Copyright © United Utilities Water Limited 2015 Water Filters Customer experiences with

Copyright © United Utilities Water Limited 2015


Water Filters

Customer experiences with


Home water filtration


How does it work?

• Filter out larger impurities

• Activated carbon can remove

chlorine and other chemicals

• Some can soften the water through

ion exchange

Remove chlorine taste by filling (an unfiltered) jug and leaving in the fridge for a few hours


A new breed


Are they necessary?

• UK mains water is suitable for all

domestic purposes.

• Regular testing shows that tap water is

wholesome

• Additional treatment not required for

health protection in healthy consumers

• Water filters can improve the aesthetic

quality of the waterConsumers may wish to use a water filter and that is their choice – but there is no need to spend a lot of money


Customer concerns

• July 2013

• Customers reported

• Door to door sales

• Told water was harmful to

health

• Chlorine causes asthma

• NEED a water filter

• Water is dangerous

• Being frightened


Customer comments

Worst water they had ever seen

Unsafe to even swim in never mind drink

Its always tasted the same and

I expected it was quite good but

he was pretty shocked

Water would cause health

problems with out a filter


Scientific tests

• Put liquid into a glass of tap water which turned a brownish

yellow colour.

• Put celery in the water and water went clear

• Claim - the celery had absorbed contaminants like chlorine

• Stir the water with finger.

• Water went clear

• Claim - her finger absorbed the chlorine.

• “pretty scary” brochure detailed

• bacteria that can be found in water,

• state of rotten water pipes found in houses

• chemical and sewage leaks that have contaminated

water supplies

• ill effects you can suffer from drinking tap water


What happened next…


Summary

• Use of filters is personal choice

• Research systems and cost

• Consider cost of on-going maintenance

• Be wary of rogue traders

• Misleading

• Scaremongering

• Over-selling


Do you need to print this?Really? Think of the trees!


Documents

Copyright © United Utilities Water Limited 2015 Water Filters Customer experiences with