How to sell your Art like a Pro witharthousehq.com/Sell_Your_Art_like_a_Pro.pdf · Your Art will reach a world-wide market with BuyArtNow.com.au’sextensive advertising & marketing

How to sell your Art like a Pro with

By Art House Reproductions

www.

.com.au

Hi!

I’m Mark of Buy Art Now by Art House Reproductions.

In my many years of working with artists and photographers I’ve discovered there are really only 2

kinds of artists - those that make a living as a successful selling Artist and the second, produce brilliant

pieces of work, but often struggle to cover materials, let alone make a living from their art.

That needed to change. We needed to create a SYSTEM to support artists who want to earn a living

selling their art that lets the Artist get back to what they do best – creating masterpieces, and a

SYSTEM that takes care of the rest!

After six years of research we have created that incorporates the best entrepreneurial

practices available to help Artists and Photography Artists sell their work to a world-wide market, and also leverage their

efforts to give them repeat income over and over and over again.

Please take time to read through this information kit as it will outline the how the system works and how you can end the

STRUGGLE and become someone who says ‘earning a living as an Artist has never been so easy!’

Keep smiling

Mark Lutz

Head Honcho

Buy Art Now by Art House Reproductions

by Art House Reproductions

Introduction


How to sell your Art in 6 Easy steps...


Whether you are a Watercolourist, Acrylic, Oil, Mixed Media

artist or prefer ink, pencil, pastel or crayon to create your work,

we can assist you to achieve a higher level of income as an

Artist by thinking about the ‘business’ of being an Artist.

Being able to earn a sustainable living selling your art through

a comprehensive system lets you focus on what you do best

and we take care of the rest.

Once you’ve created your Masterpiece, you are now ready to

move onto Step 2 of the Complete Artist’s Selling System.

Watch the Video https://youtu.be/jNqjL8FGu38

https://youtu.be/jNqjL8FGu38


The secret to becoming a successful SELLING

artist is to maximise the rewards for your efforts

by creating REPRODUCTIONS of your original

pieces. This enables you to always have art to

sell, in sizes and prices that suit your

customers’ needs. Creating Limited or Open

Edition reproductions are an essential part of

any range for an Artist to have available.

Watch the Video https://youtu.be/yWuBoPqBqUY

Art House Reproductions is the recognized leader in reproducing Artists’ work

around Australia. In fact they are so good, many people cannot tell the original

from the reproductions! You can find out more here – www.arthousehq.com

*ask about our current capture prices based on your art requirements and volume

https://youtu.be/yWuBoPqBqUY

http://www.arthousehq.com/


Once your artwork has been professionally photographed, you simply

need to approve your Reproduction proofs and you’re only one step

away from where the magic starts to happen!

Unlike printing techniques of the past, where an Artist would have to

fork out money upfront to print a ‘run’ of limited or even open edition

prints, Fine Art Reproduction processes today allow you to print on

DEMAND. This means no cash tied up in stock! You only have to pay

to produce your artwork WHEN IT SELLS! REVOLUTIONARY!!

Your only upfront costs are to pay ONCE for your artwork to be

professionally photographed and your yearly subscription to promote

and sell your work on our state of the art online Gallery –

More about that in Step 4...


BuyArtNow.com.au is your Gallery that never

sleeps, open 24hrs a day and just a click away.

Once you’ve become a member, your work will

be showcased to customers around the world in

this state-of-the-art online gallery and shopping

cart experience that even allows the customer to

see their finished art on the wall! You’ll have

your own page to tell your story, list your awards

and accolades & link to your social media

pages. This alone can save you a small fortune

in web costs. No longer do you need to be an IT

geek or a webmaster to sell your art, as we take

care of everything for you.. See step 5

www.

.com.au

Check it out www.buyartnow.com.au

*Use your

BuyArtNow.com.au page

to link to your own website

& physical gallery space if

you have them.

http://www.buyartnow.com.au/


Your Art will reach a world-wide market with

BuyArtNow.com.au’s extensive advertising &

marketing campaign including Google

Advertising, Social Media campaigns & email

marketing. Our sophisticated shopping cart

takes care of your customer payments, then

your art sales will be processed, packed and

shipped to your customer’s door. All while you

get on with what you do best – Create! We do

everything else!

Oh! there is one thing left to do... See step 6.


That’s right! Simply put your hand out and collect your cash! Each

month you will receive the profit (with no out of pocket upfront

expenses) from your art sales. BuyArtNow by Art House

Reproductions only retains the costs of printing and a small

commission from the retail sale price of your Art. Your customers pay

the cost of shipping their art to their door, which leaves the good part

(profit) left for you!

Imagine a life where your efforts reward you over and over again.

Earning a living as an Artist has never been so easy with


Membership Package overview

You have 3 different Package options to choose from –

Gold & Silver – for Artists who have their work solely captured & reproduced by Art House

Reproductions. You have the choice of the Deluxe Standard Package which is Silver or if

you would like to be a ‘featured’ artist, then Gold is the package for you. We know that if

we’ve digitally captured your artwork, the quality of file will allow you an excellent range of

product choices (sizes, papers etc.) to reproduce your artwork and sell on the site.

Bronze – for Artists who have had their art captured elsewhere, who would still like to include

those listings on BuyArtNow.com.au. We are happy to help you chose the products that will

suit the quality of your image capture files best to give the best quality to the buyers of your

artwork.


Membership overview


Here’s a little bit more detail...

Your Own Dedicated Web Page on www.buyartnow.com.au (Gold, Silver, Bronze)

Your membership includes a dedicated URL that you can use to promote your art –

your URL will look like this ... www.buyartnow.com.au/YOURNAME

On your page you can include:

• Your Bio

• Lists of Awards or Competitions

• Exhibitions

• Up to 3 photographs of yourself/studio

• Your own Social Media account links

• Links to your own website or exhibition space (if you have one)

Don’t have a

Bio?Just ask us & we

can help


In a bit more detail...

Automatic Quality Approval (Gold, Silver)

As a client of Art House Reproductions, because your art has been copied by us, we know that the

quality is exceptional and your work can be offered to produce maximum results.

This includes enlarging your image beyond it’s original size if desired without losing quality, and your

image capture (digital file of your original) can be reproduced correctly across all the different product

offerings e.g. Canvas, cotton rag and acrylic.

We can’t offer the same guarantee for artwork that has been copied (captured) elsewhere as many

capture houses simply do not have the equipment or the lighting techniques required to produce the

same standard of work we have spent nearly 2 decades perfecting.

If you have your artwork captured elsewhere, we will help you work out what products can be offered

with the digital files you have based on the quality of the end result.



Offer Original Artworks (Gold, Silver)

You can list original artworks for sale, including up to 5 additional images showing the

artwork from different angles, the framing, you working on it etc.

We only charge 15% commission on original sales. Packaging and freight for originals can be

more expensive than reproductions so please take this into account when pricing.

We can assist you calculate freight/shipping for your originals. Just ask us.

Offer Limited Editions (Gold, Silver, Bronze)

You can choose to offer your work as a Limited Edition in set sizes on set media. Limited Edition

works typically are supplied with a Certificate of Authenticity which you will also need to sign and

provide to the client.

We will work with you to support your customers with your Limited Edition reproductions.

Offer Open Editions (Gold, Silver, Bronze)

Open Editions give you the opportunity to sell your work in more sizes and on different media,

giving your clients a wider choice. These are typically provided as is, with no signed certificate

required.



You set your prices or we can do it for you (Gold, Silver, Bronze)

Using our Art House Reproductions ‘Artist Success formula’, you can calculate the cost of

printing the product of your choice and then determine the retail price you’d like to charge or

you can leave it up to us to apply our success formula – we’ve had lots of practice!

Number of images listed on your page

Gold & Silver members can list up to 100 artworks we’ve captured for you in your membership

fees. Extra works, or your own files can be added at $5.00 per artwork listing. Bronze

members can list up to 75 of their own images and add extras at $5.00 per image.

We recommend you start with a minimum of 6-8 images to give your page sufficient listings

for your buyers to choose from and position yourself as a accomplished artist.



Full Sales Support

We take care of everything from listing your work, chatting with potential clients, helping them choose

options, receiving the order, printing the order, packing and dispatching the order.

We look after refunds, returns and warranty claims if there are any.

We take care of all financial matters including collecting and managing customer payments and

pay you each month on sales made from your page on www.buyartnow.com.au

Commissions

Reproductions or images supplied to us - We deduct the printing cost and 25% commission,

you keep the rest.

Original Artworks – we deduct 15% commission, you keep the rest

Frame Sales – we will pay you 5% of any frame sale made when added to an artwork of yours.

Commissions are paid within the first 3 days of each month for orders placed prior to the

15th of the previous month.




Access the Knowledge Base

Want to know something about being an artist, reproductions, selling, copying, sizes, resolutions,

dpi vs ppi and all that technical jargon?

Good chance it’s in the Knowledge Base.

As a member you’ll get exclusive access to this information to help you become a Successful

Selling Artist!

Community Support – Facebook Closed Group

Want to connect with other Artists in the BuyArtNow.com.au community?

As a member you’ll be invited to join the closed Facebook Group -

The Complete Artist Selling System Members Group.

You can

Ask questions?

Share ideas?

Find out what’s new?

Chat with other Artists on the site?

Get tips from Art House & much more...

*must be a Facebook user (account holder) to access.

https://www.facebook.com/The-Complete-Artists-Selling-System-223097871496116/




Promotional Media Kit

You’ll want to spread the word to all your own unique connections and lovers of your art about your

listings on BuyArtNow.com.au so we’ve put together a kit for you that will help you do that.

You get;

• 50 DL flyers to hand out to the people you meet (you can order more at a nominal printing fee later if

you choose)

• A ‘pro-forma’ press release to give to your local newspaper, or other media for publication about your

artwork ‘going global’

• Instructions on how to link your website to ours (if you want to)

• How to promote and cross promote on your social media accounts to reach your contacts too



342 DEAL* on all Digital Artwork Capture

Yes! Only pay for 2 when you have 3 of your artworks digitally captured through our unique artwork

capture process – ALL YEAR ROUND. Bring in Six and only pay for Four!

Art House is Australia’s leading Artwork Capture specialists. Our techniques without exception create

the highest quality, most accurate colours, image reproductions that can be scaled many times larger

than the original without loss in quality.

It’s just what we do. www.arthousehq.com

Printing Specials

You may want to keep a stock of pre-printed reproductions to sell at your own gallery space or physical

location, so to help you get started we offer special pricing on your first order, as part of your

membership!

http://www.arthousehq.com/



Benefit from our Promotion & Advertising

We have an extensive marketing campaign for the site to promote your artwork. This includes

• Google Advertising, Google Display ads & Google remarketing

• Paid Facebook & Instagram advertising

• Social Media promotional content (*Gold receives 4 exclusive posts featuring their work per year)

• PR campaigns

• Google Display advertising

• Blog submissions

• Email marketing (*Gold receives 2 designated exclusive email features to subscribers per year)

And a range of other behind the scenes work to make all of this work even more successfully too.

To implement this on an individual basis, is not be achievable for many Artists. Also we know your best

efforts are made in creating new work, not trudging the streets trying to sell your art. Hence we’re here

to do that for you.

Also by having ONE place where Artists and Lovers of Art meet, everyone benefits.

Site browsers have a chance to find you, remember where they found you

and return, time and time again. Genius!


One last detail...

Why we’re just a little bit different..

There are many sites that ‘sell art’. However, most are just intermediaries who are set up to collect cash

at every step in the process.

The Complete Artist Selling System and the online store www.BuyArtNow.com.au is provided by people

who work day in and day out with Artists themselves. You’ll be supported by specialists in Art Digital

Capture techniques as well as producing Australia’s leading Fine Art Reproductions physically in our

own Art House Reproductions studio. Every day we photograph, print, frame, and ship art for Artists all

around the world. In short – we know art. And we know Artists.

Our next logical step was to also help you SELL your art. With the development of our new Buy Art Now

online art store, we can now support you to find that perfect person who is looking for art just like yours

in a cost-effective, easy to access, easy to find resource for the art community.

It’s not just a website that sells art – it’s a solution.

We look forward to working with you to becoming a successful selling Artist.



Getting started is EASY!

If you’re interested in ending the ‘Struggling Artist Syndrome’

and want to sell your art like a Pro.

Contact Us: Mark Lutz

1300 46 55 22 or 07 3252 3130

[email protected]

Office Address:

Unit 7/31 Thompson Street,

Bowen Hills, Brisbane, Qld 4006.

Follow Us! Get great tips & info

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Documents

How to sell your Art like a Pro witharthousehq.com/Sell_Your_Art_like_a_Pro.pdf · Your Art will reach a world-wide market with BuyArtNow.com.au’sextensive advertising & marketing