Brain Rules - Introduction the the Book and Website

8/14/2019 Brain Rules - Introduction the the Book and Website

1/71


2/71


3/71

The Rules


4/71


5/71


6/71

Why Exercise?Exercise boostsbrain power


7/71

Connection to the Brain

Exercise improves cognition for two reasons:

Exercise increases oxygen flow into the brain, whichreduces brain-bound free radicals. One of the most

interesting findings of the past few decades is that anincrease in oxygen is always accompanied by an uptick inmental sharpness.

Exercise acts directly on the molecular machinery of thebrain itself. It increases neurons creation, survival,and resistance to damage and stress.
http://www.brainrules.net/exercise/?scene=10


8/71

Effects of Exercise


9/71

Effects of Exercise


10/71

The Type of Exercise Matters


11/71

Brain Health for Life


12/71

Survival: Rule 2

The human brain evolved, too.


13/71

Survival

The brain is a survival organ.

Our ability to solve problems, learn from mistakes,and create alliances with other people helps us

survive. Our ability to understand each other is our chief

survival tool. Relationships helped us survive in thejungle and are critical to surviving at work andschool today.


14/71

Brain Organization


15/71


16/71

The Theory of Mind
http://www.brainrules.net/survival/?scene=7http://www.brainrules.net/survival/?scene=6


17/71


18/71

Wiring : Rule 3

Every brain is wired differently.


19/71

Brain Wiring

What YOU do and learn in life physically changeswhat your brain looks like it literally rewires it.

No two people have the same brain, not even

twins. Regions of the brain develop at different rates in

different people.
http://www.brainrules.net/wiring/?scene=1


20/71

Visual Processing


21/71

Brain Mapping


22/71

Attention: Rule 4

We don't pay attention to boring things.


23/71

Attention Matters

What we pay attention to is profoundly influencedby memory.

Our previous experience predicts where we should

pay attention. The brain is not capable of multi-tasking.

Research shows your error rate goes up 50% and it takesyou twice as long to do things.


24/71

The 10 Minute Rule
http://www.brainrules.net/attention/?scene=1


25/71

Chunking


26/71

Multitasking


27/71

Multitasking Errors


28/71

Networks


29/71

Alcohol vs. Cell Phone


30/71

Alcohol vs. Cell Phone


31/71

The Brian and Emotion

The brain pays a great deal of attention to emotionand it remembers them.

Any emotionally competent stimulus causes the

amygdala to tag the information with dopamine Some ECSs are universal: sex, threat, and pattern

matching


32/71

Short Term Memory:

Rule5

Repeat to remember.


33/71


34/71

Types of Encoding


35/71

Processing

Automatic v. Effortful Processing

Effortful processing is what we need for work and school

It requires rehearsal and maintenance


36/71

Repeat or Forget
http://www.brainrules.net/short-term-memory/?scene=5


37/71

Long Term Memory:

Rule 6

Remember to repeat.


38/71


39/71

Building Knowledge
http://www.brainrules.net/long-term-memory/?scene=1


40/71

How to Remember More


41/71

Pop Quiz


42/71

Sleep: Rule 7

Sleep well, think well.


43/71

Sleep Well, Think Well

When were asleep, the brain is not resting at all.

Loss of sleep hurts attention, executive function,working memory, mood, quantitative skills, logical

reasoning, and even motor dexterity. Taking a nap might make you more productive.


44/71

Active Sleep
http://www.brainrules.net/sleep/?scene=4


45/71

Sleep Affects Performance
http://www.brainrules.net/sleep/?scene=5


46/71


47/71

Stress Impacts Learning

Your brain is built to deal with stress that lastsabout 30 seconds. The brain is not designed forlong term stress when you feel like you have nocontrol.

Stress damages virtually every kind of cognitionthat exists. It damages memory and executive function. It can hurt

your motor skills.

When you are stressed out over a long period of time itdisrupts your immune response. You get sicker moreoften.

It disrupts your ability to sleep. You get depressed.


48/71

Stress Effects
http://www.brainrules.net/stress/?scene=1


49/71

Chronic Stress
http://www.brainrules.net/stress/?scene=3


50/71

Sensory Integration:

Rule 9

Stimulate more of the senses.


51/71


52/71

The McGurk Effect

Close your eyes.
http://www.brainrules.net/sensory-integration/?scene=1


53/71

Passive Learning


54/71

Active Learning


55/71

Proust Effect


56/71


57/71

Vision: Rule 10

Vision trumps all other senses.


58/71

The Power of Images

We are incredible at remembering pictures.

Hear a piece of information, and three days later you'llremember 10% of it.

Add a picture and you'll remember 65%.

Pictures beat text as well, in part because readingis so inefficient for us.

Our brain sees words as lots of tiny pictures, and we

have to identify certain features in the letters to be able toread them. That takes time.


59/71

Immediate Recall


60/71


61/71

Testing The Visual

Count the number of passes between playerswearing white shirts.
http://www.brainrules.net/vision/?scene=5


62/71


63/71

Gender Differences

Men and women handle acute stress differently.

Men and women process certain emotionsdifferently.

Emotions are useful. They make the brain pay attention. These differences are a product of complex

interactions between nature and nurture.


64/71

Chromosomes
http://www.brainrules.net/gender/?scene=1


65/71

X and Y


66/71

Gender and the Brain


67/71

Gender and Psychiatric Disorders


68/71

Exploration: Rule 12

We are powerful and natural explorers.


69/71

Explore to Learn

Babies are the model of how we learnnot bypassive reaction to the environment but by activetesting through observation, hypothesis,

experiment, and conclusion. Babies methodically do experiments on objects, for

example, to see what they will do.


70/71

Babies as a Model for Learning


71/71

Documents

Brain Rules - Introduction the the Book and Website