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The Logo
DESCRIPTION:SEAFOOD LOGOMain version
FILENAME:seafood_logo_NOR_pms.pdf
MIN. SIZE = 20 MM HEIGHT
4 • NORWEGIAN SEAFOOD COUNCIL
THE LOGO
DESCRIPTION:SEAFOOD LOGOSimplified versionwithout subheading
FILENAME:nor_simplified_pms.eps
MIN. SIZE = 10 MM HEIGHT
5 • NORWEGIAN SEAFOOD COUNCIL
THE LOGO
DESCRIPTION:SEAFOOD LOGOSmall version
FILENAME:nor_gb_s_quad4.eps
MAX. SIZE = 17 MM HEIGHT
MIN. SIZE = 25 MM WIDTH
6 • NORWEGIAN SEAFOOD COUNCIL
THE LOGO
DESCRIPTION:LOGO FOR QUALITY APPROVED PRODUCTS
MINIMUM SIZE = 15 MM HEIGHT
FILENAME:qa_norw_fresh_cod.pdf
EXAMPLE:
7 • NORWEGIAN SEAFOOD COUNCIL
THE LOGO
The Wave
EXAMPLE:TOP VERSION
DESCRIPTION:SEAFOOD WAVEFILLED VERSION
FORMAT:210 x 297 MMPortrait
FILENAME:wave_fill_top_P.pdf
The NSEC Wave is only to be used as a placeholder for the logo – it is not to be used without the logo.
Height of frontpage logo is 40 mm when presented in 210 x 297 mm format.
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
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10 • NORWEGIAN SEAFOOD COUNCIL
HOW TO USE THE WAVE
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.com
Ar
T. N
r. 2
33
3 | F
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| Prin
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in 5
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0 c
op
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to: K
im H
olth
e a
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Je
an
Gau
my
| De
sign
: Tan
k | P
rint: G
un
narsh
au
g T
rykke
ri AS
Seafood from Norway. raised in clear, cold water.
Norwegian SalmonFrom the cold, clear waters of Norway
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.com
Ar
T. N
r. 2
33
3 | F
eb
20
08
| Prin
ted
in 5
00
0 c
op
ies | P
ho
to: K
im H
olth
e a
nd
Je
an
Gau
my
| De
sign
: Tan
k | P
rint: G
un
narsh
au
g T
rykke
ri AS
Seafood from Norway. raised in clear, cold water.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum.
Norwegian SalmonFrom the cold, clear waters of NorwayNorwegian Salmon
From the cold, clear waters of Norway
EXAMPLE:TOP VERSION
DESCRIPTION:SEAFOOD WAVELine version
FORMAT:210 x 297 MMPortrait
FILENAME:wave_line_top_P.pdf
Height of frontpage logo is 40 mm when presented in 210 x 297 mm format.
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
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A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
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M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
5 MM BLEED
DYNAMIC BLUE – CMYK ONLY
A4PORTRAIT
210x297 MM 5 MM BLEED
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11 • NORWEGIAN SEAFOOD COUNCIL
HOW TO USE THE WAVE
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.com
Ar
T. N
r. 2
33
3 | F
eb
20
08
| Prin
ted
in 5
00
0 c
op
ies | P
ho
to: K
im H
olth
e a
nd
Je
an
Gau
my
| De
sign
: Tan
k | P
rint: G
un
narsh
au
g T
rykke
ri AS
Seafood from Norway. raised in clear, cold water.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum.
Norwegian SalmonFrom the cold, clear waters of Norway
Norges Sjømatrådwww.seafood.no
Sjømatrådet søker
Rådgiver markedsadgangNorges Sjømatråd overvåker endringer i internasjonale handelsforhold, analyserer konsekvenser og handlingsrom og gir råd om mulige tiltak for å forbedre markedsadgangen til norsk sjømatnæring. I tillegg til å være oppdatert på aktuelle handelshindre jobber vi med å løse konkrete utfordringer knytet til utviklingen i internasjonale handelsforhold (innen for eksempel WTO og EFTA) og med å bistå næringen i å løse generiske problemstillinger i forhold til markeds-forhold, som for eksempel «laksesaken» mot EU eller tekniske handelshindre i Russland.
Sentrale oppgaver for rådgiver markedsadgang vil være:• Overvåking og analyser knytet til markedsadgang• Rådgiving til aktørene i norsk sjømatnæring vedrørende maredsadgang• Koordinering av Sjømatrådets arbeid knyttet til handelpolitiske spørsmål
Vi søker en person med høyere utdanning, gjerne med jus eller statsvitenskap i fagkretsen. Kjennskap til internasjonal handelsrett forutsettes. Samarbeid og kommunikasjon er nøkkelord i arbeidet, og kandidater må ha gode evner for dette. Gode muntlige og skriftlige engelskkunnskaper forutsettes.
Spørmål om stillingen kan rettes til direktør maredsinformasjon og markedsad-gang Egil Ove Sundheim, telefon 905 77 293 eller til [email protected].
Søknader sendes på e-post til [email protected] eller postes til Sjømatrådet, Postboks 6172, 9291 Tromsø innen 14. juli 2008.
Norge er verdens nest største eksportør av sjømat med en eksportverdi på om lag NOK 37 mrd. fordelt på 138 land verden over.
Norges Sjømatråd er sjømatnæringas felles markedsorganisasjon og gjennomførte i 2007 markedsaktiviteter i mer enn 20 land. EFF er verdens største markedsføringsorgan-isasjon for sjømat, med et budsjett for 2008 på NOK 250 millioner.
Sjømatrådets hovedkontor ligger i Tromsø. Vi er representert med ansate i Tyskland, Spania, Potugal, Italia, Frankrike, Brasil, Singapore, Japan, Russland og Kina.
TOP VERSION
DESCRIPTION:SEAFOOD WAVEFilled version
FORMAT:297 x 210 MMLandscape
FILENAME:wave_fill_top_L.pdf
Height of frontpage logo is 40 mm when presented in 297 x 210 mm format.
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
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UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
12 • NORWEGIAN SEAFOOD COUNCIL
HOW TO USE THE WAVE
TOP VERSION
DESCRIPTION:SEAFOOD WAVELine version
FORMAT:297 x 210 MMLandscape
FILENAME:wave_line_top_L.pdf
Height of frontpage logo is 40 mm when presented in 297 x 210 mm format.
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
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UA
GE
S
– R
EP
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CE
LO
GO
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ER
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S
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EP
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GO
FO
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TH
ER
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S
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EP
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CE
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GO
FO
R O
TH
ER
LA
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UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
5 MM BLEED
DYNAMIC BLUE – CMYK ONLY
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
13 • NORWEGIAN SEAFOOD COUNCIL
HOW TO USE THE WAVE
EXAMPLE:BOTTOM
VERSION
DESCRIPTION:SEAFOOD WAVEFilled version
FORMAT:210 x 297 MMPortrait
FILENAME:wave_fill_bottom_P.pdf
Height of frontpage logo is 40 mm when presented in 210 x 297 mm format.
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
5 MM BLEED
DYNAMIC BLUE – CMYK ONLY
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
14 • NORWEGIAN SEAFOOD COUNCIL
HOW TO USE THE WAVE
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.com
Ar
T. N
r. 2
33
3 | F
eb
20
08
| Prin
ted
in 5
00
0 c
op
ies | P
ho
to: K
im H
olth
e a
nd
Je
an
Gau
my
| De
sign
: Tan
k | P
rint: G
un
narsh
au
g T
rykke
ri AS
Seafood from Norway. raised in clear, cold water.
Norwegian SalmonFrom the cold, clear waters of Norway
EXAMPLE:BOTTOM
VERSION
DESCRIPTION:SEAFOOD WAVELine version
FORMAT:210 x 297 MMPortrait
FILENAME:wave_line_bottom_P.pdf
Height of frontpage logo is 40 mm when presented in 210 x 297 mm format.
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
5 MM BLEED
DYNAMIC BLUE – CMYK ONLY
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >F
OR
OT
HE
R L
AN
GU
AG
ES
–
RE
PL
AC
E L
OG
O
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
15 • NORWEGIAN SEAFOOD COUNCIL
HOW TO USE THE WAVE
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.com
Ar
T. N
r. 2
33
3 | F
eb
20
08
| Prin
ted
in 5
00
0 c
op
ies | P
ho
to: K
im H
olth
e a
nd
Je
an
Gau
my
| De
sign
: Tan
k | P
rint: G
un
narsh
au
g T
rykke
ri AS
Seafood from Norway. raised in clear, cold water.
Norwegian SalmonFrom the cold, clear waters of Norway
EXAMPLE:BOTTOM
VERSION
DESCRIPTION:SEAFOOD WAVEFilled version
FORMAT:297 x 210 MMLandscape
FILENAME:wave_fill_bottom_L.pdf
Height of frontpage logo is 40 mm when presented in 297 x 210 mm format.
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
5 MM BLEED
DYNAMIC BLUE – CMYK ONLY
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
16 • NORWEGIAN SEAFOOD COUNCIL
HOW TO USE THE WAVE
EXAMPLE:BOTTOM
VERSION
DESCRIPTION:SEAFOOD WAVELine version
FORMAT:297 x 210 MMLandscape
FILENAME:wave_line_bottom_L.pdf
Height of frontpage logo is 40 mm when presented in 297 x 210 mm format.
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
5 MM BLEED
DYNAMIC BLUE – CMYK ONLY
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
17 • NORWEGIAN SEAFOOD COUNCIL
HOW TO USE THE WAVE
EXAMPLE:BACK VERSION
DESCRIPTION:SEAFOOD WAVEFilled version
Address typography:Gotham 7/9 pt
FORMAT:210 x 297 MMPortrait
FILENAME:wave_fill_back_P.pdf
Height of backpage logo is 30 mm when presented in 210 x 297 mm format.(75 % of frontpage logo.)
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
5 MM BLEED
DYNAMIC BLUE – CMYK ONLY
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >F
OR
OT
HE
R L
AN
GU
AG
ES
–
RE
PL
AC
E L
OG
O
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
18 • NORWEGIAN SEAFOOD COUNCIL
HOW TO USE THE WAVE
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.com
Ar
T. N
r. 2
33
3 | F
eb
20
08
| Prin
ted
in 5
00
0 c
op
ies | P
ho
to: K
im H
olth
e a
nd
Je
an
Gau
my
| De
sign
: Tan
k | P
rint: G
un
narsh
au
g T
rykke
ri AS
Seafood from Norway. raised in clear, cold water.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum.
Norwegian SalmonFrom the cold, clear waters of Norway
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.com
Ar
T. N
r. 2
33
3 | F
eb
20
08
| Prin
ted
in 5
00
0 c
op
ies | P
ho
to: K
im H
olth
e a
nd
Je
an
Gau
my
| De
sign
: Tan
k | P
rint: G
un
narsh
au
g T
rykke
ri AS
Seafood from Norway. raised in clear, cold water.
Norwegian SalmonFrom the cold, clear waters of Norway
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.com
Ar
T. N
r. 2
33
3 | F
eb
20
08
| Prin
ted
in 5
00
0 c
op
ies | P
ho
to: K
im H
olth
e a
nd
Je
an
Gau
my
| De
sign
: Tan
k | P
rint: G
un
narsh
au
g T
rykke
ri AS
Seafood from Norway. raised in clear, cold water.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum.
Norwegian SalmonFrom the cold, clear waters of Norway
EXAMPLE:BACK VERSION
DESCRIPTION:SEAFOOD WAVELine version
Address typography:Gotham 7/9 pt
FORMAT:210 x 297 MMPortrait
FILENAME:wave_line_back_P.pdf
Height of backpage logo is 30 mm when presented in 210 x 297 mm format.(75 % of frontpage logo.)
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
5 MM BLEED
DYNAMIC BLUE – CMYK ONLY
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
19 • NORWEGIAN SEAFOOD COUNCIL
HOW TO USE THE WAVE
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.com
Ar
T. N
r. 2
33
3 | F
eb
20
08
| Prin
ted
in 5
00
0 c
op
ies | P
ho
to: K
im H
olth
e a
nd
Je
an
Gau
my
| De
sign
: Tan
k | P
rint: G
un
narsh
au
g T
rykke
ri AS
Seafood from Norway. raised in clear, cold water.
Norwegian SalmonFrom the cold, clear waters of Norway
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.com
Ar
T. N
r. 2
33
3 | F
eb
20
08
| Prin
ted
in 5
00
0 c
op
ies | P
ho
to: K
im H
olth
e a
nd
Je
an
Gau
my
| De
sign
: Tan
k | P
rint: G
un
narsh
au
g T
rykke
ri AS
Seafood from Norway. raised in clear, cold water.
Norwegian SalmonFrom the cold, clear waters of Norway
EXAMPLE:BACK VERSION
DESCRIPTION:SEAFOOD WAVEFilled version
Address typography:Gotham 7/9 pt
FORMAT:297 x 210 MMLandscape
FILENAME:wave_filled_back_L.pdf
Height of backpage logo is 30 mm when presented in 297 x 210 mm format.(75 % of frontpage logo.)
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
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UA
GE
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– R
EP
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CE
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GO
FO
R O
TH
ER
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– R
EP
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CE
LO
GO
FO
R O
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ER
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– R
EP
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LO
GO
FO
R O
TH
ER
LA
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UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
5 MM BLEED
DYNAMIC BLUE – CMYK ONLY
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >F
OR
OT
HE
R L
AN
GU
AG
ES
–
RE
PL
AC
E L
OG
O
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
20 • NORWEGIAN SEAFOOD COUNCIL
HOW TO USE THE WAVE
EXAMPLE:BACK VERSION
DESCRIPTION:SEAFOOD WAVELine version
Address typography:Gotham 7/9 pt
FORMAT:297 x 210 MMLandscape
FILENAME:wave_line_back_L.pdf
Height of backpage logo is 30 mm when presented in 297 x 210 mm format.(75 % of frontpage logo.)
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
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GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
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– R
EP
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LO
GO
FO
R O
TH
ER
LA
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UA
GE
S
– R
EP
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GO
FO
R O
TH
ER
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GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
5 MM BLEED
DYNAMIC BLUE – CMYK ONLY
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
21 • NORWEGIAN SEAFOOD COUNCIL
HOW TO USE THE WAVE
EXAMPLE:CORNER
VERSION
DESCRIPTION:SEAFOOD CORNER TAGFilled version
FORMAT:210 x 297 / 297 x 210 MMPortrait / Landscape
FILENAME:wave_fill_corner.pdf
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
5 MM BLEED
DYNAMIC BLUE – CMYK ONLY
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
Så e
nke
lt!
På grillen er laks ekstra lett!Laks er sunn og mager grillmat.
Lett å grille og lett å like. Med ferdige laksefileter tryller du fram lekre retter på 1-2-3.
3 Ferdig!Vent et par minutter før servering. Skinnet skal nå løsne av seg selv.
2 ca 6 minutter – ta av La fileten ligge i ro med 6–7 cm avstand til glørne.
1 Skinnsiden ned Ha god varme på grillen. Pensle grillristen eller fileten med litt olje og legg den med skinnsiden ned.
Oppskrifter og grilltips på www.godfisk.no
Om 3538 dager og 100 000 000 000 måltider med Norsk Sjømat* åpnes OL i 2018
Faktum er at det i 2007, på verdensbasis ble servert 27 500 000 måltider á 200 gram Norsk Sjømat daglig. 27,5 millioner målti-der hver bidige dag – søndag som hverdag! Og når nedtellingen foregår i slikt tempo går både fisken og dagene fort unna.
Siden både Eksportutvalget for fisk og Tromsø 2018 jobber mot et nasjonalt og internasjonalt marked føles det naturlig å samarbeide. Vi i Eksportutvalget for fisk kan bidra med vår kompetanse innen interna-sjonal markeds føring. Og Tromsø 2018 gir oss et innpass i det internasjonale idretts-miljøet vi ellers bare kunne ha drømt om.
Ut fra vårt felles fokus på naturen, miljøet og klimaet rundt oss har Eksportutvalget og Tromsø 2018 sammen en enestående mulig het for å henlede verdens oppmerksomhet på nordområdene og de rike ressursene vi råder over og vil ta godt vare på.
Dersom Norge tildeles OL og Paralympics i 2018 er det stipulert at det i løpet av 28 begivenhetsrike dager vil bli spist om lag 4 500 000 måltider i arrangørbyen. Det er vårt mål at flest mulig av disse skal være basert på Norsk Sjømat.
Eksportutvalget for fiskwww.seafood.no
www.seafood.no* Forutsatt at etterspørselen etter Norsk Sjømat på verdensmarkedet fortsetter å øke i samme takt som nå.
Dersom hele den norske sjømateksporten de neste 3538 dagene ble lastet på 16,5 meter lange trailere som ble parkert etter hver-andre, støtfanger mot støt-fanger, så ville køen ha strukket seg fra Tromsø til Beijing.
Tilfeldig? Neppe!
Faktum er at det i 2007, på verdensbasis ble servert 27 500 000 måltider á 200 gram norsk sjømat daglig. 27,5 millioner måltider hver bidige dag – søndag som hverdag! Og når ned tellingen foregår i slikt tempo går både fisken og dagene fort unna.
Siden både Eksportutvalget for fisk og Tromsø 2018 jobber mot et nasjo nalt og internasjonalt marked føles det naturlig å sam arbeide. Vi i Eksportutvalget for fisk kan bidra med vår kompetanse innen interna sjonal markeds-føring. Og Tromsø 2018 gir oss et innpass i det inter nasjonale idrettsmiljøet vi ellers bare kunne ha drømt om.
Ut fra vårt felles fokus på naturen, miljøet og klimaet rundt oss har Eksportutvalget og Tromsø 2018 sammen en enestående mulig het for å henlede verdens oppmerksomhet på nordområdene og de
rike ressursene vi råder over og vil ta godt vare på.
Dersom Norge tildeles OL og Paralympics i 2018 er det stipulert at det i løpet av 28
begivenhetsrike dager vil bli spist om lag 4 500 000 måltider i arrangørbyen. Det er vårt mål at flest
mulig av disse skal være basert på Norsk Sjømat.
www.seafood.no* Forutsatt at etterspørselen etter Norsk Sjømat på verdensmarkedet fortsetter å øke i samme takt som nå.
Dersom hele den norske sjømateksporten de neste 3538 dagene ble lastet på 16,5 meter lange trailere som ble parkert etter hver-andre, støtfanger mot støt-fanger, så ville køen ha strukket seg fra Tromsø til Beijing.
Tilfeldig? Neppe!
Faktum er at det i 2007, på verdensbasis ble servert 27 500 000 måltider á 200 gram norsk sjømat daglig. 27,5 millioner måltider hver bidige dag – søndag som hverdag! Og når ned tellingen foregår i slikt tempo går både fisken og dagene fort unna.
Siden både Eksportutvalget for fisk og Tromsø 2018 jobber mot et nasjo nalt og internasjonalt marked føles det naturlig å sam arbeide. Vi i Eksportutvalget for fisk kan bidra med vår kompetanse innen interna sjonal markeds-føring. Og Tromsø 2018 gir oss et innpass i det inter nasjonale idrettsmiljøet vi ellers bare kunne ha drømt om.
Ut fra vårt felles fokus på naturen, miljøet og klimaet rundt oss har Eksportutvalget og Tromsø 2018 sammen en enestående mulig het for å henlede verdens oppmerksomhet på nordområdene og de
rike ressursene vi råder over og vil ta godt vare på.
Dersom Norge tildeles OL og Paralympics i 2018 er det stipulert at det i løpet av 28
begivenhetsrike dager vil bli spist om lag 4 500 000 måltider i arrangørbyen. Det er vårt mål at flest
mulig av disse skal være basert på Norsk Sjømat.
* Forutsatt at etterspørselen av Norsk Sjømat på verdensmarkedet fortsetter å øke i samme takt som nå.
Dersom hele den
norske sjømat
eksporten de neste
3538 dagene ble
lastet på 16,5 meter
lange trailere som ble
parkert etter hver
andre, støtfanger mot
støt fanger, så ville
køen ha strukket seg
fra Tromsø til Beijing.
Tilfeldig? Neppe!
22 • NORWEGIAN SEAFOOD COUNCIL
HOW TO USE THE CORNER TAG
EXAMPLE:CORNER
VERSION
DESCRIPTION:SEAFOOD CORNER TAGLine version
FORMAT:210 x 297 / 297 x 210 MMPortrait / Landscape
FILENAME:wave_line_corner.pdf
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
5 MM BLEED
DYNAMIC BLUE – CMYK ONLY
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
23 • NORWEGIAN SEAFOOD COUNCIL
HOW TO USE THE CORNER TAG
Colors
DESCRIPTION:SEAFOOD CORPORATE COLORS
Corporate palette
Supporting palette – Nordic Nature
PMS 2955
PMS 3005
PMS 1807
PMS 877
PMS 542
PMS 5493
PMS 4525
PMS 505
CMYK 100/43/0/34
CMYK 100/35/0/3
CMYK 0/91/94/30
CMYK 0/0/0/50
CMYK 62/22/0/3
CMYK 43/0/14/21
CMYK 0/7/39/17
CMYK 50/100/100/25
25 • NORWEGIAN SEAFOOD COUNCIL
COLORS
EXAMPLE:DESCRIPTION:DYNAMIC BLUECMYK-version only
FORMAT:210 x 297 MMPortrait
FILENAME:a4_dynamic_blue.eps
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
5 MM BLEED
DYNAMIC BLUE – CMYK ONLY
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
7,5
MM
>
< 3
0 M
M >
< 2
2,5
MM
>
< 20 MM >< 20 MM >
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
26 • NORWEGIAN SEAFOOD COUNCIL
COLORS
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.com
Ar
T. N
r. 2
33
3 | F
eb
20
08
| Prin
ted
in 5
00
0 c
op
ies | P
ho
to: K
im H
olth
e a
nd
Je
an
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my
| De
sign
: Tan
k | P
rint: G
un
narsh
au
g T
rykke
ri AS
Seafood from Norway. raised in clear, cold water.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum.
Norwegian SalmonFrom the cold, clear waters of Norway
DESCRIPTION:HOW TO CREATE YOUR OWN DYNAMIC BLUE
Solid shape filled with NSEC DARK BLUE CMYK 100/43/0/34
Gradient mesh selected point Change highlight color to NSEC CLEAR BLUECMYK 100/35/0/3
Adjust highlight color creating a soft, organic gradient.
NSEC CLEAR BLUE CMYK 100/35/0/3
NSEC DARK BLUECMYK 100/43/0/34
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
Norwegian Seafood CouncilStrandveien 106N-9291 Tromsø, Norway
Phone: +47 77 60 33 33Fax: +47 77 68 00 [email protected]
www.seafood.no
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
>
< 17,5 MM >
A4PORTRAIT
210x297 MM
A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
MM
>
<10 MM>< 105 MM >
< 192 MM >
5 MM BLEED
DYNAMIC BLUE – CMYK ONLY
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM 5 MM BLEED
A4PORTRAIT
210x297 MM
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 4
0 M
M >
<10
MM
>
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 20 MM >< 20 MM >
A4LANDSCAPE297x210 MM
< 3
0 M
M >
5 MM BLEED
< 3
0 M
M >
< 1
5 M
M >
5 MM BLEED
A4PORTRAIT
210x297 MM
< 4
0 M
M >
< 7
5 M
M >
< 4
0 M
M >
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
FO
R O
TH
ER
LA
NG
UA
GE
S
– R
EP
LA
CE
LO
GO
< 17,5 MM > < 17,5 MM >A4LANDSCAPE297x210 MM
< 5
2,5
MM
>
5 MM BLEED
A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 4
0 M
M >
< 1
7,5
MM
>
< 3
7,5
MM
>
< 4
0 M
M >
< 1
7,5
MM
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< 17,5 MM >
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A4PORTRAIT
210x297 MM
5 MM BLEEDA4210x297 MM
< 3
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>
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0 M
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< 2
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>
< 20 MM >< 20 MM >
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5 MM BLEEDA4210x297 MM
< 3
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< 2
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>
< 20 MM >< 20 MM >
< 17,5 MM >
A4LANDSCAPE297x210 MM
< 3
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<10
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A4LANDSCAPE297x210 MM
5 MM BLEED
< 4
0 M
M >
<10
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>
<10 MM>< 105 MM >
< 192 MM >
27 • NORWEGIAN SEAFOOD COUNCIL
COLORS
Typography
EXAMPLE:DESCRIPTION:GOTHAMPrimary typographywww.typography.com
MINIONSecondary typographywww.adobe.com/type
Gotham Lightabcdefghijklmnopqrstuvwxyzæøå0123456789ABCDEFGHIJKLMNOPQRSTUVWXYZÆØÅ
Gotham Light Italicabcdefghijklmnopqrstuvwxyzæøå0123456789ABCDEFGHIJKLMNOPQRSTUVWXYZÆØÅ
Gotham Bookabcdefghijklmnopqrstuvwxyzæøå0123456789ABCDEFGHIJKLMNOPQRSTUVWXYZÆØÅ
Gotham Book Italicabcdefghijklmnopqrstuvwxyzæøå0123456789ABCDEFGHIJKLMNOPQRSTUVWXYZÆØÅ
Gotham Boldabcdefghijklmnopqrstuvwxyzæøå0123456789ABCDEFGHIJKLMNOPQRSTUVWXYZÆØÅ
Gotham Bold Italicabcdefghijklmnopqrstuvwxyzæøå0123456789ABCDEFGHIJKLMNOPQRSTUVWXYZÆØÅ
Minion Regularabcdefghijklmnopqrstuvwxyzæøå0123456789ABCDEFGHIJKLMNOPQRSTUVWXYZÆØÅ
Minion Italicabcdefghijklmnopqrstuvwxyzæøå0123456789ABCDEFGHIJKLMNOPQRSTUVWXYZÆØÅ
Minion Semiboldabcdefghijklmnopqrstuvwxyzæøå0123456789ABCDEFGHIJKLMNOPQRSTUVWXYZÆØÅ
Minion Semibold Italicabcdefghijklmnopqrstuvwxyzæøå0123456789ABCDEFGHIJKLMNOPQRSTUVWXYZÆØÅ
Minion Boldabcdefghijklmnopqrstuvwxyzæøå0123456789ABCDEFGHIJKLMNOPQRSTUVWXYZÆØÅ
Minion Bold Italicabcdefghijklmnopqrstuvwxyzæøå0123456789ABCDEFGHIJKLMNOPQRSTUVWXYZÆØÅ
29 • NORWEGIAN SEAFOOD COUNCIL
TYPOGRAPHY
DESCRIPTION:GOTHAMPrimary typographywww.typography.com
MINIONSecondary typographywww.adobe.com/type
Norwegian Salmon with
nut crust and mushroom
vinaigrette
IngredIents (serves 4)
700 g salmon fillet, skin removed
1 tbsp coarse salt
4 tbsp almonds, finely chopped
4 tbsp hazelnuts, finely chopped
4 tbsp sesame seeds
2 tbsp chopped coriander
1 tsp pepper
1–2 tbsp olive oilMushroom vinaigrette:
300 g button mushrooms
4–8 pearl onions
1 tbsp butter
1 tbsp olive oil
2 tbsp balsamic vinegar
1 dl watersalt, pepper
2 tbsp chopped parsley
Cut the salmon into four even-sized pieces. Sprinkle them with salt and set
them aside for around 5 minutes. Rinse off the salt and dry the fish. Heat
the oven to 170 °C.Mix almonds, nuts, sesame seeds, coriander and pepper and divide the
mixture between the pieces of salmon. Drizzle oil over and lay the salmon
steaks on greaseproof paper on a baking tray. Bake the salmon in the
centre of the oven for around 8 minutes until it is cooked through.
Rinse and chop the mushrooms into small cubes. Rinse the onions, leaving
them whole. Fry mushrooms and onion in butter and oil for around 5
minutes. Add vinegar and water and let the vinaigrette simmer until the
onions are soft. Season to taste with salt and pepper and stir in parsley.
Serve the salmon steaks on hot plates surrounded by the vinaigrette.
EXAMPLE:
30 • NORWEGIAN SEAFOOD COUNCIL
TYPOGRAPHY
Stationery
Strandveien 106, P.O. Box 6176N-9291 Tromsø, NorwayPhone +47 77 60 33 33, Fax +47 77 68 00 12www.seafoodfromnorway.com
Norwegian Seafood Export Council
Seafood from Norway.Raised in clear, cold waters.Strandveien 106, Postboks 6176
N-9291 Tromsø, NorwayTelefon +47 77 60 33 33, Faks +47 77 68 00 12www.seafood.no
Norges Sjømatråd
Norsk Sjømat.Fra kalde, klare farvann.
DESCRIPTION:NSC BUSINESS CARD
FORMAT:86x 54 MMLandscape
Strandveien 106, Postboks 6176N-9291 Tromsø, NorwayTelefon +47 77 60 33 33, Faks +47 77 68 00 12www.seafood.no
Norges Sjømatråd
Strandveien 106, P.O. Box 6176N-9291 Tromsø, NorwayPhone +47 77 60 33 33, Fax +47 77 68 00 12www.seafood.no
Norwegian Seafood Council
Paul T. AandahlMarkedsanalytiker
Telefon 975 04 [email protected]
Hans Petter NæsRepresentative Japan
Phone +81 90 5544 3500/+47 952 36 [email protected]
Strandveien 106, Postboks 6176N-9291 Tromsø, NorwayTelefon +47 77 60 33 33, Faks +47 77 68 00 12www.seafood.no
Norges Sjømatråd
Strandveien 106, P.O. Box 6176N-9291 Tromsø, NorwayPhone +47 77 60 33 33, Fax +47 77 68 00 12www.seafood.no
Norwegian Seafood Council
Paul T. AandahlMarkedsanalytiker
Telefon 975 04 [email protected]
Hans Petter NæsRepresentative Japan
Phone +81 90 5544 3500/+47 952 36 [email protected]
32 • NORWEGIAN SEAFOOD COUNCIL
STATIONERY
DESCRIPTION:NSC LETTERHEADAND CONTINUATION SHEET
FORMAT:210 x 297 MMPortrait
Seafood from Norway.Raised in clear, cold waters.
Norges Sjømatråd Norwegian Seafood Council
Strandveien 106N-9291 Tromsø, NorwayPhone +47 77 60 33 33
Fax +47 77 68 00 [email protected]
NO 000 000 000 MVA
33 • NORWEGIAN SEAFOOD COUNCIL
STATIONERY
DESCRIPTION:NSC ENVELOPES
FORMAT:Various
DESCRIPTION:NSEC ENVELOPES
FORMAT:Various
FILENAME:nsec_envelopes.zip Norges sjømatråd
s.
Norges sjømatråd
s.
Norges sjømatråd
s.
34 • NORWEGIAN SEAFOOD EXPORT COUNCIL
STATIONARY
34 • NORWEGIAN SEAFOOD COUNCIL
STATIONERY
Seafood from Norway. Raised in clear, cold waters.Seafood from Norway. Raised in clear, cold waters.
Seafood from Norway. Raised in clear, cold waters.
Corporate Communication
DESCRIPTION:LOGO FOR CORPORATE COMMUNICATION USE ONLY
36 • NORWEGIAN SEAFOOD COUNCIL
LOGO FOR CORPORATE COMMUNICATION
DESCRIPTION:NSC POWERPOINT Title page heading,
Arial Regular 48 pt, light blueAll introduction and title pages will be written with a dynamic blue background, Arial Regular 24 pt white, left aligned.
Regular page heading, Arial Bold 24 pt, dark blue
• Bullet 1• Bullet 2
Regular page heading, Arial Bold 24 pt, dark blue
Verdi (milliarder N
OK)
Value (billion NO
K)
4,5
4,0
3,5
3,0
2,5
2,0
1,5
1,0
0,5
0,0
FrankrikeFrance
DanmarkDenmark
RusslandRussia
Storbrit.Great Brit.
JapanJapan
PortugalPortugal
PolenPoland
SverigeSweden
SpaniaSpain
NederlandNetherlands
ItaliaItaly
TysklandGermany
2005 2006 2007
Theme slide Photo placement example 1
• Bullet 1• Bullet 2
Photo placement example 2
• Bullet 1• Bullet 2
37 • NORWEGIAN SEAFOOD COUNCIL
POWERPOINT PRESENTATION
