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8/8/2019 Mis in Organ is at Ions
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DIRT BIKE U.S.A
Presentation Prepared byEdem Boni
&
Michael Tayo CHUKUMA
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WHAT ARE DIRT BIKES
•
They are designer bikes produced specially forraces and for personal use.
• Can you identify a dirt bike from the following
image?• Please be warn that some image are x-rated
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What are DIRT BIKES?
X
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X
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WHAT YOU ALL THINK?
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DIRT BIKES
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INTRODUCTION
• This case study is based on dirt bike as part of
M.I.S (understanding business information
system)
• Dirt Bike U.S.A
– Was found in 1993 by two experience dirt bike
riders Carl Schmidt & Steven McFadden, they also
have an engineering background.
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CULTURE OF D.B To produce customised bike for off-road recreational rides and racing in
competitions such as Barstow to Las Vegas
Create customised dirt bike handler
Using different part from around the world to create a high standard D.B
Creating a together workforce which will encourage high productivity.
Seeking for continuous improvement by
Seeking for feedback from customers Staff improve through training and further learning
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GOAL• Produce competitive and quality D.B which are to be place among the
best in the market, and even regarded as NO 1 in the market.
• Aim to develop D.B that looks & Perform better than competitors using
quality components from around the world because of number of foreignbrands competitors.
• List of Supplies well known are:
» Honda
» Rotax motor for Austria
» Dunlop
» Another others from united states
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RACING EVENTS
• Events are held annually
• Barstow to Vegas is one of
the oldest racing which hasbeing taking place for the
past 26 years
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PRODUCT
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PRODUCT
• Parts sold to customers through authorised dealers
SERVICE• Trail provided to customers to test drive the bikes
• Warranty repairs through authorised dealers
• Selling parts
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HOW ARE THE PRODUCTS SOLD?
• Dirt Bikes are not sold directly to retail customers but through
distributors
• But Sell parts to customer who are 50miles away from authorised
dealers
• There are 40 network of distributors in the United States
• Small number of distributors are located outside the states such as:
–China
– Australia
– Canada
– Germany
– Italy
– United Kingdom e.t.c
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EMPLOYEE
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HOW MANY MANAGER,
PRODUCTION WORKERS &KNOWLEDGE OR INFORMATION
WORKERS?
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• 3 managers:Production manager
Administration manager
Sales & Marketing
• 19 Production workers:4 employees in Parts department
10 employees in Service department
5 employees in Shipping & Receiving department
• 6 Knowledge /Information Workers:3 Product Designers
3 Engineers
Dirt Bike has 120 employee and is privately owned by Carl
who is the CEO and Steven who is the President, but
according to the question the answer are:
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• Type of Information system
& Technology would bemost important for
company such as Dirt Bike?
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INFORMATION
SYTEM
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INFORMATION SYSTEM
All the information system will be required due
to the number of business transaction that takes
place, but the most important system will be:
Management & Production system
andHuman Resource
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MANAGEMENT & PRODUCTION
Machine control
– Controlling the action machine used to produce Bikes andparts
– Used at operational level
Production Planning
– Decide when and how much to produce
– Middle management will decide which of the networksneeds the most production based on sales
Facilities Locations
– There are currently 40 networks of distributor, this will beused determine anymore networks or travel arrangement.
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HUMAN RESOURCE
• Labour force planning
– Planning long term longs (SM)
• Training & Development
– This will support the culture of the organisation by
keep staff up-to-date with improvement (OM)
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TECHNOLOGY
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TECNOLOGIES
• Internet used for:
– Feedback from customers for further
improvement
– Advertising
– Reaching customer in different part of the world
e.g. Ghana (LOL), Nigeria (Loads of buyers for public
transport NOT for racing), Zambia (Just joking), Uganda(they will not sell because they are too dark)
– Show room to display the latest product
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Am sure they will not use this physical
connection such as the one used in UGANDA
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TECHNOLOGY
NETWORK (INTRANET) used for:
Tracking records of bikes sold and get response from
distributors to supply more D.B
Able to have just-in-time connection to supplier of different parts around the world
There are 5 sales representatives location (north-east,
south, mid-west, west coast and western of United state)
that there has to be communicate
On time processing system requires direct link to suppliers
and distributors
Part orders from different aspect of the world
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THANK YOU FOR LISTENNING