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Enrico Mercadante
Technical Operations and Cloud Leader
South Europe
Cloud and Digitization
Digitization requires IT in the driving seat
Technology
Strategy
Enable
Differentiate
Define
Visibility
who is talking
to whom
Security
from threats
EFFICIENCY
+
DISRUPTION
+
SPEED
0
10
20
30
40
50
60
70
2014 2015 2016 2017 2018 2019
Traditional Data Center (-2% CAGR)
Cloud Data Center (22% CAGR)
Western EUROPE Cloud Workloads Surpass Traditional Workloads 85% of All Workloads Will Be in Cloud by 2019
Source: Cisco Global Cloud Index, 2014–2019
and Cisco Business Cloud Advisor
Installed
Workload
in Millions
16% CAGR
2014–2019
85%
15%
64%
36%
The Network is the best place to put policy because it touches everything. The Network never lies.
The Network is the Best Place to Put Policy
POLICY
Public Cloud Edge
DATA CENTER
APP
APP
APP
APP
APP
Market Traction: Innovation Leadership
Cisco Nexus
Cisco UCS Director (Orchestrates Compute, Network, Storage And L4-7), OpenStack
Cisco ONE Software Licensing and Subscription
LAN Switching Blade Server Application
Centric SDN
Hybrid Cloud
Infrastructure Security Integrated Infrastructure
Cisco UCS Cisco ACI
Cisco Intercloud Cisco UCS, Nexus Cisco Security
#1 #2 #1
#1 #1 #1 Cloud Infrastructure Equipment
Cisco Intercloud #1
Cisco UCS
World-
Records 100+
Service Profile
Identity for compute
Service Profile
Network Policy
Storage Policy
Compute Policy
Application Profile
Identity for the network
TENANT APPLICATION
Enabled by Physical and Virtual Integration
SaaS
PaaS IaaS
Hybrid Cloud is Needed to Solve Hyper-Distribution of Applications and Data
Cisco Confidential
Data Center Cloud Edge/IoT
Security Everywhere
Different Clouds for Different Crowds Balance New and Existing Requirements
SaaS
PaaS IaaS
Traditional
Applications
ERP, Financial, Client/Server,
CRM, Email
Cloud Native
Applications
IoT, Big Data, Analytics,
Gaming
Cisco Confidential
Data Center Cloud Edge/IoT
Cisco Confidential
Cisco Intercloud
TECHNOLOGY
SERVICES
PARTNERS
Public Clouds
INTERCLOUD
Enterprise Private Clouds
Intercloud Services
Intercloud Providers
CONTROL Across services, in every location
COMPLIANCE Manage risk locally and globally
CHOICE Cloud the way
you need it
with… and…
Policy Model Extension Service Catalog
Extension
Infrastructure Extension
Customer Challenge: Shadow IT is Worse than we Think!
51 Customer estimates:
Average number of
cloud services used by
their organization
730 Average cloud
services actually
discovered
15-22X more cloud services
purchased without IT
involvement
4-8X higher than
billed costs Hidden costs
©2015 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
There is a multi-billion dollar global industry targeting your prized assets
$450 Billion to
$1 Trillion Social
Security $1
Mobile Malware
$150
$ Bank
Account Info >$1000 depending
on account type and balance
Facebook Accounts $1 for an
account with 15 friends
Credit Card Data
$0.25-$60
Malware Development
$2500 (commercial
malware)
DDoS
DDoS as A Service ~$7/hour
Spam $50/500K
emails
Medical Records
>$50
Exploits $1000- $300K
Industrialization of Hacking
13
© 2015 Cisco and/or its affiliates. All rights reserved. Cisco
Confidential
Complete
Solution
Pervasive
Continuous
Always On
14
© 2015 Cisco and/or its affiliates. All rights reserved. Cisco
Confidential
Scope
Contain
Remediate
Discover
Enforce
Harden
Detect
Block
Defend
Cybersecurity Solutions
Cisco and Deutsche Telekom/T-Systems – Collaborating for You
Two Industry-Leading Companies, Better Together
Superior, elastic
experience based on
open standards
Global platform deployed
across Cisco and Alliance
Partners’ offerings
Rapid releases enabled
by Cisco architecture
and management
Reliability – Operated
in Germany T-Systems
under German Law
Privacy and security –
Certifications meeting
today’s highest data
standards
Complete offerings –
Strong network + cloud
differentiation + private
backbone + SDN
© 2015 Cisco and/or its affiliates. All rights reserved. 15
Secure and
Compliant
Trusted
DevOps at
Web Scale
Internet of
Things-ready
Our Partnership in Action
Cisco Powered is Unique
Faster Time to Value
• Proven Cisco validated architectures
• Solutions to connect providers and consumers
• Lifecycle of professional services
Assured Performance
• End-to-end secure, reliable operations
• Third-party audited solutions
• Documented cloud scalability
Continuous Innovation
• Reputation for leading technology transitions
• Commitment to open standards
• Highest percentage of R&D investment-to-revenue
Cisco Powered services enable customers to connect with confidence
The Cloud and Managed Standard from the
Leader In Networking
ITaaS
Hybrid Cloud
Bi-modal
IT
Hybrid
IT
New
Technologies
New
Processes
New
Organisation
Fast IT
Technology
Strategy
Enable
Differentiate
Define !
Fast IT Different angles, same direction.