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Memory inaccuracy
Technical accuracy vs. content accuracy
Exact vs. gist
Constructive nature of memory
Is this good or bad? Advantages/Disadvantages
Depends on if need exact or gist
Depends on if to-be-remembered is consistent or
inconsistent with schema
Depends on delay before testing
What influences memory accuracy?
Can memory be modified just by suggestion?
Von Restorff Effect
Method: Study: 10 letters: 6th letter same or different color
Test: free recognition (click letters)
Results: global data
Loftus & Palmer (1974)
“Contacted”
32 mi/hr
Yes glass 11%
“Smashed”
41 mi/hr
Yes glass 32%
Depiction of actual accident
Leading question:
“About how fast were the cars going
when they contacted/smashed into
each other?”
1wk later:
“Did you see broken glass?”
Memory
construction
Ss watch slides of
accident
Loftus et al. (1978)
Method
Slides: car stops at stop sign then turns & hits ped
Question: “Did another car pass the red Datsun while it stopped at the __ sign?”
MPI = misleading postevent information
Non-MPI grp: “stop sign” vs. MPI grp: “yield sign”
Recognition test: pictures
Results
MPI grp: More likely to recognize yield sign picture
Conclusion
Misinformation effect
Misinformation effect
Can memory be modified by suggestion?
Yes, but WHY?
Loftus Memory-trace replacement hypothesis
Eliminates original info
Retroactive interference Impairs original info
McClosky & Zaragoza Poor encoding of initial information
Johnson Source confusion or poor source monitoring
Lindsay (1990)
Method Slides: maintenance man stealing $ and computer
Narrated by female
2 day delay
Listed to story w/ incorrect details – told to ignore
Female or Male voice
Memory test for source
Results
Conclusion Source monitoring
Distinctiveness
Roediger & Geraci (2007)
What is effect of aging on susceptibility for misinformation? HYPs?
Less: b/c can’t adequately encode/retrieve
More: b/c more likely to accept or b/c poor source memory
No difference: b/c above reasons combine
Method: Slide sequence (repairman stealing wallet)
Immediate - read narratives: MPI 0, 1, or 3x
Test: y/n recognition or source test
Results: Recognition test: Older accepted MPI 65% vs yng 29% (no effect of repetition)
Source monitoring test: older decreased false responses, but no difference for younger
Age-related Misattribution Effect
• Ackil and Zaragoza’s study:
• Subjects: 1st, 3rd, 5th graders and college students
• Method:
• 8-min video depicting two brothers attending summer camp
• Immediately after, a summary is read with misleading information and omitting some salient scenes
• Surprise source memory test: told summary had mistakes, distinguish true and false events from video.
• One week later: subjects given same test
Susceptibility to misinformation
Immediate
1wk Delay
Creating FM in people’s lives
Hyman et al. (1995); Lindsay et al. (2004)
Method Parents provide description of early childhood events
Ss asked to elaborate on true and false stories
IV: delay
Lindsay et al. (2004): added IV look at picture
Results 20% of false events “recalled” with details
2x more FM when looking at picture
Conclusion Misinformation effect
Source monitoring error
Imagining childhood events
DuBreuil et al. (1998)
Method
Ss told personality makes it likely to remember infancy and
that memories are permanent
Told that hospitals were influenced by research and effect
of early visual stimulation – mobiles
Hypnotized and instructed to describe when 1day
Results
61% report seeing mobile or something similar
33% believed report was probably or definitely real
memory
Imagining childhood events
Garry, Manning, Loftus & Sherman (1996)
Session 1: Life events inventory (<10yrs)
1=definitely didn’t happen; 8=definitely did happen
Pretest answers for critical events
Event M SD Mdn Range Percent 1-4*
Got in trouble for calling 911. 1.97 2.27 1.0 7 87
Had to go to the emergency room late at night. 4.58 2.95 5.0 7 45
Found a $10 bill in a parking lot. 2.47 2.20 1.0 7 79
Won a stuffed animal at a carnival game. 3.84 2.49 3.5 7 55
Gave someone a haircut. 2.66 2.22 1.0 7 76
Had a lifeguard pull you out of the water. 2.18 2.04 1.0 7 84
Got stuck in a tree and had to have someone help you down. 1.87 1.93 1.0 7 92
Broke a window with your hand. 2.13 2.03 1.0 7 89
Overall 2.71 2.44 1.0 7 76
*1-4, responses on the eight-item scale indicating that a given event probably did not happen.
Garry, Manning, Loftus &
Sherman (1996)
2 weeks later: asked to imagine 4 critical events
"Imagine that it's after school and you are playing in
the house. You hear a strange noise outside, so you
run to the window to see what made the noise. As
you are running, your feet catch on something and
you trip and fall."
Asked to picture each event and answer some
questions
Ss told that misplaced original questionnaire so
needed to fill it out again
Garry, Manning, Loftus &
Sherman (1996)
Figure 1. Percent of events staying the same, increasing, and decreasing for subjects who initially responded 1 to 4 (responses indicating that the critical items probably did not happen).
Garry, Manning, Loftus & Sherman
(1996): Imagination inflation
Overall:
8.2%
greater
for
imagined
vs not
imagined
Can you implant whole memories?
Piaget: false memory of kidnapping
Loftus & Pickrell (1995) Suggest to sibling/child lost in mall when 5yr
6/24 reported full or partial memory of event
Bruck, et al. (1995) True event at 5yr: vaccine at doctor
1yr later: interviewed 4x
Misinformation incorporated into memory
Pezdek & Hodge (1999) Plausible (lost in mall) vs implausible event (enema)
Ask child for more details of event
More likely for plausible event (14/39 kids vs. 3/39)
Variables that affect FM
Age
IQ
Memory
Knowledge
Self-esteem
Stress
Compliance
Time delay
Repetition of recall