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Enhanced Quality Through Identity Preserved Production EQUIPPPresented by: John SponaugleEQUIPP Program Director
The Production Ag IndustryMultigenerationalFirst GenerationA Mature Industry
Current players in the industrySelf employed entrepreneurs
AggressiveInnovativeKnows how to do business
History LessonWheat crop after WWIIPlant fence row to fence rowCorn prices last 30 yearsOver $3 in 73,79,83,95Other 26 years average $2.26
Why these prices?
TechnologyManagementCapitalAll have spread throughout the US and world
How to improve profitability?Raise a PRODUCTNot a commodity
How do you raise a Product?Achieve higher internal quality (such as starch, endosperm, protein, etc.Provide whole kernels (not cracked kernels, splits, or excessive FM)A Pure Product (A product that exceeds contract specs in terms of purity)
Signed production contract
No value to your business unless it meets or exceeds your buyer specifications.
Failure to meet buyer specificationsMoisture above 14.5%Kernel size too smallKernel size too largeToo much diplodiaThe list goes on
Manage for High QualityEnsures value which leads to premium being paidHigh value products are less sensitive to commodity price swingsProfit margins maintained where value is created
Business relationships built onTrust Price Consistently delivering a product that meets or exceeds the buyers standards
EQUIPP Growers
Know quality begins at the farm levelKnow that a product can be soldKnow that others can take care of the commodity business
EQUIPP developed byAdvisory Group including:People in the industryEnd usersGrowersJohn Deere Co
EQUIPP Help you produce a product not a commodityIs a part of the IP process
Current users of EQUIPPAsian buyers of soybeansCurrently being promoted and used in 4 countries in AsiaThe EQUIPP program is not only an educational program, it is a marketing tool that separates different buyers from one another.Different seed companies are using the program to use in their own quality assurance programs.
EQUIPP Growers
Mexican Tortilla food corn buyersFrito Lay ADMCargill
EQUIPP GrowersConsistently achieve high quality
EQUIPP CoursePurityExternal QualityInternal Quality
EQUIPP CourseTen hoursTests give at end of each lessonPractical in contentTeaches how to mange purity, and external and internal quality to win
EQUIPP course Missouris Director of AG Education involved in the planning and his signature will appear on your certificate.CEU Credit will be awarded from Boonslick Tec Ed CenterCollege credit can be earned from this class.