Upload
charlotte-schroeder
View
58
Download
1
Embed Size (px)
DESCRIPTION
Improving Auto Dealership Operations. Tracer Quality Assurance and Marketing ROI Solution. Over 20,000 auto dealerships nationwide US new vehicle sales in 2007 were 16.1 million units* *(Source: Autodata Corporation) - PowerPoint PPT Presentation
Citation preview
The Right Choice for Call Recording
WWW.OAISYS.COMWWW.OAISYS.COM
Improving Auto Improving Auto Dealership OperationsDealership OperationsTracer Quality Assurance and Marketing ROI Solution
The Right Choice for Call Recording
WWW.OAISYS.COMWWW.OAISYS.COM
Automotive Market Automotive Market OverviewOverview Over 20,000 auto
dealerships nationwide
US new vehicle sales in 2007 were 16.1 million units*
*(Source: Autodata Corporation)
The national average of a customer’s lifetime revenue value is $175,000 (sales, service, referrals, etc.)
Advertising expenses for the average dealership in 2005 were over $350,000 *
*Source: NADA Data
$364,619
Is it money
well spent?
The Right Choice for Call Recording
WWW.OAISYS.COMWWW.OAISYS.COM
The Business ChallengeThe Business ChallengeAdvertising/marketing ROI relies on
insight to campaign effectivenessSales team call performance requires
ongoing evaluation to avoid critical and costly customer service mistakes
Customer Satisfaction Index (CSI) scores used by manufacturers to determine inventory allocation, dealer incentives, discount level, etc.
The Right Choice for Call Recording
WWW.OAISYS.COMWWW.OAISYS.COM
The Tracer SolutionThe Tracer SolutionComprehensive marketing campaign
reporting and interaction management platform
Generate reports on every call (inbound/outbound, local, long distance, toll-free)
Built-in, customizable reporting features pinpoint where calls originated and from which campaign
Easy access to call recordings for evaluation, training and dispute resolution
The Right Choice for Call Recording
WWW.OAISYS.COMWWW.OAISYS.COM
Key Tracer FeaturesKey Tracer FeaturesIntegrated live call monitoring with pause,
rewind, fast forward and IM◦Perfect for quality assurance, real-time
coaching and personnel developmentDesktop video recording
◦ Integrated video replay to audit PC use during calls
Employee evaluations and quality reporting◦Proactively develop personnel and control
quality
The Right Choice for Call Recording
WWW.OAISYS.COMWWW.OAISYS.COM
Key Tracer FeaturesKey Tracer Features
Desktop Video Playback
Evals & Reporting
Live Call Monitor
The Right Choice for Call Recording
WWW.OAISYS.COMWWW.OAISYS.COM
Marketing BenefitsMarketing Benefits Capture detailed
caller contact information to enable more targeted campaigns
Gain insight into which campaigns are working and allocate marketing resources more effectively
Drill down further to actually hear calls and gauge consumer response
The Right Choice for Call Recording
WWW.OAISYS.COMWWW.OAISYS.COM
Customer Satisfaction Customer Satisfaction BenefitsBenefits Improve sales team
performance through call evaluation and coaching◦ Real-time notification
of abandoned calls◦ Live monitoring
enables immediate performance improvement
Eliminate phone abuse and enhance employee productivity
Resolve service department disputes and preserve dealership credibility
The Right Choice for Call Recording
WWW.OAISYS.COMWWW.OAISYS.COM
Competitive OfferingsCompetitive OfferingsWho’s Calling
◦Hosted service offering (application is “in the cloud”), dealer pays a monthly service fee
◦Dealer gets the use of 800 numbers◦ANI/DNIS powered caller information◦Call recordings retained for last 30
days◦Average cost range of $1,000 - 3,000
month, may also include a T-1 span line
The Right Choice for Call Recording
WWW.OAISYS.COMWWW.OAISYS.COM
Competitive OfferingsCompetitive Offerings800 Response
◦Offers vanity 800 numbers, no local number presence
◦Dealer does not own the number◦Numbers are area-specific
(competitors can use the same number in other locations)
◦Limited call tracking reports
The Right Choice for Call Recording
WWW.OAISYS.COMWWW.OAISYS.COM
The Tracer AdvantageThe Tracer AdvantageCaptures data on every call
(inbound/outbound, local, long distance, toll-free), every lead is accounted for
Eliminate unexpected cost increases with flexible purchasing options
Maintains a local area presence, versus impersonal 800 number approach
Call data stored securely “in-house”, not remotely alongside competitor’s data
No time constraints for data storage, keep recordings as long as desired
Unrivaled customer service and support network
The Right Choice for Call Recording
WWW.OAISYS.COMWWW.OAISYS.COM
from