Followwill presented on the topic ‘new Mega trends: Macro to Micro opportunities on Future Business, cultures and Personal Lives,’ the objective being to provide an overview

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A major sub-trend within diversification is the shift away from oil exports as the primary GDP driver for oil rich countries of MEnA. The contribution of oil exports as a percentage of GDP is expected to decline significantly for the region’s major oil exporters except for Iraq and libya where reconstruction and regime change is filtering through to the oil industry only now. “However, there is increasing need and strategic imperative to diversify away from fossil fuel as the key driver of GDP in the region,” said Followwill.

mega treND #4: Connectivity & Convergence - According to analysis by Frost & Sullivan, there will be 80 billion connected devices by 2020 globally, which translates into 10 connected devices for every household and five connected devices for every user by 2020. By 2020, out of population of 7.5 billion, five billion will be Internet users or in other words, 2/3rds of the world’s population will be connected. MEnA will be linked through 360 million connected devices by 2020, which translates to two connected devices for every user and 390 million Internet users by 2020.

The connectivity and convergence mega trend also finds an echo in space.

Though the number of satellites being launched up to 2020 will only be 15% higher compared to the previous decade, what is dramatically different is the type of applications for which they are being deployed - from primarily defence applications to consumer applications driven by GPS and COMMS technology.

Another technology set to re-define business and mobility options and social interactions is Augmented Reality (AR), which is defined as a real-time augmented view of the environment through digital data through use of text, sound, graphics, video, and navigation systems that increases user’s interactivity with the local environment. mega treND #5: new Business Models - “Innovation at a strategy level through new partnerships and new business

representation for the first time from Saudi Arabia and Iran at the london Olympics, setting up of one of the world’s largest universities for women in Saudi Arabia through Princess nora Bint Abdul-Rahman University and appointment of women to the Saudi king’s advisory council.

Commenting on the social trend of geo-socialisation, Followwill explained that the concept refers to the widespread deployment of mobile technology and GPS-based apps which is shrinking the world and helping push information out to people like never before. In 2011, out of a total population of 390 million, the number of Internet users in the Middle East was 75 million of which 45 million were social networking users. By 2015, the population of Internet users is expected to double to 160 million, while that of networking users is expected near treble to 120 million. “Geo Socialisation is connected to Gen Y for whom mobile device is their best friend which connects them to real friends,” said Followwill.

mega treND #3 is Diversification, which is the economic order of the day in the Middle East, especially for the oil-rich nations. The rankings of top 10 countries contributing to MEnA GDP between 2012 and 2020 are largely steady – Saudi Arabia continues to be the number one economy in the region – but the exceptions will be Iran, which is slipping down the ranks and the UAE, which will advance one rank to become regional number two.

Geo-socialisation, She-economy and Generational political shift. Gen Y represents a potential for change that may well dwarf the mighty impact achieved by the ‘Industrial Revolution’ in the early 19th century. Frost & Sullivan defines Gen Y as people between the ages of 15 – 24 years who have grown up with one foot in the real world and the other in the virtual world.

In the Middle East & north Africa (MEnA) region, Gen Y is expected to account for 1/3rd of the population by 2025. “Even though they may be only 1/3rd of the population, understanding Gen Y is extremely important because they are not only future customers but future employees as well,” said Followwill.

With MEnA region making significant strides in reducing gender gaps in human development, the status of women in the society is undergoing a change. new vision of the roles of women in both education and the workplace are bringing beneficial changes across the region, laying the foundation for She-economy manifesting in higher purchasing power for women.

“Between 2009 and 2012, female employment grew while growth in male employment declined in the region.” said Followwill. “Just as we focus on cities in the future, we also need to focus on women in the region, understand their particular voice and growing purchasing power. Businesses cannot ignore the implications of this massive social trend”

Examples of change include female

visioN 2020

Companies need to look at cities as key targets for marketing and investment

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nexus which manifests mainly through energy consumed to capture groundwater and drive desalination, the two major sources of water in the region. In a business as usual scenario, the region is expected to face water stress levels above 40% by 2050. From a total internal water renewable resources standpoint, areas affected most include the Gulf States, Jordan, Egypt and libya. As a result, new business models are expected to come into play including rejuvenation of the PPP Model – BOO, BOOT, DBFO; Water Trading and Water as a Service, an example of the latter being Aqua America project for Shale Gas.

Food security is getting a lot of eyeballs due to overwhelming dependency on food imports continue to increase. With 58% dependency on food imports today, the Middle East is one of the most vulnerable regions in the world when it comes to food security. Oil-rich countries in the region are looking at investing in food production in countries from where the food is imported to secure their supplies. Best practices are also being brought from other industries and countries to combat food insecurities, a great example being the development of agri-food technopoles. These are shared facilities and services (e.g. transport, storage and packaging) built explicitly for the processing of agricultural products.

Frost & Sullivan Partner Sarwant Singh emphasises in his book ‘new Mega Trends: Implications for our future lives,’ (which provided the raw material for Followwill’s presentation) that the implications of these Mega Trends are not limited in scale – they have the power to change a large city and have the power to affect the life of a single individual. They can affect revenues, costs and profitability for businesses as well as affect commuting trends, social networking, location of houses and career choices for individuals. But these mega trends can also benefit companies when they analyse the implications of these Macro Mega Trends and convert them to Micro opportunities to gain competitive advantage.

is expected to grow in double digits thanks to rapidly growing population, rising income levels, increased insurance penetration and increased prevalence of lifestyle-related diseases.

mega treND #7: Future Infrastructure - A major infrastructure trend of this decade is high-speed rail systems that not only connect cities and countries but also continents. For example, China is building 25,000 kilometres high speed rail systems by 2025; the 2020 Trans Siberian link connecting Europe and Asia and the USD68 billion California High Speed Rail system, the biggest project in the US at state level, are other examples. Such projects are giving rise to opportunities in metals and mines space in terms of copper-silver and copper-magnesium wires and steel. notable high speed rail projects in MEnA are in Saudi Arabia (USD6.7 billion) and Morocco (USD4 billion).

regioNal speCifiC treNDsIn the segment on regional mega trends, Followwill dwelled mainly on Transcontinental Power Generation, Water Energy nexus and Food Security. A great example of transcontinental power generation is the Desertec Initiative, which aims to provide 15-20% of European electricity and a significant proportion of domestic demand of north Africa from the use of solar energy from the desert. The objective of Mediterranean solar plan is to achieve 20GW of renewable energy generating capacity in the region by 2020.

Moreover, transcontinental energy and power linking is also gaining traction. Over the past 20 years, the total investment in the various Arab Interconnection Projects has reached USD two billion. Examples include GCC Power Grid Interconnection project linking the grids of kuwait, Saudi Arabia, Bahrain and Qatar, UAE and Oman and the Arab Gas line connecting the western Iraqi gas fields to the gas processing centres in Syria, Egypt and Jordan, to facilitate marketing Arab gas (Egypt and Iraq) in Turkey and Europe.

However, one of the greatest challenges for the region going forward is Water-Energy

models is a particularly interesting trend, which we believe is crucial to charting a path to the future,” said Followwill. “Examples include customisation and personalisation (nike); Co-creation (co-content creation with Wikipedia); One-off Experiences (Red letter days); Pay as you Fly (UAVs being deployed by Thales for military purposes on pay-by-the-hour model).”

But with more than three billion people or half the world living on less than USD2.50 a day, it has also become important for companies to make one, sell many more than ever before. “We believe that Value for Money business model will be replaced by Value for Many model, which is more of a heart-driven or CSR business model,” explained Followwill.

Frost & Sullivan predicts that Value for Many will be the defining business model of this decade. A great example is the Aravind Eye Care Hospital in India which charges an average USD25 per cataract operation compared to costs of USD3,000 to 4,000 in the West. It has achieved this cost by applying an automotive industry business model to healthcare without compromising on quality. Eye surgery is conducted as an assembly line operation resulting in much higher throughput, reducing the cost per surgery. Also, 1/3rd of the patients pay the full amount which helps serve 100% of the patients or in other words, those who pay cover those who cannot. In effect, the hospital has developed a brand new business model in the area good quality and affordable eye care.

mega treND #6: Health, Wellness and Wellbeing - Followwill pointed out that the great human imperative between now and 2050 is providing high quality and easy access to healthcare that is sustainably affordable. Emerging healthcare needs in the region is expected to give rise to multiple investment opportunities in Imaging/Diagnostic Services, Medium Risk Medical Devices and Day Care Centres among other things. Frost & Sullivan believes that demand for healthcare in the GCC region

visioN 2020

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The 2nd Middle East Process Engineering Conference & Exhibition

Supporting Organizations

Silver SponsorsGold Sponsors

The Premier Process Engineering Event for the Middle East

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29 Sept – 02 Oct 2013Bahrain International Exhibition and Convention Centre

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Updated 12 December

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POWER & WATER MIDDLE EAST / MAY 2013

Advantage productivity

W ith many components becoming ever-more similar in their technical characteristics,

the plastic pipeline sector is becoming subject to ever-greater cost pressures. What earlier required an extreme level of specialisation is now being offered by manufacturers in both Germany and abroad. With the great majority of providers satisfying the requirements of standards and customer wishes, only price is of any relevance. Expressed in economic terms, the corresponding products are increasingly being referred to as a commodity.

One possible method of responding to price pressure without reducing quality

is to increase productivity. Single-unit production is increasingly being replaced by series production. Subjecting the workshop-based welding of plastics to a higher degree of automation and ever-more “similar weather conditions” can result in the production of products of the highest quality. All the machines presented in this report are employed in a workshop in active production.

The factor of transport represents a limit to the prefabrication of pipeline components, defining the maximum-possible size of the component. Closer observation of the size of the lorries or containers often opens new perspectives for planning the pipeline network.

48 POWER & WATER MIDDlE EAST / MAY 2013

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49POWER & WATER MIDDLE EAST / MAY 2013

pipes

All the machines described in this report are fitted with safety equipment and fulfil the requirements of both the so-called EU machine directive 2006/42/EG [2], the standards DIn En ISO 12100-1 and 2 [3], DIn En 60204-1 [4] and DIn En 4413 [5]. The demands made on electromagnetic compatibility outlined in the standards En 60555, En 50082, En 55014 [6], are all complied with.

In the main, the selection of the welding parameters are published in the DVS guidelines and data sheets, summarised in the pamphlet ‘DVS Technical Codes on Plastics Joining Technologies’ [1].

Bernd Klemm discusses the latest plastic welding machines used for building prefabricated pipeline components

the space on a Lorry (typical semi-trailer): C. 13.5 m in length x c. 2.3 m in width x c. 2.6 m in height

space in a normal 40 foot container: C. 12 m in length x c. 2.3 m in width x c. 2.3 m in height

All the pipeline components fitting in here can be prefabricated.

49POWER & WATER MIDDlE EAST / MAY 2013

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pipes

BRAnCH WElDInG MACHInE FOR InSPECTIOn CHAMBER MAnUFACTURE FROM CORRUGATED AnD STRUCTURED-WAll PIPESV

1

BRAnCH WElDInG MACHInE FOR InJECTIOn-MOUlDED PP InSPECTIOn CHAMBERS

2

purposeThis machine can be employed for the manufacture of inspection chambers; in this case, branches are welded in injection-moulded or rotation-formed inspection chambers. The prefabricated inspection chambers have a diameter of up to 1,400-mm, the branches correspond to Dn150-Dn400.

operatioNIn comparison to the previous example (see point 1), this machine is almost fully-automatic. Depending on the component contour, the ducts are fixed via pneumatic tension systems in the form of grabber, clamps and / or vacuum fields.

The drilling process is fully automatic, with a correspondingly pre-set rotation and feed rate. The branch pipes are clamped pneumatically and are supported internally. All settable movements such as height, angle and incline are set via servo drives with spindles. The setting and display of the necessary height, angle and channel incline is performed in the large display of the CnC control. The welding process is fully-automated. The operator receives a signal to remove the component after the end of the cooling time.

maCHiNe DesigNThe machine consists of a vertical lifter table for the welding height, a turntable on a heavy-duty bearing for the welding angle and a tilting plate to position and to pneumatically clamp the inspection chambers.

All tools for drilling the holes and welding the branches are set out laterally. They are steered and their speed controlled via servo drives. The special drills (core bits) are fitted with reversible cutter inserts and are setup as a quick change system.The heating elements are structured as complete IR units in socket / spigot design with standard heaters in an all-ceramic construction. They are attached to the welding unit and connected as a complete unit via a quick change system. Suction bells remove any swarfs. The safety unit on the feed side consists of a circumferential protective fence with a light curtain.

purposeenables the efficient production of inspection chambers with tight and exceptionally resilient branches for sewage or drainage pipes of plastics.

The machine is used to weld branches (diam. 90 mm – diam. 500 mm) in corrugated or structured-wall pipes, which can later be used as inspection chambers for pipeline systems. large pipes of a diameter up to 1,200 mm can be clamped. The corresponding apertures are drilled into the main pipe using a linear-guided core bit.

operatioNThe pipe is clamped and released manually. A hydraulic system moves the component in a linear fashion for the heating element socket welding. The core bit is driven via an electric motor and started via a start-button.

maCHiNe DesigNClamping tools mounted on a stable base frame accept the various inspection chambers / large pipes. Reducer inserts in form of half shells are available for smaller diameters. The heating elements and drill machines are adjusted manually. The drill machine with core bit and the heating element are screwed on to a tool carriage. The turntable and the linear fixing of the tools enable a simple approach to every height and angle assumed by the branches without needing to remove the inspection chambers from the clamp. Arrangement of the components in a manner suitable to welding

purposes enables very short cycle times for producing a branch. Example: only two minutes for a branch of diam. 315 mm in a PE corrugated pipe diam. 1000 mm.

eXamples of welDiNg maCHiNesPhotos courtesy: WIDOS GmbH

Tailing welding machine for duct elements

Weld joints with thick and exceptionally resilient tailing

Tailing welding machine

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POWER & WATER MIDDLE EAST / MAY 2013 51

pipes

FUllY-AUTOMATIC UnIT FOR THE WElDInG OF COnnECTInG SOCkETS TO CORRUGATED PIPES

4

(The author is product manager, WIDOS GmbH, Germany. For more information, please email Fabian Beermann at [email protected])

purposeInline, immediately after the pipe saw, corrugated pipes (from a corrugator Dn200 - Dn1000) are welded to connecting sockets by fully-automatic rotation friction welding; in case of larger dimensions heating element socket welding is applied.

operatioNThe corrugated pipes are transported on a conveyor chain after sawing. The speed of the conveyor chain can be adapted to the output speed of the corrugator. When reaching a sensor, they are raised automatically and laid down in a parallel line, forming both a stock and a guide line for the welding machine. The pipes are moved from the stock to the welding machine, where they are clamped pneumatically. The socket feed is performed automatically from a magazine. The machine takes a socket and planes the end. The welding process is performed in a fully-automatic fashion. Once the welding process has been finished, the product is placed in the last line, from where it can be taken out for the store or the packing station. The space for the next pipe is cleared and the cycle begins anew.

maCHiNe DesigNThe machine base frame is made of a solid steel construction. The height of the machine table can be changed either manually or automatically to adjust to the various pipe diameters.The entire unit is controlled by a master CPU from a WIDOS CnC 3.0 unit. This is operated from a single console. Optionally, the unit can be delivered with a SIEMEnS S7. All parameters such as position, speed, force and time are saved on an internal memory as set parameters and can be activated separately with an integrated bar code system. The bar code system is used both for operator recognition and the entry of commission numbers.The entire unit is fitted with a protective fence and access doors to maintain working safety.

• DVS pamphlet, DVS Technical Codes on Plastics Joining Technologies: English Edition Volume 3, 2nd edition, 2011, Verlag für Schweißen und verwandte Verfahren DVS-Verlag GmbH, Düsseldorf

• European Parliament and council directive

2006/42/EG from 17 May 2006 regarding machines, altering the directive 95/16/EG (new edition)

• DIn En ISO 12100 -1 and 2 (replaces DIn En 292 part 1 and 2) Safety of machinery - basic terms general, principles for design

• DIn En 60204-1 Electrical equipment of machines

• DIn En 4413 Safety requirements for fluid power systems and their components

• En 60555, En 50082, En 55014 electromagnetic compatibility

BRAnCH WElDInG MACHInE FOR THE MAnUFACTURE OF REDUCED T-PIECES FROM PE OR PP lARGE PIPES

3

purpose to diam. 1000 mm; branch from 315 mm to diam. 630 mm. The branch diameter must always be at least 30% smaller than the diameter of the main pipe.

operatioNThe handling of the pipe and the drill saw is performed in the workshop via an overhead loading gantry. The clamping shells for the main pipe are closed hydraulically at the push of a button. The entire unit is operated from a mobile control panel with ergonomically operable rocker levers. Motors on/off, linear movement of the machine table, regulation of welding pressure, feed rate, extension / retraction of the flexible heating element, heating element temperature regulation.

maCHiNe DesigNThe machine is set up on a very stable and warp-resistant base frame. All movements are supported on precise linear bearings and the left table with the branches can be slid horizontally by hand to adjust misalignment.The hydraulics can generate a welding force of up to 29 kn (!). The drill saw can be adapted to the various pipe interior diameters. The individual cutting knives are positioned in a star-shaped formation and can be adjusted radially to the tubular axle.One particularly innovative development is the flexible heating element. This novel construction can be bent and placed over the pipe as a jacket. This enables the welding of various branch diameters with only one heating element. The mounting bracket of the flexible heating element is equipped with a pneumatic device which re-tensions the rounded form straight during change-over.

refereNCes

Tailing welding machine ASM1000WM

Fully-automated for the inline welding of connecting sockets

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eXpert ColumN

Finding the moneyMoheet Vishwas analyses the funding challenges for renewable energy projects

The globalisation trend of the past two decades facilitated huge investments in big businesses

which in turn stimulated rapid economic growth in developing countries. The need to sustain phenomenal industrial growth in emerging economies like China and India has increased energy demand tenfold, resulting in investments pouring into energy and power sectors. With the consensus that global climate change is largely human induced, countries now have legally binding targets to reduce emissions, prompting a surge of interest in green energy resources.

One can argue that green energy is perhaps counter-intuitive in our part of the world. Record oil prices have driven the GCC countries to monetise their hydrocarbon resources through exports to maximise the benefits. However, with industrial diversification gaining pace, the region is also looking to diversify its energy mix to reduce dependence on hydrocarbons, something best exemplified by the 100 MW Shams-1 CSP plant in Abu Dhabi. The project, which commenced operations in March, showcases the immense yet untapped potential of solar energy in the Middle East.

Some experts claim that the amount of sunlight received by the Sahara desert can power the whole of Europe. As exaggerated as it may sound, the argument does drive home the point that desert regions often receive enough sun to avoid fossil fuels completely.

DESERTEC, the result of years of research by Frank Shuman and Gerhard knies, aims at creating an integrated sustainable power generation plan for

areas rich in renewable energy in Europe and the MEnA region. The only drawback of this proposal is cost and time. Experts estimate that the project would need an investment of around EUR450 billion to produce about 100 GW but not before 2050.

In fact, the primary challenge for renewable energy projects is their cost competiveness against conventional energy projects, so there is a need for green energy inventiveness and facilitation. Investors can still avail new opportunities in emerging economies using project finance and the two-step inquiry approach (something I came across in the Berkeley Journal of International law) as a toolkit to source funds and finance these projects.

Project finance integrates a mix of equity and debt financing from different sources and determine the ideal debt-to-equity ratio. Energy projects, whether oil production or renewable energy generation, have access to funding from diverse sources. These include equipment suppliers’ credit, institutional investors, banks, equity and bond markets etc. Each source draws return on equity or debt strictly from the revenue stream of the project over 10 to 25 years, which is easier said than done. lenders like commercial banks tend to be cautious by limiting their exposure to risks inherent in dynamic market conditions over a long duration due to inflation, currency fluctuations and political instability. Most projects can still acquire funding from a mix of public and private sources.

tHe two-step iNQuiryproject economics: The first step is to

study the feasibility of the project using the information available. Once the project appears to be viable, the project sponsor should conduct research and exercise due diligence to identify the risks that could arise from the local business and political environment. Then work out an investment structure using the project finance mechanism that can mitigate risks in a cost-effective and prudent manner.

project funding: The second step is to decide on the ownership structure and securities to collateralise the project’s assets. For a project whose total investment may range from several hundred million to several billion dollars, fund sourcing is inextricably linked with the effective management of market and country specific risks. Here it is important to understand the roles that various international organisations and national financial institutions can play in financing projects whether through direct debt or equity funding, risk management devices or export credit support.

The success of Shams 1 is a testament to the UAE’s visionary leadership and strong political will to adopt renewable energy. Investing in renewable energy could also provide employment opportunities while widening the economic base because oil and gas, while contributing 47% of the GDP in GCC generates only one per cent of employment. With increased availability of adequate financing toolkits, fund sources will become more accessible and financing will follow and in time, the Middle East can become a beacon for clean and sustainable energy.(The author is Lead Systems Specialist, Infratech Controls)

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POWER & WATER MIDDLE EAST / MAY 201354

Unlike the past editions, no new major project announcements were made during the 2013

edition of Water, Energy, Technology, and Environment exhibition (WETEx). However, the Memorandum of Understandings (MoU) entered into by the Dubai Electricity & Water Authority (DEWA) at the event pointed towards the utility’s priorities for this year.

Mou With Bsh, A coMPAny sPeciALised in the ProVision oF hoMe Products And APPLiAnces: BSH Bosch and Siemens Home Appliances will promote environment friendly products and sustainable solutions and raise awareness of issues of sustainability among its customers in Dubai. DEWA, in turn, shall provide

Spotlight on sustainability and efficiency

WETEx 2013 attracted more than 54 sponsors and over 1,300 government organisations and participating companies

support for promotional campaigns carried out by BSH in green products.

Mou With osrAM MiddLe eAst to enhAnce ‘Green’ LiGhtinG soLutions: Waleed Salman, EVP-Strategy and Business Development, DEWA, said: “Energy loss in lighting is diminishing in Dubai as a large segment of consumers recognise the importance of adopting rationalising methods in homes and workplaces. We are going to increase this awareness through public campaigns and continual communication with consumers and businesses. We will work with OSRAM Middle East to achieve the objectives of this agreement for a whole year.”

MoU with Sharaf DG to raise public awareness on energy conservation: Under

the MoU, dedicated Eco-Zones will be created within Sharaf DG main outlets to house eco-friendly home appliances. The company will assist in the dissemination of energy efficiency and water conservation messages under DEWA’s Home Appliances Campaign and collaborate in training sessions organised by DEWA for its employees on eco-friendly home appliances.

Mou With LG eLectronics: The MoU sets out the general framework for promoting the concept of sustainability through environment-friendly electronic products and raising awareness of issues of sustainability among all segments of society in Dubai.

lG Electronics will organise programmes for DEWA’s staff on environment friendly products and solutions.

Mou With uniLeVer: As per the memorandum, DEWA will train Unilever promoters on the instructions to rationalise the use of water and energy and provide promotional materials on energy saving devices to be used at the points of sale as well as campaign management promotion of energy-saving devices. The agreement included a commitment from Unilever to activate water conservation, activate energy-saving devices, promote water conservation packages and encourage the campaigns directed for schools and the residential-oriented sectors. Arijit Ghose, Managing Director, Unilever Gulf, said: “Unilever intends to fulfill its commitment to reduce ecological footprint through the full life cycle of their products and this is part of Unilever plan for sustainable living. There is only five per cent of the environmental footprint caused by manufacturers like our company while 68% of which is produced for the consumer. Hence, we take our responsibility to the partnership with non-governmental

Dubal at WETEX 2013

Wetex 2013 press conference

speCial report

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POWER & WATER MIDDLE EAST / MAY 2013 55

organisations and government agencies, as Dubai Electricity and Water Authority, to help educate consumers and thus ensure the best use of our natural resources.”

Elsewhere, as part of its strategy to encourage customers to conserve electricity and water consumption, DEWA honoured the winners of the ninth ‘Best Consumer Award’ during an awards ceremony held at SmarTech Forum which was organised as a part of WETEx. The winners succeeded in saving 9.15 million kW/h of electricity, 49.35 million gallons of water, 5,491 tons of carbon emissions, and AED 5.25million.

Amal koshak, Senior Manager of Marketing Communications at DEWA said: “DEWA consistently raises awareness about conservation and rational use for electricity and water among the residents of Dubai through launching awareness campaigns throughout the year including ‘Earth Hour’, ‘Eco-friendly Home Appliances’ under the theme of ‘Do Good to Planet Earth’, ‘Water Conservation’, ‘neighbourhood’, ‘Peak load’, and ‘Power Factor’ in addition to many other campaigns. Our initiatives are well received by the residents and have achieved positive results in reducing electricity and water consumption. launching such campaigns helps in conserving natural resources and saving huge amounts of money.”

His Highness Sheikh Ahmed bin Saeed Al Maktoum, President of the Dubai Civil Aviation Authority and Chairman of the Emirates Group, unveiled Empower’s newest district cooling plant in Business Bay, during the opening

ceremony of WETEx. The new cooling plant, which is the first district cooling plant to implement the Dubai Executive Council’s guidelines on environmental sustainability, will provide residential and commercial towers with 50,000 refrigeration tonnes (RT) of cooling, with an output of 10,000 RT through thermal storage.

Ahmed Bin Shafar, Empower’s CEO, highlighted the unveiling of the new plant’s design as a reflection of the company’s focus on environmental sustainability. He said: “Empower seeks to accelerate the pace of replacing traditional systems with new environmentally friendly technology, which will conserve precious water resources and decrease our carbon footprint. By utilising reverse osmosis technology, we are treating waste water that is provided to us by Dubai Municipality. This technology allows Empower to provide district cooling solutions that are in line with Dubai Government’s long-term strategy to conserve water and reduce consumption of desalinated water.”

At WETEx 2013, Wilo, one of the world’s leading manufacturers of pumps and pump systems for heating, air-conditioning and cooling as well as for water supply and sewage disposal, presented new milestones. “While customers have the opportunity to get extensive information about the multifarious range of Wilo products, Wilo ME has pressed into service a multi-disciplinary team of experts in order to provide up-to-date information about the latest pioneering systems offered,” said Hesham koura, Managing Director.

Dubai Aluminium (Dubal) highlighted its energy-saving successes achieved through implementing a combination of the initiatives mandated by the Dubai Supreme Council of Energy in terms of Dubai’s 2030 energy conservation strategy and Dubal’s own innovations in this area.

Borouge showcased at WETEx its portfolio of differentiated range of polyethylene (PE) and polypropylene (PP) innovative solutions that contribute to enhancing sustainable infrastructural development, addressing global challenges and ensuring an improved environmental footprint.

“The event is an ideal platform for Borouge to highlight our commitment to sustainability by demonstrating our innovative solutions that ensure durability and reliability of infrastructure applications including pipelines and wires and cables,” said Hussain Sultan lootah, Senior Vice President Middle East Africa, Borouge.

Cavotec presented the group’s power delivery solutions and Aura long-life lighting solutions that use environment-friendly fluorescent technology, in line with WETEx 2013’s theme of Green Economy for Sustainable Development. Aura’s Eco Saver lamps use up to 12% less energy than a standard fluorescent lamp, and have of a life span of up to some 60,000 hours or approximately 13 years in a normal office environment. Offering cost savings for customers amounting to an estimated AED21,000 over its lifetime for every 1,000 Aura Eco Saver lamps, the technology also reduces carbon emissions by two-thirds or up to 52,000 kilogrammes.

nearly 34 specialised workshops and seminars were also held on the sidelines of the exhibition attracting a huge turnout.

DEWA honours winners of ‘Best Consumer Award’ at SmarTech 2013

speCial report

WILO stand at Wetex 2013

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marKet plaCe

Rockwell Automation has launched compact Allen-Bradley PowerFlex 525 AC drive, the first in the

company’s next generation of compact drives. The PowerFlex 525 AC drive

features a modular design in power ranges from 0.5 to 30 horsepower

or 0.4 to 22 kilowatt at 100 to 600 volt input. It is equipped with embedded EtherNet/IP, safety, USB programming, energy savings and a variety of motor control options for machine-level and stand-alone applications or system integration.“Thousands of machine

builders and end users told us they want drives that deliver more flexible control, offer better communication, and

help them simplify startup,” said Pankaj Shrivastava, Business Leader - Architecture & Software, Rockwell Automation Middle East. “Our new drive portfolio is designed to give customers the performance they need, while helping to lower their Total Cost to Design, Develop and Deliver machines.”The drives are targeted at applications such as conveyors, material handling, compressors, fans and pumps.Users can configure the PowerFlex 525 AC drive through its human interface module (HIM), Rockwell Automation Connected Components Workbench software or Rockwell Software Studio 5000Logix Designer. The PowerFlex 525 AC drive offers, what Rockwell Automation claims, are time-saving application sets ( groups of pre-defined parameters for common drive applications) that users can apply “as is” or customise for a machine and thus speed up commissioning time. According to the company, removing the control module from

the power module further reduces startup time because configuration and installation can be done simultaneously. MainsFree programming through a USB connection removes the need for main power during drive configuration, as well as the need for special adapters to communicate between the drive and the programming tools.“Function-rich AC drives at low power ranges offer greater flexibility and ease of use, which reduce setup and installation costs significantly,” notes Himanshu Shah, senior analyst, ARC Advisory Group. “OEMs and end users continue to seek automation equipment that offers lower cost of ownership and a faster payback period in their capital investments. The PowerFlex 525 AC drives directly address these business issues with more motor control options, flexible programming tools, as well as advanced communication, safety and energy-saving options.”

ABB has launched Emax 2, which a company press release claims is the world’s first low-voltage circuit breaker with integrated

energy management functions. Replacing existing traditional breakers with the Emax 2 breaker, the release noted, has the potential to achieve annual savings of 5.8 million MWh, the equivalent electric consumption of 1.4 million EU households per year. ABB has further claimed that for an individual building installation, a peak power reduction of up to 15% can be achieved by using Emax 2 in place of traditional breakers.

Breakers like the Emax 2 are used where protection and control of large amounts of energy are used in a low-voltage environment like industrial and commercial buildings, data centers or ships. The breaker contains a protection trip relay with an integrated power controller that measures and evaluates energy consumption, then manages the loads to maintain or reduce the peak power usage as determined by the user. To manage energy, the electricity supply to non-essential equipment is switched off and back on again as soon as acceptable power levels are

Rockwell AutoMAtionnExT GEnERATIOn COMPACT AC DRIVES

reached. Intelligent decision making is achieved by a built in controller and software that uses complex algorithms to decide when it is appropriate to switch the power while maintaining the overall functionality or productivity of the connected equipment.

The breaker also has a communication module that allows it to share vital consumption and system reliability data directly with smart grid and other protocols.“Breakers provide one of the largest untapped opportunities in the electric system to achieve energy savings. Breakers have been used to increase safety and protect electric circuits, but now for the first time we use them to save energy too,” said Tarak Mehta,

Head of ABB’s low Voltage products division. “Because breakers are all around us, the total energy savings potential is massive. It’s a great example of how we can use smart technology to reduce energy wastage. This is good news for the environment and for our customers who can achieve significant cost savings by switching to our new device.” The development of the new Emax 2 breaker was led by ABB’s development centre in Bergamo, Italy.

aBBlow-voltage BreaKer for smart eNergy maNagemeNt

56 POWER & WATER MIDDlE EAST / MAY 2013

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57POWER & WATER MIDDLE EAST / MAY 2013

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teNDers & CoNtraCt

Solar power plant project-4 Build-own-operate (Boo) contract for construction of a photovoltaic solar power plant with capacity of 10 MW. 23,000,000 March 19, 2013 2014 project Jordan company name: philadelphia solar (Jordan)address: al Qastal industrial area 2, airfreight roadpin: 143808city: amman 11814country: Jordantel: (+962-6) 471 6601Fax: (+962-6) 471 6602email: [email protected]: http://www.philadelphia-solar.com new tender March 19, 2013 power & alternative energythis plant is proposed to be built in the Manara region on the outskirts of Mafraq. Work on the project is expected to com-mence immediately after signing the Boo contract and completed in (16) months.

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Khiran independent water & power project engineering, procurement and construction (epc) contract to build an independent water and power plant in Khiran, with capacity of 2,500MW of power and 125 million gallons a day (g/d) of water. February 22, 2011 project Kuwait company name: partnerships technical Bureau (Kuwait)address: touristic enterprises co. Bldg., 2nd Floor, al-Jahra streetpin: city: shuwaikhcountry: Kuwaittel: (+965) 2496 5900 / 2496 5902Fax: (+965) 2496 5901email: [email protected]: http://www.ptb.gov.kw Financial consultant company name: Bnp paribas (France)legal consultant

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company name: chadbourne & parke llp (usa)technical consultant company name: lahmeyer international gmbh (germany)new tender March 18, 2013 power & alternative energyWater Worksthe project is located to the south of exist-ing al-Zour south power & water project in Kuwait and will include a 400kV substation. low-sulphur fuel oil, gasoline, crude oil and/or natural gas will be used for fire the plant. desalination component will use multi-stage flash, multiple-effect distilla-tion and/or reverse osmosis technology. a special purpose vehicle (spV) will be estab-lished to design, build, finance, operate and maintain the facility. the spV will sign an energy conversion agreement together with a power and water purchase agreement with Ministry of electricity & Water. a consortium of France’s Bnp paribas, us’ chadbourne & parke and germany’s lah-meyer international has signed a mandate to advise on this scheme.

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combined-cycle power plant project - jizan economic city engineering, procurement and construc-tion (epc) contract to build an integrated gasification combined-cycle (igcc) power plant with capacity of 2,400 MW in Jizan economic city. 2,000,000,000 december 11, 2012 project saudi arabia company name: saudi arabian oil company (saudi aramco)address: saeed tower, dammam-Khobar highwaypin: 151city: al Khobar 31952country: saudi arabiatel: (+966-3) 872 0115 / 810 6999Fax: (+966-3) 873 8190email: Website: http://www.saudiaramco.com Feed consultant company name: Kellogg Brown & root (saudi arabia)

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Financial consultant company name: hsBc ltd. (saudi arabia)project Manager company name: Kellogg Brown & root (saudi arabia)new tender March 14, 2013 power & alternative energythis project is in saudi arabia. the power plant will supply 2,400 MW of electricity to Jizan economic city, 500 MW of which will go to Jizan refinery. uK/dutch shell is the technology provider for the scheme. us’ KBr has been appointed to carry out the front-end engineering and design (Feed) study and project manage-ment consultancy (pMc) contract.it will be split into five packages:- air separation unit/oxygen supply- combined cycle power plant- gasification- offsites & utilities- sulphur recovery.after the completion of pre-qualification process, client will issue tenders for the packages to the successful epc contrac-tors. a lump-sum turn-key (lstK) contract model is being used to execute the scheme. client has signed a gasification licensed technology agreement with uK’s shell global solutions international. the agree-ment includes licensing of shell gasification and acid gas removal technologies and pro-vision of engineering services. shell’s cri/criterion catalysts and a sulphur recovery unit (sru) will also treat off gases from acid gas removal unit.

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muSandam independent power project Build-own-operate (Boo) contract to build 100-120MW gas fired power plant at Musandam. 150,000,000 January 10, 2013 2014 project oman company name: oman power & Water procurement company s.a.o.caddress: Muscat international centre, 2nd Floor, suite 504pin: 1388

city: ruwi pc 112country: omantel: (+968) 2482 3028 / 2482 3000Fax: email: [email protected]: http://www.omanpwp.co.om legal consultant company name: curtis, Mallet-prevost, colt & Mosle llp (oman)new tender March 12, 2013 power & alternative energythis project is in oman. the purpose of the project is to supply electricity to the region. natural gas will be used as feedstock in the project. client is the sole off-taker from the project. Full output of the plant will be sold to rural areas electricity company. request for qualification (rFQ) for the epc contract has been issued.it is understood that short-listing of pre-qualified companies for the Boo contract is being finalized. pre-qualified companies for the Boo contract are expected to be short-listed by the end of March 2013. request for proposals (rFp) for the Boo contract is expected to be issued soon.

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power plant project - en--naga field construction of a power plant with capacity of 5-10MW at an oil field. 50,000,000 March 12, 2013 project libya company name: harouge oil operation (libya)address: pin: 690city: tripolicountry: libyatel: (+218-21) 333 0081Fax: (+281-21) 333 0490email: [email protected]: http://www.harouge.com new tender March 12, 2013 power & alternative energythis plant will be built at en-naga field in sirte basin, east of libya. client is currently working on the basic engineering for the project. a tender for the main contract is expected to be issued this year.

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grand baSra water project execution of the grand Basra Water project comprising a water distribution network, building a major pipeline to carry water to all parts of the province, and constructing a strategic storage tank with capacity of 50,000 m3 along with a pipeline to carry water to it. 700,000,000 March 19, 2013 2016 project iraq company name: Ministry of Municipalities & public Works (iraq)address: opp. King Faisal square, Karkhpin: 28488city: Baghdadcountry: iraqtel: Fax: email: [email protected]: http://www.mmpw.gov.iq new tender March 19, 2013 Water Worksthis project is in iraq. scope of work also involves rehabilitation and repairing of all damaged lines and networks; building two large water treatment units, each with a capacity to treat 16,000 m3/ hour; and con-structing a desalination station, with capac-ity to process 10,000 m3/hour. the overall capacity of this project will come to 660,000 m3/day. Japanese water company ngs has completed studies on the project, drafted its designs and prepared bills of quantities for the items and lists of materials needed. ngs will supervise each phase of the project and will train technical and engineering staff from the Basra Water directorate. construction work is slated to commence in the second half of 2013. the scheme will be completely finished and operational by end of 2016. once complete, it will meet about 80% of the Basra population’s need for drinking water and provide a real solution to the problem of water salinity.

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Seawater treatment plant project-1 engineering, procurement and construction (epc) contract to build a seawater treat-

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ment plant, intended to process 2.5 million barrels a day (b/d) of treated seawater, with expansion up to 12 million b/d. 12,000,000,000 June 29, 2011 2015 project iraq company name: Ministry of oil (iraq)address: oil complex Bldg., port saeed streetpin: 6178city: Baghdadcountry: iraqtel: (+964-1) 727 0710Fax: email: [email protected]: http://[email protected] Main consultant company name: Fluor corporation (usa)Main consultant-2 company name: Mott Macdonald (uK)project Manager company name: ch2M hill international (usa)new tender March 7, 2013 Water Workssewerage & drainagethis project is in iraq. client has split the work into several areas, including a 120-ki-lometre pipeline and the water treatment plant. this will include seawater inlets, pumping stations and treatment facilities. an environment impact assessment pack-age will cover the entire scheme. client had invited firms in May 2011 to bid for field surveys and front-end engineering and design (Feed) and pre-Feed work. tender clarification meetings are currently being held with international engineering firms bidding for the design work. it is understood that the client is expected to release a tender in april 2013 for the front-end engineering and design (Feed) service on this scheme.

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inner doha re-Sewerage imple-mentation Strategy project execution of inner doha re-sewerage implementation strategy (idris). 5,500,000,000 January 21, 2013

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2018 project Qatar company name: public Works authority - ashghal (Qatar)address: al Faisal tower, al corniche street, dafnapin: 22188city: dohacountry: Qatartel: (+974) 4495 0000Fax: (+974) 4495 0999email: [email protected]: http://www.ashghal.gov.qa project Manager company name: hill international Middle east ltd. (Qatar)new tender March 18, 2013 sewerage & drainagetender no. ia12/13c727Mrpscthis project is in Qatar. it involves building a series of deep tunnels that will serve the doha south catchment area over the next (50) years and will eliminate the need for pumping stations in the area. it also include 76-kilometres of lateral interceptor sewers, 33-kilometre of trunk sewer, a terminal pump station, a new doha south sewerage treatment plant, 92-kilometre of treated sewage effluent return facilities and the de-commissioning of (37) existing pump stations. client is planning to split the project into six packages; some of them will be split further into individual contracts. six main packages include:package 1: three design and build contracts for the lateral interceptor sewerspackage 2: three design and build contracts for the main trunk sewerpackage 3: one design, build, operate contract for the terminal pump stationpackage 4: one design, build, operate contract for the new doha south sewage treatment plantpackage 5: three design and build contracts for the treated sewerage effluent return systemspackage 6: two contracts for the de-commissioning of pumping stations.tendering for the first contracts is expected to be launched in this year, with construc-tion work is expected to commence in mid-

2014. project completion is expected by the end of 2018. client has invited local and international contractor and consultants to attend a briefing on this scheme on January 23, 2013. us’ ch2M hill has been appointed as the project management consultant (pMc) on this scheme. it has worked on the concept design and preliminary design and will also manage the design and construction consultants.client wishes to select a short-list of competent companies (“pre-qualified ap-plicants”), for invitation to tender for vari-ous packages on this scheme. it is seeking proposals from applicants to demonstrate their capability to perform significant components of the work with the right vi-sion and necessary experience, capabilities, understanding and commitment to work with client to achieve outstanding results in the delivery of the programme.the existing sewerage system in doha’s oldest south catchments consist of shallow sewers and numerous pump stations and the current assets are unable to meet the growing sewerage system demand. scope of the idris programme consist of construction of tunnelled sewers to replace the shallow sewers and numerous existing pump stations, in order to meet the long-term needs of this growing area. part of the scheme entails replacing the existing doha south stW with a new treatment facility located further south. More specifically the infrastructure to be constructed involves the following:- the conveyance system with approxi-mately 73-kilometres of lateral interceptor sewers and approximately 40-kilometre of deep trunk sewer- the terminal pump station tps with a future peak pumping capacity of approxi-mately 12 m3/s- new doha south stW with an initial capacity of 500,000 m3/day- a tse pump station, with return mains and potentially several terminal tse storage reservoirs.there will be approximately 6-10 idris contract packages and this pre-qualification is for all contract packages comprising the conveyance system, terminal pump station

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(tps), new doha south sewage treatment works (stW) and treated sewage effluent (tse) return facilities. contract shall be let on a design/Build basis, except for the sewage treatment Works (stW) component where contractors will also be required to provide operations and maintenance services. the closing date for submission of the pre-qualification application in accordance with the requirement set out in the instructions to applicants, shall not be later than april 29, 2013 at 1:00 pm. three hard copies (original and two copies) and a soft copy on a compact disk (cd) must be included as part of the submission. applications must be in the format as specified in the prequalification documents and should be submitted to:contracts department Manager,public Works authority (ashghal)al-Faisal tower 1, ground Floor,West Bay, po 22188,doha, Qatar.

jizan Sewage treatment plant conStruction project construction of a sewage treatment plant in Jizan. april 8, 2013 March 5, 2013 2015 project saudi arabia company name: Ministry of Water & electricity (saudi arabia)address: King Fahd road, saudi Mall centrepin: 5729city: riyadh 11233country: saudi arabiatel: (+966-1) 404 0180/ 205 2981/203 8888Fax: (+966-1) 205 0557/205 2962/2748email: [email protected]: http://www.mowe.gov.sa new tender March 5, 2013 sewerage & drainagethis project is in saudi arabia. the purpose of the project is to meet the growing population’s needs in the area. invitation to bid (itB) has been issued for the construc-tion contract on this scheme. construction

contract is expected to be awarded in the third quarter of 2013. project completion is anticipated in 2015.

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opr574-QSolar energy power projectQatarname: Qatar general electricity & Water corporation (Kahramaa)address: corniche street, number 61, sheraton roundabout, dafna areacity: doha postal/Zip code: 41country: Qatartel: (+974) 4484 5484/ 4484 5555Fax: (+974) 4484 5496e-Mail: [email protected]: http://www.km.com.qaengineering, procurement and construction (epc) contract for the implementation of a solar energy power scheme with capacity of 200 MW.30,000,000 2020 new tender this project is in Qatar and would be implemented in two phases. the first phase includes implementation of 5 MW to 10 MW pilot projects costing about usdl30 million. the second phase will include review and study of the business model based on the results of first phase projects to consider the possibility of involvement of the private sector investment that will provide mutual benefit to the client and private sector. it is understood that the plant will be built at north of doha. invitation to bid (itB) for the main contract is expected to be issued this year. power & alternative energyWater Workssolar energy

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mpp2730-Qras laffan seawater reverse osmosis (ro) plant projectQatarname: Qatar general electricity & Water corporation (Kahramaa)address: corniche street, number 61, sheraton roundabout, dafna areacity: doha postal/Zip code: 41

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country: Qatartel: (+974) 4484 5484/ 4484 5555Fax: (+974) 4484 5496e-Mail: [email protected]: http://www.km.com.qaconstruction of a seawater reverse osmosis (ro) plant with capacity of 40-million gal-lons a day (g/d) of water in ras laffan.new tender this project will be built in Qatar. it will pro-duce water for industry. Bids will be invited in the third or fourth quarter of 2013. Water Worksreverse osmosis (ro) plants/spare parts

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mpp2731-Qstrategic Water storage programme projectQatarname: Qatar general electricity & Water corporation (Kahramaa)address: corniche street, number 61, sheraton roundabout, dafna areacity: doha postal/Zip code: 41country: Qatartel: (+974) 4484 5484/ 4484 5555Fax: (+974) 4484 5496e-Mail: [email protected]: http://www.km.com.qaconstruction of (5 nos.) separate covered reservoirs connected by 200 kilometres of pipeline to store 2.700 million gallons of water.new tender this project will be located in Qatar. the reservoirs will be supplies by water from iWpps at ras laffan and ras abu Fontas. Bids for the main contract are expected to be invited in the second quarter of 2013. uK’s hyder consulting has been appointed as the consultant. hyder consulting Middle east ltd. (Qatar)Water WorksWater storage

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zpr1045-esharm el sheikh seawater desalination plant projectegyptname: Ministry of housing, utilities & urban development (egypt)address: 1, ismail abaza, el Kasr el aini street

city: cairo country: egypttel: (+20-2) 2792 1441Fax: (+20-2) 2792 1423e-Mail: [email protected]: http://www.moh.gov.egconstruction of seawater desalination plant with capacity of 20,000 m3/ day at sharm el sheikh.new tender this project will be located at south sinai in egypt. contact person: hussein al gebaly (head of housing & utilities)tel: (+20-2) 2792 1540Fax: (+20-2) 2792 1539.it will be implemented in assistance with the ppp central unit in Ministry of Finance. contact person: Bassel shuaira (project director)e-mail: [email protected] for the pre-feasibility study contract is expected to be launched in association with the european Bank for research & development by the end of February 2013. public private partnership central unit (egypt)Water WorksWater desalination plants

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C ustomer engagement, customer support, customer loyalty – there is no dearth of concepts that

explain an ideal relationship between buyers and sellers whether it is Business-to-Business or Business-to-Consumer. However, it is rare to see these concepts turned into concrete strategies that actually get implemented. More often than not, companies prefer to pay lip service to these ideas because they are either unable or unwilling to allocate the time, money and resources required

Ducab has devised a unique annual rewards programme that strengthens customer loyalty while boosting the bottom line

to design appropriate programmes and incentives and measure the outcomes.

However, when one of the largest manufacturers of wires and cables in the Middle East decided to show their customers that the company cares for them and recognise their contribution to the business, the payoff exceeded expectations. In 2011, with the region still reeling from the after-shocks of the financial crisis, UAE-based Ducab held a highly successful trade promotion which rewarded the highest performers

with incentive travel to the Indian Premier league (IPl) T20 Cup in India. Rewards were based on increased sales of specific types of wires and cables over the promotion period. The success of this maiden initiative encouraged the marketing team to re-launch it as ‘Ducab Dragons’ in 2012 with the reward being an all expenses paid trip to Thailand.

The 2013 sales promotion, termed the ‘Return of the Ducab Dragons’, will again see winning channel partners awarded with an all expenses paid five night trip to Hong kong next month, with local sightseeing, a visit to Hk Disneyland and team building activities.

“Ducab Dragons programme is our way to engage and thank our loyal channel partners, and is aimed at cementing long term mutually beneficial relationships across our value chain,” said Ashish Chaturvedy, Marketing Manager of Ducab, who is also the brains behind the programme. “We owe our success to our channel partners, and look forward to showing our appreciation for their sales and marketing efforts every year.”

The way the programme works, distributors’ sales teams and trader partners in all emirates register on the website www.ducabdragons.com to create their unique user access and manage their weekly sales progress online to reach the pre-defined sales targets. Besides the Hong kong trip for the top achievers, other rewards for high performing channel partners include iPads and Samsung lED televisions for those hitting lower slabs. The

By Anoop K Menon

rETurN Of ThE dragON

Ashish Chaturvedy, Marketing Manager,Ducab

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promotions for Ducab Dragons are done at a shop-to-shop level – in 2012, the promotion touched 500 shops across the country.

The rewards programme was devised by Chaturvedy to create a loyalty platform for Ducab to engage with its key customers – the top 10 UAE distributors and their customers down the line. He elaborated: “Our market successes are in large part due to the efforts of our business partners in the value chain. Our sense of ethics and fair play insists that we show them appreciation for loyalty, laud their efforts, and reward them whenever possible. We are the only cable manufacturer in the UAE to run such appreciation campaigns, but such initiatives are an intrinsic part of our long term strategy of mutual benefit and sustainable growth.”

The maiden promotion, called ‘‘Wire to win DPl– Go see IPl’ was held in 2011 through the months of February, March and April. High achieving distributors and retailers from around 10 distributors and 250 retailers were rewarded with a three days all-expenses-paid trip to watch the IPl cricket final in India and interact with the Mumbai Indians team.

“DPl, which stands for the printed Ducab Price list, is an acronym which resonates across the cable business,” said Chaturvedy. “Being the market leader, we are the ones to actually establish a benchmark for pricing in the market. So we decided to use this acronym to draw attention to the promotion.”

In 2012, the programme was renamed Ducab Dragons, with a four month nationwide promotion conceived around the Thai style Dragon Boat Racing competition. Eventually, a 60-member strong customer group went on an all expenses paid week-long trip to Thailand, and participated in a Dragon Boat Racing Competition.

While the core theme for the IPl promotion was team building, there was no activity in the ground. Ducab Dragon

redressed that by introducing the Dragon Boat Racing competition backed by training sessions at Dubai Creek during the promotion period. Every month, at specified date and time, the winners and the Ducab staff would train together at Dubai creek for the final race in Pattaya.

“The sessions aimed to imbue participants with the qualities of the mythical Ducab Dragon Riders—fearless individuals who are driven by an unshakeable desire to achieve greatness,” said Chaturvedy. “These sessions helped develop team spirit and camaraderie among our customers who otherwise, wouldn’t talk to each other as they were competitors in the local market.”

The re-branded Ducab Dragons is built around core concepts or themes and destinations. Chaturvedy explained: “We don’t identify a location and then work backwards from that. Rather, we identify and research a core theme with all the necessary ingredients - team building, loyalty, incentive and business development for both Ducab and its customers. This, in turn, brings all of us on a common platform for common causes, whether it is quality, price, health, safety, getting the right projects, beating competition or supporting the Made in UAE label.”

In 2012, the central theme was team building through Dragon Boat Racing Competition; in 2013, the same is self defence with winners getting to attend professional Tai Chi and kung Fu sessions in the city during the actual trip in June.

This also includes training sessions in Dubai for these martial arts.

“In 2012, during the rowing practice sessions, each team member realised that every single oar needs to go into the water at the same point in time because if the oars aren’t in sync, you end rowing against your compatriots,” explained Chaturvedy. “now imagine each team member wanting to row exactly in sync because that is the only thing that will ensure his team wins. So you have communication, motivation, leadership, understanding and interpersonal skills all coming together to create an amazing level of camaraderie with Indians, lebanese, Iranians and Egyptians, all pulling towards a common goal.”

So how does Ducab benefit from the bonding between its customers. “The rewards programme is directed at our customer base of dealers and distributors who handle close to 50 different brands including Ducab,” said Chaturvedy. “Price is the biggest criteria used in this market but moving away from price, we have to ensure that our customer base stays loyal. The feedback we are getting from them is that no other brand takes care of them like we do.They are responding to this in different ways, from sharing personal photos on our face book page to sending in more project enquiries that are translating into additional sales. For us, as a company, to grow sales in a highly saturated, competitive market, 25% year on year, is a great achievement.”

The end-objective of this annual programme is to provide customers with a platform to sell but have fun while doing so and grow as a cohesive sales force. “We want to go out all the way to make our customers feel special because they are crucial to our success,” said Chaturvedy. “We tell them that we want to spend some time with them outside business because they have done so exceptionally well for us.”

The success of the programme is reflected in the bottom line as well - In 2011, during the promotion, sales grew by almost 73%; in 2012, they grew 25.6% on the high base, which translated into revenues of AED145 million. 2013 may turn out to be yet another success story.

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eveNts

meNasol 2013MAY 14-15, 2013, DUBAI The 5th Middle East and Africa Solar Conference and Expo (MEnASOl 2013) will be held in Dubai next month. The first day will analyse overall MEnA policy and trends and on day two, the conference will split into two technology tracks - CSP and PV. A delegation from k.A. CARE will be at the conference to meet with key industry players and discuss the Saudi Arabian Renewable Energy Programme. Waleed Salman, EVP, Strategy & new Business Development, Dubai Electricity & Water Authority (DEWA) will discuss the current solar strategy for Dubai and the progress of their current project. There will be speakers from Moroccan Agency for Solar Energy (MASEn), Ministry of Electricity & Water, kuwait and Majan Electricity Company, Oman.

gloBal water: oil & gasJUnE 11-12, 2013, DUBAI The CWC Group, UAE Ministry of Environment & Water and the Dubai Supreme Council of Energy have announced that the second Global Water: Oil & Gas Summit 2013 will take place from June 11-12, 2013 at the Madinat Jumeirah in Dubai. The two day Summit will tackle two global issues critical to this region – energy production and water conservation. Global Water Event Producer Gurpreet Hayre said: “We have created a platform for the water and oil and gas industries to be able to exchange information, ideas and together build sustainable solutions moving forward.” launched in 2012, Global Water is the first and only event of its kind to take place in the hub of the Middle East oil and gas industry. The returning Summit will, once again, see government officials and senior representatives from across the water and oil and gas industries discuss best practices for boosting production through successful water strategies. The Summit will also examine how to maximise water usage whilst balanc-ing environmental considerations.

contact: jerome goldingmarketing administratorcwc group limitedtel: +44 20 7978 0000 fax: +44 20 7978 0099 e-mail: [email protected]: www.thecwcgroup.com

contact: matt carrglobal events directorcSp todaytel: +44 207 375 7248e-mail: [email protected]: www.csptoday.com/menasol/

Michael Flynn, Principal Investigator, NASA Ames Research Centre

iraQ powerJUnE 17, 2013, lOnDOnOrganised by The CWC Group, producers of Iraq Petroleum, Iraq Power, will take place in June at the Intercontinental Park lane, london. Iraq Power will be the first Conference to ad-dress Iraq’s plans to develop a modern power infrastructure and create a sustainable supply of electricity. Gathering the Iraqi Ministry of Electricity, senior members of the Energy Com-mittee, project leaders and investors, this unique Conference will discuss future opportuni-ties in the Iraqi electricity sector, with focus on gas to power and the utilisation of natural gas as the fuel choice of the future. Iraq has allocated USD112 billion, equating to 45% of its annual budget, to the development of the country’s electricity sector and scheduled USD250-USD275 billion for spending on power infrastructure over the next five years, in a bid to meet domestic power demand.

contact: Stefanie grimecwc group limitedtel: +44 20 7978 0000 fax: +44 20 7978 0099 e-mail: [email protected]: www.cwciraqpower.com

Mohammed bin Rashid Al Maktoum Solar Park

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