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FACEBOOK
A Z U R A A W A N G ( 2 0 1 4 3 8 4 9 6 7 )
A N I D A S A L L E H ( 2 0 1 4 9 7 9 9 2 7 )
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CONTENTSCompany FounderCore Business
Business Model Elements:oValue PropositionoRevenue ModeloMarket
OpportunityoCompetitive EnvironmentoCompetitive AdvantageoMarket
StrategyoManagement Team
T Appli!ation"esson "earntSu!!ess Story
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• Fa!e#ook is a !orporation and online so!ial net$or
%ead&uartered in Menlo Park' Cali(ornia' in t%e )nit
• Founded: Fe#ruary ,' -..,' Cam#ridge' Massa!%us
States
• CEO: Mark /u!ker#erg
• 0ead&uarters: Menlo Park' Cali(ornia' )nited States
• Founders: Mark /u!ker#erg' 1ustin Moskovit2' Edu
Saverin'Andre$ M!Collum' C%ris 0ug%es
• Su#sidiaries: O!ulus VR' 3%atsApp
n!*' PrivateCore' nstagram
COMPANY FOUNDERS
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CORE BUSINESS
• So!ial net$orkers !reate !ontent 4in t%e (orm o( updates'
p%otos
"ikes' and Comments5' and Fa!e#ook sells ads targeted to
eit%e
or t%e !ontent* Advertising #rings in t%e #ulk o( t%e so!ial
net$o
revenue* Most of F!"#oo$%s &"'"" !o*"s f&o*
+'"&t,s
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BUSINESSMODEL
CANVAS
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BUSIO
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SUCCESS STORY: ZAWARA
Company name : Syarikat Mirage Resour!es Sdn* B%dBrand 7ame :
/A3ARA
Main #usiness : modern !lot%ing (or Muslim $omen*
Business !on!ept : Modern and Modest
7e$ #usiness : !o8ee s%op
9ear Started : -.;
Con!ept : Modern and modestFa!e#ook:
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SUCCESS STORY: CONT
• So!, ,*!t
• St. , to!/ ,t/ f&,"+s &"t,'"s + ot/"& !,t!"s
/"&"'"& t/". &" ,
o- s t/"&" ,s !!"ss to t/" It"&"t5 It /s &",t"+ ost
f*,. *"*#"&s + f
• F!"#oo$
• G""&t,- " ,!o*" -,,- -&"t"& so!, *"+, *&$"t
s/&" ,!&"s,- t
,-,- o&-,:t,o *,ss,o ,t/ +",'"&.
• F!"#oo$ s"&s
•
;&ot"!t,o of &o" &,'!. f!t,o so!, *"+, &o+!t
+&,'" o," s" o! s"
• A F!"#oo$ s"&
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SUCCESS STORY: CONT
•
A&+s• I 2007 >Wo &+s s!/ s !"*"t ,to t/" ?@o 100 ss,!
W"#s
PC Magazine
• I 2008 >Wo t/" ?;"o"%s Bo,!" A&+? f&o*
t/" 3e##y A$ards
• I 2010>Wo t/" Crun!%ie ?C"st '"& St&t
& ;&o+!t? fo& t/" t/,&
&o + s &"!o-,:"+ s o" of t/" ?Hott"st Sili!on
Valley o*,"s?
• By January 2014, Facebook's market capitalization a! risen
to
billion% t te en! o( January 2014, 1%2$ billion users )ere
acti"
)ebsite e"ery mont%
https://en.wikipedia.org/wiki/PC_Magazinehttps://en.wikipedia.org/wiki/Webby_Awardhttps://en.wikipedia.org/wiki/Crunchiehttps://en.wikipedia.org/wiki/Silicon_Valleyhttps://en.wikipedia.org/wiki/Silicon_Valleyhttps://en.wikipedia.org/wiki/Crunchiehttps://en.wikipedia.org/wiki/Webby_Awardhttps://en.wikipedia.org/wiki/PC_Magazine
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•
A!!ots /!$"+ , C-o&" I+,n 7ovem#er -.' several Fa!e#ook
users in Bangalore' ndia reported t%a!!ounts %ad #een %a!ked and
t%eir pro@le pi!tures repla!ed $it% pornog
images* For more t%an a $eek' users6 ne$s (eeds $ere spammed
$it%pornograp%i!' violent and seual !ontent' and it $as reported
t%at more t
https://en.wikipedia.org/wiki/Bangalorehttps://en.wikipedia.org/wiki/Bangalore
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