_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 1 Nhng b quyt n gin & ri ro thp gip bn Giu c Bn mun lm giu m khng phi b cng vic ang lm? Bn mun t quyt nh sng dy lc my gi v trong ngy s lm g? _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 2 Li ni u Ti sao c nhiu ngi phi lm vic vt v n tn gn cui i ch v mu sinh, trong khi c nhng ngi cn tr m c mt cuc sng thoi mi? u l s khc nhau gia nhng ngi ny? Thc ra khng ch c nhng ngi ti gii xut chng mi lm c. iu th v l tt c chng ta, ti v bn - nhng ngi rt bnh thng thi, cng c th lm c nhng vic nh vy nu chng ta bit cch lm. y l cun sch dnh cho nhng ngi c ham mun lm giu mt cch chnh ng v an ton. Bn hy c ht quyn sch ng b na chng. C hi s dnh cho bn cui quyn sch ny. Mc lc Hy l ngi thc hin ch khng phi l k c m. Tr tng tng Hc vn, kin thc Xy dng i ng xung quanh ng h. Ni dung v mc ch tng u vic Ngi thc hin Thi im bt u v kt thc. Kt qu phi thu c. Lm th no to ra vn? Bn c th xin thi vic trc khi ngh hu khng? Cho thu nh

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 3 Tit kim Lm thm gi Lm thm vic khc ngoi gi Thnh lp doanh nghip ring. Kim tin bng cch chia s cho ngi khc nhng iu tt p Gi in thoi ng di c th tr thnh min ph. Thm 200$ trong mt thng Nhng li ni ca bn s ng gi ngn vng. iu k diu ca php tnh nhn Phng php ca Anita Nhng ngi c t kh nng cng c th c tin thng. Bn ngh sao v nhng vn ny? Hy la chn phng php ph hp nht vi mnh v thc hnh ngay i. Mt s ti liu tham kho. Hy l ngi thc hin ch khng phi l k c m. Cun sch ny tp hp nhiu phng php lm giu n gin v an ton. Bn ch cn kin tr thc hin l c. Quan trng l bn KHNG BAO GI C B CUC. C rt nhiu ngi khng th no giu c cho d c hng trm, hng ngn cun sch c v s nhng tng hay V sao vy? _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 4 l v h khng thc hnh cc b quyt lm giu hoc thc hnh khng n ni n chn. Nhng ngi giu c l nhng ngi kin tr theo ui mc ch n cng. H chp nhn tht bi trc mt rt ra bi hc cho ln sau v tip tc theo ui con ng m mnh chn. chnh l b quyt quan trng nht a h n s giu c. Bn c th thc mc: Cuc sng c rt nhiu kh khn v cn d, kin tr l iu rt kh thc hin. Vy lm th no khng bao gi b cuc? chnh l iu u tin ti mun cp trong cun sch ny. Khi bn cha ang lm giu, s c nhiu ni s hi lun m nh bn, bn khng bit mnh s thnh cng hay khng. Nhiu ngi bn ca bn c th s ch nho bn v nhng suy ngh ca bn m h cho l vin vng. Lc , bn s cm thy hoang mang, do d, khng bit iu mnh ang lm c ng hay khng... Vy lm th no lc no cng gi c quyt tm nh lc ban u? Cu tr li l: Ham mun - Bn c mun giu c khng? Ngi khng c ham mun th khng th lm giu c. Ngay c vic trng x s - mt vic ph thuc nhiu vo may ri th cng cn phi c ham mun. Nu c ham mun c trng x s th mi mua v s v mi c th trng s c. Bn mun tr thnh giu c th bn phi c ham mun. ng nhm ln gia ham mun v nhu cu.

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 5 Ai cng mun giu c l nhu cu ch khng phi l ham mun. Mt anh chng cng chc qun lng rt thp, khng tiu, th ngi nh xem ti vi cn hn l phi lm thm gi kim c nhiu tin hn. Tin th ai cng cn. Khng ai l khng mun giu c nhng c dm b ra thi gian v cng sc - thm ch l c tin bc - lm giu hay khng th khng phi ai cng mun. Mc ch - Bn s lm g nu bn giu c? Khng ai c th b cng sc theo ui mi mt iu m bn thn mnh cn cha hnh dung r rng. iu ny gii thch v sao dn tc ta trc y tuy ngho kh, thiu thn nhiu mt m vn kin cng chin u trong nhiu nm v chin thng c hai quc hng mnh l M v Php. Cn phi ngh ti mc ch cui cng ca bn trc khi lm giu. Nu bn khng c th ho nhng iu m bn mong mun (khng r l mnh mun g) th bn khng th theo ui mc ch c. C th bn mun c i du lch khp mi ni, cng c th bn mun xy dng mt trng hc t thin dnh cho nhng tr em xa m, cng c th bn mun c chia s ti chnh cho cc t chc t thin... Hy t hi bn thn l khi bn giu c bn s l g (hay ni cch khc l bn lm giu lm g) v hy tr li cng chi tit cng tt phn di y. Khi giu c, ti s: ........................................................................................................ ........................................................................................................ ........................................................................................................ _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 6 Ti ngh bn hy lm bi tp ny ngay by gi. ng chun b nhng t ng p hay hoc nhng mc ch cao c. n gin l hy ngh n nhng iu bn mun va lo ln trong c bn. Khi bn bit mnh mun giu c lm g ri th s l kim ch nam cho bn trong sut qung thi gian tip theo trn con ng tin ti s giu c. Khi mc ch ca bn rt ln so vi kh khn trc mt th kh khn trc mt s tr nn qu nh b. Bn th tng tng l ang ng trn nc mt to nh cao tng. Nu khng c mt mc ch ln, bn c sn sng nhy sang nc mt to nh cao tng bn cnh cch 1,5m khng? Chc bnh thng th chng ai mun nhy qua c v qu mo him. Nhng nu nh to nh bn ng ang bc chy v c th s xung trong phc chc th chc chn l bn s phi nhy qua bng mi gi. Nh vy, khi c mt mc ch ln l nhy qua to nh bn cnh sng st th kh khn tr nn b nh. C mt iu na rt ng ni ti trong v d ny. Khi to nh bc chy th lc bn cng khng c mt la chn no khc. iu ny gii thch ti sao nhng ngi sng trong hon cnh kh khn li c ng lc lm giu mnh hn nhng ngi sng trong mi trng thun li, y v vt cht. Chnh v vy m nhiu khi t y mnh vo hon cnh buc phi quyt nh s kch thch c nhng kh nng tim n ca chng ta. Nim tin - Bn c tin l mnh s giu c khng? Khi c nim tin bn cng s vt qua c kh khn. Nu v mt l do g m bn tin rng mnh nht nh s thnh cng th khng ai c th cn c bn na. Vy lm th no c nim tin vo mt iu m mnh cn cha t c? Tr tng tng.

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 7 Chng ta thng tng tng ra nhng kh khn m nhiu khi l v l - i vi nhng iu chng ta cha bit. iu lm chng ta s hi. Mt hc sinh bc vo mt k thi quan trng m khng bit trc iu g v thi s rt hoang mang m ngh ra rt nhiu iu ng lo ngai nh khng bit bi ra c qu kh khng? Liu c qu sc so vi hc lc ca mnh khng? ... th nht nh s nh hng xu ti kh nng lm bi thi. l do hc sinh tng tng ra nhng kh khn m c th s khng xy ra. mt chng mc ny th tr tng tng l rt tt v chng gip chng ta lng trc c nhng vn c th xy ra chng ta i ph vi chng. Nhng nu v qu lo lng m nh hng n nng lc th iu li phn tc dng. Nu bit li dng tr tng tng th bn s c mt sc mnh tinh thn rt ln. Mi khi gp phi kh khn, hy tng tng ra nhng tnh hung thnh cng kch thch tr no. Tr no ca bn ca bn s lm vic tnh trng hiu qu nht. Khi bn ngh n nhng iu tt p th tr no ca bn s lun tm kim nhng iu tt p v bn s lun nhn ra chng khi chng xut hin. l mt hnh thc t k m th. Hy tng tng khi bn giu c. Lc cuc sng ca bn s thoi mi bit bao, bn s lm nhng vic mnh thch nh th no... iu s gip bn phn chn v c thm ng lc vt qua kh khn. Hy nh rng bn ang lm gim vi mt thi NGHIM TC ch khng phi ang lm mt vic g cho vui. iu rt ng bn c gng v hy sinh nhng iu nh nhoi khc trong giai on trc mt. Hy chp nhng tm nh m bn thch. V d bn mun s hu mt chic BMW. Hy tm cch chp mt tm nh bn ang ngi trong xe hoc ng cnh chic xe . Sau bn hy treo tm nh ny ti nhng ni bn thng trng thy nht nh _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 8 gng nh tm, gn ging i ng... v ngm nhng tm nh nh 2 ln/ngy - mt ln trc khi i ng v mt ln va thc gic. Hnh nh ny s c lun ng su trong tr no bn. Ri bn s c lng tin vng vng vo vic bn s giu c t lc no khng hay. Tim thc ca bn s lun lun mch bo l bn s t c iu bn mong mun. Bn s lun hng ti nhng vic gip bn c th c chic xe m c. V khi bn gp phi nhng kh khn v cn d th bn khng cn phi u tranh vi bn thn na, tim thc s nhc nh bn thc hin nhng iu gip bn tin ti s giu c v gt b nhng vic khng a bn tin gn ti mc ch ny. Hc vn, kin thc. Khi bn bit r lm cch no t c mc ch ri th bn s cm thy cng vic tr nn r rng v nim tin s c cng c. Nim tin xut pht t s hiu bit. Chng ta rt t khi tin vo nhng g chng ta khng th l gii r rng. Trong cuc sng chc chn bn rt tin tng vo mt ai . Nhng nu ngi ni vi bn rng trong bn cu chng ghi l 3x3=8 th bn c ng khng? Chc chn l khng v bn bit r 3x3=9 v l iu qu hin nhin, khng th khc c. iu g gip bn qu quyt nh vy? chnh l nhng kin thc m bn c in su trong tim thc ca bn. Khi bn c c s khng nh c s chc chn ca nhng iu mnh lm th bn s khng li bc. u t vo kin thc th khng bao gi l tha. Kin thc s theo bn sut cuc i gip ch cho bn rt nhiu Xy dng i ng xung quanh ng h. Chc chn l ai cng c lc ng lng. Mt c nhn th thng yu ui v d gc ng. C nhn c cu: Gn mc th en, gn en th rng. Bn hy thng xuyn giao lu vi nhng ngi

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 9 mun giu c ging bn. l nhng ngi ng h bn v c chung mc ch vi bn. Khi bn hi kin ngi khc, khng nn hi hai loi ngi sau: 1. Ngi thiu chuyn mn: Nhng ngi thiu chuyn mn s c nhng kt lun sai lch. Bn c bao gi hi mt ngi chi th thao xem xy dng mt ngi nh nh th no khng? Chc l khng, tr khi ngi ang chi th thao chnh l mt kin trc s. 2. Ngi tht bi: Nhng ngi tht bi l nhng ngi khng bit lm th no thnh cng. H s khng c g chia s vi bn ngoi kinh nghim tht bi v cm gic bi quan ca h. Hy chi vi nhng ngi thnh cng. Bn s hc c h nhng phm cht, nhng thi quen gip h thnh cng. Nhng ngi thnh cng s mun bn thnh cng cn nhng ngi tht bi cng s mun bn tht bi nh h. Quyt tm hnh ng - Bn c nghim tc khng? Nu bn c thi quen chn ch, do d v hay tr hon th bn phi sa tt xu ny ngay i. C nhiu ngi c rt nhiu tng hay nhng khng bao gi thnh cng v h khng chu hnh ng. S chng c iu g xy ra c nu nh bn khng hnh ng. Hy tp thi quen quyt nh dt khot v hnh ng ngay sau khi cn nhc mc va . Hy dnh mt qu thi gian nht nh cho mi quyt nh v mt s tiu ch nht nh cho mi la chn. ng cho php mnh lm vic theo cm hng qu nhiu. ng a ra qu nhiu gii php hoc trng ch vo nhiu phng n khc nhau khi gii quyt mt vn . Nu bn c _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 10 nhiu phng n la chn th bn s rt kh quyt nh. Hy xem xt nhiu phng n v chn ra mt phng n bn cm thy ph hp nht trong thi im hin ti v lm theo ngay. i vi nhng vic m cc la chn khc nhau khng th so snh c mt cch r rng th ko di thi gian cung khng gii quyt vn g, bn nn quyt nh chn ngay mt phng n. i vi nhng vn c kt lun r rng bn cng cn phi quyt nh ngay. ng ly bt c l do g tr hon. Bn ch c 24 gi/ngy. Tin bc c th kim thm c nhng thi gian tri qua s khng bao gi tr li. Vy hy bit qu thi gian. ng bao gi qu cu ton. Trn i ny chng c g la hon ho c. Thng th khi c ci ny th phi mt ci khc. V vy bn nn nh gi s vic mc tng i. Nh vy mi d ra quyt nh. Lp k hoch c th - Bn c lm vic khoa hc khng? S chun b chu o l iu ht sc quan trng quyt nh chi s thnh cng ca bn. ng lm vic hi ht v chung chung. Cn lp k hoch r rng, c th n tng chi tit v cc tnh hung. Trong mt bn k hoc cn ghi r: Ni dung v mc ch tng u vic. i vi mi u vic bn cn ghi bt u t nhng vic ln. Sau chi tit thnh nhng vic nh. Ti mi vic bn nn ghi r mc ch thy tm quan trng ca tng vic v loi nhng vic khng phc v mc ch chung ra ngoi phm vi quan tm. Ngi thc hin.

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 11 Mi vic cn c ngi thc hin. V y l tp hp nhiu loi cng vic nn ngoi nhng vic bn thn bn phi t thc hin, s c nhiu vic bn phi ph thuc vo nhng ngi khc. Ghi r nhng ngi bn cn cng tc s gip bn lu ti nhng mi quan h v phn tch nhng c hi v ri ro c th xy ra. Thi im bt u v kt thc. Mi cng vic u phi c thi gian thc hin. Mt vic m cha xc nh thi gian s kh c th c thc hin. Lu nhng ngy ngh, ngy l khng lp lch vo nhng ngy . Lu nhng s kin xy ra nh k c th kt hp hnh ng nu cn thit. Kt qu phi thu c. Tt c nhng cng vic xc nh u phi c tiu chun nh gia xem nh th no th c coi nh hon thnh. Nu bn khng ghi r kt qu ny th s kh xc nh c hiu qu ca cng vic. S tr gi. Lm g cng c s tr gi. Bn mun mua mt mn th bn phi tr tin. Bn tng ngi khc mt mn qu mong ginh c tnh cm ca h. V bn mun lm giu th bn phi chp nhn nhng kh khn trc mt trong mt thi gian nh: Gim kh nng tiu si Gim thi gian gii tr v tiu khin Tun th k hoch ra ............. Hy nh l bn chu kh mt thi gian sau ny c n b li xng ng. Bn khng th ch mun c c iu mnh mun m khng chu u t g c. _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 12 Tng lai ca bn nm trong tay bn. Bn hy chn i: Sng theo cm hng v gp kh khn sau ny hay chu kh trc mt sau ny sng thoi mi? Gieo ngh bn s gp hnh ng, Gieo hnh ng bn s gt thi quen, Gieo thi quen bn s gt tnh cch, Gieo tnh cch bn s gt bn cht, Gieo bn cht bn s gt s phn. Lm th no to ra vn? Nu bn gp vn v vn th y l nhng cch m bn c th p dng to ra vn. Bn bt nhng mn khng cn thit. C nhiu c lu khng dng c th em bn to vn. Nhng k vt c gi tr kinh t bn c tng cng c th em bn. Bn ch nn gi li nhng k vt c ngha. ngha ca nhng tng vt c gi tr (trong l ci chng hn) thng mang tnh cht phng thn tc l phng khi b qu c th bn i ly tin. Hy lun nhc nh bn thn l bn lm giu lm g. Ci g cng c gi tr ca ni. Ly ngn nui di. Bn c th tit kim hoc lm thm (s gii thiu phn sau) to vn. l cch rt n gin m ai cng c th lm c. Lm nhng vic khng cn u t tin mt to vn.

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 13 C rt nhiu loi vn khng phi l tin bc m bn c th dng n i ly tin mt nh: Thi gian Kinh nghim sng Ch lm vic (mt chic bn, mt gc phng, mt tng hm ...) Nhng thnh vin trong gia nh c kh nng gip mt mc nht nh. Bn cng c th lm nhng vic khng cn u t vn nh: Lm dch v: Lm dch v ch mt thi gian. Nu bn c nhng k nng cn thit m cng vic i hi th bn c th ginh thi gian lm mt dch v no . Bn hng n hoa hng: Nu bn lm nhng vic nh bn hng, t vn, mi gii, bn cng c th kim tin, thm ch l rt nhiu tin, m khng cn phi u t vn. Bn hoc nhng bn quyn: Nu bn c kh nng sng to, bn c th bn sng kin ca mnh hoc lm thnh nhng sn phm tr tu. Nhng sn phm tr tu thng c nh gi cao v c gi tr ln. t bit l i vi nhng sng kin hoc tc phm cso gi tr lu di v c th c nhn rng s em li thu nhp rt ln. V d nh bn vit mt cun sch hay, bn c th bn bn quyn cho nh xut bn. Mi khi sch c ti bn th bn li nhn c mt khon tin no mc d lc bn khng phi lm g thm c. Vay mn c nhn _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 14 Vay mun c nhn l khon tin bn c th vay mn c da trn c s uy tn c nhn ca bn, khng k ti li nhun kinh doanh c tnh. Thng thng ngi ta hay cho nhng ngi c uy tn vay mn. Mun to c uy tn c nhn, bn cn lu nhng im sau: Ni r s tin cn vay Tr n y v ng hn To quan h tt vi i tng cho vay C nhng ngi to uy tn vi i tng cho vay bng cch vay nhiu ln ri tr ng hn. Nh vy n khi mun vay mt s tin ln th i tng cho vay cng thy yn tm. Vay mn c th chp. C th bn tng vay ngn hng c th chp. Bn c th th chp nh. Sau mt thi gian, gi nh t ln cao, bn c th th chp nh vay mt s tin cao hn. Nu bn gi tit kim m cha mun lnh ra, bn cng c th vay ngn hng vi li sut tng i thp trong khi vn tip tc hng li tit kim. Bn c th th chp bng hp ng bo him. S tin tham gia bo him rt ra khng c li nhng li c th dng th chp. Vay mn kinh doanh. Thng th bn phi c lun chng kinh doanh mi c th vay c ngn hng. Trong cc hnh thc vay khc bn phi tr c gc ln li trong tng thng mt. y l hnh thc vay mun bn c th vay gp v tr gp mt s tin. Bn ch phi tr tin li n thun.

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 15 Bn c th s dng ton b s tin thoi mi trong sut mt thi gian. iu s b p cho tin li phi tr. Nh cung cp cho chu. Nu loi hnh kinh doanh ca bn l bn sn phm th bn c th thuyt phc nh cung cp cho chu. Rt nhiu hng cho php tr trm hoc tr sau. Tm nh ti tr Nu tng hay l kinh doanh nhng sn phm/dch v c nh hng trc tip hoc c lin quan mt thit ti nhng hng ln. Bn c th a ra xut c ti tr bi cc hng ny. Nu tng hay th bn s c nhiu hng ti tr v bn ch phi lo vic tin hnh m thi. Nh khch hng ti tr. i vi mt s cng vic, bn c th yu cu khch hng tr tin trc hoc t cc trc mt phn. Bn s ly s tin lo cc chi ph v phng khch hng hu b hp ng gia chng. c nhng ngi hp tc hoc chung c phn ti tr Bn c th huy ng vn t nhng ngi c vn v ng h tng ca bn hoc cng cng tc vi ngi khc gim u t v vn. Thu thay vi mua Nu kinh doanh ca bn i hi nhng trang thit b t tin, ti sn hoc nh xng, bn hy suy ngh v vic thu mn hay mua hn. Thu mn l phng php cn n u tr tin n . Khng cn phi chi ngay mt mn tin ln. _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 16 Liu cm gp mm Bn c th xin thi vic trc khi ngh hu khng? Ti th trng Vit Nam, thi im ti ang vit cun sch ny, mt gia nh 2 v chng v hu cn c thu nhp khong 3 triu/thng (36 triu/nm) th mi m bo cuc sng mc trung bnh. Li sut ngn hng hin nay l 10% mt nm. Nh vy n trc khi v hu, bn phi kim c 360 triu. C vy th hng nm bn mi c 10% l 36 triu tng ng vi 3 triu/thng s dng lc v hu. Vy vn l y l : Vi thu nhp nh hin nay, liu trc khi v hu, bn c th tch lu c mt s tin l 360 triu khng? Ngi khng lo xa t phi lo gn Cho thu nh. Dn s th ngy cng nhiu, t ai th c hn. V vy m chuyn nh ca l mt vn rt thit yu trong x hi. Nu bn ang mt ngi nh c th cho thu c, bn c th sp xp tn dng mt s din tch cho thu. C rt nhiu cch bn c th tham kho nh: Cho thu ring gian bn trong Cho thu tng 1 Cho thu tng trn (tng 2, tng 3) Cho thu c ngi nh. Bn v gia nh s mua nh mt ni khc r hn hoc thu nh sng. Nu bn chn gii

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 17 php thu nh th s tin cho thu nh ca bn chc chn l nhiu hn s tin m bn phi tr cho ngi nh bn ang . Nu bn lm mt n v c cp nh hoc cho tr gp th y l c hi rt tt c nh mi. Tin thu nh trung bnh dao ng t 1-5 triu/ thng. Nu bn c nh cho thu th khng cn phi lo n vic kim tin vt v m chi lo cho ngi no thu vi gi cao hn m thi Tc t, tc vng Tit kim. Gia nh: Anh Trc Tui lm giu: 22 Ngh nghip: K ton trng Thu nhp: 4 triu Vn/Thng Tui ngh hu: 39 Tui v hu ca anh Trc l 60. Vy t khi 22 tui n khi 60 tui anh Trc cn phi tit kim c s tin l 360 triu. Anh Trc ln k hoch tit kim c 500 ngn/thng ngha l mt nm anh Trc tit kim c 6 triu. Anh em gi s tin ny vao ngn hng v nhn li 10% nm. y l k hoch tit kim tin ca anh Trc: Tui S tin tit kim tch lu dn theo nm thng 23 6.000.000 _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 18 24 12.600.000 25 24.228.000 26 37.018.800 27 51.088.680 28 66.565.548 29 83.590.103 30 102.317.113 31 122.916.824 32 145.576.507 33 170.502.158 34 197.920.373 35 228.080.411 36 261.256.452 37 297.750.097 38 337.893.106 39 382.050.417

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 19 Nh vy l thay v ngh hu tui 60, n nm 39 tui (17 nm sau), anh Trc c th ngh ngi vi s tin lnh t ngn hng l 38 triu/nm Anh Trc c mt cch lm giu rt chc chn: Anh tm cho mnh mt cng vic c thu nhp kh. Sau anh tm mi cch tit kim nhng khon chi khng cn thit v tch lu thnh mt s tin chi tiu hng thng. Bn cng c th tit kim c rt nhiu cc khon chi ph khng cn thit nh: Tit kim in: Tt tt c nhng thit b in khng dng n khi ra khi phng, ra khi nh phng ho hon v tit kim tin in. Trnh dng in trong gi cao im v lc in rt yu, bn s tn thi gian v cn s dng nhiu s in hn cng lm mt vic so vi cc gi khc. Tit kim in thoi - c bit l in thoi di ng v in thoi ng di: in thoi l cng c lin lc rt t lc v thng xuyn c s dng. Nu gi c in thoi c nh v trong ni ht th ng nn gi di ng hoc lin tnh. Chng hn nh khi bn i cng tc tnh xa th hy c gng gi in thoi c nh khi n tnh thay vi gi lin tnh. Nu bn mun ni chuyn lu vi ngi no m ch bit s di dng th c th gi di dng hi s in thoi c nh ca h gi li cho h bng in thoi c nh ca mnh. Thu mt ngi nh bt tin nghi hn v hp hn: Nu bn ang thu nh th y l mt iu rt nn lm. Nu mc ch ca bn l ngh hu sn hn hng chc nm th hon ton xng ng hy sinh mt s s hng thu trc mt. n tra n gin hn: Ba tra thng l ba n nh. Hy hn ch ti a i n nhng ni xa x v t tin. _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 20 Hn ch la c qun x : y l th quen khin bn tiu tn c thi gian ln tin bc m thng khng em li nhiu li ch. Khng mua sm nhng vt dng xa x hoc cha cn thit: Bn cn suy ngh k v nhu cu tiu dng trc khi b tin ra sm . ng c thi quen b tin ra mt cch d di v cn rt nhiu vic khc quan trng hn cn phi dng n tin. Hn ch gii tr qu nhiu: i xem phim, xem ca nhc ... l nhng hot ng gii tr cn thit nhng ng qu lm dng. Gii tr qu sc cng nh hng xu ti sc khe. Gim chi ph trong nhng cuc lin hoan tn km: Lin hoan, sinh nht ... l nhng s kin vui v nn c t chc gin d v m cng. Khng cn thit phi lm nh m v lng ph. Hn ch s dng nhiu cht kch thch nh thuc l/ru/bia/c ph ... Cht kch thch nhn chung khng c li cho sc kho. i khi s dng mt cht cho tinh thn thoi mi cng l vic nn lm nhng khng nn qu . Hn ch i li nhiu: i li nhiu khin bn mt thi gian, mt mi, tn km v d dn ti tai nn giao thng. Hy s dng th t v in thoi nu khng cn thit phi i li. Nu cng vic ca bn cn i li nhiu th bn cn sp xp trnh t i li sao cho khng phi vng i vng li nhiu. ng chi ph tng theo thu nhp. Khi thu nhp ca chng ta tng ln, chng ta bt u c xu hng hng th nhiu hn v d di hn trong cc khon chi tiu. Nh vy, kh nng tch lu ca chng ta c ci thin khng ng k. Bn hy tnh to cn nhc vn chi tiu sao cho hp l, ng minh ri vo cm by ny. ng xa vo n nn chng cht.

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 21 Mt s mn n cng c tc dng khch l rt tt s c gng ca chng ta nhng nhn chung, bn khng nn mnh ri vo tnh trng n qu nhiu. Mi mn n l mt gnh nng cn phi gii quyt. Nu kh khn qu ln s lm chng ta nht ch v chn nn Thu nhp cao hn cha chc em li l nhun cao hn Gi s hng thng bn thu nhp c 4 triu v tit kim c 500 ngn. Nu bn gim chi ph v tit kim c thm 300 na l 800 ngn th s tin ca bn tng ln gp ri. Nu bn lm thm mt vic g kim c 300 ngn/thng th s tin bn tit kim c s cha chc tng thm 300 ngn v khi lm thm bn s phi chu cc chi ph i km theo v d nh thi gian, thin xng xe, tin n... Nh vy tit kim l phng php gip bn nng cao kh nng tch l ca mnh mt cch vt v nht. Bn khng cn phi tm cch tng thu nhp m ch cn gim chi ph l c. S tin tit kim c do gim chi ph s khng phi tr hao i cc chi ph no khc. Ngc li, nu bn kim c nhiu tin nhng n tiu hoang ph th bao nhiu cng ht. Nu li gp phi nhng kh khn, ri ro cn nhiu tin th s rt d lm vo tnh cnh khuynh gia bi sn. Bun tu, bn b khng bng n d, h tin. Lm thm gi. _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 22 Gia nh: Ch Hin Tui lm giu: 25 Ngh nghip: Nhn vin kinh doanh Thu nhp: 3 triu Vn/thng Tui ngh hu: 41 Nu chi ph ca gia nh c tit kim th lm thm gi l mt phng php tng thu nhp tt. Khi bn lm thm gi, thu nhp ca bn s c tnh gp ri so vi bnh thng trong nhng ngy thng v gp i trong nhng ngy ch nht v nhng ngy l. Cng vic ca ch Hin rt nhiu. Ch thng xuyn cn lm thm gii. Ch Hin quyt nh ginh 10 gi/tun lm thm gi. Thu nhp lm thm ca ch l 216 ngn/tun 864 ngn/thng 10,368 triu/nm. V mc thu nhp ca ch Hin khng cao nn tit kim c khng ng k. Kh nng tch lu ca ch Hin ch tnh ch yu theo tin lm thm gi. y l k hoch lm thm gi ca ch Hin:

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 23 Tui S tin tit kim tch lu dn theo nm thng. 26 10,368,000 27 21,772,800 28 34,318,080 29 48,117,888 30 63,297,677 31 79,995,444 32 98,362,989 33 118,567,288 34 140,792,017 35 165,239,218 36 192,131,140 37 221,712,254 38 254,251,482 39 290,044,627 40 329,417,090 41 372,726,799 _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 24 Nh vy l n nm 41 tui (16 nm sau) ch Hin c th ngh hu vi s tin nhn c l 37 triu/nm Nm nht, cht b Lm thm vic khc ngoi gi. Gia nh: Ch Vn Tui lm giu: 30 Ngh nghip: Gio vin ting Anh Thu nhp: 2 triu Vn/thng Tui ngh hu: 47 Chi Vn l mt ngi nng ng. Ngoi cng vic gio vin ang lm, ch lm thm vic a n khch du lch nc ngoi mt cng ty du lch. Mi ln a khch i mua sm, ch c cng ty du lch tr 200 ngn v cc ca hng ch a khch du lch n mua trch 10% s tin khch du lch mua ti ca hng cho ch. Nh vy trung bnh mt ti ch thu nhp thm 500 ngn. Mi tun, trung bnh ch Vn ch lm 2 bui (c khch), thu nhp trung bnh ca ch Vn l 1 triu/tun 4 triu/thng -48 triu/nm. V thu nhp chnh l gio vin khng cao nn ch Vn phi trch thm 1 triu/thng cho gia nh. Vy mi thng ch tit kim c 3 triu. y l k hoch tit kim tin ca ch Vn.

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 25 Tui S tin tit kim tch lu dn theo nm thng 31 36.000.000 32 75.600.000 33 93.528.000 34 113.248.800 35 134.941.680 36 158.803.848 37 185.052.233 38 213.925.456 39 245.686.002 40 280.622.606 41 319.052.862 42 361.326.148 Nh vy l sau 12 nm, chi Vn c th ngh hu vi s tin 36 triu/nm Bn cng c th la chn cho mnh rt nhiu vic c th lm thm nh: Phn pht bo _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 26 Thu ngn Sa cha Lp trnh Bn hng Bo v T vn o to ti cc trung tm ............. C ch th nn Thnh lp doanh nghip ring. Trong trng hp ca ch Vn, nu mun kim thm thu nhp, ch cn phi lm vic nhiu hn m thi gian v sc lc ca mt c nhn th c hn. Mt ngi ch kim tin nhiu gp 10 ln ngi lm cng khng c ngha l ngi ch phi lm vic vi thi gian nhiu gp 10 ln ngi lm cng. Nu c nhiu vic, ch Vn c th thu thm ngi. Ch c th tr cho h mt s tin t hn s tin m ch c nhn hoc yu cu h chia cho ch mt phn hoa hng t cc ca hng. Nh vy ch Vn s vn kim c tin m khng trc tip lm vic. Nu ch thu nhiu ngi th tng thu nhp ca ch s tng ln ng k. Nu sau mt thi gian tho vic, bit nhiu mi khch v c tch lu, ch Vn c th t thnh lp doanh nghip ca chnh mnh. Khi , ch s cn phi x l nhng vic nh: u t v vn phng, trang thit b

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 27 Ginh phn ln thi gian ri cho doanh nghip M rng quan h, khai thc cc ngun khch hng Tuyn v o to ngi Ci thin k nng chuyn mn Kim sot hot ng ca doanh nghip Cnh tranh vi cch doanh nghip khc Lm th tc hnh chnh v thu Chu mi trch nhim v ri ro nu doanh nghip gp kh khn, thua l, ph sn ... ....... mc ny, ch Vn bt u bc sang mt cp mi v lm giu. Quyn li ln hn v trch nhim cng ln theo. Nu nh bn mun tng thu nhp nhng: Khng cn phi c nhiu vn (hoc khng cn vn) Khng cn trnh v bng cp Khng cn quan h rng Khng phi u t v vn nhn s Gi cho doanh nghip mc d qun l Khng mun chu trch nhim v hnh ng ca ngi khc Khng mun phi i ph vi vn hnh chnh, thu ... .... th thnh lp doanh nghip ring nh ch Vn khng phi l phng n dnh cho bn. Bn c th chn mt phng n khc. _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 28 l: KINH DOANH THEO MNG C cng mi st, c ngy nn kim Kim tin bng cch chia s cho ngi khc nhng iu tt p. Ch : Ti khng c nh vit chi tit v kinh doanh theo mng trong cun sch ny. y, ti ch mun a ra cc phng php gip bn c th lm giu mt cch n gin, an ton v nu ra mt s c im ca tng phng php bn la chn cho mnh phng n ph hp nht. Chi tit v kinh doanh theo mng bn c th tm hiu nhng cun sch khc. Kinh doanh theo mng khng c g khc ngoi vic chia s nhng iu tt p m bn bit cho ngi khc. Hng ngy, bn vn thng xuyn chia s vi nhng ngi khc v: i bng m bn hm m Loi bia m bn thy thch Nhng ca hng bn, may qun o bn hi lng Nhng b phim bn thy th v. Nhng qun n, nh hng bn thy ngon ming, phc v tt, gi phi chng. Nhng cu chuyn ci bn thy vui nhn Nhng im du lch bn ng ......... c tr tin hay lm min ph?

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 29 Lm min ph l mt vic lm tt. Nhng nu tm ly mt cng ty tr tin cho bn khi bn gii thiu nhng sn phm, dch v (ti s gi chung l sn phm) tuyt vi ca h cho nhng ngi khc thay v tr tin cho qung co trn tivi, i, bo, th sao nh? Ti tin rng cc cng ty ny sn sng tr tin cho hnh thc qung co truyn ming ny, min l n em li hiu qu. Bn hy suy ngh xem, bn s s dng dch v in thoi ng di no trong hai loi dch v di y. 1. Dch v c qung co trn tivi c mt din vin gii thiu? 2. Dch v c m hoc bn thn ca bn gii thiu? Hin nay ti Vit Nam cng c khong 20 cng ty ang kinh doanh theo mng. Vn y l bn xem sn phm v phng php kinh doanh no bn thy hp l nht th l la chn tt nht ca bn. Di y l mt s gi nh gi tim nng ca cc cng ty kinh doanh theo mng. Khng c yu cu ngi tham gia t cc hoc phi mua bt c th g mi c k hp ng. Hoa hng bn nhn c phi c cn c trn lng hng c tiu th n tay ngi tiu dng. Nu sn phm c cht lng tng ng vi mt hng trn th trng th gi phi r hn. Nu khng phi l loi sn phm c o v bn phi thy rng nu bn ch l ngi tiu dng th gi bn ra ca sn phm phi tng xng vi cht lng ca n. Sn phm nn l loi c s dng thng xuyn hoc phc v cho mt nhu cu rng ln trong x hi. _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 30 l mt s gi bn la chn mt cng ty c kh nng pht trin lu di. Nu nhng iu kin ti thiu ny m bn thy cng ty bn dang xem xet khng tho mn th khng nn lm vic vi cng ty . Thu nhp hu k Ngoi li th l m hnh kinh doanh n gin, kinh doanh theo mng cn em li mt kh nng ti chnh rt c o. l thu nhp hu k. C hai loi thu nhp: Thu nhp tuyn tnh v thu nhp hu k. Thu nhp tuyn tnh c ngha l khi bn ngh ngi, khng lm vic na th bn cng khng cn thu nhp. V d nh bn lm th sa xe my, nu bn mun kim tin lin tc th bn phi lin tc sa xe. Nu bn l nhn vin vn phng th khi bn khng i lm th bn cng khng c thu nhp. K c bn l ch mt doanh nghip (khng k ngi hn vn) th khi bn khng lm vic cho doanh nghip ca bn, doanh nghip s thua l v bn s mt tin. Thu nhp hu k c ngha l bn lm vic mt thi gian c tr lng cho c i. C th ly v d v kh nng ny. Mt nh u t (c th l c c phn) cho mt cng ty lm n pht t th i chi cng vn c tin. Mt ng ch c mt ngi nh trung tm thnh ph cho thu th c i chi cng vn c tin. Mt ngi tch lu c mt s tin ln gi ngn hng th khng lm vic cng c thu nhp... Nu bn khng phi l nhng ngi c nhng kh nng trn m bn vn mun co thu nhp hu k th ch cn mt cch: Lm kinh doanh theo mng . Phng n v hu nhanh nht

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 31 Khi tham gia kinh doanh theo mng, doanh s ca bn pht trin theo cp s nhn. Bn ch cn gii thiu sn phm v c hi kinh doanh cho vi ngi. Mi ngi ny li gii thiu cho vi ngi khc na... Chng bao lu s ngi s tng ln rt ln! minh hoa cho iu ny, ti xin ly mt v d: Gi s anh Phc lm kinh doanh thng thng. Thu nhp trong thng u ca anh Phc l 10 triu. C sau mi thng anh Phc tng thu nhp ca mnh ln 10 triu! Cn anh Gin lm kinh doanh theo mng. Thu nhp trong thng u ca anh l 10 ngn ng. Sau mi thng thu nhp ca anh Gin tng gp i (v mi ngi anh Gin gii thiu li gii thiu thm mt ngi na. By gi chng ta hy theo di s din bin thu nhp ca anh Phc v anh Gin Din bin thu nhp ca anh Phc Din bin thu nhp ca anh Gin Thng Nm I Nm II Thng Nm I Nm II 1 10.000.000 130.000.000 1 10.000 40.960.000 2 20.000.000 140.000.000 2 20.000 81.920.000 3 30.000.000 150.000.000 3 40.000 163.840.000 4 40.000.000 160.000.000 4 80.000 327.680.000 5 50.000.000 170.000.000 5 160.000 655.360.000 6 60.000.000 180.000.000 6 320.000 131.0720.000 _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 32 7 70.000.000 190.000.000 7 640.000 262.4440.000 8 80.000.000 200.000.000 8 1280.000 5.242.880.000 9 90.000.000 210.000.000 9 2560.000 10.485.760.000 10 100.000.000 220.000.000 10 5120.000 20.971.520.000 11 110.000.000 230.000.000 11 10240.000 41.943.040.000 12 120.000.000 240.000.000 12 20480.000 83.886.080.000 Tng 24 thng 3.000.000.00 Tng 24 thng 167.772.160.000 Nh bn thy, ngay c khi thu nhp bn u ca anh Phc rt ln so vi thu nhp ca anh Gin th sau 2 nm, thu nhp ca anh Gin hn anh Phc rt nhiu ln. Khi u c nhiu thun li i vi mt doanh nghip kinh doanh thng thng , khi nghip, thng cn c nhng iu kin nh: Vn Thi gian Trnh chuyn mn Trnh kinh doanh Quan h rng Chp nhn ri ro

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 33 Trong kinh doanh theo mng, bn c th bt u t tay trng hoc t vn. Trong kinh doanh thng thng bn cn u t vo nh xng, ca hng, thu nhn vin ... nn cn nhiu vn hn. Trong kinh doanh theo mng, bn c th b ra ti thiu t 7-10 ting/tun l c th lm c - ngha l bn khng cn phi b cng vic ang lm. Khi lm kinh doanh theo mng, bn s c k tha ton b kin thc v kinh nghim ca nhng ngi i trc. Bn s c nhng ngi i trc h tr v lm mu cho n khi bn t lm ly c mi vic. Bn khng phi hc xong tt c mi c th lm vic c. Trong khi nhng ngi i trc lm mu th bn c thu nhp ngay. Hnh thc ny gi l kinh doanh nhng quyn. V d d thy nht Vit Nam l Caf Trung Nguyn. Tt c bin hiu, bn gh, cng thc pha ch, phong cch phc v, ngun ly Caf ... u c k tha. Ngi mi lm khng phi m mm t u m ch vic pht trin tip. lm kinh doanh theo mng thnh cng bn khng nht thit phi c k nng thuyt phc ca mt nhn vin bn hng chuyn nghip. Nhim v ca bn l s dng hng ho m bn thch v chia s kt qu m bn thu c cho nhng ngi khc mt cch t nhin v n gin bng chnh thc t m bn tri qua. chnh l cch bn hng trong kinh doanh theo mng. Khi chia s kt qu sn phm cho nhiu ngi, nhng ngi c nhu cu tiu th sn phm s l khch hng ca bn, cn nhng ngi thch kinh doanh nh bn s tr thnh mc di (downline) ca bn. Bn s c hng chnh lch khi bn hng cho ngi tiu dng v c tr hoa hng da trn lng hng m cc downline mua (theo mt t l phn trm nht nh tu vo tng cng ty) Bn ch cn tm ra mt vi downline. Sau mi downline ch cn tm ra mt vi downline na ... c nh vy s c rt nhiu _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 34 downline pha di bn. Nh vy bn cng khng cn phi c quan h rng mi c th c nhiu mc di. Bn c th theo di bng di y thy s ln mnh theo cp s nhn ca kinh doanh theo mng. Mc 1 2 (+1) 3 (+2) 4 (+3) 5 Mc 2 4 9 16 25 Mc 3 8 27 64 125 Mc 4 16 81 256 625 Mc 5 32 243 1024 3125 Tng cng 62 363 1364 3905 Lch nhau 301 1302 3843 Nh bn thy, nu t ngi u tin tm ra 2 downline v mi downline tip theo cng tm ra 2 downline l 4. Sau 4 downline ny, mi ngi li tm tip 2 downline na l 8 ... th sau ln th 5 k t ngi u tin, tng s l 62 downline. Nu t ngi u tin tm ra l 3 downline (nhiu hn 1 downline) th sau ln th 5 tng s l 363 lch 301 downline! Tng t nh vy nu s chnh lch l 3 downline (ngi u tin tm ra 5 downline) th s chnh lch s l rt ln: 3843 downline! Trong kinh doanh theo mng, bn gn nh khng gp phi ri ro. L do l cc cng ty kinh doanh theo mng thng cho php

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 35 cc nh phn phi (distributor) c php tr li sn phm v ly li tin khi bn khng lm na. Nh vy bn s khng bao gi b ph sn v khng tiu th c hng ho. Lm ln cng tt, lm nh cng c. Trong kinh doanh theo mng, bn c th lm thm kim mt s tin nh hoc bn c th u t vi nm lm ra nhng s tin khng l. Kinh doanh theo mng i hi bn phi c ngh lc hn cc ngnh kinh doanh khc v y l mt hnh thc cn mi l vi nhiu ngi. Kinh doanh theo mng ti Vit Nam Ti Vit Nam, vo thi im ti vit cun sch ny, kinh doanh theo mng mi xm nhp vo nc ta khong 4 nm (t nm 2000) y l thi im c nhiu cng ty lm n khng bi bn gy ting xu trong d lun. Mt khc, mt s cng ty lm n chn chnh cng c nhng thnh vin v ham li nh mt phm cch ca chnh mnh. Trong x hi c rt nhiu lung thng tin tri ngc nhau. Bo tr, truyn hnh ... lun a tin v kinh doanh theo mng. Cng trong thi gian ny, b Thng mi nc ta son tho lut cnh tranh phn bit u l nhng cng ty lm n chn chnh, u l nhng cng ty lm n bt chnh vi mc ch qun l c m hnh kinh doanh ny (ging nh cc nc khc trn th gii) Kinh doanh theo mng l mt ngnh kinh doanh hp dn nht v cng gy nhiu tranh ci nht. V nhng l do nn nu bn chn kinh doanh theo mng l s nghip ca mnh th bn nn lu nhng iu sau: _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 36 1. Phi lun i u vi nhng d lun tiu cc. 2. Nu mun nhn thy thnh cng th phi lm vic cn c v nghim tc khong 1 nm. Thu nhp ban u ca bn c th rt thp nhng khi thu nhp tng th vi mt tc rt cao (tng theo cp s nhn) 3. Nn lm bn thi gian (part time) trc. Khi thnh cng mi chuyn sang lm ton thi gian (full time) Mt s v d v kinh doanh theo mng. (Da theo cun are you walking pass a forture Big Al Bn bao gi nhn c th nh th ny cha? Siu th Mr. Food Ph chnh, USA Gi qu khch hng! Cm n qu khch mua hng ca chng ti trong thng! Tng s tin qu khch c nhn t siu th chng ti s l 400$. Bao gm: S tin c gim gi 40$ Tit kim chi ph qung co 40$ Thu nhp do gii thiu 320$ Tng cng 400$ Chn thnh, Qun l siu th

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 37 bao nhiu ln bn c siu th pht cho phiu gim gi ri? Nm ln? Mi ln? Hay cha bao gi? D sao h cng nn pht phiu gim gi cho bn. Mi ln bn mua hng siu th, bn u lm tng doanh thu v li nhun cho h. L mt khch hng thng xuyn, bn c ngh rng mnh xng ng c gim gi khng? Hy nh rng khi bn mua hng ni khc th li nhun siu th s gim i. Do , nhng ngi mua hng hon ton xng ng c gim gi (trong trng hp trn l 40$) Vy cn 40$ tit kim chi ph qung co? Khi bn l khch hng, siu th khng cn thit chi ph cho vic qung co thuyt phc bn mua hng ca h. Siu th Mr. Food chuyn s tin cho bn. Cn 320$ thu nhp do gii thiu l g? Khi bn k vi bn b, hng xm .... rng bn thc s rt hi lng khi mua hng ti Mr. Food. H s ti Mr. Food mua hng thay v mua hng nhng siu th khc. Nh vy l bn qung co truyn ming v siu th Mr. Food. Do , hng thng, bn nhn c nhng khon thu nhp t Mr. Food v nu khng c bn, bn b, hng xm ... ca bn s mua hng nhng siu th khc. iu ny bn c thy l khng? Rt nhiu doanh nghip hin nay chia s chi ph qung co vi nhng c nhn trong vic khai thc khch hng m. y l v d v mt ca hng ni tht. Khi h bn c 1000$ nhng ni tht cho phng n, li nhun v chi ph i loi s nh sau: Gi nhng ni tht trong phng n 400$ Chi ph thu nh, thu nhn cng 200$ Chi ph qung co 300$ _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 38 Li nhun 100$ Tng cng (gi bn cng li) 1000$ Bn ngh sao nu ca hng ni tht chuyn 30% (300$ qu qung co) cho cc c nhn thc hin qung co truyn ming thay v tr cho qung co trn i, tivi trn cc tp ch? Nu bn chuyn khch hng ti cho ca hng hay phng tin truyn thng qung co thc hin iu ny th kt qu cng nh nhau phi khng? ng no th ca hng cng bn c 1000$ Gi in thoi ng di c th tr thnh min ph. iu b mt y l khng phi cng ty no cng chia s chi ph qung co ca mnh cho cc c nhn. Ti c mt ngi bn M. Anh ta cng mc in thoi nh mi ngi. Nhng iu khc bit y l anh ta khng bao gi phi tr tin cho cc c in thoi ng di. y l cch anh lm. Anh ng k vo mt cng ty dch v gi in thoi ng di. Cng ty ny khng chi ph cho qung co m thng cho nhng ai gii thiu nhng khch hng mi cho cng ty. V Anh gii thiu cho cng ty mt s khch hng, s tin thng ca Anh khng nhng tr cho nhng c in thoi ng di ca anh m cn d ra c kh nhiu., Cch lm vic ca cng ty in thoi ng di ny l mt hnh thc i bn cng c li. Th nht, cng ty c mt chin dch qung co an ton. Nhng cng ty cnh tranh khc c th tn hng ngn la cho nhng trang qung co ln m khng chc chn l c khch hng mi ti s dng dch v ca h hay khng.

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 39 Cng ty m Anh bn ti chn s dng chi ph mt cch an ton hn. Nu Anh ta khng gii thiu c mt khch hng no, cng ty cng khng cn phi tr g. Tin ch c tr khi cng vic em li kt qu. iu ny ging nh mt chin dch qung co c bo m chc chn. Anh bn ti cng c li. a s m ngi u thch dch v in thoi ng di ca cng ty. Anh ng y ti nhng t gii thiu v cng ty dch v in thoi ng di v a n cho nhng ai quan tm. Nu h quyt nh s dng dch v ny, Anh s nhn c tin thng hng thng, khng ch cho thng u tin, m cn cho cc thng tip theo khi h s dng dch v. Mt s bn ca ti cho rng anh ta tht in khng khi lm phin mi ngi qua vic a nhng t gii thiu trong khi ni chuyn. Thu nhp hng thng ca Anh ln n 2000$. Anh y ni rng anh chc s vn phi tip tc lm phin mi ngi thi! Thm 200$ trong mt thng. Mt ngi bn khc M ca ti l Mike. Anh ta bit l ai cng phi n. Mike tm mt cng ty bn thc phm tm c quc gia. Thay v m siu th, h quyt nh m nhng kho ln v chuyn thc phm qua dch v ca mt hng khc n trc tip nh tng khch hng. iu ny c th thc hin c khng ? Cng ty thc phm khng cn phi u t m ca hng v thu nhn vin bn hng. S tin ny c d tr cho dch v chuyn nhng thc phm cn ti nguyn ti tn nh khch hng. Cng ty thc phm cn tit kim c rt nhiu tin qung co na. Nhng lm sao h c th tip cn c vi khch hng ? Qung co truyn ming l cu tr li. V khi c ai mch cho ngi khc bit s tin li ca cng ty, gi c cnh tranh v dch _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 40 v giao hng tn nh ca cng ty th cng ty s s dng qu dnh cho qung co tr cho nhng ngi gii thiu ny. Mike ch ni mt cu n gin : Bn chn ngy vic phi xp hng ch thanh ton ri phi khng ? Bn c mun cng ty ti a thc phm ti tn nh bn m gi khng i khng ? Bn hy c i Anh ta a cho mi ngi t gii thiu dch v. Nu nhng ngi ny hi lng vi dch v ca cng ty thc phm th Mike s c tin thng hng thng do vic gii thiu. Mike cm thy th no v vic gii thiu v kinh doanh theo mng ? Kim 200$ hng thng ch qua mt s cu ni th d dng hn nhiu khi lm theo nhng cch khc . Hy nh li siu th Mr. Food. Nu bn c mt gia nh loi trung bnh M, bn s tiu 250$ hng thng cho thc phm. Trong mt nm, bn s tiu ht 3000$. D thy rng thm mi gia nh tr thnh khch hng mi l iu rt quan trng i vi Mr. Food. Gi s bn gii thiu nhng dv v thc phm tuyt vi ca siu th Mr. Food cho hng xm ca bn l Alice. Sau , gia nh Alice em li cho Mr. Food 3000$ hng nm. Vy l t bn (c gia nh bn v gia nh Alice), Mr. Food c 6000$ hng nm. Chc chn l bn s c nhng khon tin thng hp dn. Th nu Alice gii thiu gia nh anh rut c ta cho Mr. Food th sao? iu s em li cho Mr. Food thm 3000$ na. Tt nhin iu s em li cho Alice mt s tin thng hng thng do qung co truyn ming nhng i vi bn th sao? Bn khng gii thiu trc tip anh ca Alice. Tuy nhin, nu bn khng gii thiu Alice th anh c ta c l cng chng bao gi bit ti Mr. Food. Bn c th coi nh gin tip gii thiu anh trai ca Alice.

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 41 By gi, t bn em li 9000$ hng nm cho Mr. Food Bn 3000$ Alice 3000$ Anh trai Alice 3000$ Tng cng 9000$ Bn ngh rng mnh xng ng c hng t 9000$ hng nm mnh em li cho Mr khng? 5% (450$)? 10% (900$)? Mr c nn ct b chi ph qung co tr tin cho bn khng? iu c kh khng? Chc chn l khng kh ri. Nh bn thy, bn u cn phi c quan h rng mi c th gii thiu nhiu khch hng cho Mr. Food. Gi s l bn gii thiu siu th tuyt vi Mr. Food cho 5 ngi bn ca bn. 5 ngi ny c th gii thiu cho 5, 10 thm ch 15 ngi bn ca h. Nhng ngi ny li c th gii thiu cho nhng ngi khc na .... iu tht n gin. Ch n thun l chia s thng tin cho mt s ngi bn. Chng bao lu, c khu vc s bit n nhng thng tin . chnh l kinh doanh theo mng! mi ngi n Mr. Food thc s khng kh nh bn tng tng phi khng? Vy bn xng ng c hng bao nhiu tin thng cho vic qung co truyn ming? Bn xng ng c hng ton b qu qung co? Tt nhin bn s chia s n vi nhng ngi bn gip bn lan truyn thng tin. Bn c ngh rng nhn c 2% t qu qung co ca siu th l mt iu th v khng? Nhng li ni ca bn ng gi ngn vng. _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 42 Qu qung co ca cng ty bn l bao nhiu? Procter & Gamble chi 1,4 t la cho qung co hng nm. J.C.Penny tr trn 500 triu la cho qung co. Hin ti c 2 cng ty trn th gii tr hng triu, hng t la cho qung co hng nm. c mt cuc sng sung tc, bn chc khng cn phi c hng mt s phn trm qu ln vi nhng cng ty nh vy phi khng? Di y l cc hnh thc qung co m cc cng ty hay s dng: 1. Bng thng bo 2. Tivi 3. Truyn hnh cp. 4. i. 5. Bo. 6. Tp ch 7. Th Cch hnh thc ny u khng hiu qu bng qung co truyn ming. Khch hng tim nng thng tin tng nhng li gii thiu t bn b ca h hn l nhng bng thng bo ln. Uy tn ca qung co truyn ming bao gi cng cao hn cc hnh thc khc. Do , nhiu cng ty mun s dng qu qung co ca mnh cho phng php qung co hiu qu ny nhanh chng tng trng. iu k diu ca php tnh nhn. Chng ta u bit rng, khi b ra thm thi gian v cng sc, thu nhp c nhn s tng ln. iu hon ton ng nhng rt tic li b gii hn. Ch c 24 gi/ngy v chng ta khng th lm g c nhiu hn th c.

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 43 Php nhn ca s n lc c th c thc hin trong kinh doanh theo mng. Nhng ngi c chng ta gii thiu cng ch c gii hn 24 gi/ngy. Tuy vy, nhng ngi chng ta gii thiu li c th s dng 24 gi mt ngy gii thiu nhng ngi khc. Mng li c th em li cho bn nhng kt qu khng th tng tng ni. Ch tch hng General Motor nhn lng da trn c s sc mnh ca php nhn. Nu ng ta kim 1.000.000 la hng nm th khng phi l do ng ta sn xe t nhanh gp 100 ln nhng ngi khc. ng ch tch c hng lng khng ch trn nhng n lc ca c nhn m cn trn lc n by ca hng ngn ngi khc ca cng ty General Motor. Bn cng c th c c sc mnh nh vy trong kinh doanh theo mng khi bn gii thiu cho nhng ngi bn quen bit. Mng li ca bn s pht trin xa hn gii hn c nhn bn rt nhiu. Nu bn tng tng c ra cy gia ph ca gia nh, bn s hiu c sc mnh ca php nhn. Phng php ca Anita. Vo nm 1975, Anita me ca 11 a tr v ngi chng tn tt, Anita lun phi bn bu vi vic kim tin nui gia nh. Gia nh c s dng rt nhiu gia dng, m phm v cc sn phm sc kho t mt cng ty chia s qu qung co cho nhng c nhn. S tin gim gi hng thng t nhng khon chi tiu cho gia nh gip rt nhiu cho ngn sch eo hp ca c. Sc mnh ca php nhn xut pht t nhng ngi c Anita gii thiu v cc sn phm ca cng ty. Em b bn bo, nhn vin thu ngn ca ca hng thc phm, nhng ngi i nh th ... hu nh tt c u nhn c t gii thiu lm th no h c th mua trc tip ti cng ty, c gim gi v kim thm thu nhp. _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 44 Sau , Anita khng lm na. Thm ch cn khng quan tm g n phng php chia s qu qung co ca cng ty nhng php nhn vn hot ng v em li kt qu. Nhng ngi c Anita gii thiu li tip tc gii thiu cho nhng ngi khc, ht ngi ny n ngi khc ... Tt c nhng ngi ny u do Anita gin tip gii thiu. Kt qu? S tin thng Anita nhn c hng thng tng t 2000$ n 2500$ ri 3000$ Anita s dng thi gian ca mnh lm g? C dnh n cho gia nh. Thu nhp ca Anita tng dn do hiu qu ca php nhn. Cng ty Anita lm cng tng doanh thu do nhng n lc ca Anita v nhng ngi trong mng li ca c mang li. Nhng ngi c t kh nng cng c th c tin thng. Mi ngi c th c tin thng hng thng. Khng cn phi c bng cp g ht. Nu tin thng do gii thiu ca bn ph thuc vo nhng ngi bn trc tip bit n th c l bn nn chn ngh khc (cng ty khc). Tt c chng ta u b gii hn bi s lng ngi m chng ta bit nhng khi nim php nhn cho php chng ta c kh nng v hn i vi nhng ngi m chng ta cha bit. Bn ngh sao v nhng vn ny? 1. Mt thay i n gin trong thi quan mua sm c th gip bn c gim gi hng thng khi bn tham gia mt cng ty. 2. Nu bn thy mt sn phm, dch v bn thch, ng gi b mt v iu . Nhiu ngi khc c th cng thch sn phm, dch v v bn c th nhn c tin thng khi bn gii thiu chng vi h. 3. Bn c th bit ti mt cng vic th v mi. Nhiu ngi thch th vi ngun thu nhp th hai bng phng php kinh

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 45 doanh theo mng. Rt nhiu ngi khc th thy v cng th v vi kinh doanh theo mng v coi y nh mt ngh ton thi gian ca mnh. Hy chn phng php ph hp nht vi mnh v thc hnh ngay i! Cc bn thn mn! By gi bn bit nhiu phng php lm giu ri. S la chn cn li l ca bn. Hy ch ti bn tnh ca bn. Bn khng th i ngc li vi nhng g bn c. V vy hy chn nhng cch ph hp vi mnh. Nu bn l ngi phng khong v thch lm ln th bn nn chn nhng hnh thc mnh m nh lm thm vic khc ngoi gi, xy dng doanh nghip ring... Nu bn l ngi cn thn v khim tn th nn chn nhng cch gin d hn nh tit kim, lm thm gi ... Hy nh rng cun sch ny ch c th ch ra gip bn nhng phng php lm giu, cn c chu thc hnh hay khng th khng ai c th lm h bn c. Chc bn thnh cng. _____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 46 Mt s ti liu tham kho. trang bi cho mnh nhng kin thc v nng lc phong ph hn, xin gii thiu vi bn mt s ti liu theo ti bn rt nn tham kho v y l nhng nng lc tr gip bn rt c lc trong vic lm giu: Ti liu v rn luyn tr tu v cch t duy P Suy ngh v lm giu Napoleon Hill (Hoc phng php lm giu ca ngi thnh t) P Rn ngh lc lp thn - Nguyn Hin L P 7 thi quen c bn thnh t Stephen Covey P c nhn tm Dale Carnegie P Chinh phc nhn tm Tako Teru Ti liu v kinh doanh thng thng P B quyt t thn lm giu Scott Witt P Nhng phng thc sng to, chin thng v khng ch th trng Philip Kotler P Lm giu bch khoa x giao - Nhiu tc gi P 68 b quyt kinh doanh - Nhiu tc gi P Thut ly lng ngi trong kinh doanh - Hiu Nam, Tn Dng v Minh Sn P Cm nang khi s kinh doanh v qun tr doanh nghip - Trn Vn Trn .... P 101 phng php Marketing thc hnh - Nguyn Khnh Ton Ti liu v Kinh doanh theo mng

_____________________________________________________ VMB Group www.kinhdoanhtheomang.com Lu hnh ni b 47 P 10 bi hc trn chic khn n Don Failla P El ln h m cc b quyt Tom Shreiter P Bn c th tr thnh bc thy trong Kinh doanh theo mng John Kalench P Cm nang tuyn v bn trong Kinh doanh theo mng. - Nguyn Khnh Ton. P C hi thun li nht trong lch s loi ngi John Kalench P Ngi u trong ti O.K.Chance P Nhng c s ca t th - O.K.Chance