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Sunday, June 22, 2014 A Sophisticated Bridal Showcase 630 S. Wickham Road, Suite 204 Melbourne, FL 32904 321-733-8816 www.ASBridalShow.com Clear Channel Radio, Bride & Groom Magazine Charm on the Space Coast and BrevardsBestDJs.com present TYING BREVARD'S PREMIER BRIDAL EVENT SINCE 2002 Melbourne Auditorium 625 E Hibiscus Blvd Melbourne, FL 32901

Exhibitor Packet AS Bridal Show 6 22 14

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Exhibitor Packet with Contract/Terms for June 22nd Bridal Show, "Tying the Knot" at Melbourne Auditorium

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Page 1: Exhibitor Packet AS Bridal Show 6 22 14

Sunday, June 22, 2014

A Sophisticated Bridal Showcase630 S. Wickham Road, Suite 204 ♥ Melbourne, FL 32904 ♥ 321-733-8816 ♥ www.ASBridalShow.com

Clear Channel Radio, Bride & Groom Magazine Charm on the Space Coast and BrevardsBestDJs.com

present

TYING

BREVARD'S PREMIER BRIDAL EVENT SINCE 2002

Melbourne Auditorium625 E Hibiscus Blvd Melbourne, FL 32901

Page 2: Exhibitor Packet AS Bridal Show 6 22 14

630 S. Wickham Road, Suite 204 ♥ Melbourne, FL 32904 ♥ 321-733-8816 ♥ www.ASBridalShow.com

Can Today's Bride EvenFind You?With millions of Google search results for wedding products/services, thousands of ads on wedding planning web sites and hundreds of wedding-related print ads, simply getting the bride to notice you is more difficult than ever. With so many companies competing for her attention, you must find a way to stand out and get noticed or you will be left out. A Sophisticated Bridal Showcase is the perfect venue to shine, putting your business in front of hundreds of brides in a thriving marketplace where the focus is on you. Our shows give you the opportunity to get in front of the bride so she can see, hear, touch and taste your products/services.

Market research shows that 40% of brides find their wedding vendors at bridal shows. And studies also show that the number one reason they attend bridal shows is to find their wedding vendors. If you’re not there, she’s talking to your competition. By exhibiting at our shows, you

are showing the brides that you willing to invest in yourself, lending credibility to your business and making them feel much more comfortable investing in you for their special day. OUR brides represent hundreds of thousands of dollars in wedding business. Make them YOUR brides by reserving your exhibit space today!

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Page 3: Exhibitor Packet AS Bridal Show 6 22 14

630 S. Wickham Road, Suite 204 ♥ Melbourne, FL 32904 ♥ 321-733-8816 ♥ www.ASBridalShow.com

What You Can Expect At The Show...• More than 70 of Central Florida’s finest wedding professionals• Multi-media, full-scale production complete with lighting, state-of-the-art sound, stage décor & more based on a unique theme (our trademark)• Unique live entertainment• High energy runway fashion show featuring bridal and bridal party gowns• Capped exhibitor categories (i.e. photography, florists, etc.)• 175- 225 brides qualified registered brides-to-be and 700 -900 total attendees Our Advertising Campaign For This Show Includes:• Radio• Spotlight Magazine• Bride & Groom Magazine• Charm on the Space Coast• Intense Internet promotions• Pay-per-click advertising• Direct mail• Posters/postcards placed at appropriate retail locations• Outdoor ads• Listings on 20+ wedding & event web sites (i.e. WeddingWire.com, IC Florida.com, etc)

Our Trademark- Unique Showcase Themes…To make things more interesting and exciting for our exhibitors, all of our shows have a unique

theme. The theme is carried out through our advertisement, the exhibit space and stage décor. Although we do not require our exhibitors to adhere to the theme,

we welcome their participation. Our theme for this show is a Nautical Wedding Theme.

Record Attendance by Qualified Brides-to-beOur shows have consistently been the most attended of any in the area with registration as high as 350 brides-to-be and 1,000 people overall! Although we always attract an impressive number of brides, our emphasis is on quality rather than quantity. We require brides to invest in the show by purchasing tickets for them and each of their guests. Additionally, we do not giveaway tickets or dozens of prizes but rather limit our grand prize giveaway to one luxury honeymoon. Our goal is to attract the bride that is serious about doing business with your company and not looking for an afternoon of free entertainment and/or to win door prizes.

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Page 4: Exhibitor Packet AS Bridal Show 6 22 14

630 S. Wickham Road, Suite 204 ♥ Melbourne, FL 32904 ♥ 321-733-8816 ♥ www.ASBridalShow.com

Top Notch National & Local Sponsors…(Sponsors of Our Previous Show)

As a sponsor for A Sophisticated Bridal Showcase, realize extensive benefits designed to complement your strategic marketing objectives and provide a return on your investment dollars. See your name and logo become a part of our advertising format. Reap the benefits of our comprehensive marketing for a fraction of the cost! Align your company brand with the most respected professionals in the wedding industry. For more information on sponsorship, see pages 5 and 6.

Exhibit Space FeesBagstuffer (booth not included): $175Half Booth – 8’ d x 5’ w: $350There are a limited number of half booths available. Half booths are not available to all vendor categories. Half booths will be sold on a first-come, first-serve basis.Single Booth – 8’d x 10’ w: $475Double Booth – 8’d x 20’ w: $825

Booth sharing is strictly prohibited. You may not share a booth with another business. Exhibitor categories will be capped (i.e. photographers, florists, etc).

BagstufferInsert up to 2 pieces of your marketing material in the goodie bags given to all of the attending brides. Please note: this fee does NOT include a booth space at the show or the lead list of registered brides.

Half BoothHalf booths are 8 feet deep by 5 feet wide with an 8 foot-high backdrop and 3 foot-high draped side rails. The drape color is black. The table we provide you with will be covered with a black table linen that drops down to the floor. Your custom booth sign will be hung from the top of the 8 foot backdrop.

Half Booths Include: ♥ Professional pipe and drape (see specs above)♥ One 6’ banquet table with skirting ♥ 1 Chair ♥ Booth sign displaying your company name (3 ft w x 1 ft h)♥ Individual trash receptacle♥ Contact information listed in the Showcase Program (given to all attending brides-to-be)♥ Comprehensive bride-to-be lead list emailed no later than 10 days after the show

Single BoothsSingle booths are 8 feet deep by 10 feet wide with an 8 foot-high backdrop and 3 foot-high draped side rails. The drape color is black. The tables we provide you with will be covered with black table linens that drop down to the floor. Your custom booth sign will be hung from the top of the 8 foot backdrop.

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Page 5: Exhibitor Packet AS Bridal Show 6 22 14

630 S. Wickham Road, Suite 204 ♥ Melbourne, FL 32904 ♥ 321-733-8816 ♥ www.ASBridalShow.com

Single Booths Include: ♥ Professional pipe and drape (see specs above)♥ One 6’ banquet table with skirting ♥ Two Chairs♥ Booth sign displaying your company name (3 ft w x 1 ft h)♥ Individual trash receptacle♥ Contact information listed in the Showcase Program (given to all attending brides-to-be)♥ Comprehensive bride-to-be lead list emailed no later than 10 days after the show Double BoothsDouble booths are 8ft deep by 20 feet wide with an 8 foot-high backdrop and 3 foot-high draped side rails. The drape color is black. The tables we provide you with will be covered with black table linens that drop down to the floor. Your custom booth sign will be hung from the top of the 8 foot backdrop. Double Booths Include: ♥ Professional pipe and drape (see specs above)♥ Two 6’ banquet tables with skirting ♥ Four Chairs♥ Booth sign displaying your company name (3 ft w x 2 ft h)♥ Individual trash receptacle

♥ Contact information listed in the Showcase Program (given to all attending brides-to-be)♥ Comprehensive bride-to-be lead list emailed no later than 10 days after the show

Additional Optional Fees♥ Additional tables may be purchased for $25 each. ♥ LED Flat Screen Monitors (with our without stands) are available for $150 each ♥ If you need electricity in your booth, you must purchase it. 5 amps (500 watts) of electricity is $20

RetainerRegardless of which exhibit space option you choose, a $200 non-refundable retainer is required to reserve your space. Balances must be paid in full by Friday, May 23, 2014.

Payment PlanYou can make convenient secure payments on our web site anytime - http://asbridalshow.com/exhibitors/exhibitorinfo.php

Don’t delay – reserve your space today. This

event will sell out! Booths will be reserved

on a first-come, first-serve basis.

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Page 6: Exhibitor Packet AS Bridal Show 6 22 14

630 S. Wickham Road, Suite 204 ♥ Melbourne, FL 32904 ♥ 321-733-8816 ♥ www.ASBridalShow.com

Setup and Breakdown Times:Setup: 8:00 am to 12:00 pm on Sunday, June 22, 2014

Breakdown: 5:00 pm to 7:00 pm on Sunday, June 22, 2014

Sponsorship InfoSponsoring Our Bridal Showcase Gives Your Business the Opportunity To:

♥ Make your company stand out from your competition.

♥ Position yourself as a leader in the industry.

♥ Showcase your products and/or services in a larger booth space in a prime location; the more space you have, the more likely you are to get

noticed.

♥ See your business name and logo become a part of our advertising format. Reap the benefits of our comprehensive marketing for a very small fraction of the cost.

♥ Expand your revenue sources and attain derivative business from bride and groom’s family, friends, etc.

♥ Spend your marketing dollars wisely and increase your bottom line.

Sponsorship BenefitsCompany Logo/Name Exposure:

♥ Company name or logo printed on all media

♥ Company name or logo printed on all promotional materials, to include thousands of postcards mailed directly to brides-to-be and posters distributed at appropriate retail locations

♥ Company name or logo printed on Showcase Program given to all attending brides-to-be

♥ Company logo printed on signage

♥ Insertion of up to 2 promotional items/gifts in the 65 VIP Swag Bags

♥ Company name or logo link from our web site to Sponsor’s web site for 4+ months (begins 2 weeks after registering as a sponsor)

♥ Company name mentioned in paid radio ads (may not include promo ads)

♥ Company name included in Internet promotions (all sites that allow sponsor listings)

♥ Company logo projected on screens (on stage) throughout the show

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Page 7: Exhibitor Packet AS Bridal Show 6 22 14

630 S. Wickham Road, Suite 204 ♥ Melbourne, FL 32904 ♥ 321-733-8816 ♥ www.ASBridalShow.com

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At the Showcase:

♥ Company logo printed on signage

♥ Sponsor’s choice of 8’ x 10’ or 8 x 20’ booth space; includes 2 six-foot banquet tables with linen/skirting, 4 chairs,2 trash receptacles, professional booth sign displaying your company name and a comprehensive bride-to-be lead list emailed within 10 days of show

♥ Prime booth location in exhibit area

♥ Intermittent onstage company name mentions by Showcase Emcees

♥ Stage time for speaker demonstration, presentation or prize giveaway (limited to 10 minutes)

Fee for Sponsorship: $1,200

Take your business to the next level – sponsor A

Sophisticated Bridal Showcase. Join our long list of distinguished and faithful sponsors who have wisely and consistently invested their marketing dollars in our bridal showcase. You’ll be glad you did. Call for more sponsorship info today!

For more information about us and to see

pictures from our previous shows, visit

www.ASBridalShow.com You can also find a complete listing of our

upcoming show dates and locations on this site.

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Page 8: Exhibitor Packet AS Bridal Show 6 22 14

Mail or Fax Contract Payable To:

Sophisticated Gents, Inc.

630 S. Wickham Road, Suite 204

Melbourne, FL 32904

Office: (321) 733-8816

Fax: (321) 733-8817

Email: [email protected]

www.asbridalshow.com

PLEASE COMPLETE ALL FIELDS! Legal Business Name: ____________________________________________________________________ Business Name For Booth Sign/Program: _________________________________________________________ Address: ______________________________________________________________________________ City: _________________________________ State: _________ Zip: ___________________________

Would you like the above address printed in the Showcase Program? ___ Yes __ No Phone Number You Want Printed in the Program: _________________________________________

Office/Cell: ___________________________ Fax: _____________________________________________

Email: ______________________________ Your Web Site: ____________________________________

We MUST have a working email address to send important show info & updates. Exhibitor Agrees to Exhibit Only The Following Service/Product: _________________________________________________ (NO BOOTH SHARING ALLOWED!)

Exhibit Space Contract -A Sophisticated Bridal Showcase

Your Contact Information for the Showcase Program

January 26, 2014 Show– Melbourne Auditorium

Payment Information

Exhibit Space or Sponsorship Fee: ________

Electricity (5 amps is $20): ______________

Additional Table(s): ___________________

Grand Total: ____________________

Less Deposit: ________________________

Balance Due : ______________________

Please note: a $200 deposit is required to reserve your space in each show. The deposit

is applied to final balance.

Authorized Signature: _________________________ Date: ______________________________

Printed Name: _______________________________ Title: ______________________________

Please read the Terms & Conditions, I, as an authorized representative for the Exhibitor or having same signed by a representative acknowledges his/her or their authority to do so and hereby assumes liability for the Terms & Conditions, Rules & Regs & amounts stated herein. I agree that this signature constitutes a legally binding agreement between Exhibitor & A Sophisticated Showcase/Sophisticated Gents, Inc. I agree that a application transmitted by facsimile shall be deemed to be an original document and enforceable there as. My company and I agree to pay the full amount and assume the full responsibility of this contract.

June 22, 2014 Show– Melbourne Auditorium

Retainer is non-refundable; no exceptions. Exhibit space

will only be reserved if a retainer or the full balance ac-

companies this contract. Remaining balance is due 30

days prior to the show. Exhibitor will forfeit booth space

and their retainer if full balance is not paid within 30 days

of the showcase date. Contracts received within 30 days

of the show must include full payment. Cancellations

within 45 days of the show are subject to a 100% cancel-

lation fee (the full price of the booth). Returned checks

will be subject to a $35 fee. Sophisticated Gents, Inc.

will not make any refund or exchange for cancellation or

failure to appear at the show.

Payment Terms

If you would like to pay via credit card, please complete ALL of the fields below. I, _________________________________ ,

on behalf of _________________________ (please print company name)

Hereby authorize A Sophisticated Showcase/

Sophisticated Gents to charge my credit card

in the amount of _____________________ .

Please indicate reason for charges: (retainer,

balance or sponsorship fee)

___________________________________

________ MasterCard _______ Visa

______ Discover

Account #: __________________________

___________________________________

Expiration Date: ______________________

CVV Code (3 digits on back):

___________________________________

Name on Card: _______________________

Billing Address: _______________________

___________________________________

City:__________________ State _________

Zip: ___________ Phone _______________

Authorized Signature: ________________

Would you this card to be automatically

charged the remaining balance on the

balance due date? ___ Yes ___ No

______ Bagstuffer Only Fee: $175

______ 8’ d x 5’ w (Half) Fee: $350

______ 8’ d x 10’ w (Single) Fee: $475

______ 8’ d x 20’ w (Double) Fee: $825

______ Sponsorship Fee: $1,200

Credit Card Info

We accept Visa, MasterCard, and Dis-cover. We do accept American Ex-press but AmEx payments MUST be submitted through our online pay-ment gateway.

PLEASE FILL IN FIELDS BELOW! ELECTRICITY/TABLES

We provide 1 free table with half & single booths; 2 free for double booths/sponsors.

Do you need an additional table ($25 ea)?

Electricity must be purchased and will only be sup-plied if paid for. 5 Amps (500 watts) of electricity is $20.

Do you need electricity? _____________________

FILL IN FIELDS BELOW! ELECTRICITY/TABLES We provide 1 free table with half & single booths; 2 free for double booths/sponsors. Do you need an additional table ($25 ea)? Electricity must be purchased and will only be sup-plied if paid for. 5 Amps (500 watts) of electricity is $20.

Do you need electricity? ____________________

______ Bagstuffer Only Fee: $175

______ 8’ d x 5’ w (Half) Fee: $350

______ 8’ d x 10’ w (Single) Fee: $475

______ 8’ d x 20’ w (Double) Fee: $825

______ Sponsorship Fee: $1,200

_____ Visa, MasterCard or Discover (Fill out

“Credit Card Info” box above)

_____ Amer. Express (Must be submitted

through our web site)

_____ I will mail check to address below.

Select Payment Method:

Page 9: Exhibitor Packet AS Bridal Show 6 22 14

Terms & Conditions for Participation in

A Sophisticated Bridal Showcase

Sunday, June 22, 2014

Exhibitor agrees to have its exhibit ready for public viewing no later than 12:00 pm on Sunday, June 22, 2014. If exhibitor has not arrived by 11:30 am, they will forfeit booth fees.

Exhibitor agrees that leads acquired at their booth at A Sophisticated Bridal Showcase as well as the leads A Sophisticated Bridal Showcase provides to the Exhibitor in the lead list are for the sole use of the Exhibitor. These leads may not be sold or lent to a third party or used to promote non-Exhibitors of A Sophisticated Bridal Showcase. A penalty fee of $300 per lead will be assessed if Exhibitor sells or gives lead list to a non-Exhibitor. In addition, leads may NOT be used to promote any other bridal show, consumer event or association!

Exhibitor shall not assign, sublet, subcontract or apportion the whole or any part of the space allotted, or has representatives, equipment, or materials from other than their own firm in the said space without prior consent from Sophisticated Gents, Inc./A Sophisticated Showcase.

Booth space will only be reserved if retainer or full balance accompanies Exhibit Space Contract. Exhibitor will forfeit booth space and their retainer if balance is not paid by balance due date.

Retainers/deposits are non-refundable and cancellations within 45 days of the show are subject to a 100% cancellation fee (the full price of the booth).

Exhibitor agrees to occupy and maintain its exhibit space during advertised show hours (1:00 – 5:00 pm).

Exhibitor agrees to clean up exhibitor space prior to leaving the Showcase. Exhibitor agrees to take everything they brought with them and agrees to place any trash into a nearby trash receptacle. If Sophisticated Gents, Inc./A Sophisticated Showcase has to clean up what Exhibitor left behind, Exhibitor agrees to pay for clean-up at the cost of $35 per hour.

Exhibitor understands that in the highly unlikely event of a mistake on Exhibitor’s booth sign or program listing, Exhibitor is not entitled to any type of compensation or refund and it will not be considered a breach of this contract.

Exhibitor agrees not to disassemble their display until 5:00 pm on June 22, 2014. If exhibitor disassembles any items in their booth prior to 5:00 pm, Exhibitor will NOT receive leads list and may not be eligible to participate in our next Sophisticated Bridal Showcase.

There is a returned check fee of $35.

Exhibitor shall not hang, tape nail, staple or affix any banners, signs or likewise on any walls, columns and/or windows, etc at the venue. All signage must be hung within the exhibit booth space.

Under no circumstances may the exhibitor or any of their employees/assistants working at the show be eligible to win showcase prizes.

Under no circumstances may the exhibit exceed the allocated exhibit space as designated by Sophisticated Gents, Inc./A Sophisticated Showcase. No exhibit shall interfere with the flow of traffic down the aisles or infringe on the rights of other Exhibitors.

Exhibitor is charged with having knowledge of and compliance with all laws, ordinances, and regulations pertaining to licensing, sales tax, health, fire prevention, public safety, copyright, and the American with Disabilities Act. Exhibit materials, decorations and display items must be non-flammable and fire retardant. In addition, exhibit must not interfere or block aisles, exits and/or exit doors. Exhibitor understands that candles are prohibited. If an exhibit doesn’t comply with these regulations, or otherwise presents a hazard or danger, Sophisticated Gents, Inc./A Sophisticated Showcase and/or the Melbourne Auditorium, may remove the exhibit with no liability for refund of exhibit fees.

Exhibitor understands that no cooking and food preparation of any kind is allowed on premises (Melbourne Auditorium). If Exhibitor will be passing out food samples, they must be prepared prior to the showcase and prior to arrival at the Melbourne Auditorium.

Exhibitor assumes all responsibility and liability for losses, damage and claims arising out of Exhibitor’s activities on the premises of the Melbourne Auditorium, injury or damage to exhibits, displays, equipment and other property brought upon the premises of the Melbourne Auditorium, and shall indemnify and hold harmless Sophisticated Gents, Inc./A Sophisticated Showcase, the City of Melbourne and the facility (Melbourne Auditorium), their agents, servants and employees from any and all such losses, damages and claims. The Exhibitor acknowledges that neither Sophisticated Gents, Inc./A Sophisticated Showcase nor the facility carries insurance of any kind on the exhibits or property of the Exhibitor.

Exhibitors who desire insurance on their exhibit must place same at their own expense.

Exhibitor shall be solely responsible to ensure that any sales, drawings, lotteries or contests held by Exhibitor on the premises are conducted in strict compliance with the law.

Exhibitor agrees that Sophisticated Gents, Inc./A Sophisticated Showcase may list the Exhibitor in show promotional materials and use photography and/or video taken at the show for publicity purposes without compensation to the Exhibitor.

Any delay or non-occurrence of A Sophisticated Bridal Showcase on June 22, 2014 will not be considered a breach of this Contract if such delay is caused by fire, flood, natural disaster, act of God, act of war or terrorism, venue cancellation/scheduling issue or any other event beyond the control of Sophisticated Gents, Inc./A Sophisticated Showcase; provided, however that in the event that A Sophisticated Bridal Showcase is not held for any of the foregoing reasons, Sophisticated Gents, Inc./A Sophisticated Showcase will refund to the Exhibitor the amount paid for its booth space less a prorated share of all of the expenses incurred for the Bridal Showcase up to the date of required cancellation.

Exhibitor understands that they will only receive the number of tables indicated on the Exhibit Space Contract. Exhibitor understands that they will only receive electricity if they ordered and paid for it through Sophisticated Gents, Inc./A Sophisticated Showcase. No additional tables or unordered electricity will be available the day of the Showcase.

Exhibitor agrees that an Exhibit Space Contract transmitted by fax is as valid as an original document and enforceable there as.

Distribution of samples of food, cake, beverages or other edible items is subject to approval by Sophisticated Gents, Inc./A Sophisticated Showcase. Sample size must be limited to 2-3 oz and must NOT be for sale. Exhibitors who distribute edible items agree to assume all liability and hold harmless Sophisticated Gents, Inc./A Sophisticated Showcase, Melbourne Auditorium and representatives of the same for damage or injury which might ensure by reason of such distribution.

Exhibitor understands that they will NOT be allowed to sell food or beverage.

Exhibitor understands that they will NOT be allowed to serve or sell alcoholic beverages regardless of the size.

Sophisticated Gents, Inc./A Sophisticated Showcase reserves the right to determine eligibility of any company to exhibit in the showcase and further reserves the right to reject or cancel any Exhibit Space Contract and/or limit the number of Exhibitors in any category.

If any clause of this Exhibit Space Contract is found to be invalid or unenforceable, the remainder of this Exhibit Space Contract shall continue in full force and effect without regard to the invalidated clause.

Date: ____________________________ Title: _________________________________________

Signature:_________________________ Printed Name: ______________________________________