/ IDENTITY

/ VARIAT IONS

/ TYPEFACE

/ COLOUR PALETTE

/ USAGE ( re fe r to p r in t l ayouts )

HERE&NOW

Conceptua l i sed & Created by Brave New Wor ld Communicat ions Pv t . L td . Copyr ight © 2016

HERE & NOW

/ IDENTITY

HERE & NOW

/ IDENTITY VARIAT ION 01

HERE & NOW

/ IDENTITY VARIAT ION 02

HERE & NOW

/ IDENTITY VARIAT ION 02

HERE & NOW

/ TYPEFACE

abcdefghijklmn

o p q r s t u v w x y z

abcdefghijklmn

opqrstuvwxyz

ABCDEFGHIJKLMN

OPQRSTUVWXYZ

H E A D L I N E T Y P E F A C E

/ / M O O N L I G H T

[ U P P E R C A S E ]

C o n t e n t t y p e f a c e

/ / G o t h a m L i g h t

[ S e n t e n c e c a s e ]

@ 9 . 5 p t

1 6 - 2 0 p t l e a d i n g

7 0 p t k e r n i n g

C 4 3 M 0 Y 1 8 K 0

C 3 4 M 0 Y 5 3 K 0

C 5 M 3 9 Y 1 8 K 0

C 2 3 M 3 2 Y 0 K 0

C 0 M 1 0 Y 3 6 K 0

HERE & NOW

/ COLOUR PALETTE

K 8 0 / H E A D L I N E

K 9 0 / B O D Y C O P Y

K 1 0 0 / L O G O

ACCENTS

PRIMARYC 0 M 0 Y 0 K 0

/ W H I T E S P A C E

Thank you fo r your t ime.

Conceptua l i sed & Created by Brave New Wor ld Communicat ions Pv t . L td . Copyr ight © 2016