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Media kit
EURACTIV is the media network for Europe, specialised in EU policies.
We spark and nourish policy debates among stakeholders, including government, business and civil society. We cover policy processes upstream of decisions, summarising the issues without taking sides.
The EURACTIV Network provides free localised EU policy news in 12 languages. Together with our media partners, we reach 1.7 million users across Europe, every month.
www.euractiv.com
About EURACTIV
M
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MOur readership in 2016
783,986 unique readers per month
2.1 million page views per month
1.7 million readers per month (total EURACTIV footprint)
On EURACTIV Network websites
Media partners:
Source: Google Analytics
Influential readership
Source: YouGov / EURACTIV survey - 2016
23% 15% Government
Research & Think TanksMediaNGOs
Federations & AssociationsCorporate
Consulting
EU Institutions8%
21%9%
7%
6%
8%
9%
Business
Politics
Other
Multipliers39%
21%
17%
Politics@eaPolitics
Global Europe@eaGlobalEU
Economy & Jobs
@eaEconomy
Agriculture & Food
@eaAgriFood
Energy & Environment @eaEnergy
Digital@eaDigitalEU
Health@eaHealthEU
Transport@eaTransport
8 POLICY HUBS
8 Policy Hubs and many more Policy Topics allow you to target a selected readership
JOBSITE
41,000+ unique visitors per month
329,000+ page views per month
37,500+ Subcribers to the JobLetter
33,000+ Facebook fans facebook.com/JobsEuractiv
6,500+ Twitter followers twitter.com/EurActivJobSite
Source: Google Analytics 2016
JOBSITE
47% 23%
16%11%
have a Master’s degree, or equivalent
have multiple Master’s degrees, or equivalent
Bachelor’s degree, or equivalent
PhD, Doctoral degree, or equivalent 78% 17%
speak 2 languages besides English
speak 1 language besides English
62%are aged between 30 and 54
8%
18-24 25-29 30-34 35-44 45-54 55-65
23% 22%25%
15%
7%
Ad PlacementsHome Page Hub/Article
LEADERBOARD MPU
MPU
SOV: 33%
Ad Formats
One URL per campaign
The format must be GIF, Animated GIF, JPG or Third-party
Maximum 50 KB
2 options:
• EURACTIV’s designers produce your banners• Provide us with your banners
There are three sizes available (max 50 KB)
MPU
300 x 250pixels
728 x 90 pixels
970 x 90 pixels
Leaderboard
Extra Long (new)
Newsletter text adsAs part of the campaign package you are entitled to a text ad in the relevant newsletters.
FORMAT Text
SIZE 50 characters for the title 250 characters for the body
LIMITATIONS (WEIGHT) N/A
URL Only 1 URL allowed (for the title) Several URL allowed (for the body text)
Rate card
EURACTIV.COM: visibility on home page and on three policy hubsEURACTIV.COM + .FR + .DE: visibility on home page and on three policy hubsEURACTIV Network: visibility on the bottom leaderboard on all 12 EURACTIV sites
PACKAGE EURACTIV.COM EURACTIV.COM + .DE & .FR EURACTIV NETWORK
2 weeks € 2 500 € 4 500
4 weeks € 4 800 € 6 500 € 15 000
6 weeks € 6 800 € 8 500 € 28 000
8 weeks € 8 500 € 10 000 € 40 000
16 weeks € 14 000 € 16 000 € 70 000
Flagship newsletters
Daily (5x/week) at 5pm
50 000 subscribersBrand mention in the email subject line 5 lines at the bottom of the newsletter (with links)
Rate - € 5 000 per week
Weekly (Friday) at noon
50 000 subscribersBrand mention in the email subject line 5 lines at the bottom of the newsletter (with links)
Rate - € 2 500 – per week
T H E B R I E F