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DETERMINANTS OF FINANCIAL PERFORMANCE OF PHARMACEUTICAL FIRMS IN KENYA BY LYNN NAMBENGERE WAWIRE UNITED STATES INTERNATIONAL UNIVERSITY- AFRICA SUMMER 2019

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DETERMINANTS OF FINANCIAL PERFORMANCE OF

PHARMACEUTICAL FIRMS IN KENYA

BY

LYNN NAMBENGERE WAWIRE

UNITED STATES INTERNATIONAL UNIVERSITY-

AFRICA

SUMMER 2019

DETERMINANTS OF FINANCIAL PERFORMANCE OF

PHARMACEUTICAL FIRMS IN KENYA.

BY

LYNN NAMBENGERE WAWIRE

A Research Project Report Submitted to the Chandaria School of

Business in Partial Fulfillment of the Requirements for the Degree of

Masters in Business Administration. (MBA)

UNITED STATES INTERNATIONAL UNIVERSITY-

AFRICA

SUMMER 2019

ii

STUDENT DECLARATION

I, the undersigned, declare that this is my original work and has not been submitted to any

other college, institution or university other than the United States International University

in Nairobi for academic credit.

Signed: __________________________ Date: ________________________

Lynn Nambengere Wawire (ID NO: 657702)

This project has been presented for examination with my approval as the appointed

supervisor.

Signed: __________________________ Date: ___________________________

Dr. Elizabeth Kalunda

Signed: __________________________ Date: ___________________________

Dean, Chandaria School of Business

iii

COPYRIGHT

All rights reserved. No part of this research project report may be photocopied, recorded or

otherwise reproduced, stored in retrieval system or transmitted in any electronic or

mechanical means without prior permission of USIU-A or the author.

Copyright © 2019, Lynn Nambengere Wawire.

iv

ABSTRACT

The purpose of this study was to examine the determinants of financial performance of

pharmaceutical firms in Kenya. Specifically, the study sought to determine the effect of

firm size, leverage and ownership structure on financial performance of pharmaceutical

firms in Kenya.

The study employed longitudinal design to analyze the determinants of financial

performance in pharmaceutical firms in Kenya. The population of the study was all the

thirty-seven (37) licensed pharmaceutical manufacturing companies in Kenya. The study

relied on secondary data. Statistical Package for Social Sciences was used as a tool for data

analysis.

Based on the findings it can be concluded that firm size had significant influence on

financial performance of pharmaceutical firms in Kenya. Additionally, the study

established that leverage had significant influence on financial performance of

pharmaceutical firms in Kenya. Lastly, insider ownership structure had significant

influence on financial performance among the pharmaceutical firms in Kenya.

The study recommends that pharmaceutical firms in Kenya should ensure optimal size of

assets that are required in order to avoid company bankruptcy and improve efficiency and

performance. Additionally, the study recommends that pharmaceutical firms should source

for cost effective sources of finance that do not exhaust the earnings of the firms. Finally,

the study recommends that there is dire need to reasonably diversify shareholding from

insider to outsider as a way of attracting more skills and competencies among the

shareholders that can be tapped to improve firm performance.

Recommendations on future studies is that researchers should focus on other determinants

of financial performance such as asset structure firm age among others. Additionally, other

studies should focus on other industries since the current study mainly focused on the

pharmaceutical firms.

v

ACKNOWLEDGEMENT

First and foremost, I would like to thank the Lord God Almighty through whose grace and

mercy I have found strength and the desire to pursue this degree and for granting me health

and wealth to accomplish this task. I wish to sincerely thank my supervisor Dr. Elizabeth

Kalunda for her continuous guidance and support. Her thoughtful insights, constructive

criticism and timely feedback navigated me professionally towards the successful

completion of this project. I would also like to acknowledge my family members, friends

and colleagues who have contributed immensely towards my academic excellence.

vi

DEDICATION

I dedicate this research project to my beloved family. Thank you for the support during this

challenging time.

vii

TABLE OF CONTENTS

STUDENT DECLARATION ............................................................................................ ii

ABSTRACT ....................................................................................................................... iv

ACKNOWLEDGEMENT ................................................................................................. v

DEDICATION................................................................................................................... vi

TABLE OF CONTENTS ................................................................................................ vii

LIST OF TABLES ............................................................................................................. x

LIST OF FIGURES .......................................................................................................... xi

LIST OF ABBREVIATIONS AND ACRONYMS ....................................................... xii

CHAPTER ONE ................................................................................................................ 1

1.0 INTRODUCTION........................................................................................................ 1

1.1 Background of the Study ............................................................................................... 1

1.2 Statement of the Problem ............................................................................................... 8

1.3 General Objective .......................................................................................................... 9

1.4 Specific Objectives ........................................................................................................ 9

1.5 Significance of the Study ............................................................................................... 9

1.6 Scope of the Study ....................................................................................................... 10

1.7 Definitions of Terms .................................................................................................... 11

1.8 Chapter Summary ........................................................................................................ 11

CHAPTER TWO ............................................................................................................. 12

2.0 LITERATURE REVIEW ......................................................................................... 12

2.1 Introduction .................................................................................................................. 12

2.2 Effect of Firm Size on Financial Performance ............................................................ 12

2.3 Influence of Leverage on Financial Performance ........................................................ 15

2.4 Influence of Ownership Structure on Financial Performance...................................... 20

2.5 Chapter Summary ........................................................................................................ 26

CHAPTER THREE ......................................................................................................... 27

3.0 RESEARCH METHODOLOGY ............................................................................. 27

3.1 Introduction .................................................................................................................. 27

3.2 Research Design........................................................................................................... 27

3.3 Population and Sample Design .................................................................................... 27

viii

3.4 Data Collection Methods ............................................................................................. 28

3.5 Research Procedure ...................................................................................................... 29

3.6 Data Analysis Methods ................................................................................................ 29

3.7 Chapter Summary ........................................................................................................ 30

CHAPTER FOUR ............................................................................................................ 31

4.0 RESULTS AND FINDINGS ..................................................................................... 31

4.1 Introduction .................................................................................................................. 31

4.2 Descriptive Analysis .................................................................................................... 31

4.2.1 Descriptive Analysis of Financial Performance ....................................................... 31

4.2.2 Descriptive Analysis of Firm Size ............................................................................ 33

4.2.3 Descriptive Analysis of Leverage ............................................................................. 34

4.2.4 Ownership structure .................................................................................................. 35

4.3 Correlation Analysis .................................................................................................... 36

4.4 Regression Analysis ..................................................................................................... 37

4.5 Chapter Summary ........................................................................................................ 39

CHAPTER FIVE ............................................................................................................. 40

5.0 DISCUSSION, CONCLUSIONS AND RECOMMENDATIONS ........................ 40

5.1 Introduction .................................................................................................................. 40

5.2 Summary ...................................................................................................................... 40

5.3 Discussion .................................................................................................................... 41

5.4 Conclusions .................................................................................................................. 43

5.5 Recommendation ......................................................................................................... 44

REFERENCES ................................................................................................................. 46

APPENDICES .................................................................................................................. 58

APPENDIX 1: DATA COLLECTION CHECKLIST ................................................. 58

APPENDIX 1I: LICENSED PHARMACEUTICAL MANUFACTURING

COMPANIES ................................................................................................................... 59

APPENDIX III: ROA ...................................................................................................... 61

APPENDIX IV: FIRM SIZE (TOTAL ASSETS) ......................................................... 63

APPENDIX V: LEVERAGE .......................................................................................... 65

APPENDIX VI: OWNERSHIP STRUCTURE............................................................. 67

ix

APPENDIX VII: USIU RESEARCH AUTHORIZATION ......................................... 69

APPENDIX VIII: RESEARCH PERMIT DEAN SCHOOL OF GRADUATE

STUDIES .......................................................................................................................... 70

APPENDIX IX: MINISTRY RESEARCH AUTHORIZATION................................ 71

APPENDIX X: NACOSTI RESEARCH AUTHORIZATION ................................... 72

APPENDIX XI: NACOSTI RESEARCH PERMIT ..................................................... 73

x

LIST OF TABLES

Table 4.1: Descriptive Analysis of Financial Performance ............................................... 32

Table 4.2: Descriptive Analysis of Firm Size .................................................................... 33

Table 4.3: Descriptive Analysis of Leverage ..................................................................... 34

Table 4.5: Pearson Correlation .......................................................................................... 36

Table 4.6: Model Summary ............................................................................................... 37

Table 4.7: ANOVA ............................................................................................................ 37

Table 4.8: Regression Coefficients .................................................................................... 38

xi

LIST OF FIGURES

Figure 4.1: Response Rate ................................................................................................. 31

Figure 4.2: Annual Average ROA ..................................................................................... 32

Figure 4.3: Annual Average Firm Size .............................................................................. 33

Figure 4.4: Annual Average Leverage ............................................................................... 35

Figure 4.5: Ownership structure ........................................................................................ 35

xii

LIST OF ABBREVIATIONS AND ACRONYMS

COMESA Common Market for Eastern and Southern Africa

DER Debt-equity ratio

DR Debt ratio

KSH Kenya shillings

MNEs Multinational enterprises

OTC Over-the counter

ROA Return on Assets

ROE Return on Equity

RONA Rate of return on net assets

SPSS Statistical Package for Social Sciences

U.S United States

1

CHAPTER ONE

1.0 INTRODUCTION

1.1 Background of the Study

Good financial performance of any firm not only plays a role in increasing the market value

of that specific firm but also leads towards the growth of the whole industry which

ultimately leads towards the overall prosperity of the economy (Banafa, Muturi & Ngugi,

2015). Assessing the determinants of financial performance of manufacturing firms have

gained the importance in corporate finance literature because as intermediaries, these

companies not only provide the mechanism of risk transfer but also helps to channelize the

funds appropriated to support the business activities in the economy (Capon, Farley &

Hoenig, 2013).

Financial performance is a subjective measure of the responsibility of a substance for the

consequences of its approaches, operations, and exercises evaluated for a recognized period

in budgetary terms (Maaka, 2013). Measures of budgetary execution incorporate measures

of liquidity, dissolvability, gainfulness, and money related proficiency (Maaka, 2013).

Methods for measuring money related execution incorporate; benefit, income, deal

development, and market book value (Bassey, Edu, & Enang, 2016). By evaluating the

budgetary execution of business permits, chiefs to judge the consequences of business

methodologies and exercises in goal money-related terms. Development is by, and large

observed as an indication of achievement if it brings about changes in budgetary execution

(Adelalaiu, Agbeja & Olufeni, 2015). Three benefit measures that are all around

acknowledged for their esteem to administration are profit for resources, return on value

and working overall revenue (Njoroge, 2015).

Financial performance analysis is the process of measuring the results of a firm's policies

and operations in monetary terms. It is used to measure firm's overall financial health over

a given time. Financial performance analysis can also be used to compare similar firms

across the same industry or to compare industries or sectors in aggregation thus, financial

performance analysis includes analysis and interpretation of financial statements in such a

way that it undertakes full diagnosis of the profitability and financial soundness of the

business (Maaka, 2013).

2

Financial performance measures the efficiency and profitability of investments, the safety

of debtors’ claims against assets, and the likelihood that derivative instruments will protect

investors against a variety of market risks (Seethaiah, 2012). The financial performance of

companies changes over time as profits fluctuate from one year to another and from one

company to another. Some companies obtain increases in profit while others record

decreases and some even losses. These changes are determined by various factors.

Performance factors can be structured in: factors of efficiency, that refer to economic, social

and organizational efficiency; internal environmental factors that refer to ownership,

management, company size, complexity, technical endowment, location, human potential,

informational and intellectual capital, financial position, organizational culture; and

external environmental factors: economical, technological, political, demographical,

cultural, scientific, organizational, legal, social, educational, environmental and others

(Sima, 2015).

Profitability is one of the indicators of financial performance. Profitability of the firm is

defined as the state or condition of yielding a financial profit or gain (Alshatti, 2015).

Profitability is measured by Return on Assets (ROA), Return on Equity (ROE) amongst

others (Kilani, Kaddumi & Ramadan 2011). ROA measures gainfulness for all supporters

of capital; it is the capacity of an association's administration to produce salary by using

organization resources available to them (Omesa, 2015). The ROE measures the rate of

profit for the proprietor's value utilized in the business. It shows the rate of giving back that

the administration has earned on the capital gave by shareholders in the wake of

bookkeeping in installments to all other capital providers (Ehiedu, 2015). It has also been

the primary concern of business practitioners in all types of organizations since financial

performance has implications for organization's health and ultimately its survival (Adams

& Buckle, 2013).

High performance reflects management effectiveness, and efficiency in making use of

company's resources and this, in turn, contributes to the country's economy at large.

Performance is a difficult concept, regarding both definition and measurement. It has been

defined as the result of activity, and the appropriate measure selected to assess corporate

performance and is considered to depend on the type of organization to be evaluated, and

the objectives to be achieved through that evaluation (Kusa & Ongore, 2013).

3

Sayedi (2013) argues that both internal and external factors affect performance of firms.

External environment consists of macroeconomic factors like interest rates which plays a

crucial role in attraction of investors. Without interest rates stability, domestic and foreign

investors will shy away, and resources will be diverted elsewhere. Econometric evidence

of investment behavior indicates that in addition to conventional factors (past growth of

economic activity, real interest rates, and private sector credit), private investment is

significantly and negatively influenced by uncertainty and macroeconomic instability.

Globally, the pharmaceutical industry offers invaluable contribution to strong economic

growth in diverse ways, besides the main aim of production of drugs for clinical purpose

or healthcare. According to Karamehic, (2013), the industry generates high-quality jobs

and increase economic output for economies. According to Jhee, (2014), in the United

States, the pharmaceutical industry is classified among the top three most profitable

industries but in Ghana the picture is in sharp contrast, according to Gyansah-Lutterodt and

Harper, (2015). The efficiency with which financial decisions, with respect to source of

funds and the application of the funds, are made and other production inputs affects

profitability. Theoretically, every management is required to optimize firm available

resources, to maximize shareholders’ wealth, failure of which will result in low returns on

equity (Smith & Wright, 2014).

According to Leslie (2014), the pharmaceutical industry is set to grow at 6.3% per year in

compounded annual growth rate reaching 1.12 trillion dollars by 2022. There are two

dynamics at play that could affect this optimistic outlook. First and foremost, the 249 billion

dollars of sales at risk between 2016 and 2022 signals that the pharmaceutical industry has

just entered a second patent cliff era where top biologic blockbusters will be challenged by

bio similar. Secondly, the United States of America market access landscape is rapidly

transforming, and the criteria set by payers, once losers, are much more stringent. These

complex issues are growing more challenging by the day. Healthcare reform and changes

in technology, government policy, and consumer expectations are revolutionizing

relationships with key stakeholders and impacting operations in unforeseen ways.

Globalization is presenting its own set of challenges that span multiple levels of most

pharmaceutical organizations from marketing to regulatory. Most experts believe that

companies who succeed in the face of such challenges will do so by placing a renewed

emphasis on innovation. Moreover, they will adapt effectively in the face of change and

4

uncertainty and will position themselves as a vital partner in the healthcare delivery chain

(Leslie & Palmisano, 2014). The fundamental goal of manufacturing firm’s corporate and

functional level strategies is the development of sustainable competitive advantage (Hitt,

Hoskisson & Ireland, 2015). To add on that, shifting exploration from conventional way of

thinking to strategic thinking is one of the core elements that enable an organization to

equip well to wave through competition (Matengo, 2014). There has been a realization that

manufacturing is the life-blood of an economy because of the critical role it plays in a

country’s long-term prosperity (Owuoth, 2010).

Some attention has been focused on the financial performance of the pharmaceutical

industry to provide much insight into their annual reports; United States, (Goodman, 2015)

and in India (Nair, 2013) and (Bahar & Kheradmand, 2013), but very little is known about

the financial performance of the industry. The absence of critical financial indicators about

the performance of firms in the sector affect attractiveness of investments and trading

volumes and value of financial assets holdings of investors in the sector (Kusa & Ongore,

2013).

Chakraborty and Sur (2016) in their study, financial performance of Indian Pharmaceutical

Industry indicated that the Indian Pharmaceutical Industry has been playing a very

significant role in increasing the life expectancy and in decreasing the mortality rate of

people. It is the 5th largest in terms of volume and 14th largest in value terms in the world.

The comparative analysis has been made for the financial performance of Indian

pharmaceutical industry for the period 2014 to 2015 by selecting six notable companies of

the industry. The comparison has been made from almost all points of view regarding

financial performance using relevant statistical tools. Indian pharmaceutical industry has

played a key role in promoting and sustaining development in the vital field of medicines.

Financial analysts often assess firm's production and productivity performance,

profitability performance, liquidity performance, leverage performance, asset utilization

performance and growth performance. The financial performance analysis identifies the

financial strengths and weaknesses of the firm by properly establishing relationships

between the items of the balance sheet and profit and loss account (Fu & Heffernan, 2010).

Baba, (2016) noted that the economic entities from the pharmaceutical sector have managed

to overcome the difficult times specific for a period of economic crisis, registering an

upward trend in turnover. The indicator return on equity, recorded fluctuating values with

5

a decreasing tendency in 2012-2015, but with a strong recovery in the coming years. The

carried out diagnostic analysis has shown that the entities from the pharmaceutical sector

have gone through difficult periods, especially between the years 2012-2015. Another

finding of this study refers to the rather sensitive position concerning the degree of

indebtedness. In the case of four out of the twelve analyzed companies, the degree of

indebtedness has recorded quite high values mostly in 2011-2015, which indicates a

relatively low potential for self-financing, meaning that the economic entities finance

themselves from external sources. One possibility for reducing debts would be

compensating claims with debts, and thus eliminating the possible delay penalties.

Mohideen and Parveen (2014) did a study on financial performance of pharmaceutical

companies using five power analyses. Descriptive analysis was used to help the researcher

to describe the relevant aspect of financial performance and quantitative analysis to

measure the degree of association between different variables under consideration and the

researcher used regression analysis to examine the relationship of independent variable

with dependent variable. The sample of the study was Cipla Pharmaceutical Limited. By

using the analysis, it was found that the Debtors Turnover Ratio and Gross Profit Margin

had the highest standard deviation. Debtors Turnover Ratio enabled funds for the

transaction because the Cipla Pharmaceutical Company collects their debts quickly from

their customer. Cipla Pharmaceutical Company had quite satisfactory results because

collection period was very short. Assets turnover ratio had high negative relationship with

profitability. This study concluded that Cipla Pharmaceutical Limited was quite satisfied

in their financial performance.

Karthikeyan and Sheela (2012) studied financial performance of pharmaceutical industry

in India using DuPont analysis. The Du Pont analysis that was done (by calculating ROI

and ROE) for the top three most profitable pharmaceutical companies in India and the

analysis emphasized that absolute measurements are not relevant every time therefore, to

have a common basis of comparison between several companies and to compose ranks, the

relative sizes for measuring efficiency are necessary when calculating the ratio.

The pharmaceutical industry in Kenya consists of local manufacturers, franchise importers

who are involved in distribution, multinational companies, wholesalers and retailers and all

these play a major role in supporting the country’s health sector which is estimated to have

about 4758 health facilities country wide. It is also approximated that about 9,000

6

pharmaceutical products have been registered for sale in Kenya. These are categorized

according to levels of outlets as: free, over the counter sales, pharmacy technologist,

dispensable or pharmacist dispensable (Pharmaceutical society of Kenya, 2018).

The pharmaceutical industry in Kenya is regulated by Pharmacy and Poisons Board (PPB),

a government parastatal that issues licenses to all firms operating in the industry within the

Kenyan market. The licenses are issued with specific level of operation indicated thus,

stipulating if the firm is registered as pharmaceutical manufacturer, pharmaceutical

distributor, pharmaceutical wholesaler or pharmaceutical retailer. The pharmaceutical

industry is going through drastic changes such as shrinking margins to demographic

changes, tackling emerging markets and leveraging on technology. According to a market

report by Morris (2016), there is a niche market for high technology innovative products

and it is very costly to market them. Kenya is leading in technology in the region and the

spending power is higher. These changes have a vast impact on organizational strategies as

well as processes. The pharmaceutical industry in Kenya has been characterized by many

changes sustainability. Further, resources are substances of approach in that gaining

dominance in an aggressive marketplace is dependent on firm capability to recognize, build

up, position and safe guard meticulously resources that differentiate it from its competitors

(Groen, Kraaijenbrink & Spender, 2015).

The pharmaceutical industry in Kenya is involved in compounding and packaging

medicines, repacking formulated drugs and processing bulk drugs into doses using

predominantly imported active ingredients and excipients. The bulk of locally

manufactured preparations are non-sterile, over-the counter (OTC) products. The number

of companies engaged in manufacturing and distribution of pharmaceutical products in

Kenya continue to expand, driven by the government’s efforts to promote local and foreign

investment in the sector (Denis, 2015). This has resulted in Kenya being currently the

largest producer of pharmaceutical products in the Common Market for Eastern and

Southern Africa (COMESA) region, supplying about 50% of the regions’ market. Out of

the region’s estimated fifty recognized pharmaceutical manufacturers approximately thirty

are based in Kenya. These firms collectively employ over 2,000 people with about 65%

working directly in the production sector.

In Kenya, the Ministry of Health and Medical Services has the responsibility of overseeing

the pharmaceutical companies, pharmacies and the trade in pharmaceutical products (Noah

7

& Waithaka, 2013). This is done through the Pharmacy and Poisons Board, as provided for

by Chapters 244 (The Pharmacy and Poisons Act) and 245 (The Dangerous Drugs Act) of

the Laws of Kenya. Product registration is put to effect after a thorough evaluation of

efficacy, safety and quality. According to Muiva (2013), the pharmaceutical industry in

Kenya can be divided into multi-national companies, generic companies and consumers.

Multinational companies are involved in research and developing original brands while

generic companies on the other hand are involved in manufacturing and marketing imitated

brands. Consumers can be categorized as direct or indirect. Direct consumers are individual

patients who buy drugs for their own use, while indirect consumers are either companies

such as hospitals and Health Management Organizations, or individuals who buy

pharmaceutical products for their clients or patients but do not themselves consume the

products. Vinayak (2013) further breaks the industry into manufacturing companies,

multinationals, Kenyan agents and local traders and distributors.

This study focuses on how ownership structure, firm size and leverage influences the

financial performance of Pharmaceutical firms in Kenya. The inter link between ownership

structure and corporate structure has an immediate bearing on the risk-taking introduction

of the firm. Agency problems emerge at whatever point investment thoughts and

inclinations of principals (proprietors) are at fluctuation with those of their operators

(Leech, 2015). In this case, the top managerial staff goes about as the delegate between the

principals and their operators and is accused of four principle duties: authority;

stewardship; checking; and detailing back to the principals. The viability of the board helps

in, among different ways, observing and controlling administrative tact. Comprehensively,

there are two well-springs of impacts on administrative tact. Aside from the inside impacts

(forced by the board) there are outside impacts that relate to the part of markets in checking

and teaching managers (Jensen, 2011).

Every firm size measure has advantages and disadvantages, and no measure can comprise

all the traits of the firm size. Broadly speaking, total assets measure the total resources of

the firm; market capitalization entails opportunities for growth of the firm and equity

market conditions; total sales measure of sales product market competition. In practice, the

measure to use depends on data availability. The choice of firm size measures also depends

on the objective of the research. The reason why the research incorporates firm size is

because of the platform that it provides for growth and expansion of the firm, to name but

a few, access to credit, stability and diversification (Achoki & Kanga, 2016).

8

Dell'Ariccia et al., (2017) defines leverage as that debt proportion in the capital structure of

the firm. A highly geared firm has more debt than equity in its capital composition.

Leverage can be determined by the debt ratio. The capital mix can affect the ultimate value

of the firm either negatively or positively. Generally, as a result of tax field, use of debt in

capital structure pushes up the leverage. The risk perceptions by the investors are not

affected by use of debts in the capital structure hence the cost of debt remains constant.

1.2 Statement of the Problem

Pharmaceutical firms’ financial performance in Kenya is an important subject given the

significant role the pharmaceutical firms play in the economy. With the number of

pharmaceutical firms increasing over the years and competition for customer increase, an

analysis of what factors influence pharmaceutical firms’ financial performance is important

to the firms as this can aid them in ascertaining the determinants of performance and by

extension know the areas to improve to perform better (Kabiru, Kalunda & Nduku, 2016).

Companies’ financial performance is not only important for the investors but also for the

scholars as it is important to understand the factors affecting financial performance of the

firms. Financial performance is the measure of the financial health of the organizations and

shows the performance of the executive leadership of the company. The higher the financial

performance of the company, the more effective and efficient the company in using the

resources and later contributes at the macro level in countries economy (Kraaijenbrink et

al., 2015).

Financial performance focuses more items that affect the financial statements or reports of

a firm directly. The financial performance analysis can deal with items such as dividend

growth, sales turnover, capital employed, asset base among others about the firm (Muturi

& Omondi, 2013). The financial performance is a crucial indicator or measure of some

economic units’ success for example on achievement of set goals and objectives (Wanrapee

& Xu, 2014). Firms stakeholders are mostly interested in the firm’s performance as far as

finance is concerned (Nyamita, 2014).

Study findings on firm size also vary based on the method of analysis used, for example,

Muthu et al., (2016) did a study on analysis of financial performance of pharmaceutical

companies using Z score model. The study concluded that the overall financial health of

pharmaceutical industry is in healthy zone because from the eight selected companies, five

companies (Divis Laboratories Limited., Aurobindo Pharmaceuticals Limited, Cipla

9

Pharmaceutical Limited., Dr. Reddy’s Laboratories Limited. and Cadila Healthcare

Limited are in healthy zone. Only three companies (Piramal Enterprises Limited., Sun

Pharma Industries Limited. and Glenmark Pharmaceuticals Limited are in bankruptcy zone.

Studies such as Achoki and Kanga (2016), Kaur and Kumar (2016) have been carried out

on firm size, liquidity and leverage in relation to financial performance. As shown herein,

some studies have only focused on a single factor while some have been done in different

geographical localities which may make the findings un-applicable to some cases. These

findings show that the influence of factors on financial performance varies markedly from

country to country, from one industry to another and from one-time period to another within

the same economy. The current study extended the debate on the determinants of financial

performance in pharmaceutical firms in Kenya.

1.3 General Objective

The general objective of the study was to examine determinants of financial performance

of pharmaceutical firms in Kenya

1.4 Specific Objectives

1.4.1 To determine the effect of firm size on financial performance of pharmaceutical

firms in Kenya.

1.4.2 To examine the influence of leverage on financial performance of pharmaceutical

firms in Kenya.

1.4.3 To establish the influence of ownership structure on financial performance of

pharmaceutical firms in Kenya.

1.5 Significance of the Study

Examining the determinants of financial performance of pharmaceutical firms is of interest

to all its stakeholders considering their stake and interest position as discussed herein:

1.5.1 Managers

The outcome of this study might help pharmaceutical firms’ financial managers in Kenya

in understanding the factors that affect their financial performance, as such make better

decision on these factors as well as concentrate on them in order to improve financial

performance in the industry and the sector at large.

10

1.5.2 Policy Makers

Policymakers might also be guided on the formulation of rules and regulations proposed to

help this industry perform better and even the sector in general. They might be able to

formulate policies that give pharmaceutical firms in Kenya a conducive atmosphere for

enabling them to craft strategies that might boost their firm financial performance.

1.5.3 Shareholders

The findings of this study may contribute to the understanding of corporate performance

mechanisms among pharmaceutical firms and recommends ways by which pharmaceutical

firms in Kenya can improve performance to align with shareholders’ and stakeholders’

interest.

1.5.4 Researchers and Academicians

Although, literature exists in Kenya on the determinants of financial performance, however,

not with the inclusion of some of these selected variables; ownership structure, firm size

and leverage. The study is significant in the field of research as it adds to existing literatures,

however, more research would be ignited and ventured into by academicians to test the

variable mix of the study in other industries. More so, other likely factors not used in this

study could be considered in conducting several studies. Further research could also be

motivated to help us understand if these performance factors cut across other industries of

the manufacturing sector.

1.6 Scope of the Study

The study covered pharmaceutical firms in Kenya due to the availability of data. The period

of study was five years (2014 - 2018), while the choice for the period was meant to capture

recent years of operations of the pharmaceutical firms in Kenya. Data on ROA, firm size,

leverage, and ownership structure was collected to examine the determinants of financial

performance of pharmaceutical firms in Kenya. The data was collected from published

financial statements of the pharmaceutical firms in Kenya (Kabiru et al., 2012). The

financial reports were obtained from individual licensed pharmaceutical manufacturing

companies.

11

1.7 Definitions of Terms

1.7.1 Firm size

This is the size of a company in a given industry at a given time which results in the lowest

production costs per unit of output. Firm size is commonly measured by total assets

(McWilliams & Siegel, 2010). In this study, firm size was determined by total assets.

1.7.2 Leverage

This is the ratio of the company’s loan (debt) to the value of its common stock (equity). It

involves borrowing of funds to finance the purchase of the company’s assets (Peavler,

2016). This study used debt to equity ratio as a measure of leverage.

1.7.3 Ownership Structure

The ownership structure is defined by the concentration of ownership either insider or

outsider owned (Demsetz & Villalonga, 2016). In this study ownership structure

was measured on whether a firm is insider owned or outsider owned.

1.7.4 Financial Performance

This refers to the measurement of the results of a firm's strategies, policies, and operations

in monetary terms. Financial performance was measured using Return on Assets (ROA)

(McWilliams & Siegel, 2010).

1.8 Chapter Summary

This chapter has provided background information on the research problem, statement of

the problem, and listed the general and specific research objectives. It has also covered the

significance, scope of the study and the definition of terms. Chapter two covered the

reviews available on literature on the determinants of financial performance. Chapter three

covered the research methodology used in the study. It detailed the research design,

population and sample design, data collection methods, research procedures and the

methods used for data analysis. Chapter four covered the results and findings of the study.

Chapter five covered the conclusion, discussion and recommendation for improvement and

for further studies.

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CHAPTER TWO

2.0 LITERATURE REVIEW

2.1 Introduction

This chapter presents a review of literature on determinants of financial performance,

theories on identified factors and how they influence financial performance. This chapter

analyses literature thematically based on the research objectives.

2.2 Effect of Firm Size on Financial Performance

The size of a firm can be defined as the amount and variety of production capacity and

ability a firm possesses or the amount and variety of services a firm can provide

concurrently to its customers (McWilliams & Siegel, 2010). Firm size is a primary

determining factor in determining the profitability of a firm by using the concept as known

as economies of scale which can be found in the traditional neoclassical view of the firm.

It reveals that in contrary to smaller firms, items can be produced at much lower costs by

bigger firms. By this concept, a significant relationship between firm size and profitability

is expected (Merozwa, 2015). In contrast to this, alternative theories of the firms advise

that larger firms come under the control of managers pursuing their own self-interests goals

and therefore managerial utility maximization function may substitute profit maximization

of the firms’ objective function.

The influence of firm size on financial performance also show mixed findings. For

example, Niresh and Velnampy, (2014) carried out a study in Sri Lanka entitled: “Firm size

and profitability: A study of listed manufacturing firms in Sri Lanka.” The study explored

the effects of firm size on the profitability of quoted manufacturing firms in Sri Lanka. In

this study, data of 15 companies which were active in Colombo Stock Exchange (CSE)

were reviewed, as indicators of firm profitability, return on assets and net profit were used

whereas total assets and total sales were utilized as indicators of firm size. Correlation and

regression methods were used in the empirical analysis. There was no indicative significant

relationship between firm size and profitability of listed manufacturing firms. Also, the

results showed that firm size has no profound impact on the profitability of the listed

manufacturing firms in Sri Lanka.

Olly (2014) investigated debt financing and its effect on the value of the pharmaceutical

firms in Peru. The time of study was from 2010 to 2013. 258 pharmaceutical firms were

13

considered but only 98 firms were selected for study. The study also utilized the secondary

data which was promptly accessible from the sites of the firms. From the study, he

concluded that the long-term debt was significant determinant of the firm value.

Babalola, (2013) did a study in Nigeria entitled: “The effect of firm size on firms’

profitability in Nigeria. Firm size had been considered as an important determinant of firm

profitability. They used two variables namely total assets and total sales. In this study, the

effect of firm size on the profitability of manufacturing companies listed in the Nigerian

Stock Exchange was analyzed by using a panel data set over the period 2013-2015.

Profitability was measured by using Return on Assets, while both total assets and total sales

were used as the proxies of firm size. According to the results of the study, firm size, both

regarding total assets and regarding total sales had a positive impact on the profitability of

manufacturing companies in Nigeria.

Aggrey, Eseza & Stella, (2014) carried out a study in Uganda entitled: Firm size and rate

of growth of Ugandan Manufacturing Firms. The study used the size and age of the firms

as variables. This paper aimed at investigating whether small and medium manufacturing

firms grow faster than large firms. The dynamics of firm growth is an interesting and

important study topic because the growth of firms is the main ingredient in economic

growth and has an impact on the consequences of industrial concentration. The descriptive

results showed that medium firms grow faster than the small and large firms.

The regression results according to Aggrey et al, (2014) also confirmed that medium firms

significantly grow faster than the small firms and large firms, contradicting the Porters

"stuck in the middle" hypothesis. Regression results also showed no significant difference

between the growth of small and large firms, a finding that is consistent with Gibrat’s law.

To promote the growth of firms in Uganda, there is need to formulate policies that promote

the growth of small firms such as tax holidays that are currently being enjoyed only by

medium and large firms.

Abdukadir, (2016) carried out a study in Kenya entitled: "Effect of Leverage, Liquidity and

firm Size on the financial performance of listed non-financial firms in Kenya." This

research sought to investigate the effect of Leverage, Liquidity and Firm Size of non-

financial firms listed at Nairobi Stock Exchange during the period 2013-2015. The

variables that were used included; debt, the risks associated with indebtedness, interest rates

and debt-equity combination and the management of accounts receivables and accounts

14

payables. The study used panel data over a five-year period (2013 to 2015) to examine the

effect of Leverage, Liquidity, Firm size, Day's accounts receivables and accounts payables

on Returns on Equity and Assets on financial performance of listed non-financial firms.

Regression coefficients were interpreted using the E-views software output.

The study carried out by Abdukadir, (2016) established that Liquidity and firm size

influence the financial performance of listed non-financial firms at Nairobi Securities

Exchange positively. The overall implication is that access to credit lines was crucial in

allowing firms to invest, while effective management of liquidity in the firms is critical

since the financial manager can invest in the available financial opportunities and hence

increasing its assets base making it easy for the firm to access further credit in case of the

need. Expansion of firms’ growth has a high potential for improving financial performance

and hence better returns to the shareholders, therefore, managers should expand their

business and invest more through the opening of new branches to widen their market share

and hence boost the financial performance. Further, the results on leverage have confirmed

that leverage does not affect the financial performance of the firms, hence financial

managers should take advantage of available credit and tax shield advantage to enhance the

firms’ performance.

Ali, (2017) conducted a study in Kenya entitled: Effect of firm size on the relationship

between strategic planning dimensions and performance of manufacturing firms in Kenya.

The aim of the study was to determine if there is a significant relationship between strategic

planning dimensions and firm performance in the manufacturing sector in Kenya. To add

on that, establish the moderating effect of firm size on the relationship between strategic

planning and firm performance in the manufacturing firms in Kenya. The study was

informed by not only the low performance of the manufacturing sector over the past two

decades, but also, by the mixed results and contentious debate on the effect of strategic

planning dimensions of management participation, functional integration, strategic

orientation and strategic control on performance.

According to Ali (2017), the study had adopted the use of multidimensional constructs to

study strategic planning dimensions and performance linkages. The study utilized cross-

sectional survey design, while stratified simple random sampling was used to obtain the

sample comprising 191 firms in twelve subsectors among manufacturing firms in Nairobi

and its surroundings. Data was collected through a structured questionnaire for key

15

managers involved in the strategy formulation and implementation. Out of the 191

questionnaires administered, 111 were returned and found usable questionnaires,

representing 58% which is adequate for this stream of research. SPSS Software was utilized

to analyze data. Inferential data analysis was carried out by use of correlation analysis.

Regression models were fitted using multiple regression analysis, and hypothesis testing

was done using standard F and T-tests (Ali, 2017).

The results according to Ali, (2017) revealed that strategic planning analyzed through the

dimensions of management participation, functional integration, strategic orientation and

strategic control were significant and positively related to firm performance, however, firm

size was not found to moderate the relationship between strategic planning dimensions and

firm performance in the manufacturing firms in Kenya, thus, emphasis on specific strategic

planning dimensions contributes positively to both large firms and small firms despite their

difference in resources and development levels. The study contributes to the strategic

planning performance discourse in the context of developing countries and furthers the

discussion on the factors moderating in the relationship between strategic planning

dimensions and firm performance. The study confirms that, firm size is neither a

prerequisite nor a factor for successful application of strategic planning dimensions in both

small and medium and large firms in the manufacturing sector in Kenya.

2.3 Influence of Leverage on Financial Performance

Financial leverage indicated the use of equity and debt to finance the assets of a firm. The

two main alternatives for a company to finance its investments are debt and equity. The

company, however, may finance its investments using preference capital. The rate of

interest on the debt is fixed regardless of the company's rate of ROA. The leverage adopted

by a company should earn more on the fixed charges funds beyond their costs. An increase

in debt increases financial leverage. The main goal of using leverage is to enhance the ROE

under favorable economic conditions. Financial leverage magnification of ROE is

underpinned on the fact that the fixed charges funds can be obtained at a cost lower than a

company’s rate of ROA. Damouri, (2013) opines that leverage ratios determine the risk of

equity costs. He further states that other measures for the capital structure include market

value-based measures, semi- market value-based measures, and book value-based

measures. Financial leverage influences after tax profits as well as the earnings per share.

16

The combined effects of the two have significant effect on the ordinary shareholders’

earnings (Pandey, 2010).

Akbarian (2013) conducted a study entitled: "Effect of financial leverage and environment

risk on performance of firms of listed companies in Tehran Stock Exchange." The study

analyzed the effect of leverage and environment risk on performance of Tehran Stock

Exchange listed companies. The findings revealed a negative relationship between financial

leverage and cash flow per share. While economic risk with free cash flow per share had a

positive significant relationship. The findings further showed that there is a positive

relationship between market risk, leverage, and economic risk with ROE.

Pandey and Ponni, (2017) did a study on Corporate Leverage and Profitability of

Pharmaceutical Industry in India. The study was based on Secondary Data. 37

pharmaceutical firms listed in National Stock Exchange (NSE) were considered for analysis

during the study period. Three independent variables Financial Leverage (FL), Operating

Leverage (OL), and Combined Leverage (CL) and three dependent variables Return on

Assets (ROA), Return on Equity (ROE) and Earning Per Share (EPS) were used and tested

by using regression and correlation analysis as statistical tools. The findings of the study

indicated that there was a significant impact of CL and OL on Profitability (ROA, ROE

and EPS) as chosen by the researcher in the study of pharmaceutical Industry in India for

the study period.

Kamar (2014) analyzed the financial leverage and its impact on the profitability in Saudi

pharmaceutical firms. 340 pharmaceutical firms were considered however just 152 firms

were chosen as the sample for the investigation. The websites of the firms were the main

data sources. Linear regression model adopted was well organized and efficient. From the

study, he confirmed financial leverage and profitability inverse relationship.

Alkhatib (2012) investigated the determinants of leverage of companies in the industrial

and service sectors listed on the Jordanian Stock Exchange. The results indicated a lack of

a significant relationship between profitability and financial leverage of companies in both

industries. Duca (2012) examined the impact of the usage of debt on the profitability of

Romanian companies listed on the Bucharest Stock Exchange. The findings indicated that

there was a positive relationship between financial leverage and the profitability of the

selected companies. Akhteghan, Fard, Fengju, & Maher (2013) examined the effect of

financial leverage on the profitability of companies listed on the Tehran Stock Exchange.

17

The results indicated a significant relationship between financial leverage and profitability,

though there were significant differences in financial leverage and profitability between

smoothing and non-smoothing firms. Naseem, Rahman, Saleem & Sultana (2013) analyzed

the effect of leverage on the profitability of the oil and gas sector of South Asian

Association for Regional Cooperation countries. Profitability was measured by ROE, ROI

and ROA. They concluded that there was a significant relationship between leverage and

profitability and that the effect of leverage on profitability was positive.

Agu, Enekwe & Eziedo (2014) investigated the effect of financial leverage on financial

performance of quoted pharmaceutical companies in Nigeria. Pearson correlation and

regression analysis were employed and used for this study. The results of the analysis

showed that debt ratio (DR) and debt-equity ratio (DER) had negative relationship with

Return on Assets (ROA) while interest coverage ratio (ICR) had a positive relationship

with Return on Assets (ROA) in Nigeria pharmaceutical industry. The analysis also

revealed that all the independent variables had no significant effect on financial

performance of the sampled companies. The results further suggested that only 16.4% of

the variations on the dependent variable were caused by the independent variables in their

model suggesting that 83.6% of the variations in financial performance were caused by

other factors outside their model. Based on the above findings, the researchers now

recommend that companies’ management should ensure that financial decisions made by

them are in consonance with the shareholders’ wealth maximization objectives which

encompasses the profit maximization objective of the firm. The amount of debt finance in

the financial mix of the firm should be at the optimal level to ensure adequate utilization of

the firms’ assets. The management should also monitor the interest charged on debt

financing to avoid liquidation of the company.

In another study of Nigerian firms, Agu et al. (2014) analyzed the effect of financial

leverage on the financial performance using evidence from quoted pharmaceutical

companies during the period 2012- 2013. The authors’ found that debt ratio and debt-equity

ratio had negative link with ROA, while interest coverage ratio had a positive relationship

with ROA in Nigerian pharmaceutical industry during the period of study. Innocent et al.

(2014) analyzed the effect of financial leverage on the financial performance (measured by

ROA) of Nigerian pharmaceutical companies. Results indicated that debt ratio; debt equity

18

ratio had a negative relationship with ROA, while interest coverage ratio had a positive

relationship with ROA.

Decisions regarding the management of assets should not conflict with the primary

objective of the firm: to maximize shareholder wealth. An essential part of this asset

management is the determination of an optimal level of liquidity; referring to the ability of

a firm to meet its short-term obligations. Liquidity plays a central role in its successful

functioning as a profitable firm, thus, indicators of liquidity and profitability have major

importance to both shareholders and potential investors (Eljelly, 2013).

In theory, liquidity and profitability goals are assumed to be contradictory to each other.

The goal of liquidity management should be to enable a firm to maximize profits of its

operations while meeting both short-term debt and upcoming operational expenses that is

to preserve liquidity (Panigrahi, 2014). This can be achieved through minimizing the risk

of inability to settle the short-term obligations as well as avoiding unnecessary current

assets investments (Eljelly, 2013). Excessive investments in liquidity may lead managers

to make investments towards maximizing their utility, thus to the detriment of profitability.

In such circumstances, another pitfall is managers' tendency to invest in projects with

negative net present values (Sonal, 2015).

Numerous studies have been done on the influence of liquidity on firm performance and

the findings have been inconclusive. Some studies mainly focused on more than one

construct of liquidity management while other studies concentrated only the cash

conversion cycle. Some of the study findings show that liquidity management affect market

performance of the firm, thus, liquidity management bears both negative and positive

effects on the performance of the company, although, few of such studies have reviewed in

the current study. Liquidity management is important for every entity be it large, medium,

or small, and it known as the management of current assets and liabilities (Jiang & Wang,

(2017).

Liquidity management plays a critical role in the firm’s successful management through

ensuring future company growth. Given the present financial uncertainties and the

destabilized world's economy, financial management is receiving serious scholarly and

industry attention over the world. Currently, business owners and managers, globally, are

mainly preoccupied with developing strategies of dealing with their daily operations with

19

the aim of meeting their obligations as and when they fall due. They also endeavor to

increase their firm profitability as well as shareholders’ wealth (Zeng, 2017).

It has been seen in different studies that financial leverage has effect on corporate

performance of quoted pharmaceutical companies in Nigeria. The primary motive of a

company in using financial leverage is to magnify the shareholders’ return under favorable

economic conditions. The role of financial leverage in magnifying the return of the

shareholders’ is based on the assumptions that the fixed charges funds (such as the loan

from financial institutions and other sources or debentures) can be obtained at a cost lower

than the firm’s rate of return on net assets (RONA or ROI). Damouri (2013) states that

leverage ratios contribute in measuring the risk of using equity costs. They add that there

are various measures known for the capital structure among which the most important are

book value- based measures, market value-based measures and semi- market value-based

measures (adjusted market value). Financial leverage affects profit after tax or earnings per

share. The combined effect of two leverages can be quite significant for the earnings

available to ordinary shareholders (Pandey, 2010).

Egbide, Olubukunola, and Uwuigbe (2014) did a study entitled: "Liquidity Management

and Profitability of Manufacturing Companies in Nigeria." The primary aim of the

investigation was to analyze the relationship between liquidity and profitability. The

analysis was based on a sample of 30 manufacturing companies listed on the Nigeria Stock

Exchange for the period 2010- 2016. The results suggested that current ratio and liquid

ratio are positively associated with profitability while cash conversion period is negatively

related to the profitability of manufacturing companies in Nigeria. The association in all

the cases was, however, statistically insignificant, indicating a low degree of influence of

liquidity on the profitability of manufacturing companies, hence, the overall state of

liquidity should be improved by establishing more realistic credit policy which would

engender shorter cash conversion period, hence have a favorable impact on the profitability

of the company.

Agha & Ejike (2018) did a study on the impact of operating liquidity on profitability of

pharmaceutical firms in Nigeria. Correlation research design was used in a sample of 5

Pharmaceutical firms. Secondary data for a period of six years (2011-2015) was used, and

Ordinary Least Squares (OLS) multiple regression was employed in data analysis. The

study found that operating liquidity (account receivables collection, accounts payables

20

management) had a significant impact on the profitability of listed pharmaceutical firms in

Nigeria. It was therefore recommended among others that managers should, collect

receivable as soon as possible because it is better to receive inflows sooner than later, and

delay payment of creditors to invest the money in short-term securities which are profitable.

2.4 Influence of Ownership Structure on Financial Performance

The relationship between the ownership of a firm and its financial performance is a key

issue in corporate governance. Some studies that focus on corporate governance support

the presence of a linear or monotonic relationship between ownership and performance,

while the rest support a non-linear or non-monotonic relationship between the two (Keasey

& Short, 2015).

Both studies assumed a uni-directional relationship based on the assumption that the

ownership was exogenous. This view was later questioned by Demsetz (2015) and Demsetz

and Lehn (2011), where they both argued that the ownership structure was endogenously

related to the firm performance with no direct relationship existing between the two. This

debate has however been broadened by the more recent empirical studies. These studies

have presented evidence that supports either a reverse-way or a bidirectional relationship

between the ownership structure and financial performance by use of simultaneous

equation approach to model endogencity (Bohren and Odegaard, 2013; Desmetz and

Villalonga, 2013; Cho, 2014; Chung and Pruitt, 2014; Loderer and Martin, 2014).

Jiang and Xu (2014) did a study on the empirical study of ownership structure and

performance of listed companies in Indonesia based on pharmaceutical companies. The

study revealed that the ownership structure does not have significant correlation on

corporate performance, for non-competitive industries. The concentration of ownership on

corporate performance has positive effect. There is a U-shaped relationship between the

proportion of state shares and corporate performance.

Most of the research focusing on the relationship between ownership structure and financial

performance has been based on the agency framework. It has been debated that the

separation of ownership from control for a corporate firm creates an agency problem which

results in conflicts between the managers and the shareholders (Shleifer and Vishny, 2014).

Since ownership structure remains the foundation for exercising power and control over

corporate entities under imperfect market conditions and or the nature of incomplete

21

contracts, the issue of agency costs needs to be addressed as per the ownership structure of

the firm to ensure efficient financial performance (Fama & French, 2014).

Tang, Tao and Wang (2014) did a study research on the relationship between ownership

structure and corporate performance of pharmaceutical industry. The study revealed that

that ownership concentration and corporate performance showed a significant positive

correlation, at the same time, equity restriction and corporate performance also has a

positive relationship in a certain degree, which provides a reference for the future

development of the pharmaceutical industry.

Doms and Jensen (2014) established that United States (U.S) firms with foreign capital are

more productive when compared to firms with domestic capital; nonetheless, they were

less productive than U.S multinationals. Girma (2015) determined that immediately after

their acquisition by a non-American investor, U.S firms immediately enjoyed substantial

growth rates, however, in both cases the studies did not consider the foreign investors home

country and whether they came from an emerging or developed economy.

Konings (2013) conducted a study in three countries that is, Bulgaria, Romania and Poland,

whereby, he investigated whether the financial performance of companies with foreign

capital was better than that of firms with domestic capital. The results obtained by Konings

(2013) for Romania and Bulgaria suggest that the financial performance of firms was not

affected by whether a firm had either foreign or domestic capital. This was in contrast for

Poland, where the results showed that foreign capital had a positive and significant effect.

The main reason for this variance was in the delays in carrying out reforms in both Romania

and Bulgaria. He further stated that time is required to start enjoying the positive effects of

foreign capital.

In a comparative study, Barbosa and Lourie (2013) conducted a study in Greece and

Portugal and did not find any significant difference between multinationals and firms which

were owned domestically. They established that the performance of firms in Portugal is not

affected by the presence of foreign capital after discounting control for the firm and its

industry characteristics.

Bjuggren, Eklund and Wiberg, (2015) evaluated the relationship between ownership

structure and performance of Swedish companies over a period from 2014 to 2015. The

study found that the use of dual class shares, which give different voting rights and

22

dividends to public shareholders and founders of the company, resulted in a negative

relationship on the company’s performance. Perrini, Rossi and Rovetta, (2014) conducted

a similar study to determine the relationship between ownership structure and performance

using a sample of firms based in Italy from 2013 to 2015. They concluded that the number

of shares held by the five biggest shareholders of the company had a positive influence on

firm valuation whereas management ownership only benefited firms that have less

concentrated ownership companies. Nor and Sulong, (2014) carried out a study of listed

Malaysian firms to investigate the effect of dividends, ownership structure and board

governance on firm value. They established that concentrated and managerial ownership

have insignificant effect on firm value which was unexpected.

Aitken and Harrison (2015) established using a sample of Venezuelan firms that the

presence of foreign capital is closely linked to productivity improvements, but only for

small firms. On the other hand, Perez-Gonzalez (2013) determined that controlled

subsidiaries of multinational companies generally have improved overall productivity on

their factors of production and for firms that rely on technological innovations which are

transfers by the parent companies.

Petkova (2014), established that Indian firms acquired by foreign investors recorded

significant growth over a period of three years from the date of acquisition. A similar study

was carried out in Indonesia by Arnold and Javorcik (2013). They determined that

Indonesian firms acquired by foreign investors recorded substantial improvements in

productivity in both the year of acquisition and in the latter years. Other studies were

conducted in firms operating in developed economies.

It is widely recognized that the ownership concentration of a firm has the potential to limit

the agency problem and then result in increased corporate performance. This positive effect

due to ownership concentration can be explained by the efficient monitoring hypothesis,

which states that higher concentration of ownership gives large shareholders stronger

incentives and greater power at lower cost to monitor management. According to Grossman

and Hart (2015), they believe that shareholders who have a larger stake in the company

would be more willing to play an active role in corporate decisions since to some extent

they enjoy the benefits that arise from their monitoring efforts. The methods used to

monitor and intervene in such situations range from informal conversations with

management to formal alternative challenges (Shleifer and Vishny, 2014). In an instance

23

where large shareholders cannot monitor management, they are still able to facilitate a

third-party takeover by dividing the gains from their own shares with the bidder.

Shleifer and Vishny (2014), determined that some degree of share ownership concentration

enhances firm performance since many shareholders, with a substantial portion of the gains

from improving the firm’s performance will have a greater incentive in monitoring firm

performance. Additionally, Wruck, (2011) found a strong and positive relationship between

the change in ownership concentration and firm performance. From as early and the late

2014 the potential conflict between the majority and minority investors had become a focus

of interest for academics. Concentrated ownership structure may allow dominant

shareholders to commandeer minority investors. This is also known as the expropriation of

minority shareholder hypothesis. Shareholders who own many shares represent their own

interests, which may not coincide with the interests of other stakeholders in the firm.

Certain features of firm such as the pyramidal control structure, cross shareholding and

super voting rights allow such shareholders to secure control rights which are not

commensurate with the cash flow rights (Claessens, 2013; La Porta, 2015). The separation

between control and cash flow rights induces the prevalent problems of controllers’

takeover (Denis and McConnell, 2015; John, 2013). The term “tunneling” is used by

Johnson, (2013) to refer to the transfer of resources from the firm for the use and benefits

of its controlling shareholders. The fear of small investors that their investment may be

pilfered may induce high cost of capital to firms and because of this cause inefficient

investment.

Cho, (2014), determined that firm performance affects the ownership structure which he

defined as the percentage of shares held by directors and not vice versa. Jurgen (2013)

established that the presence of large shareholders does not necessarily improve

profitability and that the high degree of ownership concentration seems to be a sub-optimal

choice for many of the tightly held German corporations. Their results both imply that

ownership concentration negatively affects the profitability of the firms. Hill and Snell

(2011) observed that ownership concentration could be used to alleviate type 1 agency cost,

although most of the studies were carried out in economic settings where the ownership

was generally dispersed such as in the United States. In such settings it was established that

ownership concentration had a positive effect on the research and development intensity as

well as the corporate performance.

24

Demsetz and Lehn, (2011) suggest that in countries where firm shares are widely held and

where managers are forced to align their interests with those of their shareholders, the

concentration of ownerships should be viewed as endogenous to firm performance in

equilibrium. In support of this Demsetz, Kole, and Lehn (2014) found a reverse causality

between ownership concentration and firm value.

Jiang (2015) argues that a typical feature of ownership structure in modern corporate

governance is the separation of company ownership and management. In order to better the

development of firms, business owners take the companies operating rights to professional

managers to manage and only retain the power of the residual value of the company to

obtain rights. The disagreement between shareholders and management will lead to

manager’s selfish behavior of short term profit harming the interest of owners and

destroying the contractual relationship, therefore, in addition to incentive pay the

shareholdings of managers are also good incentive mechanism as it can help the

management and the shareholders to become united to promote the interest of both so that

the managers will pay attention to the development of long-term interests of the company

besides considering themselves, thus contributing to achievement of the contract objectives

(Matengo, 2014) therefore, shareholding of managers will make them pay more attention

and emphasis on long term development of the firm.

Liouiand et al. (2012) and Qui (2012) argue that firms’ ownership is organized in order to

maximize firm value and suggested that firms’ ownership and capital structure decisions

reflect attempts to mitigate agency problems between various stakeholders to avoid

potential conflicts of interest between a controlling shareholder and minority investors.

According to Butt and Hassan (2015) the relationship between ownership structure and

firm performance is laid on the issue of corporate governance. Srivastava (2011) noted that

since the initiation of economic reforms, various laws and government policies relating to

corporation have changed resulting to several changes in ownership structures, stakeholder

expectations and the corporate environment. The changes are aimed to facilitate effective,

entrepreneurial and prudent management that can deliver the long-term success of the firm.

Berghe and Levrau (2015) note that ownership structure is the primary driving factor both

to investors and creditors because owners of a firm have economic relations with the firm

and influences the types of decisions taken by a firm to decrease the level of financial risk

and improve financial performance. This is because ownership structure has the capacity

25

to put good governance mechanisms structures in place and to boost company’s capacity

to attract outside capital (Chizema & Trien, 2011). Cespedes, Gonzalez and Molina (2010)

evaluated the ownership structure determinants and firms’ performance of Latin American

firms and concluded that ownership structure has a strong impact on firm’s performance as

it influences the allocation of resources and control of the firm. Chapple, Clarkson and

Overell (2011) argue that many foreign scholars have verified that ownership structures

have significant effects on market value and financial performance of listed firms.

Demsetz and Villalonga (2016) argued that there is a direct link between ownership

structure and corporate financial performance because the board of directors elected by the

owners acts as the intermediary between them and their agents, as the board is charged with

four main responsibilities: leadership; stewardship; monitoring; and reporting back to the

owners which has a direct bearing on financial performance. Jensen (2011) and Lins (2015)

argue that the effectiveness of the board helps to mitigate the agency problems whenever

investment ideas and preferences of principals are at variance through controlling and

monitoring the managerial actions. The internal influence imposed by the board reinforces

the external role of the markets in monitoring and disciplining managers (Jensen, 2011).

Brown (2013) argues that the constraints imposed by the board to the management makes

them to be extra vigilant as they exercise their discretion to avoid managerial ineptitude,

which leads to poor financial performance and erodes confidence of potential investors.

Lawrence (2010) and Zhuang (2015) argue that ownership structure is one of the most

important factors in shaping the corporate governance system of any firm. Good ownership

structure makes the manager have appropriate and sufficient authority to carry out their

duties in the company management (Oman, 2013). This is attributed to the fact that

ownership structure is the decision making segment of a firm, which makes and influences

the firm’s decisions. The main objective of a firm is to maximize the wealth of shareholders,

which highly relies on decisions made by the owners. Alipour (2013) and Singh (2014)

argue that corporate ownership structures encourage firms to create value in industry in

terms of advanced innovations, technology, and skilled workforce development in devising

control system that affects the firm’s financial performance. Eisenhardt (2011) and Shah

(2015) argue that the relationship between firm’s performance and how managers view

their discretion is systematically related to ownership structure ability to select an effective

board and the type of corporate governance structure adopted.

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2.5 Chapter Summary

Leverage allows a greater potential return to the investor than otherwise would have been

available, but the potential loss is also greater: if the investment becomes worthless, the

loan principal and all accrued interest on the loan still need to be repaid. This constitutes

financial risk; the degree of this financial risk is related to the firm's financial structure. The

total combination of common equity, preferred stock and short- and long-term liabilities is

referred to as the financial structure. The literature also allowed us to be able to identify the

gaps that previous studies had not researched on as well as the observations the previous

researchers had made. The next chapter presented the research methodology and the tool

used to analyze the data.

27

CHAPTER THREE

3.0 RESEARCH METHODOLOGY

3.1 Introduction

This chapter discusses the methodological approach for the study, and it comprises of the

following: research design, target population, data collection procedure, research

procedure, data analysis, chapter summary.

3.2 Research Design

The study adopted descriptive and longitudinal research design to determine the factors

influencing financial performance of pharmaceutical firms in Kenya. The design was

suitable for this study as it allowed the analysis of the relationship between the independent

and the dependent variable (financial performance) over five-year period (Lewis, Saunder

& Thornill, 2015). The design is also justified because it was used to sort out the existence

and magnitude of causal effects of one or more independent variables (firm size, leverage,

and ownership structure) upon a dependent variable of interest (that is financial

performance) at a given point in time.

3.3 Population and Sample Design

3.3.1 Population

Population is the total collection of components from which the researcher wants to make

a conclusion while sampling is the process of selecting some components from which the

researcher may draw conclusions about the entire population (Cooper & Schindler, 2011).

A “population” consists of all the subjects in a study (Yount, 2016). In this respect,

therefore, a population comprises of all the possible observable cases (persons, objects,

events) that constitute a known whole study about which research results are to be

generalized, and a sample is the subset of the target population. The entire population was

all the thirty-seven (37) licensed pharmaceutical manufacturing companies in Kenya

(Cooper et. al, 2011).

3.3.2 Sampling Design

Sampling design is a set of rules, procedures or a plan drawn up before any data is collected

to obtain or specify how a sample selection is done from a given population (Cooper et al,

28

2011). For this study, the entire populations of licensed pharmaceutical manufacturers were

used.

3.3.2.1 Sampling Frame

Sampling frame is defined as the list of components from which a sample is drawn (Cooper

& Schindler, 2013). It is simply a list of the study population. In this study, all the elements

in the population were used and constituted the sampling frame. The list of licensed local

pharmaceutical manufacturers as provided in appendix II was the sampling frame in this

study. The Federation of Kenya Pharmaceutical Manufacturers (FKPM) member database

that was used had respective member contacts that were used to contact the respondents.

The database was provided by the Federation of Kenya Pharmaceutical Manufacturers

secretariat upon requisition on email.

3.3.2.2 Sampling Technique

Due to the small size of the population, all the licensed local pharmaceutical manufacturers

in Kenya took part in the study as Bell and Bryman (2015) opine that when the target

population is small, all the elements in the population take part in the study, thus, all the 37

firms took part in the study. In this regard, the study used census sampling technique where

all members of the population take part in the study.

3.3.2.3 Sample size

Data was collected from all the 37 licensed local pharmaceutical manufacturers in Kenya.

All the 37 pharmaceutical firms took part in this study due to the small number of the target

population since there are only 37 licensed local pharmaceutical manufacturers in Kenya.

3.4 Data Collection Methods

This study relied on secondary data that was obtained from the annual audited financial

statements. The data was obtained from the income statement, balance sheets and

statements of cash flow of the listed firms, which would include; total assets of the firm,

cash flow balances, total revenues, net profit and tax paid. The study used data of the most

recent years for five years between 2014 and 2018. In line with the research design, the

study employed a data collection checklist (Appendix I). The data collection checklist was

used in guiding the collection of data from the annual audited financial statements of

pharmaceutical firms in Kenya.

29

3.5 Research Procedure

The research procedure included obtaining financial statements and annual reports form the

company websites of the 37 licensed pharmaceutical manufacturing firms. This was

followed by the extraction of information from the annual financial statements and reports

of the selected firms. I used annual financial statement information from 2014 to 2018.

3.6 Data Analysis Methods

The collected data was then entered into SPSS and analyzed for descriptive statistics on

ROA, firms’ size, liquidity and ownership structure. The descriptive statistical analysis was

used to analyze data based on frequencies and percentages. Simple regression analysis was

used to analyze the determinants of financial performance, ownership structure, firm size

and leverage. The study used correlation analysis to determine effect of ownership

structure, firm size and leverage on the financial performance. The study also used

Pearson’s correlation to establish the determinants of the financial performance of the select

firms. The data was presented in tables. The relationship between the selected factors and

financial performance was expected to follow a regression model of nature at 95%

significance level.

Equation 1: Regression Equation

Y=α0+ α1X1+ α2X2+ α3X3+ ε

Where; Y= ROA

α = Intercept term

X1=Firm Size

X2= Leverage

X3= Ownership Structure

ε= Error term

Financial Performance was determined by ROA. ROA was calculated by net income

divided by average shareholder’s equity. Edem (2017) used ROA as a measure of financial

performance in examining liquidity management and performance of deposit money Banks

in Nigeria. Rajkumar (2014) used ROA as a measure of financial performance in

30

determining the impact of financial leverage on financial performance: special reference to

John Keells Holdings plc in Sri Lanka.

Firm size was measured by total assets. Assets were determined by a summation of

liabilities and shareholders' equity. Other studies have used total assets in determining the

firm size for example; Pervan and Visic (2012) used total assets as a measure of firm size

in determining the influence of firm size on business success. Mungai and Murithi (2017)

also used total assets as a measure of firm size in determining the moderating effect of firm

size on the relationship between capital structure and financial distress of listed

nonfinancial firms in Kenya.

Leverage was measured by debt to equity ratio. Debt to equity ratio was determined by

dividing total liabilities by total equity. Rajkumar (2014) used debt to equity ratio as a

measure of leverage in determining the impact of financial leverage on financial

performance: special reference to John Keells Holdings plc in Sri Lanka. Agu, Enekwe,

and Eziedo (2014) also used debt to equity ratio as a measure of leverage in determining

the effect of financial leverage on financial performance in Pharmaceutical companies in

Nigeria. Ownership structure was measured using insider-outsider ownership. A dummy

variable was used with 1 if insider and 0 if otherwise

3.7 Chapter Summary

This study sought to find out determinants of financial performance of pharmaceutical

firms in Kenya. This chapter discussed the research design, population and sample, target

population and sampling design, data collection procedure, research procedure and data

analysis methods. The next chapter which is chapter four presented the results and findings.

31

CHAPTER FOUR

4.0 RESULTS AND FINDINGS

4.1 Introduction

This chapter presents analysis, results, and findings of the study as set out in the research

methodology. The data was analyzed using IBM SPSS (Statistical Package for Social

Sciences) version 21 software, and the findings were presented in tables as follows:

descriptive statistics, correlation analysis, and regression analysis. The data was collected

from audited financial reports relating to variables namely ROA; firm Size, leverage, and

ownership structure.

4.2 Descriptive Analysis

To analyze the determinants of financial performance among listed pharmaceutical firms

in Kenya, a descriptive analysis was conducted. Thirty-three out of the thirty-seven licensed

pharmaceutical manufacturing companies in Kenya whose data were readily accessible

were analyzed from the year 2014 to 2018. This gave a response rate of 89.1% as presented

in Figure 4.1

Figure 4.1: Response Rate

4.2.1 Descriptive Analysis of Financial Performance

The study sought to determine the ROA of the pharmaceutical firms over the period of 5

years that is from 2014-2018. As shown in Table 4.1.

32

Table 4.1: Descriptive Analysis of Financial Performance

N Minimum Maximum Mean Std. Deviation

2014 33 .000 .336 .07946 .083080

2015 33 .001 .304 .07759 .066984

2016 33 .001 2.828 .13830 .458730

2017 33 .009 4.135 .37922 1.022375

2018 33 .001 2.995 .18578 .486764

The findings as shown in Table 4.1 shows the distribution of Return on Assets values over

a period of five years. The finding shows an irregular pattern in ROA of the pharmaceutical

firms in Kenya over the five-year period with the lowest value for ROA being 0.07759 in

the year 2015 while the highest was 0.37922 in the year 2017. In 2018, the average ROA

of the pharmaceutical firms was 0.18578. An average ROA of 0.13830 was attained in 2016

while 0.07946 ROA was realized in the year 2015. On the other hand, low scores of

standard deviation indicate low variation in financial performance for the various

pharmaceutical firms in Kenya.

Figure 4.2: Annual Average ROA

Based on the study findings, ROA increased from 7.79% in the year 2014 then dropped to

7.76% in the year 2015, then increased to 13.83% in the year 2016, then increased to

37.92% in the year 2017 and decreased to 18.58% in the year 2018.

7.79% 7.76%13.83%

37.92%

18.58%

0.00%

10.00%

20.00%

30.00%

40.00%

2013 2014 2015 2016 2017 2018 2019

RO

A

Year

Annual Average ROA

33

4.2.2 Descriptive Analysis of Firm Size

The study sought to determine the influence of firm size on the performance of

pharmaceutical firms in Kenya. Firm size was determined as the total assets as shown in

Table 4.2 below.

Table 4.2: Descriptive Analysis of Firm Size

N Minimum Maximum Mean (Ksh.

‘000’)

Std. Deviation

2014 33 1552.380 6714289.000 1241780.4543 1467521.8650

2015 33 4508.160 9246982.000 1442262.9232 1813197.9848

2016 33 7943.280 6095369.000 1422875.2940 1484989.8215

2017 33 4477.130 7161434.000 1637988.4710 1783717.9721

2018 33 12119.900 8739770.000 1903739.2270 2099138.1912

The means portray a steady increase in the firm size. The lowest being 1,241,780,454.3 in

the year 2014 then increased to 1,442,262,923.2 in the year 2015, then decreased to

1,422,875,294 in the year 2016 then increased to 1,637,988,471 in the year 2017 and the

highest being 1,903,739,227 in the year 2018.

Figure 4.3: Annual Average Firm Size

1241780.4541442262.923

1422875.294

1637988.471

1903739.227

0

500000

1000000

1500000

2000000

2013 2014 2015 2016 2017 2018 2019

Tota

l A

sset

s

Year

Annual Average Firm Size

Ksh

'000'

34

Figure 4.3 above shows that the total assets of the pharmaceutical firms increased from

1,241,780,454 in 2014 to 1,442,262,923 in 2015 which decreased to 1,422,875,294 in 2016.

In 2017 the total assets increased to 1,637,988,471 and then to 1,903,739,227 in 2018.

4.2.3 Descriptive Analysis of Leverage

The study sought to establish influence of leverage on financial performance among the

pharmaceutical firms in Kenya as Shown in Table 4.3 below.

Table 4.3: Descriptive Analysis of Leverage

N Minimum Maximum Mean Std. Deviation

2014 33 .00 .70 .1974 .24796

2015 33 .00 .71 .1883 .24111

2016 33 .00 .91 .1936 .26279

2017 33 .02 1.04 .2028 .26322

2018 33 .01 1.22 .2008 .27796

The findings indicate that pharmaceutical firms had an average leverage of 0.1974 in 2014

which implies that on average 19.74% debt was used in financing the total assets. In 2015,

the average leverage was 0.1883 which implies that on average 18.83% debt was used in

financing the total assets in 2015. In 2016, the average leverage was 0.1936 which shows

that on average 19.36% debt was used in financing its total assets. In 2017, the average

leverage was 0.2028 which depicts that on average 20.27% debt was used in financing the

total assets. In 2018, the average leverage was 0.2008 which implies that on average

20.08% debt was used in financing the total assets.

35

Figure 4.4: Annual Average Leverage

Figure 4.4 shows that the annual average leverage of pharmaceutical firms decreased from

0.1974 in 2014 to 0.1883 in 2015 which increased to 0.1936 in 2016 and then 0.2028 in

2017. In 2018 annual average leverage of pharmaceutical firms decreased to 0.2008.

4.2.4 Ownership structure

The study sought to determine the ownership structure of Pharmaceutical firms in Kenya

from the year 2014 to year 2018 as shown in Figure 4.5 below.

Figure 4.5: Ownership Structure

The findings indicate that in 2014, 51.4% of pharmaceutical firms had insider ownership,

while 48.6% had an outsider ownership. In 2015, 62.2% of pharmaceutical firms had

0.1974

0.1883

0.1936

0.20280.2008

0.185

0.19

0.195

0.2

0.205

2013.5 2014 2014.5 2015 2015.5 2016 2016.5 2017 2017.5 2018 2018.5

Lev

erage

Years

Annual Average Leverage

51.4%

62.2%

51.4% 54.1% 56.8%

0.0%

10.0%

20.0%

30.0%

40.0%

50.0%

60.0%

70.0%

2014 2015 2016 2017 2018

Per

cen

t

Year

Ownership Structure

Outsider

Insider

36

insider ownership, while 37.8% had an outsider ownership. In 2016, 51.4% of

pharmaceutical firms had insider ownership, while 48.6% had an outsider ownership. In

2017, 54.1% of pharmaceutical firms had insider ownership, while 45.9% had an outsider

ownership. Finally, in 2018, 56.8% of pharmaceutical firms had insider ownership, while

43.2% had an outsider ownership. This is an implication that majority of the pharmaceutical

firms had insider ownership across the years under study.

4.3 Correlation Analysis

Having done the descriptive analysis, the study conducted a correlation analysis to

determine the strength and significance of the relationship between the study variables. The

Pearson correlation matrix is useful for analyzing data that is non-categorical and uses

interval measurement scale (Lewis et al., 2015).

Table 4.4: Pearson Correlation

ROA Firm

size

Leverag

e

Ownership

structure

ROA (Pearson correlation) 1

Sign.

Firm size (Pearson correlation) 0.425 1

Sign. 0.010

Leverage (Pearson correlation) 0.021 0.013 1

Sign. 0.017 0.010

Ownership

structure

(Pearson correlation) 0.518 -0.485 -0.308 1

Sign. 0.010 0.018 0.010

From the Table 4.4, it can clearly be seen that there is moderate significant relationship

between firm size and financial performance of Pharmaceutical firms in Kenya with an R

(Pearson correlation coefficient) = 0.425, P significance value of < 0.05; a weak significant

relationship between leverage and financial performance with an R = 0.021. Ownership

structure significantly exhibited moderate significant relationship with financial

performance as measured by ROA having an R of 0.518, P < 0.05 meaning that the

probability of us getting this R of 0.518 in a sample of 33 observations if there was no

relationship between ROA and ownership structure is very low (close to zero in fact).

37

4.4 Regression Analysis

To fit the data into the conceptualized model in the conceptual framework, regression

analysis was employed. In this section the coefficient of determination (R square) was used

as a measure of the explanatory power, to show how the independent variables explain the

dependent variable. The F statistics (ANOVA) was used as a measure of the model

goodness of fit. The regression coefficient summary was used to explain the nature of the

relationship between the dependent and independent variables.

Table 4.5: Model Summary

Model R R Square Adjusted R Square Std. Error of the

Estimate

1 0.804053 0.646501 0.616543 1.035581

The model summary shows that R2 (coefficient of determination) of 0.646 implies that

64.6% of the financial performance in pharmaceutical firms in Kenya can be explained by

leverage, ownership structure, and firm size. The adjusted R-square of 0.616 shows that

ownership structure; leverage and firm size in exclusion of the constant variable explains

the change in financial performance of Pharmaceutical firms in Kenya by 61.6%. The

remaining percentage can be explained by other factors excluded from the model.

Table 4.6: ANOVA

Sum of

Squares Df

Mean

Square F Sig.

Regression .147 3 .029 3.728 0.01b

Residual .232 29 .008

Total .379 32

a. Dependent Variable: ROA

b. Predictors: (Constant), Leverage, Ownership structure, Firm Size

38

The study sought to determine whether there was a significant influence of firm size,

ownership structure, and leverage on the financial performance of Pharmaceutical firms in

Kenya.

The finding on the ANOVA for regression coefficient (see Table 4.6 shows that (F=3.728,

p value = 0.010). Because p-value is less than 0.05 it depicts that there is a significant

relationship between firm size and financial performance, leverage and financial

performance, ownership structure and financial performance of pharmaceutical firms in

Kenya.

Table 4.7: Regression Coefficients

Model Unstandardized Standardized T Sign.

Coefficients Coefficients

B Std error Beta

1 (Constant) -.391 .524 -.746 .000

Firm size .128 .029 .379 .989 .000

Leverage . 409 .289 .409 .578 .003

Ownership

structure . 387 .005 .387 2.154 .002

Dependent Variable: ROA

The resulting multivariate linear regression model is as follows:

The various coefficients are shown on the first column with an intercept of -0.391 which

shows that if all the three predictors (firm size, leverage, ownership structure,) were to be

equated to zero, then ROA will be -0.391. The firm size beta coefficient is 0.128 which

implies that if the size of the firm was to be increased by 1 unit of the total of assets, then

a corresponding increase of ROA by 0.128 will also be realized. Likewise, an increase in

one unit of leverage will translate to 0.409 increase in ROA. Similarly, if one-unit increase

39

of ownership structure from insider to outsider were to be realized then ROA would be

increased to 0.387.

The results indicate that leverage significantly influence financial performance of

pharmaceutical firms in Kenya. The findings also depict that firm size significantly impacts

on financial performance of the pharmaceutical firms in Kenya. Insider ownership structure

had a significant effect on the financial performance of Pharmaceutical firms in Kenya.

4.5 Chapter Summary

This chapter presented the findings from the study, which was guided by the research

questions in chapter two. The next chapter covered discussion, conclusion and

recommendations.

40

CHAPTER FIVE

5.0 DISCUSSION, CONCLUSIONS AND RECOMMENDATIONS

5.1 Introduction

This section sought to analyze the findings and was done by comparing and contrasting

previous literature on factors affecting firm performance. It was organized based on the

specific research questions which sought to establish the influence of firm size, leverage,

and ownership structure on the financial performance of Pharmaceutical firms in Kenya.

The study chapter is organized into sections namely summary of the findings, discussion,

conclusions, and recommendations.

5.2 Summary

The purpose of this study was to examine the determinants of financial performance of

pharmaceutical firms in Kenya. The study sought to answer the following research

questions: What is the influence of firm size on financial performance of pharmaceutical

firms in Kenya? What is the influence of leverage on financial performance of

pharmaceutical firms in Kenya? What is the influence of ownership structure on financial

performance of pharmaceutical firms in Kenya?

The study employed longitudinal design to analyze the determinants of financial

performance of pharmaceutical firms in Kenya. The target population of the study was

thirty-seven pharmaceutical firms in Kenya. The sample size in this study was thirty-seven

pharmaceutical firms. The study relied mainly on secondary data. Data were obtained from

audited financial reports. Data was analyzed using both descriptive and inferential analyses.

IBM SPSS was used as the tool for data analysis. Data was presented in the form of charts,

graphs, and tables.

The study established that there was a significant influence of firm size on the financial

performance of pharmaceutical firms in Kenya. The analysis showed that an increase in

firm size led to a rise in financial performance of pharmaceutical firms in Kenya.

Regression analysis also revealed that a unit increase in firm size increased financial

performance of pharmaceutical firms by 0.128.

The study also revealed that there was a significant influence of leverage on the financial

performance of pharmaceutical firms in Kenya. The analysis also revealed that an increase

41

in leverage increased financial performance of pharmaceutical firms in Kenya. Regression

analysis further revealed that a unit increase in leverage led to a rise in financial

performance of pharmaceutical firms by 0.409.

Findings further show that there was a significant influence of ownership structure on the

financial performance of pharmaceutical firms in Kenya. The analysis also revealed that

majority of the firms had insider ownership structure and had an increased financial

performance over the years.

5.3 Discussion

5.3.1 Influence of Firm Size on Financial Performance

The study found a significant relationship between firm size and financial performance of

pharmaceutical firms in Kenya. The results of this study contradict that of Niresh and

Velnampy (2014) who carried out a study in Sri Lanka entitled: “Firm size and financial

performance: A study of pharmaceutical firms in Sri Lanka.” To add on that, the results

showed that firm size had no profound impact on financial performance of the

pharmaceutical firms in Sri Lanka.

The results of this study concur with that of Aggrey, Eseza and Stella (2014) who carried

out a study in Uganda entitled: “Firm size and rate of growth of Ugandan Manufacturing

Firms.” From their regression results, it was confirmed that medium firms significantly

grow faster than the small firms and large firms, contradicting the Porters "stuck in the

middle" hypothesis. Regression results also showed a significant influence of firm size on

financial performance, a finding that is consistent with Gibrat’s law.

The findings of this study concur with that of Babalola (2013) who carried out a study in

Nigeria entitled: The Effect of Firm Size on Firms' Profitability in Nigeria.” He found out

that firm size, both concerning total assets and regarding total sales, had a positive

significant impact on the profitability of manufacturing companies in Nigeria.

This study also concurs with that of Abdukadir (2016) who also carried out a study in Kenya

entitled: "Effect of Leverage, Ownership Structure and Firm Size on the Financial

Performance of Listed Non-Financial Firms in Kenya." The study established that

ownership structure and firm size significantly influenced the financial performance of

listed non-financial firms in Kenya positively.

42

5.3.2 Influence of Leverage on Financial Performance

The study found a significant relationship between leverage and financial performance. The

regression analysis indicated that increase in leverage would translate to increase in ROA.

The research findings contradict that of Agu, Enekwe and Eziedo (2014) who investigated,

“The Effect of Financial Leverage on Financial Performance of Quoted Pharmaceutical

Companies in Nigeria.” The results of the analysis showed that debt ratio (DR) and debt-

equity ratio (DER) had insignificant relationship with Return on Assets (ROA) while

interest coverage ratio (ICR) had a significant relationship with Return on Assets (ROA) in

Nigeria pharmaceutical industry.

This study also differs with that of Olly (2014) who did a study on, “Debt Financing and

its Effect on the Value of the Pharmaceutical Firms in Peru.” Debt ratio was the proxy of

debt financing. According to the study, the application of financial leverage leads into two

distinctive outcomes, either a gain or exposure to risks.

This study differs with that of Burakat (2014) who focused on how financial performance

of Saudi pharmaceutical firms was affected by financial leverage. He reasoned that there is

insignificant relationship between financial leverage and financial performance.

This study differs with that of Kamar (2014) who analyzed, “Financial Leverage and its

Impact on the Profitability in Saudi Pharmaceutical Firms.” 340 pharmaceutical firms were

considered for the study however, just 152 firms were chosen as the sample for the

investigation. The websites of the firms were the main data sources. Linear regression

model adopted was well organized and efficient. From the study, he confirmed insignificant

relationship between financial leverage and profitability in Saudi pharmaceutical firms.

The study concurs with that of Pandey and Ponni, (2017) who did a study on, “Corporate

Leverage and Profitability of Pharmaceutical Industry in India.” The study was based on

secondary data. 37 pharmaceutical firms listed in National Stock Exchange (NSE) were

considered for analysis during the study period. Three independent variables Financial

Leverage (FL), Operating Leverage (OL), and Combined Leverage (CL) and three

dependent variables Return on Assets (ROA), Return on Equity (ROE) and Earning Per

Share(EPS) were used and tested by using regression and correlation analysis as statistical

tools. The findings of the study indicated that there is a significant impact of CL and OL

on Profitability. ROA, ROE and EPS had significant impact on the CL on profitability as

chosen by pharmaceutical Industry in India for the study period.

43

5.3.3 Influence of Ownership structure on Financial Performance

The study showed that insider ownership structure significantly exhibited a significant

relationship with financial performance as measured by ROA. Similar to the study findings,

Tang, Tao and Wu (2014) did a study research on “The Relationship between Ownership

Structure and Corporate Performance of Pharmaceutical Industry in Indonesia.” The study

revealed that ownership concentration and corporate performance showed a significant

correlation, at the same time, equity restriction and corporate performance also had a

significant relationship to a certain degree, which provides a reference for the future

development of the pharmaceutical industry.

Contrary to the study findings, Jiang and Xu (2014) did a study on ‘The Empirical Study

of Ownership Structure and Performance of Listed Companies Based on Manufacturing in

Sri-Lanka.’ The study revealed that the ownership structure does not have significant

correlation on corporate performance, for non-competitive industries.

The research findings concur with that of Malik, (2015) who did an investigation of ‘The

Association between Ownership Structure and Financial Performance of Pharmaceutical

Companies in India.” The paper found out that promoters' shareholding is significantly

related to both the financial measures i.e. Return on Equity (ROE) and Return on Assets

(ROA).

This study differs with that of Olly, (2014) who argues that there is insignificant

relationship between foreign institutional shareholding and financial performance

measures. The same insignificant relationship was found between Indian institutional

shareholding and ROE, but ROA is insignificantly affected by the Indian Institutional

shareholding.

To improve the performance and the value of companies accordingly, the percentage of

promoters' ownership should be increased as it has positive linkage with the financial

performance. Further, it will help the investors to pay special attention to the type of

ownership and ownership concentration of companies while making the investments.

5.4 Conclusions

5.4.1 Influence of Firm Size on Financial Performance

The study concludes that firm size had a significant influence on financial performance of

pharmaceutical firms in Kenya. Firm size had a beta coefficient of 0.128 which implies that

44

if the size of the firm was to be increased by 1 unit of the total assets, then a corresponding

increase of ROA by 12.8% will increase as well.

5.4.2 Influence of Leverage on Financial Performance

Based on the findings it can be concluded that leverage had a significant influence on

financial performance of in pharmaceutical firms in Kenya. The regression analysis showed

that increase in one unit of leverage translates to 40.9% increase to the financial

performance of pharmaceutical firms in Kenya.

5.4.2 Influence of Ownership structure on Financial Performance

The study further concludes that ownership structure had a significant influence on

financial performance of in pharmaceutical firms in Kenya. Insider to outsider ownership

structure would lead to an increase in financial performance of pharmaceutical firms in

Kenya.

5.5 Recommendation

5.5.1 Recommendation for Improvement

5.5.1.1 Influence of Firm Size on Financial Performance

Pharmaceutical firms in Kenya should ensure optimal size of assets that are required in

order to avoid company bankruptcy and improve efficiency and performance. Specifically,

the managers of the pharmaceutical firms should focus on growing their firms to ensure

that they enjoy the economies of scale associated with large firms and the profits they bring

thus improve their financial performance.

5.5.1.2 Influence of Leverage on Financial Performance

The study recommends that pharmaceutical firms should source for cost effective sources

of finance that will not lead to exhaustion of the earnings of the firms. Firms should also

negotiate for better and longer credit terms in relation to repayment terms and interest rates.

Particularly, the managers of the pharmaceutical firms in Kenya should employ minimal

debt level or use an optimal debt level which will not affect the firm’s financial

performance.

5.5.1.3 Influence of Ownership structure on Financial Performance

The results of the current study have shown that majority of the pharmaceutical firms in

Kenya have insider ownership which implies that the ownership is concentrated on a few

45

hands. Therefore, this study recommends that there is dire need to reasonably diversify

shareholding as a way of attracting more skills and competencies among the shareholders

that can be tapped to improve firm performance.

5.5.2 Recommendations for Further Studies

This study looked at the determinants of financial performance among pharmaceutical

firms in Kenya. The focus was on three determinants of financial performance namely firm

size, leverage, and ownership structure, thus, other studies should focus on other

determinants of financial performance such as asset structure firm age of the firm among

others. Additionally, other studies should focus on other industries since the current study

mainly focused on the pharmaceutical firms.

46

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58

APPENDICES

APPENDIX 1: DATA COLLECTION CHECKLIST

Source 2014 2015 2016 2017 2018

ROA

Net income/

Average

Shareholders’

Equity

Firm Size Total Assets

Leverage Total

Liabilities/

Total Equity

Ownership

structure

(Measured

Ownership

concentration)

A dummy

variable where

1= insider and

0= outsider

59

APPENDIX 1I: LICENSED PHARMACEUTICAL MANUFACTURING

COMPANIES

NAME OF THE COMPANY

1 Autosterile (E.A) Ltd

2 Aesthetics

3 Beta Healthcare, Int. Ltd

4 Benmed Pharmaceuticals Ltd

5 Biodeal Laboratories Ltd

6 Biopharma Limited

7 Comet Healthcare Ltd

8 Cooper (K) Brands

9 Cosmos Limited

10 Concept Africa Ltd

11 Dawa Limited

12 Elys Chemical Industries ltd

13 Glaxo SmithKline Ltd

14 Hightech Pharmaceuticals ltd

15 Infusion Medicare

16 Ivee Aqua Epz Ltd

17 Kenya Veterinary Vaccine Production

18 Kenya Medical Research Institute

19 Kenya society For the blind

20 Laboratory And Allied Ltd

21 Mac's Pharmaceuticals Ltd

60

22 Manhar Brothers

23 Medivet Products Ltd

24 Nerix Pharma Ltd

25 Norbrook Kenya Ltd

26 Novelty Pharmaceutical

27 Oss Chemie Ltd

28 Pharmaceutical Manufacturing Company

29 PZ Cussons E.A Ltd

30 Reckitt & Colman Ltd

31 Regal Pharmaceuticals

32 Sphinx Pharmaceutical

33 Skylight chemicals

34 Syner Chemie Limited

35 Stedman pharma Manufacturing Ltd

36 Universal Cooperation Ltd

37 Ultravetis East Africa

61

APPENDIX III: ROA

Name of Company 2014 2015 2016 2017 2018

Autosterile (E.A) Ltd 0.038 0.119 0.094 0.034 0.001

Aesthetics 0.106 0.044 0.042 0.116 0.084

Beta Healthcare, Int. Ltd 0.04 0.061 0.012 0.011 0.101

Benmed Pharmaceuticals Ltd 0.318 0.083 0.001 0.021 0.139

Biodeal Laboratories Ltd 0.014 0.01 0.003 0.069 0.078

Biopharma Limited 0.118 0.107 0.087 0.027 0.08

Comet Healthcare Ltd 0.047 0.046 0.034 0.014 0.008

Cooper (K) Brands 0.292 0.214 0.004 0.037 0.107

Cosmos Limited 0.055 0.109 0.023 0.038 0.077

Concept Africa Ltd 0.047 0.037 0.037 0.035 0.03

Dawa Limited 0.021 0.028 0.031 0.024 0.029

Elys Chemical Industries ltd 0.03 0.031 0.027 0.024 0.023

Glaxo SmithKline Ltd 0.05 0.048 0.05 0.04 0.04

Hightech Pharmaceuticals ltd 0.018 0.021 0.016 0.017 0.016

Infusion Medicare 0.028 0.035 0.032 0.037 0.039

Ivee Aqua Epz Ltd 0.033 0.032 0.032 0.03 0.03

Kenya Veterinary Vaccine Production 0.011 0.012 0.007 0.009 0.011

Kenya Medical Research Institute 0.028 0.027 0.028 0.027 0.027

Kenya society For the blind 0.041 0.042 0.047 0.027 0.03

Laboratory And Allied Ltd 0.039 0.039 0.028 0.034 0.029

Mac's Pharmaceuticals Ltd - 0.016 0.075 4.135 0.132

62

Manhar Brothers 0.027 0.112 0.04 0.06 0.094

Medivet Products Ltd 0.039 0.001 2.828 4.007 0.441

Nerix Pharma Ltd 0.031 0.109 0.04 0.254 0.309

Norbrook Kenya Ltd 0.085 0.243 0.219 0.189 0.341

Novelty Pharmaceutical - 0.044 0.165 0.039 0.038

Oss Chemie Ltd 0.336 0.304 0.279 0.244 0.216

Pharmaceutical Manufacturing

Company 0.077 0.07 0.077 0.113 0.113

PZ Cussons E.A Ltd 0.044 0.033 0.013 0.01 0.026

Reckitt & Colman Ltd - 0.114 0.109 3.049 2.995

Regal Pharmaceuticals 0.148 0.098 0.136 0.145 0.139

Sphinx Pharmaceutical 0.061 0.06 0.077 0.091 0.083

Skylight chemicals 0.136 0.099 0.114 0.171 0.16

Syner Chemie Limited 0.109 0.155 0.118 0.119 0.124

Stedman pharma Manufacturing Ltd - 0.098 0.147 0.274 0.201

Universal Cooperation Ltd 0.084 0.139 0.032 0.362 0.388

Ultravetis East Africa 0.019 0.031 0.013 0.098 0.095

63

APPENDIX IV: FIRM SIZE (TOTAL ASSETS)

Name of Company 2014

Ksh.

‘000’

2015

Ksh.

‘000’

2016

Ksh.

‘000’

2017

Ksh.

‘000’

2018

Ksh.

‘000’

Autosterile (E.A) Ltd 57279.6 50003.4 44565.6 61517.6 76032.6

Aesthetics 357272 371535 385478 456036 473696

Beta Healthcare, Int. Ltd 196336 207969 192752 201552 232809

Benmed Pharmaceuticals Ltd 32011.9 34276.7 33884.4 34197.9 35196.5

Biodeal Laboratories Ltd 893305 905732 1492794 1603245 2072526

Biopharma Limited 724436 801678 855066 855066 928966

Comet Healthcare Ltd 570164 690239 814704 899497 1075227

Cooper (K) Brands 56754.4 51522.8 60394.8 55080.7 56819.8

Cosmos Limited 339625 366437 385478 374973 399484

Concept Africa Ltd 18492.6 20653.8 22594.3 24099.0 26637.9

Dawa Limited 1432187 1807174 1811340 2084490 2344228

Elys Chemical Industries ltd 1355189 1663412 2113489 2716439 3392344

Glaxo SmithKline Ltd 2432204 2779713 3443499 4285485 5099176

Hightech Pharmaceuticals ltd 4092607 4742420 6095369 7161434 8739770

Infusion Medicare 1448771 1412537 1766037 1918668 2118361

Ivee Aqua Epz Ltd 3672823 3908409 4897788 5584702 6449113

Kenya Veterinary Vaccine

Production

6714289 9246982 1230268 1253141 1696289

Kenya Medical Research Institute 1083926 1210598 1458814 1659586 1925307

Kenya society For the blind 1954339 2202926 2223310 2338837 2494595

64

Laboratory And Allied Ltd 2013472 2312065 2851018 3427678 4087898

Mac's Pharmaceuticals Ltd 2636.33 10023.0 19319.6 4477.13 12119.9

Manhar Brothers 195433 201552 196336 248885 249459

Medivet Products Ltd 49545 48083.9 47752.9 44157 43351

Nerix Pharma Ltd 1227439 1485935 1819700 1584893 1929745

Norbrook Kenya Ltd 66221.6 68548.8 74816.9 68865.2 73198.1

Novelty Pharmaceutical 1552.38 4508.16 7943.28 11168.6 25263.8

Oss Chemie Ltd 1066596 1145513 1193988 1270574 1344312

Pharmaceutical Manufacturing

Company

349945 413999 410204 435511 471519

PZ Cussons E.A Ltd 1336596 1614359 1592209 1581248 1725838

Reckitt & Colman Ltd 494310 557185 688652 629506 743019

Regal Pharmaceuticals 835603 1273503 1327394 1247384 1572172

Sphinx Pharmaceutical 2697739 2971666 3698282 5188000 6074353

Skylight chemicals 4305266 4305266 4102041 4207266 4106766

Syner Chemie Limited 225943 294442 429536 514043 708761

Stedman pharma Manufacturing

Ltd

625172 683911.6 788860.1 837529.3 940805.8

Universal Cooperation Ltd 1396368 1614359 1570363 2312065 2451884

Ultravetis East Africa 1633051 1887991 2500345 3427677 4241309

65

APPENDIX V: LEVERAGE

Name of Company 2014 2015 2016 2017 2018

Autosterile (E.A) Ltd 0.019 0.024 0.024 0.015 0.013

Aesthetics 0.028 0.028 0.029 0.032 0.033

Beta Healthcare, Int. Ltd 0.073 0.062 0.040 0.039 0.042

Benmed Pharmaceuticals Ltd 0.032 0.032 0.035 0.035 0.036

Biodeal Laboratories Ltd 0.040 0.043 0.024 0.019 0.011

Biopharma Limited - - - 0.030 0.033

Comet Healthcare Ltd 0.170 0.181 0.194 0.137 0.149

Cooper (K) Brands 0.045 0.083 0.116 0.099 0.135

Cosmos Limited 0.046 0.037 0.052 0.051 0.054

Concept Africa Ltd 0.525 0.539 0.489 0.507 0.489

Dawa Limited 0.426 0.457 0.391 0.443 0.426

Elys Chemical Industries ltd 0.627 0.601 0.556 0.609 0.574

Glaxo SmithKline Ltd 0.467 0.439 0.440 0.493 0.480

Hightech Pharmaceuticals ltd 0.697 0.709 0.829 0.575 0.641

Infusion Medicare 0.645 0.496 0.528 0.469 0.410

Ivee Aqua Epz Ltd 0.589 0.517 0.548 0.587 0.567

Kenya Veterinary Vaccine

Production 0.543 0.679 0.907 1.035 1.217

Kenya Medical Research Institute 0.589 0.517 0.548 0.587 0.567

Kenya society For the blind 0.535 0.509 0.447 0.467 0.423

Laboratory And Allied Ltd 0.583 0.532 0.566 0.595 0.586

Mac's Pharmaceuticals Ltd - 0.006 0.002 0.025 0.026

66

Manhar Brothers 0.066 0.047 0.039 0.064 0.051

Medivet Products Ltd 0.062 0.044 0.037 0.060 0.048

Nerix Pharma Ltd 0.058 0.041 0.034 0.056 0.044

Norbrook Kenya Ltd 0.054 0.038 0.032 0.053 0.042

Novelty Pharmaceutical - 0.036 0.030 0.049 0.039

Oss Chemie Ltd 0.048 0.033 0.028 0.046 0.036

Pharmaceutical Manufacturing

Company 0.045 0.031 0.026 0.043 0.034

PZ Cussons E.A Ltd 0.042 0.029 0.025 0.041 0.032

Reckitt & Colman Ltd 0.039 0.027 0.023 0.038 0.030

Regal Pharmaceuticals 0.037 0.026 0.022 0.036 0.028

Sphinx Pharmaceutical 0.034 0.024 0.020 0.033 0.026

Skylight chemicals 0.032 0.023 0.019 0.031 0.025

Syner Chemie Limited 0.030 0.021 0.018 0.029 0.023

Stedman pharma Manufacturing Ltd 0.028 0.020 0.017 0.027 0.022

Universal Cooperation Ltd 0.026 0.018 0.015 0.026 0.020

Ultravetis East Africa 0.025 0.017 0.015 0.024 0.019

67

APPENDIX VI: OWNERSHIP STRUCTURE

Name of Company 2014 2015 2016 2017 2018

Autosterile (E.A) Ltd 0 1 1 1 1

Aesthetics 0 0 1 1 1

Beta Healthcare, Int. Ltd 0 1 1 1 1

Benmed Pharmaceuticals Ltd 0 0 0 1 0

Biodeal Laboratories Ltd 0 0 0 0 1

Biopharma Limited 1 1 1 1 0

Comet Healthcare Ltd 1 0 0 0 1

Cooper (K) Brands 0 0 1 1 0

Cosmos Limited 0 0 0 0 1

Concept Africa Ltd 0 1 0 1 1

Dawa Limited 0 0 1 1 1

Elys Chemical Industries ltd 1 0 0 1 0

Glaxo SmithKline Ltd 1 1 1 0 0

Hightech Pharmaceuticals ltd 1 1 1 1 0

Infusion Medicare 0 0 1 0 0

Ivee Aqua Epz Ltd 1 0 1 1 0

Kenya Veterinary Vaccine

Production

1 1 0 0 1

Kenya Medical Research Institute 0 0 1 1 0

Kenya society For the blind 0 0 0 0 1

Laboratory And Allied Ltd 1 1 0 1 0

Mac's Pharmaceuticals Ltd 0 0 1 0 1

68

Manhar Brothers 1 0 0 1 1

Medivet Products Ltd 1 1 0 0 0

Nerix Pharma Ltd 0 1 0 0 0

Norbrook Kenya Ltd 1 0 1 0 1

Novelty Pharmaceutical 1 1 0 0 0

Oss Chemie Ltd 1 0 0 1 0

Pharmaceutical Manufacturing

Company

0 1 0 0 0

PZ Cussons E.A Ltd 0 0 1 1 0

Reckitt & Colman Ltd 1 0 0 0 1

Regal Pharmaceuticals 1 1 0 0 1

Sphinx Pharmaceutical 0 0 0 0 0

Skylight chemicals 1 0 1 0 1

SynerChemie Limited 1 1 0 0 0

Stedman pharma Manufacturing Ltd 0 0 1 0 0

Universal Cooperation Ltd 1 0 1 1 0

Ultravetis East Africa 0 0 1 0 0

69

APPENDIX VII: USIU RESEARCH AUTHORIZATION

70

APPENDIX VIII: RESEARCH PERMIT DEAN SCHOOL OF GRADUATE

STUDIES

71

APPENDIX IX: MINISTRY RESEARCH AUTHORIZATION

72

APPENDIX X: NACOSTI RESEARCH AUTHORIZATION

73

APPENDIX XI: NACOSTI RESEARCH PERMIT