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Buyer’s Preferred Apparel & Textile Company
FAST COMPETENT INNOVATIVE
WHO WE ARE Promoda Textiles Ltd is a textile sourcing company established in Dhaka, the center of textile industry in Bangladesh.
Promoda was founded in 2007, as a joint-venture between European and Bengali partners which gives
door service to the customers with its manufacturing experience for about 20 years.
MISSION Promoda creates value of their associates, customers, employees and community by the
perfect combination of low prices, excellent quality and on-time delivery, respecting the
international labor and environmental laws and planning local conscientious social
assistance.
FAST
COMPETENTT
INNOVATIVE
Continuous investment in technology, R&D and HRM
Place human value at the forefront of our companies
Regular upgrade of quality management systems
Establish a culture of innovation
JERSEY
WOVEN
KNITWEAR
MEN
WOMMEN
KIDS
BABY
Babywear of all size ranges
Kid’swear of all size range
Women wear of all size ranges including petit and oversize
Menswear of all size ranges including oversize
accounts for 15% of its production
jacquard structures which accounts for 20% of its production % of its production
and various jacquard structures which accounts for 50% of its production
THE BASE GROUP
of the shareholders of the same group. It started the journey in 1996 with knitted
$100 MILLION YEARLY TURN OVER OF GROUP
US$300 MILLION PROJECTED TURNOVER BY 2025
Promoda Textiles Ltd. is one of the companies of its parent
companies ‘The Base Group’.
THE BASE GROUP
ON THE
MARK
Garments: 60,000 pcs/ day
Knitting: 16 Tons / day
Dyeing: 15 Tons / day
Finishing: 20 Tons / day
BASE has expanded its capacity,
competitive.When many struggle to
survive in post MFA world; its business in
fact enjoying a healthy growth.
1996: Base Textile Ltd. www.basetextile.com
of the country as well as to take
the widely known reputation of
BANGLADESH as a global clothing
Base Textile Ltd.
THE BASE GROUP
Garments: 24,000 pcs/ day GET 2009: Base Fashions Ltd.
SET
Garments: 12,000 pcs/ day
2005: Zayantex Ltd. www.zayantex.com
www.basefashions.com
In order to meet the growing
demands of customer need for
small run fashion items and
environmentally concerned
business ethics the 2nd
apparel
unit named ZAYANTEX
outskirts of Dhaka.
THE BASE GROUP
2007: Promoda Textiles Ltd. www.promodatextiles.com
PROMODA was founded in 2007, as a
joint venture sourcing and buying company
between Dutch, Portuguese, and Bengali
Textile companies. It’s Dutch owner HMZ
Fashiongroup BV is one of the biggest
promotional company in Holland with own
premier brand Lemon & Soda, and ITee.
Promoda creates value for it’s associates by
offering full service vendor-ship beginning
from sourcing to procurement to
merchandising to in-line and final inspection
to the logistic services of the goods.
It has it own European Quality Controllers
in the initial years to train and develop
quality perception and sell ability of a
product in Western market.
GO
NON TEXTILE ENTITIES
NARAYANGONJ ENGINEER
AND SHIPYARD
LIMITED
AAKASH
CNG
LIMITED
BASE
PAPERS
LIMITED
BASE
TECHNOLOGIES
LIMITED
2011: Base Technologies Ltd. www.basetechnologies.net
SUSTAINABLE, GREEN AND ECO FRIENDLY
SUSTAINABILITY
GREEN
ECO
Promoda
Apparels Ltd. www.promodatextiles.com
SUSTAINABLE, GREEN AND ECO FRIENDLY
SUSTAINABILITY
GREEN
ECO
Promoda
Apparels Ltd. www.promodatextiles.com
SUSTAINABLE, GREEN AND ECO FRIENDLY
SUSTAINABILITY
GREEN
ECO
Promoda
Apparels Ltd. www.promodatextiles.com
SUSTAINABLE, GREEN AND ECO FRIENDLY
SUSTAINABILITY
GREEN
ECO
Promoda
Apparels Ltd. www.promodatextiles.com
SUSTAINABLE, GREEN AND ECO FRIENDLY
SUSTAINABLE, GREEN AND ECO FRIENDLY
Mymensingh just 1 Km Away
Largest Coca Cola factory.
More than 150,000 SFT
5S Management System
Enterprise Resource Planning
Mostly Expats (Initial Years)
Achieve Lean Management
34 sewing lines
planned to commence its
Pattern Making
Maker Making
Spreading
Cutting (Lectra & Gerber System
2 Shifts inside Green Belt
Helipad Facility
SOCIAL BUSINESS AUGMENTED RESPONSIBILITIES
SAFE HOME FOR
GIRLS
Rehabilitates fallen girls
with food, home, and
education.
SAVE THE CHILDREN
DENMARK
project of Danida PPP
Program for the 12 to
16years old kids.
UCEP
(Underprivileged
Children’s Development
Program) training
program for the trainers.
• DIRECT FUNDING A
SCHOOL
• WINER CLOTHES
DISTRIBUTION
• FLOOD RELIEF
HOUSING PROJECT
FOR HOMELESS
(Underprivileged
Children’s Development
Program) training
program for the trainers.
FLOW CHART OF SERVICES
Product and service research Promoda provides the best and most innovative
solutions in dyeing, printing, embroidery, washing
and finishing and sewing techniques.
Production planning and order follow- up
The QC s and the merchandisers provide a permanent
follow up by collecting daily information from the
factories about the whole process. Promoda has an
extremely detailed and complete tracker that is the
filled in with daily information, registering all the data
related to the order in question, providing a faithful and
permanent register of the product life cycle.
Product development and approval Sampling and approval is supervised by Promoda’s
technicians who verify each request and technical
demand of the product before shipping out the
final sample to the client, thus avoiding loss of time.
Promoda follows each step of the sample creation:
Prototype- Photographic and sales samples- Completion
of final sample for approval and registration.
Price Negotiation The factories selected by Promoda have
substantial percentage of their turnover
sold by Promoda, This provides an excellent
negotiation basis, ensuring the best price.
Promoda will ensure a strict cost control plan,
constantly monitored by the internal leader
assigned to the order in question.
Order Placement Promoda will suggest the most suitable
partner(s) for the project based on its
thorough knowledge of each
factory-quality levels, costs, delivery
dates and production capabilities.
Shipment /logistics monitoring Promoda deals with highly complex files such as the ones that imply all the logistics of supplying the product to 20 different countries, obliging Promoda’s staff to be proficient in all the matters related to legislation, bureaucracy and other procedures that may be needed.
Post shipment support Much like the logistics related to the documentation, all the information duly and rigorously checked by Promoda’s staff, very much aware of all the discrepancies that may occur, before being sent to the client.
FLOW CHART OF SERVICES
Result analysis and actions correction In a sampling stage, Promoda and its clients meet in order to analyses the fitting sessions and go through all the involved details, identifying the ones that need improvement. A commercial analysis is also carried out after the collection launch in order to identify every possible improvement that will help the client to sell better and more in the next order.
Quality control, in-line
inspections and final inspection Promoda’s technician’s monitor every production by visiting the factories on a daily basis during the production run in fabric, application (print, embroidery ), stitching, and finishing stage until goods are shipped.
Communication facilities and others Hotel and restaurant reservation are also provide; communication facilities such as internet, telephone,fax and others are completely at their disposal to ensure the best possible communication with their head-offices in order to make the clients feel at home and to ensure that their time in Bangladesh is concentrated on their main task.
WHY BANGLADESH?
Bangladesh is the second largest exporter of RMG in the world exporting over 132 Countries. This export is estimated to double from 2010 to
2015 and nearly triple by 2022
In 2013, the total export of Bangladesh has crossed the USD 30.18 billion mark with13.83% growth.
The growth of this industry has been dramatic, increasing from 30 factories in 1980, to over 6000 in 2014.
The RMG sector provides direct employment to around 4.4 million people, 80% of who are women
Around 20 million people are directly and indirectly depending on this sector.
Famous global brands such as Adidas, Benetton, Calvin Klein, Diesel, DKNY, G-Star, Hugo Boss, Nike, Puma, Ralph Lauren and Tommy Hilfiger are working
alongside others.
Bangladesh RMG Sector has duty-free market access to most of the developed countries including EU, Norway, Switzerland, Canada, Japan, and
Australia.
Bangladesh garment manufacturer exporters association (BGMEA) working to build a safe and sustainable garment industry. The MoL and EC, BIDS Studies
found that about 80.8 percent factories buildings are approved structural designs, 85.9 percent factories are approved layouts, 92 percent factories have
valid fire safety licenses and 55 percent factories electric generator is located outside of the factory.
Some garments recently taken a greater step of going towards carbon-free production
The government has taken initiative steps for influencing RMG sector allocated 470 acres of land in
Baushia at Munshiganj for setting up a ready-made garment industrial park & also budget USD 6.5 Million for workers
skill development.
WHY BANGLADESH?
Export
Factory
Female Workforces
Full service vendor Promoda being specialized in sourcing, manufacturing, merchandising, logistics and
inspection services offers you all the activities required from ordering to delivering
MOQ While Bangladesh is a tough place for the customers deal with small quantities
Promoda can work with quantities as low as 500 pieces per style per colour. This
enables us to work with supermarket to fashion brands to the private label companies.
Lead Time Having equipped with own factories Promda works with private labels which need
to be shipped out in 30days from development. In general, the lead time for the
garments with local fabric is 60 to 90 days and for imported fabric is 120 to 150 days.
Worker issues Since Promoda has its own code of conduct it takes full care of worker issues
maintained in their factories. Based on customer requirement they also works
with BSCI, SEDEX, or WRAP approved factories.
Design studio A complete sample room with designers is in making to offer customers design
and faster sampling services.
Organic/Fair Trade A complete sample room with designers is in making to offer customers design
and faster sampling services.
WHY PROMODA?
Years of Establishment : 01/June/2007
Type of Company : Service Provider ‐
Sourcing and Quality Assurance.
Incorporation # : C‐71312 (3819)/08
VAT Registration # : 5091069734
BGMEA Membership # : AM0822 (Member since 10/Sep/08)
Hong Kong Bank:
HSBC, Acct. No.: 078‐205820‐838
SWIFT Code : HSBCHKHH
Incorporation # : C‐71312 (3819)/08
VAT Registration # : 5091069734
BGMEA Membership # : AM0822 (Member since 10/Sep/08)
Hong Kong Rep. Office: Promoda Textiles Hong Kong Limited
Room 5, 6/F, Laurels IND CTR.
32, Tai Yau St., San Po Kong.
Telephone: +852 23231905
Fax: +852 23288834
Cooperate Office : Promoda Textiles Limited House # 57, Road # 3, Sector # 5, Uttara 1230, Dhaka, Bangladesh Telephone: +88 02 8932616, +88 02 8952574 Fax: +88 02 8921482
Europe Rep. Office: HMZ Fashiongroup B.V. Industrieweg 43 – 2382 NT Zoeterwoude Rijndijk The Netherlands. www.HMZ.nl
Chairman :
Rien de Hart ,
email: [email protected]
Managing Director:
Hasan Shibli, email:
Director Operation : Ashfaque Ahmed,
email: [email protected]
• Management/Admin : 3 Persons
• Merchandising : 8 persons
• Quality Assurance: 6 persons
• Technical : 2 persons
• Sample Development: 2 persons
• Lab/CSR : 1 persons
• Logistics : 1 persons
• Office Support : 2 persons
• Employee base has the experience of dealing of dealing
renowned customers H&M, M&S, C&A, Charles Vogele,
Kiabi, Esprit, Puma, Lidl.
• Supplier Base : Strong sourcing attitude and that gives us
a wide variety and range of suppliers working for us in
the areas of Jersey, Knitwear, woven, and denim.
•Own manufacturing Base:
1.Base Textile – Vertical knit composite unit, can produce 45,000 pcs per day.
2.Base Fashion – Knit unit, Capable of producing 18,000 pcs per day.
3.Zayantex – Knit unit, Capable of producing 12,000 pcs per day.
Associate set-up: 20
factories specialized
in jersey, woven,
knitwear
(3/5/7/12gg), and
denims.
Strategic association:
With yarn suppliers,
fabric mills, laundries,
printers, embroidery
houses, etc.
BUSINESS PARTNERS
CONTACT INFORMATION
ASHFAQUE AHMED
HEAD OFFICE
House 57, Road 03, Sector 05
Uttara, Dhaka 1230,
Bangladesh.
Tel:
+8802-8932616
+8802-7914945
Mobile:
+880-1713306777
Email:
The Netherlands Office:
Industrieweg 43,
2382NT, Zoeterwoude Rijndijk
Tel: +31(0)71 5413641
Hong Kong Office:
Room# 05, 6/F Laurels Ind. CTR
32 Tai Yau St., San Po Kong, Kowloon
Tel: +852 23231905
INT
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PROMODA is strength towards it’s Code of Conduct with
augmented demand from Buyers
BANGLADESH A safe place to produce your clothing
On 24 April 2013 more than 1100
people died in one of the world’s worst
industrial accidents due to the collapse
of Rana Plazain the Savar district of
Dhaka. This came just months after a fire
in the Tazreen Fashions that killed an
estimated 112 workers.
After that incident the buyers group formed Accord and Alliance
and demanded higher structural safety. Engineers of the Accord
on Fire and Building Safety in Bangladesh, the platform of 186
retailers predominantly based in Europe, found less than 2
percent of the inspected factories unsafe for production and
occupancy (http://www.thedailystar.net/less-than-2pc-of-
factories-unsafe-accord-says-41561).
That meant that Bangladeshi garment
NOT AS UNSAFE AS THOUGHT EARLIER It will enhance buyers' confidence to increase their production in Bangladesh.
BANGLADESH A safe place to produce your clothing
There is no such system in China, India,
and Pakistan and that’s why this Fire
Safety to set legally binding standards
will put Bangladesh far ahead of other
garment manufacturing countries.
EXPECTED ETHICAL AND BUSINESS STANDARDS
We require our partners and their
employees to endorse a set of ethical
standards compatible with our own and
encourage and favor those who fully
conform to standards of business
practices that are consistent with our
principles.
LEGAL EXPECTATIONS
All business partners and their employees must
comply with all contract provisions, legal
requirements and standards of their industry
under local, regional and national laws and
regulations of the countries in which the business
partners are doing business.
NO FORCED LABOR:
NO CHILD LABOR: NO HARASSMENT OR ABUSE: FREEDOM OF ASSOCIATION AND COLLECTIVE BARGAINING:
Business Partners shall not use
forced labor, whether in the
form of prison labor, indentured
labor, bonded labor or
otherwise in the manufacture or
in their contracting,
subcontracting or other
relationships for the
manufacture of their products.
The use of child labor is not
permissible. Workers can be no
less than age 14 where the law
of the country of manufacture
allows.
We require that every employee
shall be treated with respect and
dignity. No employee shall be
subject to any physical, sexual,
psychological or verbal
harassment or abuse including
the use of corporal punishment.
Management practices must
respect the right of employees
to free association and collective
bargaining where applicable.
T E X T I L E S LV D.
