Downtown Area Development Plan

8/9/2019 Downtown Area Development Plan

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Downtown Area Development Plan

Preliminary vision and

strategies

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Planning Commission Workshop

January 28, 2015


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Agenda

Welcome

Planning process introduction:schedule, objectives, keys to

success, foundations

Housing market opportunity

findings

Preliminary vision andimplementation strategies

Discussion

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DADP Study Area


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Planning process

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Downtowns matter again!

Many once-forgotten downtowns are

again places people of all ages seek

out and invest in as great places to live,work, study and play.

Help attract and retain critical

workforce, grow businesses

Centers of community life, identity

San Antonio

Asheville, NC

Wichita, KS


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Key objectives for the Downtown AreaDevelopment Plan

VISION

Develop a clear, community-based vision for downtown.

MARKETS

Identify prime markets and opportunities for investment.

Identify barriers to creating a great downtown area with an emphasis

on developing housingINFRASTRUCTURE

Integrate new harbor bridge and connections; mitigate impacts of

Broadway Treatment Plant; integrate North Beach into downtown

area opportunities

IMPLEMENTATION Determine how to incentivize / encourage investment

Identify Capital Improvement Plan priorities

Provide clear, action-oriented recommendation on policies

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Keys to Success of the Downtown AreaDevelopment Plan

Clear, sharedcommunity Vision

Market-driven,

economically-

focused and

financially prudent Build on the

foundation of earlier

planning work

Define a plan and

stick with it!

November 18 public workshop


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A strong foundation: lots of good ideas!

Lessons from selected

preceding planning efforts

2008 Downtown Vision

Plan

2011 North Beach Plan

2013 CBD Plan

2014 R/UDAT summit

on Harbor Bridge

opportunities &

challenges

2014 Plan CC 2035 Now, focus on HOW to

make a difference

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What do we need to do to make thedowntown area flourish?

Priority strategies include:

Concentrate a variety of

destinations within easy, safe

walking distance

Improve walkability

Remove barriers to investment

in underutilized properties

Add more housing

Leverage recent and planned

infrastructure investments to

attract private sector investmentand enhance amenity (Chaparral

Street streetscape, Shoreline

Boulevard investments, Harbor

Bridge project, etc.)


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Residential Market Potential

Downtown Corpus Christi

Study Area


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Where Does the PotentialDowntown Market Live Now?

City of Corpus Christi: 60%

Balance of Nueces County: 1%

Regional Draw Area: 7%

Balance of US: 32%


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Younger Singles

& Couples:68%

ZIMMERMAN/VOLK ASSOCIATES, INC.


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Empty Nesters

& Retirees:

19%

ZIMMERMAN/VOLK ASSOCIATES, INC.


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Traditional &

Non-TraditionalFamilies:

13%


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Downtown Residential Mix

1,850 housing units over the next 5 years

Rental Lofts/Apartments: 53% (983 du)

For-Sale Lofts/Apartments: 26% (475 du)

For-Sale Townhouses: 21% (392 du)


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A focus on how to make things happen not just

what happens

Residential development is a key driver in the

Downtown and other areas up to 1,850 units in the

next 5 years with targeted incentive policy

New residential development will take advantage of

infrastructure investments already in process

Need to create new housing opportunities for

Hillcrest residents

As development occurs, there will be a longer-term

need for structured parking

Major vision and strategy themes


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Important opportunity to leverage the new Harbor

Bridge project New connections between Washington-Coles and Shoreline

Blvd

Courthouse Gateway area improvements

North Beach gateway improvements Investments in park and recreation amenities

Significant opportunity to optimize utilization of

existing parking and street infrastructure through

integrated management

Major vision and strategy themes


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Downtown Area Districts


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Initial Conclusions

P

Shoreline Blvd programming

with food, arts, recreationApply district parking strategy

Continued housing incentives

Occupy vacant storefronts

with arts and retail

Inviting sidewalks and stairs

linking Downtown and Uptown


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Downtown Arts and Marina District

Leveraging infrastructure investment and filling

the gaps with live/work/learn/play Continued housing incentives by updating development incentive

policy to catalyze residential development

Shoreline Boulevard programming with food, arts, and recreation

with walkable connections to the Arts Center, Marina, and Downtown

Occupy vacant storefronts with arts/retail by targeting

redevelopment sites along Chaparral Street to leverage recent

investment

Safe, inviting sidewalks and stairs between Uptown and Downtown

at La Retama Park and other key streets

Apply district parking strategy to make parking more convenient and

efficient

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Downtown Arts and Marina District

Potential Chaparral Street at Artesian Park

Artesian Parkactivated

Wider sidewalks,

narrower lanes, two-

way travel

New housingNew housing

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Uptown Opportunity Neighborhoods

Expanding choices for housing, jobs, and

transportation Leopard Street walkability with new improvements that create an

inviting, walkable, mixed-use spine from Upper Broadway to the new

RTA center, City Hall, and beyond

Affordable and mixed-income housing investment to reinforce andexpand established neighborhoods

Market rate housing incentives along Tancahua/Carancahua/Broadway

to nurture emerging residential synergies with Downtown

Leverage existing parking garages in Uptown to attract new

development retrofit existing buildings to accommodate new uses

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Initial Conclusions

P

P

P

Leopard Street

improvements to createwalkable mixed-use spine

Affordable and

mixed-income

housing

Market rate housing

incentives along Tancahua

and Carancahua

Leverage existing parking garages

to attract development


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SEA District

Promoting vibrant and accessible destinations within a

walkable setting

Prioritize RUDAT strategies for streets, sidewalks, signage, blocks, and

development sites

Clear signage for multiple routes and destinations

Proactive and coordinated parking and traffic management for event and

non-event days

Extend Port Street to Shoreline Boulevard past the Water Gardens to link

the shoreline to the SEA District including a promenade

Walkability improvements in parallel with development

Expanded ferry service to connect the SEA District with the Marina andNorth Beach (Lexington and Aquarium) and beach walk connection

Accommodate Convention Center expansion/hotel

Expand access options with Staples Street extension

Create a waterfront promenade from Ortiz Center to the Convention Center25


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Expanded ferry service to

connect SEA District, Marina,

and North Beach

Walkability improvements in

parallel with development

Accommodate Convention

Center expansion/hotel

Create a waterfront

promenade from Ortiz toConvention Center

Extend Port Street to

Shoreline Boulevard past the

Water Gardens


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North Beach

Inviting the region to experience sea and sky

Create a new Beach Avenue gateway at the new Harbor Bridge link

with multi-use path connection to beach walk

Create a new North Beach Boulevard with substantial coastal

plantings, serving visitor destinations and neighborhood access

New wetlands and bird watching park at North Timon

Water service upgrade in parallel with housing development

Enhanced ferry service

Implement funded Shoreline Boulevard improvements with beach walkconnections

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l d d bi d


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Create a new Beach

Avenue gateway

Create a new North

Beach Boulevard

with coastal plantings

New wetlands and bird

watching park

Enhanced ferry

service to SEA District

Shoreline Blvd

improvements and

link to beach walk

Beach walk loop

and extension to

Downtown


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Courthouse Gateway

Transforming highways into a new green gateway

to the Bay Transform the I-37/Old Harbor Bridge interchange into a landscaped

boulevard to Downtown, SEA District, and the Bay

New street connections and development opportunities around Old

Harbor Bridge (Tiger Street, Staples Street) linking Downtown,Uptown, Washington-Coles, and the SEA District

Reposition Washington-Coles area as an attractive mixed-income

neighborhood

Incorporate a walking/bicycling recreation trail with TXDOTmitigation funding

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Transform I-37/Old

Harbor Bridge

interchange

Reposition

Washington-

Coles as a

mixed-

income

neighborho

od

Walking/bicycle/re

creation trail

New street connections

and development

opportunities

Staples Street

connectivity

Landscape boulevard

to the Bay


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Park and Water District

Connecting neighborhoods and people to the Bay and

destinationparks Parks improvements using previously dedicated funding including

restrooms, shade structures, and other amenities at McGee Beach to serve

local and citywide park users

Catalyze development with incentives to add housing between SouthWater Street and South Shoreline Boulevard around Park Avenue

Park Avenue sidewalks/bike improvements connecting neighborhoods and

the waterfront

Water Street walkability improvements to create a welcomingneighborhood street with a variety of potential land uses

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Initial Conclusions

Park improvements using

dedicated funding

Housing incentives

between Water Stand Shoreline Blvd

Park Avenue sidewalk

and bike improvements

Water Street walkability

improvements


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Existing Park Avenue view to Bay


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Potential Park Avenue view to Bay

Safe, generous, and

attractive crosswalks

Walkable, bikable, tree-lined

street with on-street parking

and views to Bay

New development

along Park Avenue


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Next Public Meetings February 4 and 5


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Discussion

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Documents

Downtown Area Development Plan