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Mind games of a mobile app in tourism

Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

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Page 1: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

Mind games of a mobile app in tourism

Page 2: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

2

who we are…

consulting

development

marketing

Page 3: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

3

our network…

Page 4: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

the requirements

4

Page 5: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

5

changeable context

map with tours

special corporate design

accessability

Page 6: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

6

changing context

map with tours

special corporate design

accessability

Page 7: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

7

changing context

map with tours

special corporate design

accessability

Page 8: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

8

changing context

map with tours

special corporate design

accessability

O

Page 9: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

the challenge

9

Page 10: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

10

no internet connection

update strategy

user number & frustration

on- & offline

Page 11: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

11

no internet connection

update strategy

user number & frustration

on- & offline

Page 12: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

12

no internet connection

update strategy

user number & frustration

on- & offline

mobile Website

Internet

native App

sou

rce:

ww

w.f

oto

lia.c

om

Page 13: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

13

no internet connection

update strategy

user number & frustration

on- & offline

Page 14: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

14

no internet connection

update strategy

user number & frustration

on- & offline

Page 15: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

the concept

15

Page 16: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

16

activation via Facebook

CMS for web & mobile

checking local conditions

Page 17: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

17

activation via Facebook

CMS for web & mobile

checking local conditions

Page 18: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

18

activation via Facebook

CMS for web & mobile

checking local conditions

Page 19: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

the parameters

19

Page 20: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

20

ezPublish CMS by JAC

Open Street Map Server

native & hybride Apps

Screendesign/ Clickdummy

Page 21: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

21

ezPublish CMS by JAC

Open Street Map Server

native & hybride Apps

Screendesign/ Clickdummy

Page 22: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

22

ezPublish CMS by JAC

Open Street Map Server

native & hybride Apps

Screendesign/ Clickdummy

Page 23: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

23

ezPublish CMS by JAC

Open Street Map Server

native & hybride Apps

Screendesign/ Clickdummy

Page 24: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

the functions

24

Page 25: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

25

main access screen

function & content menu

full text search

Page 26: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

26

main access screen

function & content menu

full text search

Page 27: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

27

main access screen

function & content menu

full text search

Page 28: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

the results

28

Page 29: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

29

daily & manual update

themes, filters & search

native accessability

on- & offline via QR

Page 30: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

30

daily & manual update

themes, filters & search

native accessability

on- & offline via QR

Page 31: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

31

daily & manual update

themes, filters & search

native accessability

on- & offline via QR

Page 32: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

32

daily & manual update

themes, filters & search

native accessability

on- & offline via QR

Page 33: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

how to

generate content?

33

Page 34: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

34

background tracking

POI setting

POI on tracks

„ready for App“ export

Page 35: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

35

background tracking

POI setting

POI on tracks

„ready for App“ export

Page 36: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

36

background tracking

POI setting

POI on tracks

„ready for App“ export

Page 37: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

37

background tracking

POI setting

POI on tracks

„ready for App“ export

Page 38: Mind games of a mobile app in tourism - messe-berlin.de · Mind games of a mobile app in tourism . MAD - Mobile Application Development GmbH 2 who we are

MAD - Mobile Application Development GmbH

we mobilize your ideas. 38

Martin Eckart, CEO [email protected] Fon: +49 3641 3107580 http://www.mad-mobile.de