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Large Hotel Operator Maximizes Resource Ulizaon through AI Occupancy Forecast Plaorm Soſttek creates a powerful occupancy forecasng model that maximizes profit. soſttek.com CASE STUDY / HOSPITALITY

CASE STUDY / HOSPITALITY Large Hotel Operator Maximizes

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Page 1: CASE STUDY / HOSPITALITY Large Hotel Operator Maximizes

Large Hotel Operator Maximizes Resource Utilization through AI Occupancy Forecast PlatformSofttek creates a powerful occupancy forecasting model that maximizes profit.

softtek.com

CASE STUDY / HOSPITALITY

Page 2: CASE STUDY / HOSPITALITY Large Hotel Operator Maximizes

About the customerFast growing hotel operator develops, owns and operates premium brand hotel properties nationwide.

20different brands within

the leading hotel franchise systems.

One of North America’s largest hotel

management companies.Over 35

years of experience in hospitality.

HOSPITALITY | Large Hotel Operator Maximizes Resource Utilization through AI Occupancy Forecast Platform

Page 3: CASE STUDY / HOSPITALITY Large Hotel Operator Maximizes

The Large Hotel Operator saw the need to improve revenue and profitability. Highly manual processes and a lack of visibility into properties across 20 brands

prevented effective revenue management and occupancy forecasting, and resulted in reporting errors. To solve the problem, they would need to integrate

all information and heavily rely on automation and AI.

Inaccurate occupancy

forecasting affected revenue and margin.

Lack of visibility into individual hotel

expenses.

Lean IT resources prompting

automated solution approach.

Complex IT operation with 20

brands on different platforms.

Inconsistent and inaccurate reporting

due to manual processes.

Business challenges

1 2 3 4 5

HOSPITALITY | Large Hotel Operator Maximizes Resource Utilization through AI Occupancy Forecast Platform

Page 4: CASE STUDY / HOSPITALITY Large Hotel Operator Maximizes

Created a new forecasting model significantly improving precision.

Implemented an AI cloud-based forecasting and budget management solution.

Designed a system providing insights and allowing executives to anyalyze user needs.

How Softtek comes into playSofttek built a cloud-based forecasting and budget management solution to provide visibility across multiple brands and properties, advanced analytics and occupancy estimates at the hotel level. With integrated data, Softtek implemented a new forecasting model using deep neural networks and advanced machine learning techniques. This new model, now in its fourth iteration, has now become a cornerstone to drive occupancy, revenue and profits.

HOSPITALITY | Large Hotel Operator Maximizes Resource Utilization through AI Occupancy Forecast Platform

Page 5: CASE STUDY / HOSPITALITY Large Hotel Operator Maximizes

Business impact

HOSPITALITY | Large Hotel Operator Maximizes Resource Utilization through AI Occupancy Forecast Platform

Increase in forecast accuracy over 30%

resulting in increased occupancy and

revenue.

24/7 visibility into each hotel improving sales and

budget management.

Improved accuracy and precison of business

decisions.

Automated business processes allowing efficient

management of daily buisness activities.

Page 6: CASE STUDY / HOSPITALITY Large Hotel Operator Maximizes

All Rights Reserved © Valores Corporativos Softtek S.A. de C.V. 2020. Softtek, the Softtek logo, Nearshore® and other Softtek products and services mentioned herein are registered trademarks of Valores Corporativos Softtek S.A. de C.V. in USA, Mexico and several other countries.

Founded in 1982, Softtek is a global company and the largest provider of IT services from Latin America. With a broad portfolio of business-transforming products and solutions, Softtek helps Global 2000 organizations evolve their digital capabilities constantly and seamlessly, from ideation and development to execution.

[email protected]

ABOUT SOFTTEK

All Rights Reserved © Valores Corporativos Softtek S.A. de C.V. 2020. Softtek, the Softtek logo, Nearshore® and other Softtek products and services mentioned herein are registered trademarks of Valores Corporativos Softtek S.A. de C.V. in USA, Mexico and several other countries.

Founded in 1982, Softtek is a global company and the largest provider of IT services from Latin America. With a broad portfolio of business-transforming products and solutions, Softtek helps Global 2000 organizations evolve their digital capabilities

constantly and seamlessly, from ideation and development to execution.

[email protected]

ABOUT SOFTTEK