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BUSINESS FINANCING ECOSYSTEM Debitum Token (DEB) Initial Coin Offering Round B: January 25 February 25, 2018 TRUSTED, DECENTRALIZED AND TRULY GLOBAL

BUSINESS FINANCING ECOSYSTEM · CEO of INNTEC, IT solutions developer in the Baltics Technology entrepreneur, public speaker and business coach 10+ years of experience in IT 7+ years

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  • BUSINESS FINANCING ECOSYSTEM

    Debitum Token (DEB) Initial Coin OfferingRound B: January 25 – February 25, 2018

    TRUSTED, DECENTRALIZED AND TRULY GLOBAL

  • Why Debitum Network?

    2

    A solution for huge markets that are currently

    underserved

    Developed by a strong team with diverse

    experience

    Creating a self-sustainable ecosystem with a sound

    token model

  • Executive summary

    3

    ▪ Debitum Network is designed to create access to funds for numerous underbanked small businesses in the world.

    ▪ It also allows investors worldwide to invest in loans directly, i.e. bypassing traditional intermediaries such as banks or investment funds.

    ▪ Debitum Network is a blockchain-based solution to connect multiple parties, performing different steps of a lending process, includingrisk assessment, insurance and debt collection, in a single, transparent, trust-based and easily accessible ecosystem.

    ▪ Founders of Debitum Network aim to launch the solution in up to 50 markets in order to make a truly global impact.

    ▪ Once established globally, the Network shall connect enough members to develop further in a self-sustained way.

    ▪ Eventually, Debitum Network shall operate independently of any core developers or owners of the solution.

    ▪ DEB tokens will be received in exchange for services provided by members of the ecosystem in each step of lending process. They willserve as a means for borrowers and lenders to use the system regardless of the currency in which they lend or borrow.

    ▪ The tokens will also serve as a guarantee to ensure the delivery of the service by each participating party. They will trigger smart contractsdesigned to objectively evaluate the performance of every service provider, thereby creating motivation and trust within the ecosystem.

    ▪ The limited supply of tokens is issued and no further minting or mining of them will be possible. Whereas the demand for DEB tokens shallgrow as Debitum Network expands, the turnover of loans increases, and more parties offer services within the ecosystem.

    The solution’s self-sustainability

    The use of a token

    The idea

  • 4

    $ 2.6 trillion 200 million businessesThe demand for credit by small and medium enterprises in developing countries that is not met

    The number of small and medium sizeenterprises that are either unserved orunderserved by financial institutions

    Credit gap in developing economies

    Market potential

    Asia

    Central & South America Australia & Oceania

    Africa

    Middle East

    Central & Eastern Europe

    27m

    28m

    0.4m

    132m

    9m

    3m

    $620 bn

    $190 bn

    $338 bn

    $931bn

    $297 bn

    $2.6 bn

    Credit gap, $ billion

    # of SMEs lacking credit

    ▪ Debitum Network seeks to address theneeds of small and medium-sizedbusinesses, particularly in developingcountries, that lack access to credit dueto flaws of the current financial system.

    ▪ The data compiled by the World Bankreveals a huge financing gap that is stillnot filled by neither traditional banksnor alternative finance providers.

    ▪ Due to their size and risk aversionunderpinned by strong regulation,traditional banks prefer larger clientswith lower credit risk, and overlookyoung, small companies.

    ▪ The alternative financing industryplayers are growing fast but are stillnot able to serve much of the demanddue to limitations for their expansion.For example, they have to set up localoperations in each market, whichrequires resources and time.

    ▪ Debitum Network applies blockchaintechnology to overcome these barriersand to create a global ecosystemconnecting small businesses to globalsources of capital.

    Data sources: SME Finance Forum, The World Bank

  • Key principles of Debitum Network

    5

    Community-driven decentralization

    Hybrid connecting crypto and fiat

    Trust empowered by blockchain

    ▪ Debitum Network communities willunite service providers from differentlocations worldwide based on their fieldof expertise (e.g., risk assessmentcommunity, debt collection community).

    ▪ The formation of such communitiesdecentralizes the lending process andthereby eliminates dependency on anysingle financial institution.

    ▪ Communities also allow for a fast butsustainable global expansion – aspecialist from anywhere in the worldcan join the community to provideservices within the network.

    ▪ Communities will have leaders that willbe motivated to develop the communityand ensure quality of its services.

    ▪ Lenders and borrowers in DebitumNetwork will invest and receive funds intheir operating currency – at presentthese are mostly fiat.

    ▪ The network will include fiat facilitators,a role designated to take care of all fiattransactions and make necessaryrecords on the blockchain using smartcontracts.

    ▪ Regardless of the currency used toinvest or borrow, the parties will useDEB tokens for services provided in thelending process within the ecosystem.

    ▪ This approach allows Debitum Networkto be operational from day one anddoes not limit access to funds tobusinesses based on their currency.

    ▪ Each transaction (i.e., each activity) inDebitum Network will automaticallytrigger Trust Arbitrage smart contract.

    ▪ Trust Arbitrage smart contracts will‘collect’ records on the blockchain andwill generate objective trust rating foreach counterparty in the ecosystembased on their past performance.

    ▪ Trust rating can define availability, price,or priority for further actions withinDebitum Network to promote the bestperforming members of the ecosystem.

    ▪ Trust ratings will allow investors toevaluate the trust level of the potentialborrowers, as well as both investorsand borrowers to choose reliableservice providers.

  • Economy of DEB Token

    6

    Value exchange role: payment for services in the ecosystem

    Toll role: service providers’ “skin in the game”

    Pure utility token

    ▪ DEB tokens will be primarily used by borrowers to pay for services provided by theecosystem members during the financing process, e.g. for verification of loan application orcredit risk evaluation.

    ▪ Investors will also use DEB tokens to get services on the ecosystem, e.g. to insure a loan orportfolio of loans.

    ▪ Counterparties providing services will be required to deposit a small portion of their tokensearned as a guarantee for delivery of future services.

    ▪ Token transactions will trigger Trust Arbitrage smart contracts, which are designed to createtrust and performance incentive for each member of the ecosystem.

    ▪ A limited amount of DEB tokens was generated during the Token Generation Event(crowdsale round A). No further minting or mining of the tokens will be possible, whichmeans that the token supply is fixed.

    ▪ As Debitum Network expands and incorporates more and more borrowers, investors andservices providers of the lending process, the token demand will increase, which, given thefixed supply, will rise its value. In other words, DEB token is designed to increase in value asactivity within Debitum Network grows.

    ▪ Debitum Network model does not permit burning of tokens in any situation, i.e. it isdesigned as a pure utility token.

    WHY NOT JUST ETHER?

    Independency of the ecosystem

    ▪ The use of own token ensures thatthe value of the token is determinedby the activity within the Networkand not by any external force.

    Better control of the token

    ▪ The creation of own tokens allows todevelop smart contracts with customproperties and set rules to ensureclear token flow.

    Technological flexibility

    ▪ With own tokens, Debitum Networkis not tied to Ethereum platform andhas more flexibility to adopt changesin technology; it will be ready tomigrate to a more advancedinfrastructure in case it is developed.

    More space for legal compliance

    ▪ Ether and some other cryptos mightbe officially recognized as currenciesby many countries, which could resultin more complex legal compliancerequirements. Use of own tokensmitigates these potential legal risks.

  • Debitum Network MVP

    7

    ▪ Debitum Network has alreadylaunched a functional MVP, which

    was developed based on actual

    financing requests from businesses.

    ▪ This MVP in essence is an alphasolution for a "secondary market" on

    Debitum Network.

    ▪ Current MVP indicates certain partsof the final product, in particular

    linked smart contract architecture.

    ▪ In addition, Debitum Network teamhas already started working on

    integral exchange and is developing

    other beta-like functionality.

    ▪ MVP demo can be accessedusing the link below:

    MVP

  • Debitum Network vs. other fintech ICOs

    8

    A lending platform which allows borrowers to use their

    blockchain assets as collateral for cash loans

    Peer to peer lending platform which runs on the Ethereum blockchain and uses digital

    tokens as collateral

    A decentralized lending ecosystem providing access to funds for underbanked small

    businesses

    Invoice financingBusiness and personal loans

    with crypto collateralBusiness and personal loans

    with crypto collateralAny type of business loans, with

    different types of collateral

    The idea

    Financing product

    Markets The UK Global Global Global

    Token sale Closed on 06/24/2017 Closed on 08/15/2017 Closed on 12/09/2017 Ongoing (Round B)

    ROI since ICO 20’824% 1’335% 1’663% n/a

    Current Market Cap* $1.9 billion $688 million $308 million n/a

    A smart contract invoice finance platform which uses tokens pegged to fiat currencies for

    flow of funds

    ▪ A number of successfully completed ICOs have presented blockchain-based lending solutions. Yet, in most cases, their market reach is limitedto borrowers or investors already holding blockchain assets, which limits their scalability at present and in the immediate future.

    ▪ In comparison, Debitum Network addresses a large market of underbanked businesses in developing economies, and can serve their needsregardless of their currency choice or available collateral.

    ▪ Besides, in contrast to other blockchain-based lending platforms, Debitum Network incorporates provision of lending-related services bydifferent counterparties, thereby creating a truly decentralized and valuable ecosystem.

    ▪ The table below shows how Debitum Network compares with the most prominent ICOs in the financial sector.

    *As 01/12/2018

  • Background for setting up Debitum Network

    9

    Established in Lithuania in 2015,

    Debifo is now one of the leading

    alternative financing platforms for

    SMEs. In 2016, it was recognized

    as a Financial Service of the Year.

    ▪ The founders of Debitum Network have solid expertise in bothfinancial and technology sectors.

    ▪ Together, they have already established a successful invoicefinancing company and an IT services company, and canleverage this experience when creating a lending platformbased on the currently most prominent IT solution - blockchain.

    Founded in 2012, one of themost innovative IT companies inNorthern Europe, providing highquality IT services to both thepublic and private sectors.

    2015.01. Founded DEBIFO, an alternative finance provider

    2016.01. DEBIFO loans listed on Mintos p2p finance platform

    2016.10. Reached investment agreement with a private debt fund MUNDUS

    2017.02. Envisioned Debitum Network

    2017.07. Expanded core team with business and technology advisers

    2017.08. Established global business development team

    2017.09. Built and deployed MVP version on Ethereum Ropstenblockchain

    2017.09. Attracted first counterparties of the ecosystem

    2017.10. Development of the Debitum Network community

    2017.10. Incorporation of Debitum Network

    2017.12. Crowdsale Round A (Community Round): $1.2 million raised

    2018.01.25-2018.02.25: Crowdsale Round B

    Companies set up by founders of Debitum Network:

    2015 - Q2 2017 Start of the Company

    Q3 2017Creating Proof of Concept

    Q4 2017Raising funds via Crowdsale

    € 25 million 3-year asset turnover

    € 3 million Current asset portfolio

    151’000Total project hours

    6.5 yearsAverage experience

    per specialist

    DEBITUM NETWORK TIMELINE

  • The core team

    10

    Mārtiņš LibertšCO-FOUNDER, VISIONARY

    CEO of INNTEC, IT solutions developer in the Baltics

    Technology entrepreneur, public speaker and business coach

    10+ years of experience in IT

    7+ years of experience in top management positions

    Justas Šaltinis, CFACO-FOUNDER, FINANCE

    CEO of Debifo, invoice financing provider for small businesses

    7+ years of experience in corporate finance/investment banking

    Solid background in capital markets and asset management

    Märt LumeLEAD PRODUCT MANAGER

    Was the first employee for co-founders of what is now known as Slack, a digital workspace tool with 1M daily active users globally

    10+ years of experience in product management and design

    Donatas JuodelisCO-FOUNDER, PARTNER RELATIONS

    Serial entrepreneur with background in law and investment management

    5+ years of experience in business development

    Mažvydas Mackevičius, Ph.D.CHIEF TECHNOLOGY OFFICER

    Certified systems architect with expertise in blockchain and IT solutions for financial sector

    10+ years of experience in software development

    ▪ The founders of of DebitumNetwork are passionate

    entrepreneurs with solid

    background in their fields.

    ▪ In addition to core management,Debitum Network has set up a

    team of developers and business

    development managers, who are

    already working on the

    deployment of the platform.

    ▪ Debitum Network aims to keepits team small, consisting mainly

    of developers and country

    managers for the launch of the

    platform in different markets.

    ▪ Over time, Debitum Networkshall be able to operate

    independently of the initial

    development and management

    team.

    Monika VarkalytėCHIEF MARKETING OFFICER

    Certified Usability Analyst (CUA) and User Experience Analyst (CXA)

    10+ years of experience in IT sector marketing

  • Advisors

    11

    Eyal HertzogCRYPTO ADVISOR

    Product Architect and Co-founder of Bancor

    Co-founded several successful technology companies in Israel

    20+ years of experience in venture-backed technology entrepreneurship

    The Hon Richard EvansINVESTOR RELATIONS ADVISOR

    CEO and Founder of ACE Funding, Balmoral Global Capital and founder of Lithuania GB

    Professional networker, dealmaker and entrepreneur with more than 25 years of experience

    Andrius BogdanovičiusRISK ASSESMENT ADVISOR

    General Manager, Chairman of the Board at Creditinfo bureau (Lithuania)

    Chairman of financial service companies association FINCO

    Member of supervisory boards of Creditinfo bureaus in Latvia and Estonia

    Tadas LangaitisINVESTOR RELATIONS ADVISOR

    Member of Lithuanian Parliament, angel investor and venture philanthropist

    Has been a partner at investment bank and investment funds, co-founded a number of successful companies

    Lex SokolinFINTECH ADVISOR

    Global Director of Fintech Strategy at Autonomous Research

    Lex is a Fintech entrepreneur, futurist and the author of the keystone analysis “Token Mania”

    ▪ Debitum Network has attracted asolid advisory board of

    experienced professionals. Part of

    them are presented on this page.

    ▪ All members of the AdvisoryBoard have previously co-founded

    successful companies and served

    in executive roles. Their

    comprehensive knowledge and

    expertise in business development

    and financial services will be a

    valuable element in fostering the

    growth of Debitum Network.

    ▪ Several board members havebeen highly involved in

    developing financial technologies

    and already have accumulated

    experience in issuing crypto

    currencies.

    ▪ The remaining members of theAdvisory Board have been

    entrusted to advise on legal

    matters, international business

    development and marketing.

    Michael RicksFINANCIAL SERVICES ADVISOR

    Serves in executive & non-executive roles in aviation, high tech/clean tech and financial services sectors

    20+ years of experience providing strategic advice to corporations, PE, family offices and growth companies

  • DEB token crowdsale

    12

    39%: Stage 1 (ongoing) 15% 15% 10%CROWDSALE (No lock-up period) RESERVE TEAM’S SHARE

    (Vested for 12 months)

    SUPPORTERS’ SHARE (Vested for 6 months)

    KEY TERMS:

    Name Debitum (DEB)

    Blockchain Ethereum-based (ERC223) token

    Total supply 400 million tokens

    Deposit Method Ether (ETH)

    60% FOR SALE 40% NOT FOR SALE

    ROUND B

    Round B Starts January 25, 2018 at 15:00 GMT

    Round B Ends February 25, 2018 at 15:00 GMT

    Round B cap 20,000 ETH

    DEB TOKEN DISTRIBUTION

    Note: DEB tokens will be instantly traded after the crowdsale on Debitum Network internal exchange. The team is in talks with a couple of external exchanges with a goal to get listed by the end of the crowdsale.

    21%: Stage 2*

    * All DEB tokens were generated prior to the Token Generation Event. 156,500,000 tokens are to be sold during Stage 1 for the NetworkDevelopment in the first 15 countries. The remaining 83,500,000 tokens available for sale will be locked-in until Stage 2, when Debitum Networkwill set for expansion in additional 35 markets. For more detail, see the Debitum Network Token Generation Event Document.

    Up to 500 ETH raised: 7,800 DEB/ETH

    Up to 2,000 ETH raised: 7,500 DEB ETH

    Up to 6,000 ETH raised: 7,150 DEB/ETH

    Up to 14,000 ETH raised: 6,850 DEB/ETH

    Up to 20,000 ETH raised: 6,500 DEB/ETH

    Token pricing

    Token price is structuredin steps, where each newprice level is establishedafter the completion ofthe previous step.

  • Use of proceeds

    13

    20%

    10%

    29%

    33%

    4%4% 1%

    PLATFORM DEVELOPMENT

    NETWORK LAUNCH MANAGEMENT AND ADMINISTRATION

    COUNTRY-LEVEL BUSINESS DEVELOPMENT(15 countries)

    REGION-LEVEL BUSINESS DEVELOPMENT

    ACCOUNTING & LEGAL

    INVESTOR RELATIONS, CUSTOMER SUPPORT

    AUDITING

    ▪ The following graph displays thebreakdown of use of proceeds for

    Debitum Network development in

    Stage 1, following a successful

    completion of the crowdsale.

    ▪ In the graph, network launchmanagement and administration

    include costs for the general

    management, HR management and

    necessary administrative expenses.

    ▪ Country-level business developmentincludes onboarding service providers,

    setting up communities, attracting

    borrowers, etc., in each country.

    ▪ Region level business developmentstands for onboarding regional

    partners and coordination of activities

    within the region (e.g. Southeast

    Europe, CEE).

    ▪ The use of proceeds is outlined for 5years, afterwards the operations of the

    platform shall be self-sustaining.

  • Roadmap

    14

    Year 1 Year 3 Year 4

    END OF ROUND B OF THE CROWDSALE

    SETTING UP INTERNAL EXCHANGE

    DEBITUM NETWORK 1.0 LAUNCH

    EXPANDING DEVELOPMENT TEAM

    ENTRY TO +7 CEE & BALKAN MARKETS

    ENTRY TO 8 CEEMARKETS

    PRESENCE IN 50 MARKETS WORLDWIDE

    ▪ Debitum Network has already raised $1.2 million, sufficient for initial product development and launch in the first market.

    ▪ Upon successful completion of Crowdsale Round B, Debitum Network will pursue Stage 1 expansion: setting up the ecosystem in 15countries across Central and Eastern Europe (CEE) and Balkan region.

    ▪ The Stage 2 represents expansion into 4 major geographical regions outside Europe. Overall, Debitum Network seeks to establishoperations in 50 countries with the worst indicators for access to credit.

    PRESENCE IN 15 EUROPEAN COUNTRIES AND

    6 KEY REGION MARKETS

    SIGNING UP THE FIRST MEMBERS OF THE NETWORK

    SETTING UP OPERATIONS IN FIRST COUNTRIES

    ENTRY TO BRAZIL, MEXICO, THAILAND, SOUTH KOREA

    ENTRY TO INDIA AND CHINA

    PRESENCE IN 15 COUNTRIES

    IN EUROPE

    ENTRY TO 29 MARKETS IN ASIA, MIDDLE EAST, AFRICA, CENTRAL & SOUTH AMERICA

    Year 2

    Stage 1 Stage 2

  • Find out more

    15

    https://debitum.network/

    Whitepaper TGE Document

    https://debitum.network/whitepaperhttps://debitum.network/whitepaper