Indrajit Sen

8/12/2019 Indrajit Sen

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Northern California OAUG

Oracle Trading Community Architecture

June, 2006


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Trading Community

ArchitectureWHY

EVOLUTION

WHAT S IN R12

SUMMARY


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Trading CommunityArchitecture

WHY


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To answer some questions

Wh at have they pu rch ased?

Wh at e lse can I sel l to them ?

Wh o c an I se ll to n ext?

Who are my Trading Partners?Who are m y Cus tom ers?

What business have they done with us?

What more can we do with them?

How can we improve business with them?


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Goals

For Customer information, bringing ERP and CRM to the same core

architecture

Separating the entity that enters into a relationship from the business

relationship itself Allowing organizations and people to exist independently of their business

relationship within a company

Sharing of party information across all of the ERP and CRM applications and

reducing data redundancyProviding complete view of a party and all of its relationships with you, and

its relationships with other members of the trading community


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EVOLUTION


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Evolution on a release scale

OCO (CO)

TCA DataModel

PublicAPIs

D&BIntegrationODL (CDL)

DQM

EmployeeIntegration

ClassificationModel

OnlineFuzzy Match

PartyMerge

BESCallouts

OCO (CO)

Web

ServicesSSM

CPUI

Bulk Import

Auto-Merge

AddressValidation

CDH


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Steps of Evolution

Started with building a best in class customer data model

Introduced inbound and outbound interfaces to the data model Public APIs

(Java and PL/SQL), Bulk Import, Event-Subscription

Focused heavily on building data quality

Fuzzy Match, DQM, Merge, DataLibrarian

Introduced third party integration e.g. with content provider DNB, with

address services providers

Built comprehensive UI to view and maintain customer information Customers Online. Provided UI components to application products for

consistent exposure of customer information Common Party UI


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Evolution in 11i EBSBecame central person and organization master for majority of

applications in EBS

TCAData Model

HZ Schema

TCAEnabling Infrastructure

Common Party UI, DQM, D&B Integration, APIs

CDM Sales Service Financials HR

Oracle E-Business Suite Application Families*

* This diagram depicts only a small subset of the application families that utilize TCA

C D M

A r e a s o

f

R e

s p o n s

i b i l i t y


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Business FlowsCampaign to Lead

Lead to Opportunity

Opportunity to Quote

Opportunity to ForecastQuote to Order

Order to Invoice

Invoice to Cash

Cash to Compensation

Campaign to Compensation

E-Business Suite ApplicationsMarketing Online

Telesales

Sales Online

Territory Manager

QuotingPricing

iStore

Order Management

Accounts Receivable

Credit ManagementIncentive Compensation

Human Resources

Payroll

Marketing & Sales Intelligence


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Business FlowsCall to Resolution

Click to Resolution

Inbound Call to Depot Repair

Inbound Call to Dispatch

Dispatch to Resolution

Service Request to Resolution

E-Business Suite ApplicationsTeleservice

Contact Center

Customer Care

iSupport

Field Service

Installed Base

Scheduling

Depot Repair


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Business Flows

Contract Creation to Renewal

Contract Usage to Cash

Contract to Renewal

E-Business Suite Applications

Sales Contracts

Service Contracts

Accounts Receivable

Service Intelligence


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Evolution in 11i EBSBecame central person and organization master for majority of

applications in EBS

TCAData Model

HZ Schema

TCAEnabling Infrastructure

Common Party UI, DQM, D&B Integration, APIs

CDM Sales Service Financials HR

Oracle E-Business Suite Application Families*

* This diagram depicts only a small subset of the application families that utilize TCA

HRHROthers


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Evolution in 11i EBS

But what about organizations that are in aheterogeneous applications environment?

Navision

SAP

PeopleSoft

Oracle

Epiphany

Retek

Siebel

Lawson


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Evolution of Customer Data HubExtended the solut ion b eyond Oracle e-Bu siness Sui te In t roduced

Custo m er Data Hub

Central customer master data store Data quality tools run in single instance for

increased ROIPlatform for custom applicationsCreates enterprise customer data ownershipImproved customer visibility

Real-time access to all data 360 degree view of all transactions

Lower total cost of ownership Simplified integration Reduced maintenance costs

Navision

SAP

PeopleSoft

Epiphany

Retek

Siebel

Lawson


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R12 SOA Enabling TCA

V2 APIs Entity CentricV2 Business

EventsEntity Centric

Entity Centric V2 APIs andEvents

Business Object LayerBusiness Objects (DB Objects)

Business Level APIs and Events

G e

t

C r e a

t e

U p

d a

t e

S a v e

Business Object Level APIs and Events

Integration Repository(Web Service Provider)Servicebeans/SDOs/Generate Functions


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R12 Integration capabilities

Integration based on TCA Entities

Extensive Custom Coding

No middleware integration

Low level entity access

Integration Components

Business Objects based integration

No coding required

Out-of-the-box integration to Oracle SOA Suite

Business Object level access

Complete Integration Solution

Release 12Release 11i

Java & PL/SQL APIs Web Services


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R12 Supplier Integration

Supplier organizations are in TCA

Terms of doing business with the supplier are in Purchasing /

Payables

Supplier organization, address, contact, phone, email etc. are all in

TCA

Employees are already in TCA, Payables using the same employee

records in TCA

New supplier maintenance UI using TCA UI components


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R12 - Whats in TCA

Customer

Supplier

Bank & Branch

Student, Faculty

EmployeeContact & User

Patient & Doctor

Legal Entity & Intercompany

Partner & End Customer


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SUMMARY


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The Guy from Australia


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What you get from TCA

Prevent situation like the one we just watched!

Tools that deploying companies can use to model their customers as they

see best for their business

Architecture that will grow with deploying companies requirements

Features to maintain extremely reliable customer information

Glue that ties several E-Business Suite flows in a seamless way

Customer Data Integration solution even if deploying company is not running

a single E-Business Suite module

Platform that can play a key role in your IT landscape for Master Data

Management


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What you have to do

Take a close look at how you do business and how your business

processes are most efficiently performed

Ask questions about how you should model customer information

e.g. which entities should be modeled as parties, when should you

create an account, should you create multiple accounts for some

parties, should you create multiple billing sites for an account, should

you create account relationships

Even if you are implementing few modules of E-Business Suite tostart with, keep in mind the bigger picture about customer information


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MetaLink Resource

Oracle Trading Community Architecture Modeling Customer andProspect Data : The document talks about answering a set of key questions

about your prospect and customer data. This document offers guidance on

the order in which these questions should be asked and on how to answer

each question given your objectives and business processes.

Oracle Customer Data Hub Implementation Concepts and Strategies

: The purpose of this document is to address the various considerations and

decisions that come into play when implementing the Customer Data Hub,

and to outline a concrete methodology for successfully implementing the

CDH.

Documents

Indrajit Sen