Upload
neil-alston
View
22
Download
1
Embed Size (px)
DESCRIPTION
Raymond J. Arroyo VP, Chief Diversity Officer / Robert O’Brien, National Practice Lead for Higher Education, Aetna. Diversity Management: A Business & Employee Strategy. December 9, 2011. Aetna’s Diversity Journey. - PowerPoint PPT Presentation
Citation preview
Raymond J. Arroyo
VP, Chief Diversity
Officer / Robert O’Brien,
National Practice Lead
for Higher Education,
Aetna
December 9, 2011
Diversity Management: A Business & Employee Strategy
2
Aetna’s Diversity Journey
Deeper consumer insights lead to increased customer satisfaction with Aetna’s products and services
3
Aetna’s Diversity Definition
Diversity
At Aetna, Diversity is an attitude of respect and inclusion.
Diversity is also a business strategy that engages employees and drives business growth by helping us better understand the needs of the people we serve.
4
Articulated by management, reinforced via the planning process and linked to company strategy and individual rewards
Reflected by investing appropriately in its initiatives
Embraces all types of diversity and is expressed in all aspects of the work
Monitored and shared on an on-going basis
Supports our company goals and positively impacts our business results
Aetna’s Values Link to Diversity
5
Aetna’s Diversity Strategy and Goals
Aetna’s Diversity Strategy Statement
Aetna will be a recognized global leader in diversity. We will leverage the benefits of our diversity to deliver the highest valued services to each of our population segments through an agile workforce that understands the unique needs of our customers.
Pillars of Aetna’s Diversity Strategy
Inclusive Culture – Create and sustain a positive work environment that will enable us to attract, develop and retain the highest performing talent in an increasingly global and diverse marketplace.
Community Partnerships – Broaden and deepen partnerships that amplify and strengthen our contributions to the communities we serve.
Business Partnerships – Leverage our employees, suppliers and community partners to develop products and services that meet the needs of our customers and create profitable growth.
Pillars of Aetna’s Diversity Strategy
Leverage our diversity focus to drive business growth.
Vault into DiversityInc’s “Top 10” List by 2013.
Leverage our diversity strategy and relationships to help us enhance our reputation in a post healthcare reform environment.
6
Employee Resource Groups (ERGs):
Intelligence to Support Differentiation and Preference
Attraction and Retention
Business Talent
• Product Design• Marketing• Distribution
• Targeted Sourcing• Development/Learning• Benefits Design/Pay
15 ERGs with more than 14,000 are members (more than 12,000 employees)
Company-supported and employee-managed groups comprised of employees who share an affinity, a common background or a similar set of experiences
7
Aetna’s 15 ERGs
Aetna Families Employee Resource Group
Caregivers Employee Resource Group
Aetna African American Employee Resource Group
Aetna Hispanic Employee Resource Group
Aetna Native-American Employee Resource Group
Asian-American Employee Resource Group
Aetna Women's Employee Resource Group
Aetna Veterans Employee Resource Group
Employees with Disabilities Employee Resource Group
Aetna Employee Resource Group of Gay, Lesbian, Bisexual and Transgender Employees
Christian Employee Resource Group
Boomers Employee Resource Group
Gen X Employee Resource Group
Gen Y Employee Resource Group
Telework Community Employee Resource Group
8
High Expectations for ERGs
9
Angle ERG developed alliance with CABO, bringing new customers to Aetna
ERG member focus groups helped Aetna better tailor its products to market segments, including LGBT, Hispanic and Asian consumers
ERG Support of Business Strategy
ERGs participated in pilots to inform the company’s approach for using social and business networking sites, as well as the use of mobile technology to engage members
Building Careers at AetnaFor Gen Y
Gen Y ERG members helped develop a workforce strategy to attract and retain Gen Y, including a recruiting video
ERG members participated in Medicare referral program and plan sponsor open enrollment meetings
15 ERGs / 14,000 employees
ERGs
10
Strategic Business Partnerships Enhance Diversity Strategy
Aetna and Magic Johnson Enterprise (MJE) have formed an alliance to improve health literacy, wellness and racial and ethnic equality in healthcare. Working together, both companies are striving to empower businesses and ethnically diverse communities to make informed choices about health care options.
Aetna was selected to provide individual products and services to AARP members ages 50-64 and their families
Partnership supports goal of increasing access to affordable, high quality coverage
Aetna’s faith-based organization initiative was created based on the connection between healthy businesses and healthy communities
Customized solutions for faith-based organizations help clergy and lay workers reach optimal physical, emotional and mental health
Aetna Foundation supports efforts of faith-based organizations to serve the needs of the uninsured and combat obesity
11
How We Measure Success
Enterprise 2011 Diversity Scorecard
Goal Metric
Improve workforce representation of ethnic/racial minorities and Generation Y employees
Enterprise % people of color and Gen Y representation
Create a more inclusive work environment
Diversity survey index results
Increase expenditures in supplier diversity
Percent of enterprise spend with minority-owned, women-owned, LGBT and small businesses
Customer care index / increase share of the marketplace
Customer care index
(customers with disabilities, LGBT, women, and people of color)
12
Recognized as an Industry Leader
DiversityInc Top 50 Companies for Diversity Top 10 Companies for Employees
with Disabilities Top 10 Companies for Gays/Lesbians Top Company for Community
Development Top Company for ERGs
National Academy of HR and Society of HR Management
G.I. Jobs – Top Company for Military Friendly Employers
Some of the Accolades
13
2010 Aetna Diversity Annual ReportView the web version: http://www.aetna.com/diversityannualreport
14
Discussion
Diversity Management = Relationships = Margin
Questions &
Answers