Business Pitch CompetitionTemplate

(For-Profit & Non-Profit)

Booker T. Washington Economic SummitBUSINESS PITCH CONTEST

September 23, 2015

The Business Problem.

• What’s The Pain/Problem That You Seek To Solve? – State the big, important problem that the

company is going to solve– Assert the size of the opportunity you have

identified (or the number of people impacted)– For NON-PROFITS, what is the core value (i.e.,

No child should go hungry) and how is this core belief being compromised?

Business Solution & Target Market.

• What Is Your Solution? Who Is Your Target Customer? – State concretely what you will build that solves

the problem.– What is the profile of your target market? – Why are you uniquely qualified to capture the

target market?

How Does Your Business Work?• How will you get your solution to the Market? – How do you make money? How will you FEED

hungry children?– Focus on articulating the non-obvious,

potentially disruptive elements of your strategy–What are the critical hurdles that the

organization faces and how will it address them?–Why will your company be especially profitable?

Why is your NON-PROFIT best suited to solve the problem?

Competition.

• Who else provides a solution and why is yours better? – State clearly and concisely how your solution is

better than what everyone is doing, including the status quo.

– Do your homework on the competition and don’t misrepresent their strengths or their weaknesses.

– State your competitive advantage.

How Much Are You Asking For?

• What will be needed to succeed and how will you and others measure progress? –What are the capital requirements for the

company (For-Profit or Non-Profit)? – Tie the milestones to the key metrics in your

financial projections

Who is On Your Team?

• Who is building your company? – Founders with key and relevant accomplishments

listed–Who is advising the team?–What gives this team an edge?