ENROLLMENT REPORT PRESIDENT’S LEADERSHIP COUNCIL SEPTEMBER 19, 2012

ENROLLMENTREPORT

PRESIDENT’S LEADERSHIP COUNCILSEPTEMBER 19, 2012

Fall 2012 Strategies

• First-Time Freshmen– Continue focus on the high-priority areas of

Floyd/Johnson and Boyd/Greenup; adding Breathitt, Lawrence, Lewis and Pike counties

– Continue promoting Eagle Excellence Award; modifying to send scholarship offer letters in fall

– Update Datatel Recruiter to 2.0; update territory goals to meet total goal

– Share enrollment planning calendar with campus


• First-Time Freshmen (Continued)– Expand recruitment efforts outside the service

region; additional Meet MSU Nights– Promote updated Non-Resident Tuition

Scholarship, enhancing the value to out-of-state students and providing access to students with financial need

– Launch Net Price Calculator to provide information on cost and financial aid resources (Scannell & Kurz)


• Diversity– Host Evening with the Eagles events in Lexington,

Louisville and Cincinnati– Refocus senior enrollment services counselor on

Louisville territory– Jefferson County counselors’ meeting– Host spring Diversity Day


• Early College Program– Maintain quality of program and number of

students in Early College Program– Increase yield of Early College Program from dual

enrolled to first-time freshmen• Visits to campus, IDs, special events (Open House

lunch, game tickets for family, backpack)• Streamlined admission process (incoming freshman

data card)• Utilize student calling team for personal contact


• Transfer Students– Host Meet MSU Days and Transfer Visit Days– Refocus recruitment staff on strategic areas served by

Bluegrass CTC, including Winchester campus and Lexington; enhance presence in Maysville

– Communicate regularly with MSU applicants who chose to start at KCTCS to provide transfer advising

– Develop marketing plan for BUS-PS– Develop and implement marketing plan for Ashland

and Mt. Sterling; establish goals for target groups

Fall 2012 Strategies• Veteran Students

– Attend Yellow Ribbon Re-Integration events in Lexington, Louisville and Ashland areas; visit regional National Guard Units in Morehead, Olive Hill and Ashland

– Continue to support the student veteran association (EagleVets)

– Develop framework for consistent and timely posting of ACE-recognized credit

– Surveys of current and non-returning students– Develop longer-term plan for dedicated space and

staffing for a student veteran center

Fall 2012 Strategies• Graduate Students

– Host and attend recruiting events; visits to hospitals, school board offices, businesses

– Waive application fee (applications increased by 298 during summer campaign)

– Send GRE list info using the Recruiter system– Target 983 graduating senior list– Stop-Out Recruitment; 2,333 names of graduates students

who stopped attending during the past five years loaded into system

– Host graduate recruitment workshop, including academic departments

– Set and pursue academic program targets

Fall 2012 Results

• Record Open House Attendance– Total 1,186 attended, up 40% year-to-year

• Meet MSU Nights/Evening with the Eagles– Lexington, Pikeville, Maysville, Erlanger, Louisville,

Somerset, Ashland, Mt. Sterling, Prestonsburg, Hazard, West Liberty, Louisville, Columbus, Cincinnati

– Total 733 attended, 477 applications• Total applications up 38% year-to-year

– Freshmen +51%• Total SOAR attendance 1,862, up 237 (15%)

Fall 2012 Total Applicants and Accepts

79%

81%

(+2474, +38% YTY)

(+2375, +48% YTY)

YTY Comparison August 12, 2012

Fall 2012 Freshman Applicants and Accepts

85%

84%

(+1783, +51% YTY)

(+1457, +49% YTY)


Fall 2012 African-American Applicants and Accepts

(+204, +40% YTY)

(+119, +36% YTY)


Fall 2012 New Transfer Applicants and Accepts

(+47, +4% YTY)

(+36, +5% YTY)


Fall 2012 New Graduate Applicants and Accepts

(+68, +8% YTY)

(+140,+29% YTY)


Fall 2012 Total Enrolled

YTY Comparison September 19, 2012

+419

Final official enrollment reported in November was 10,971 for Fall 2011.

Fall 2012 Total African-American Enrolled


+21

There were 74 new African-American freshmen on comparative date in 2011.There were 99 new African-American freshmen on same date in 2012.

Fall 2012 FTFR Enrolled


+284

Final official FTFR enrollment reported in November was 1,372 for Fall 2011.

2011 FTFR 211 Out-of-State15%

2012 FTFR254 Out-of-State15%

Fall 2012 FTFR Enrolled by ACT Range

5% 23% 37% 25% 10%


Last year ended at 21.8

AverageACT = 21.8(FTFR Registered)

AverageACT = 22.0(FTFRRegistered)

Preliminary 2012 figure is 21.9

Fall 2012 New Transfers Enrolled


-12

Fall 2012 New Graduate Students Enrolled


+57

At same date, 2011FA Total GR enrollment was 1,548; 2012FA is 1,458.

Fall 2012 Total Early College/Transitional Enrolled


+212

Ended with 2,387 total early college/transitional for Fall 2011.381 seniors taking dual-credit classes during 2011-12 year enrolled as FTFR in Fall 2012.

Fall 2012 FTFR BY COUNTY

Oldham

BullittW

oodford

Boyle

Campbell

KentonRowan

Wolfe

Menifee

PowellMercer

Bracken

Robert-son

Bourbon

Bath

Bell

BoydCarter

Casey

Elliott

Estill

Fleming

FloydGarrard

Greenup

Jackson

Breathitt

Johnson

Knox

Lawrence

Leslie

Lewis

Lincoln

MadisonMagoffin

Marion

Martin

Mason

McCreary

Morgan

Nelson

Perry Pike

Pulaski

Rock-castle

Russell

WayneWhitley

2012FA FTFR Enrolled

FayetteClark

Scott

Montgom

ery

Anderson

Jessa-mine

Boone

Grant

Pendleton

Harrison

Nicholas

Harlan

Letcher

Knott

Lee

Owsley

Laurel

Clay

Franklin

Owen

Washing-ton

JeffersonShelby

Clinton

Cumber-land

Adair

Taylor

Green

50+

25-49

10-24

Trimble

Carroll

Gallatin

Henry

Spencer

Larue

Metcalfe

<10

Fall 2012 FTFR BY COUNTY

Oldham

BullittW

oodford

Boyle

Campbell

KentonRowan

Wolfe

Menifee

PowellMercer

Bracken

Robert-son

Bourbon

Bath

Bell

BoydCarter

Casey

Elliott

Estill

Fleming

FloydGarrard

Greenup

Jackson

Breathitt

Johnson

Knox

Lawrence

Leslie

Lewis

Lincoln

MadisonMagoffin

Marion

Martin

Mason

McCreary

Morgan

Nelson

Perry Pike

Pulaski

Rock-castle

Russell

WayneWhitley

2012FA FTFR Enrolledvs. 2011FA FTFR

FayetteClark

Scott

Montgom

ery

Anderson

Jessa-mine

Boone

Grant

Pendleton

Harrison

Nicholas

Harlan

Letcher

Knott

Lee

Owsley

Laurel

Clay

Franklin

Owen

Washing-ton

JeffersonShelby

Clinton

Cumber-land

Adair

Taylor

Green

Increased 15-32

Increased 5-14

Decreased 5-15

Trimble

Carroll

Gallatin

Henry

Spencer

Larue

Metcalfe

Change <5

Documents

ENROLLMENT REPORT PRESIDENT’S LEADERSHIP COUNCIL SEPTEMBER 19, 2012