Gabala Football Club

Constitution ofCorporative style

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PART 1Being valued of corporative style1.1 Significance of corporative style1.2 thoughts about trade brand

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1.1 Significance of corporative style Corporative style: 12th player

Corporative style as a main personality for its owner in competition field is a weapon to defeat its competitors. in a result of using our corporative style will have such an ability which it will be possible for Gabala fC to affect its partners and community very strongly.

it is very important to observe corporative style. if corporative style is applied up to the mark, it will be possible to get a fantastic conclusion as a great advertisement of organizations. Corporative style is the community relations project and reflects any information which organizations want to give to community.

Corporative style is very useful, because company wants to make an impression on community with its advertisement, promo actions, with the means of transportation, office kits, and also with its personality.

now, we introduce you apply regulations of corporative style to use its main elements.

PART 1Being valued of corporative style

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1.2 thoughts about trade brandthe registered trade brand gives special right to differ its products from competitor’s analogical products.

people see the same standard products and services in the business market but when they face registered trade brand, they will understand that we introduce them new registered value.

if you have strong trade brand it means you have a success on your competitors because such trade brands reflect high quality image and authority. thus, if logo of trade brand achieves success, people will accept it as concrete value and quality.

text part of trade sign (name, slogan and so on) can be written with capital and little letters (or can be used the combination of both capital and little letters), but it depends on the meaning of text. Just, defined style of writing here, must be accepted as a correct a style of writing.

PART 1Being valued of corporative style

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2.1 logotype- as a face of brand. philosophy of logotype2.2 typographic component of logotype 2.3 symbol component of logotype

PART 2logo type and its content

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2.1 logotype as a brand. philosophy of logotype show me your loGotype, i will tell your tarGet.

Gabala fC logotype is one of the selective, rare logotype which reflects nationality, modernity and antiquity. The main thing of this logotype is the shape of shield. the shield – symbol of power, might, also reflects durability and reliability. It means that, shape of shield in logotype has own meaning. thus, the shield in logotype were used in many world countries, include azerbaijan for several centuries. Just, thus feature reflects that this club wants to be very famous not only in azerbaijan, but also in the world. Crescent and eight-pointed star in the middle of logotype shows both our national symbol and show that our club wants to be as high as start and the moon. meanwhile, crescent and blue band represents turkic heritage and moslem. red represents progress and our progress will be modern and international standard. mountains represent the place where Gabala situates, the Great Caucasus mountains and also grenadier, power, strength, antiquity and its blue color is sighing of great turkic ancestor.

Blue and red colors were used for frame of logo, and these colors represent two symbol colors of our national flag which is sighing of turkic heritage and modernity. Junction of these colors means the modern football club in turkic world.


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2.2 typographic component of logotypetypographic component of logotype has own print, it is possible to use this print in any size and we see gaps very clearly.

if we do not have corporative prints on time of design, we can use resembling print. in this case, we have to ask print type from client. typographic component is a part of symbol component.


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2.3 symbol component of logotype second component of logotype is symbol component. symbol component has been created by some elements which joined each other very accurately and this accuracy is very important to use.

the colors which are used in symbol are not possible to change, because it will bring the meaningless to logotype.

the elements which creates symbol are following:

• frame with shield shape• Crescent and eight-pointed star• mountains• name of the club and creation date

symbol should be vertical in every whereotherwise, not only esthetic view of symbol, but also meaning load will be distorted, effect of logo will become much more diminished.


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3.1 standard description of logotype 3.2 alternative description of logotype 3.3 logotype design – standard description 3.4 logotype design- alternative description 3.5 symbol design 3.6 logo side stock area 3.7 rules of logotype and its elements’ description: yes or no

PART 3mutual correlation of logotype component

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3.1 standard description of logotype


we introduce you standard description of Gabala fC logotype

it is a monumental

it is a strong

it is a modern

it is a national

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3.2 alternative description of logotypealternative description of logotype has been created to use in special opportunity. while creating of alternative description of logotype, there has not been any interference in symbol for not losing its feature.


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3.3 Construction of logotype – standard description

5x

2.1x

1x

2.4x

3.2x

0.2x

0.4x

4xas we noticed, logotype consists of two elements, symbol and typographic component. During standard description, all information about placement of these elements was shown in 3.1 part but this information is not enough for exact description of logotype. thus, if we want to describe this logotype very exactly, we will need information about width and height of each element, correlation of these elements placement.

we can see these correlations on the right description, which in defined as X. X is equal to 5/1 of height of logotype symbol. In other hand, width of logotype symbol is equal to 4 X, and height of symbol is equ


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3.4 Construction of logotype – alternative description

5x

2.1x

0.1x0.1x

4.75x

1x

0.7x

2.4x

3.2x

0.2x

0.4x

4x

there is a little difference between standard and alternative construction. Thus X number in the construction based on alternative description which is shown in 3.2 part is unchangeable but there will be changes in some correlations (concerning about typographic component). main changes in correlations are in width of typographic component (4, 75 X) and height (0, 7 X)


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3.5 Construction of symbol

1. 2. 3. 4. 5. 6. 7. 8.

in the following description, we can see detailed construction of logotype symbol based on X and the process of its creation.


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3.6 logo side stock areawhile creating different type of logotype designs, it appears to place texts and description near those designs. then, one question appears in this situation:how can we place it without causing any damages of normal logotype view? We have to define logo side stock area to solve this problem.

The height of logotype symbol is considered as 5/1 in construction logotype for Gabala FC. If we substitute it with number X, this area is equaled to 1X from right, left, even top and bottom side.


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3.7 Description rules of logotype and its elements: yes or nowe can see description rules of logotype and its elements. Correct description rules have been shown with “tick” point, wrong description rules have been shown with “X” point. It is impossible to describe the logotype in 3.1 and 3.2 parts (standard and alternative description) with different forms.


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4.1 Corporative color set 4.2 Gradient description of corporative color set4.3 Coordinated color set for print4.4 use of logotype in different color background4.5 use of logotype in black and white color background4.6 means of use of corporative color: yes or no4.7 means of use of background color: yes or no

PART 4Corporative colors

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4.1 Corporative color set


when we talk about corporative color set, it is comprehended or color which shows background in useful and useless logotype corporative set. they are following:

GRADIENT

PANTONE

CMYK

RGB

WEB

PANTONE 186C

RED GRADIENT

C 0 M100 Y100 K 0

R 237 G 28 B 36

# ED1C24

BLACK GRADIENT

PANTONE BLACK C

C 0 M 0 Y 0 K 100

R 0 G 0 B 0

# 000000

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4.2 Gradient description of corporative color setGradient description of corporative color set. each color gets different view, by means of special gradient effect, comparatively. you have to give an attention to the followings when you use gradient: Gradient must be used in both logotype symbol and typographic elements entirely. it means that, it is not possible to use gradient in separate or particular parts of symbols and typographic elements. But, it is free to use gradients in other places which corporative color is applied / used. In this case, we have to give attention to claims of concrete design to use gradient.

GRADIENT RED GRADIENT BLACK GRADIENT


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4.3 Corporative color set: pantone

PANTONE PANTONE 186C PANTONE BLACK C


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4.3 Corporative color set: CmyK

CMYK C 0 M100 Y100 K 0 C 0 M 0 Y 0 K 100


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4.3 Corporative color set: rGB

RGB R 237 G 28 B 36 R 0 G 0 B 0


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4.3 Corporative color set: weB

WEB # ED1C24 # 000000


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4.4 Corporative monochrome color set

CMYK C 0 M100 Y100 K 0 C 0 M 0 Y 0 K 100


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4.4 Corporative monochrome color set in background

CMYK C 0 M100 Y100 K 0 C 0 M 0 Y 0 K 100


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4.4 mutual use of corporative monochrome color set

CMYK C 0 M100 Y100 K 0 C 0 M 0 Y 0 K 100


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4.5 rules of use of corporative color: yes or no


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4.5 rules of use of corporative color on background: yes or no


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5.1 font of logotype5.2 Corporative fonts

PART 5fonts

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5.1 font of logotype

Bölmə 5fonts

GoodTimes

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5.1 font of logotype

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z0 1 2 3 4 5 6 7 8 9

Good Times Regular

PART 5fonts

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5.2 Corporative fonts

A B C D E F G H I J K L M N O P Q R S T U V W X Y Za b c d e f g h i j k l m n o p q r s t u v w x y z0 1 2 3 4 5 6 7 8 9



fCGabala regular

FCGabala Italic

FCGabala Bold

A B C Ç D E Ə F G Ğ H X I İ J K Q L M N O Ö P R S Ş T U Ü V Y Za b c ç d e ə f g ğ h x ı i j k q l m n o ö p r s ş t u ü v y zo 1 2 3 4 5 6 7 8 9

A B C Ç D E Ə F G Ğ H X I İ J K Q L M N O Ö P R S Ş T U Ü V Y Za b c ç d e ə f g ğ h x ı i j k q l m n o ö p r s ş t u ü v y zO 1 2 3 4 5 6 7 8 9

A B C Ç D E ə F G Ğ H X I İ J K Q l m N O ö P R S Ş T U Ü V Y Za b c ç d e ə f g ğ h x ı i j k q l m n o ö p r s ş t u ü v y zO 1 2 3 4 5 6 7 8 9

А Б В Г Д Е Ё Ж З И Й К Л М Н О П Р С Т У Ф Х Ц Ч Ш Щ Ъ Ы Ь Э Ю Яа б в г д е ё ж з и й к л м н о п р с т у ф х ц ч ш щ ъ ы ь э ю я0 1 2 3 4 5 6 7 8 9 0



PART 5fonts

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6.1 about stationary6.2 Office blank: first and last page6.3 Business card6.4 envelopes6.5 folders6.6 note books6.7 Diaries6.8 pens and pencils6.9 CD and DvD

PART 6stationary

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6.1 about stationary

PART 6stationary

Statonary are substantial moment for office introduction. Thus, office kits are a means of advertisement in office documentation work, contact with business partners of office, contact with post-office and contact with community. Because, visit cards, form blanks, envelopes, folders, greeting cards, note-books, diaries, pens, corporative invitations – office kits represent logotype, slogan, address and some other corporative elements.

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6.2 Firm blank: first pageThere has been given design of first and last page of firm blank. firm blank is standard a4, and it shows logotype, date, number of application, address, and design with corporative elements under address and placement of text. there is everything the same in the next page, except logotype, date, number of application.

43.3mm

Ünvan: AZ3600 Qəbələ, Azərbaycan, E.Kərimov küç. 34 Telefon.: +994 12 563-6-302, Faks.: +994 12 563-6-302Url: www.gabalafc.az

№_______________

«____»«__________» 20___ il

210mm

297mm

17,7mm

34,8mm

10mm

15mm

56mm

body text start 100mm

body text end44.7mm

TYPEFACE: FCGabalaSIZE: 10 ptLEADING: 12 ptALIGNMENT: LeftCOLOUR: Black

TYPEFACE: FCGabalaSIZE: min. 11 pt max. 14ptLEADING: min. 13.2 pt max. 16.8ptALIGNMENT: LeftCOLOUR: Black

TYPEFACE: FCGabalaSIZE: 10 ptLEADING: 12 ptALIGNMENT: RightCOLOUR: Black

Astis. Etem nosulto rterum crici furei pubit, ur utusper ebatum unum ora, nit.Obsendit. Aperiondam mo et; et factorion igitanum urnius se prati, con te plius haederius fauctum Rompri con se ego et in senia inatus sulla nemente, quo maccii cons sil ublium ius audacri consilibem mum mantestu-rit igna, Catia? Ostis, et vat. Otis bonducondam mandit audefec tariorum nessumu liente nos adducta, ut Catuid nostiquod mus por actus? Ublinte tam nostrae ctabis ad proricae et commovero egerra quam terrae ture estrum P. Quius in send-ena, quam maiocusat gracciam rei se noc factur. Ahabent, maxim quernit? Tursulto mendi, qui sum ponit; Cupimum quo telisse ia? Me ateatum inprobut forum sa num ta, cum inius pulina, sendacii porum potemus, cae itus nem ex ses nocupio rtervic aetio, ute vem aci pubitante imoris in nihi-natuit, entis acto hae, vo, quam que ingultum ponium nius ad con vis mortam firmilint. Ostiae audeortiliam ommodit? Cupionsus, consulin Itanum nemurac-erist es, Ti. Simorac vidit? Ullesica crendii ius, quondieri plincum hachuidis huium inatatilicae horum hebatum o eribunum auciem ari, noc fur poterion-sid sta manum pro audeffre nocum finticus consus? Ad consupp licu-saterem, non nius bon ni senihil ibentro pulinatam tiam cupiost ravoca niquonon Itala patiam omnesci enisul horestra, que vid rei iuspiorte, uterra coernum ilium rem ervivast di, Catrunum inguloca cre consuam moremque me et inclesi is? Cus, C. Habissu leret? Ignonfe cultus? Imum aut viderio rtena, silium ia que inatiferi fac fauc opordius venatum.Unum in deestrei sceri stem adducomniam, quon Itabut intium nost? Quis confeculicae quo crum nossatua me facit.

PART 6stationary

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6.2 firm blank: the next pagesthe design for the next pages of blank has been shown here. firm blank is a standard a4, and all elements were placed in the next page except logotype, date and page number.

43.3mm


210mm

297mm

17,7mm

34,8mm

10mm

15mm

body text start

body text end44.7mm

TYPEFACE: FCGabalaSIZE: 10 ptLEADING: 12 ptALIGNMENT: LeftCOLOUR: Black

TYPEFACE: FCGabalaSIZE: min. 11 pt max. 14ptLEADING: min. 13.2 pt max. 16.8ptALIGNMENT: LeftCOLOUR: Black

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PART 6stationary

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6.3 Business cardwe can see the detailed structure of business card. we can see logotype of Gabala fC, name and surname of card owner, position, contact details, address on this card, and even length, size, alignment were shown on the card.

Ad SoyadVəzifə

Ünvan: AZ3600 Qəbələ, Azərbaycan,E.Kərimov küç. 34 Telefon.: +994 12 123-4-567 Faks.: +994 12 123-4-567Mobil: +994 12 123-4-567E-mail: [email protected]: www.gabalafc.az

Ad SoyadVəzifə


11.1mm

6mm

5.5mm

11.6mm

84mm

54mm

13mm

21.2mm

21.2mmTYPEFACE: FCGabala Bold

SIZE: 13.2 pt

ALIGNMENT: Right

COLOUR: Black

TYPEFACE: FCGabala RegularSIZE: 6 ptLEADING: 7.2 ptALIGNMENT: LeftCOLOUR: Black

TYPEFACE: FCGabala Bold

SIZE: 7.1 pt

ALIGNMENT: Right

COLOUR: Black

PART 6stationary

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6.4 envelopesCorporative envelope design, placement of logotype and address of Gabala fC

TYPEFACE: FCGabala RegularSIZE: 7 ptLEADING: 8.4 ptALIGNMENT: LeftCOLOUR: White

6x

6x

1x

4x

6x

9x 2x

1x

5x

5x

6x

12x

2x

2x

2xTYPEFACE: FCGabala RegularSIZE: 14.5 ptLEADING: 17.4 ptALIGNMENT: LeftCOLOUR: White



PART 6stationary

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6.5 folderwe can see corporative folder, placement of Gabala fC logotype and address on this folder. and also, we see special place for firm blank and visit card on the right description.

Ad SoyadVəzifə


Ad SoyadVəzifə


Ünvan: AZ3600 Qəbələ, Azərbaycan, E.Kərimov küç. 34 Telefon.: +994 12 563-6-302, Faks.: +994 12 563-6-302

Url: www.gabalafc.az

PART 6stationary

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6.5 achieve folder

PART 6stationary

41

6.6 note books

PART 6stationary

42

6.6 Coach note book

PART 6stationary

43

6.7 Diary

PART 6stationary

44

6.8 pen and pencilthere is an example of corporative design on pen and pencil

PART 6stationary

45

6.9 CD and DvD

PART 6stationary

46

7.1 poster7.2 Billboard7.3 tickets for game7.4 Calendars7.5 Card for team staff7.6 Card for constant fans

PART 7print materials

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AZƏRBAYCANIN FƏXRI

AZƏRBAYCANIN FƏXRI

7.1 poster

Bölmə 7print materials

48

7.2 Billboard


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7.3 tickets for game

FK QƏBƏLƏ FK QARABAĞQƏBƏLƏ ŞƏHƏR STADİONU

UNIBANKPREMYER LIQASI

XXI TUR

1 2 3 5 6 721AVQUST2010 WWW.GABALAFC.AZ SEKTOR


XXI TUR

1 2 3 5 6 721AVQUST2010 WWW.GABALAFC.AZ SEKTOR

FK QƏBƏLƏ VS FK QARABAĞQƏBƏLƏ ŞƏHƏR STADİONUTARIX: BAZAR GÜNÜ, 21 AVQUST, 2010

SAAT: 21:00

GİRİŞ QAPISI: 2SEKTOR: 3



XXI TUR

1 2 3 5 6 7000001 000001 GİRİŞ QAPISI

FK QƏBƏLƏ VS FK QARABAĞQƏBƏLƏ ŞƏHƏR STADİONUTARIX: BAZAR GÜNÜ, 21 AVQUST, 2010

SAAT: 21:00




XXI TUR

1 2 3 5 6 7000001 000001 GİRİŞ QAPISI


50

7.4 Calendar for table


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7.4 Calendar for wall


52

7.5 Card for team staff


53

7.6 Card for constant fans

00001

FANCARD

Name Surname


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8.1 mug8.2 Clock and watch8.3 scarves8.4 Bag8.5 Cap8.6 t-shirts for fans8.7 flags8.8 paper and plastic bags8.9 USB (flash drive)8.10 Keep-handed8.11 Badge 8.12 vimpel

PARTS 8promo materials

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8.1 mug

PART8promo materials

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8.2 Clock and watch


57

8.3 scarves


58

8.4 Bag


59

8.5 Cap


60

8.5 Cap


61

8.5 Cap


62

8.6 t-shirts for fans


63

8.7 flags


64

8.7 flags


65

8.7 flags


66

8.8 paper and plastic bags


67

8.9 USB (flash drive)


68

8.10 Keep-handed


69

8.11 Badge


70

8.12 Vımpel


71

9.1 Clothes for visit games9.2 Clothes for home games

PART 9Clothes for team staff

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9.1 Clothes for visit games


SPONSOR

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SPONSOR

9.1 Clothes for visit games


74

SPONSOR

9.2 Clothes for home games


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10.1 Bus10.2 Car

PART 10means of transportation

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10.1 Bus


77

10.2 Car


BaKu 2010

DesiGneD By harmony DesiGnWWW.HARMONY.AZ

Documents

Gabala Football Club