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8/12/2019 Invest in Bavaria
1/4EXTRAORDINARY AND PLENIPOTENTIARY DIPLOMATIST June 201448
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Bavaria is the largest state in theFederal Republic of Germany.Over 12 million people live and
work at an area spread over 70,000 squarekilometres, divided into 7 administrativedistricts. In addition to the 8 cities withmore than 100,000 inhabitants, includingthe 2 largest, Munich and Nuremberg,the rural areas are also very significant
for Bavaria. They make up around 85percent of the states area and almost 8million people, or almost 60 percent ofthe Bavarian population, live, work anddo business there. Every part of the statehas business expertise and technologicalknow-how.
As any businessperson or researchercan tell you, Munich is synonymouswith excellence in virtually every high-tech field. However, the technologicaldevelopment is restricted not only to thecity and its suburbs. The other smallercities of Bavaria comprising of Frth andErlangen, Greater Nuremberg are majorcentres of medical, wireless and optronictechnologies.
The city of Augsburg, which isthe third largest city, is a leader inenvironmental technologies, aerospace
production and services, and materialengineering. The cities of Regensburg andWrzburg are centres of biotechnologiesand high-tech services.
Innovative, market-leading companiesare to be found, however, in virtually everytown and even village in Bavaria, thanks tothe states policy of building institutions ofhigher education.
Higher Education and ResearchResearch and science are the seeds of
economic success. That is exactly whybusinesses and the state government inBavaria invest a larger proportion of thegross domestic product in research anddevelopment than in many other states.This puts Bavaria in a leading position,globally. The Free State of Bavaria has adifferentiated network of internationally-renowned universities, non-universityresearch institutions, company facilities
Bavaria
Synonymous With Excellence
8/12/2019 Invest in Bavaria
2/4EXTRAORDINARY AND PLENIPOTENTIARY DIPLOMATIST June 2014 4
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and associations, which has evolved overtime.
Bavarias university landscape is anefficient and varied pillar of researchand development, and provides stimulusfor innovation. 11 state universities,26 universities of applied sciences, theUniversity of Television and Film Munichand large number of private institutes
educate the next generation and throw upinteresting opportunities for cooperationto innovative companies from everysector. They include such longstandingheavyweights as Munichs LudwigMaximilians University and TechnischeUniversitat Munchen Technical University,each repeatedly ranked by the Germangovernment and by trackers of academic
performance as being among the verybest in the country. Along with theseuniversities, the universities of appliedsciences are prime source of the highly-qualified personnel and technological
breakthroughs.Renowned research and scientific
institutions such as the Max PlanckSociety, the German Aerospace Centre,the Fraunhofer-Gesellschaft and Institutes,as well as the Helmholtz and LeibnizAssociations, are driving forces in theirsectors worldwide, and attract scientistsfrom different fields of interest.
Bavarian technology cluster ensuresfast transfer of knowledge. High qualityresearch of the business class ensures
benefit for everyone. This in turn helps allthe companies based out of Bavaria.
Bavaria is also home to suchyoungsters as the University of Passau.Founded in 1978, it has one of thecountrys best law schools and a path-
breaking cultural management degreeprogram.
Role of InnovationMaking Innovation state-wide has been
the motto of the Bavarian government.Bavaria was known as an economic
backwater about three to four decadesago. However, the government ensuredconducive environment for innovation.
8/12/2019 Invest in Bavaria
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Infrastructure That DazzlesThe first impressions of visitors to
Bavaria are highly positive. The gleamingefficiency of Munich Airport, the speedof the Intercity-Express (ICE) trainshurtling down the line between Nurembergand Munich, the broad and impeccablymaintained autobahns make the state oneof Europes greatest crossroads. Bavariahas no blackouts, brownouts and other
power outages, which are so commonto other parts of the world. The bargesmaking their ways down the Rhine-Main-Danube waterway, which links the Northand Black Seas makes transport andcommunication easier. Efficient transportand communication are the result of states
policies of systematically planning forgrowth and most importantly, allocating therequisite funds for realising these plans.
Supporting the small and medium-sized enterprises
As seen above, Bavaria is home to alarge number of world players. EADS (theworlds largest aerospace company), truckand bus manufacturer MAN and Linde, aworld leader in the industrial gases fieldhave their bases here.
Through Bayern (Bayern is Germanfor Bavaria) International, BayernInnovativ and other state agencies, thegovernment of Bavaria facilitates thetechnology development operations,
And soon Ottobrunn and Oberpfaffenhofenbecame major nodes of aerospacedevelopment, production and services.
Siemens has been a world leader inevery emerging fields of electrical andelectronics engineering, medical andcommunication devices and systemsfor well over a century. BMW and Audi
have become synonyms for automotiveexcellence and elegance.
Microsoft, Intel, Hewlett Packardand Toshiba have already set upoperations in the state. Bavaria has nowcontinental Europes largest communityof internationally-owned technologycompanies.
And, equally important, a large numberof the states 650,000 SMEs (small andmedium-sized enterprises) had embarkedupon paths that would make them worldchampions in their niches. Bavarias
planners allocate funds, largely stemming
from the proceeds of its privatisation ofstate holdings, to these and other sunriseindustries.
All these led to the formation ofinstitutions of higher education, incubationcentres, and research institutes. Severalagencies came up with the capability oftransferring the findings of all the researchto local companies and financing theresearch, development and applicationundertaken at these new and existinginstitutions.
In 2006, the state launched itsClusters Campaign. Its ambitious briefis to network the academic, research and
business communities into clusters in 19key cutting-edge sectors.
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8/12/2019 Invest in Bavaria
4/4EXTRAORDINARY AND PLENIPOTENTIARY DIPLOMATIST June 2014 5
Mr. John KottayilExecutive Director
State of Bavaria India OfficeInvest in BavariaPrestige Meridian 2, 12th Floor, Unit 1201,30, MG Road, Bangalore 560001Ph: 080-40965025/26Fax: 080-40965027
Email: [email protected]
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(itself a major attraction) and world-classpersonal safety and security statistics,Bavaria is a favourite with immigrantsfrom elsewhere in Germany, and withexpatriates from around the world.
Invest in BavariaInvest in Bavaria is the special
division within the department of theBavarian Ministry of Economic Affairsand Media, Energy and Technology. This
business promotion agency is the central,single-stop, point of contact within theBavarian Ministry of Economic Affairs forall companies interested in setting up andexpanding business units in Bavaria. Wewould like to invite Indian companies tolook at the excellent business opportunitiesin Bavaria.
Maintaining the Old Charm
This is one of the state governmentsgreatest accomplishment. While becomingone of the worlds major centres ofmanufacturing and technologicaldevelopment, Bavaria has retained thelook and feel of the rural backwater it oncewas, and, by doing so, remained one of theworlds major tourist destinations.
In addition to such world-class hits asthe Oktoberfest, King Ludwig IIs palaces(Neuschwanstein), Nurembergs Christmasmarket, the Alps, the Danube, the Lake ofConstance, the English Garden in Munichand other perennial favourites, it is thestates traditional ambience and diversitythat draw millions every year to it.
There are beautiful and time-craftedcommunities like Bamberg, Rothenburgob der Tauber, Wasserburg am Inn, BadTlz, Landshut, Miltenberg am Main,Grafenau among others. The traditionsform an important part of daily life there.Pure air and water and lovingly preservedcountryside are to be found everywherein the state. These traits are the resultsof other state policies of enacting andenforcing zoning and environmental
protection laws, thereby enabling theharmonious and mutually-compatible
pursuit of business, cultural activities,shopping and sports.
The result is an exceedingly highquality of life. With excellent healthcare
market entries and expansion of these andother local business giants. However, thestates SMEs are the prime focus. Going
by the collective name of the Mittelstand,these play an important role in the stateseconomy. They are responsible for two-fifths of the states economic output andthree-fifths of its jobs.
Many of these small and mediumenterprises have grown from the statesstart-ups. To enable these, many of themwhich are spin-offs from local universitiesare provided with 42 incubation centresto hit the ground running. These offersinclude everything from low rents toaccess to specialised equipment and
business development services.An equally prolific source of such
path-blazing innovations are Bavariastraditional companies. Schott Solar in theUpper Palatinate town of Mitterteich isone such example. It has turned glass, oncemainly produced for windows, into the keycomponents of revolutionary solar thermal,
pharmaceutical and chemical productionand illumination devices and systems.
The Mittelstand functions and operatesthrough the above-mentioned ClustersCampaign agencies, and dedicatednetworks as BAIKA (the network ofBavarian automotive suppliers). The stategovernment has created an environmentnurturing innovation and excellence, whichhas resulted in growth.