Biz and Gov't Readings

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    Business and Government Required Readings

    Flanagan: Campaign Strategy

    The central principle of campaign strategy is that, in a world of scarce resources and

    legislated spending limits, it is necessary to focus spending where it will do the

    most good.

    A campaign is a collective action project that seeks to coordinate the activities of people

    over a period of time to reach a predetermined objective.

    There is no such thing as a universal campaign model -> meaning a political campaign is

    always waged within a set of specific rules.

    Rules are important in the general institutional setting of the political system, the

    specific details of the electoral system (majority/proportional), and the

    regulatory framework for conducting the election (regulated by Elections

    Canada)

    The Institutional setting is the arrangement of political institutions, that of which makes a

    huge difference in overall campaigning (municipal campaigns). Deciding to

    address the needs of a vast group of people in a large sector or a small group of

    people in a minor sector is key.

    The Electoral system. When majority government is not forseen, parties are encouraged

    to 'narrowcast' and continue to campaign toward core supporters. You may also

    want to keep communication lines with other parties to create a coalition

    government, in turn creating a majority.

    The regulatory framework is democracies rules they establish for the conduct of the

    campaign. Some countries prohibit TV or Internet campaigning.

    Party Objectives Liberal, Conservative and NDP's objectives are always to win and gain seats toward a

    majority government.

    Other parties however may run for any of the following (in order of importance)

    * majority gov't

    * minority gov't

    * become official opposition

    * become a recognized party (12 seats)

    * elect one member to legislature

    * get enough votes to recieve government fundingDefining Geographic Coalition

    For strategic purposes, parties characterize the 'triage of seats' as follows

    * Seats that are safe for your party

    * Battleground ridings (seats you may lose)

    * Hopeless seats for your party

    Rule of Ten states your party can get a maxiumum of 10% more voter share than

    previous election

    Star candidates are people who have a previous career in something else and are well

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    known by public

    Concentration of Resources on battleground ridings is essential

    Concentration of Resources can mean

    * transferring extra money

    * offering organizational assitance

    * Tilting media buy (heavier advertising)

    * Leader visits

    * Direct voter contact program

    Defining a Demographic Coalition

    the 'triage of voters' for demographic coalition is

    * core supporters

    * swing voters

    * confirmed opponents

    Strategists determine which people are able to be persuaded and spend their time and

    money on them rather than the core supporters of other parties whom may not be

    worth it

    Strategy and Mechanics of Persuasion

    Barack Obama had one of the best of all time with the 'change' campaign

    Delacourt, Maryland. From Sales to Marketing

    - When a politician connects with the voters, we call him or

    her a good retail politician.

    - Marketing is often used as a synonym for selling, but

    theyre different things. In politics, as in business,

    marketing is what happens when the product shapes itself

    around the consumers demands often before it even hits

    the sales floor or the ad campaign. Its the attempt to give

    the people what they want, sometimes before they know

    they want it

    MOP = market oriented party

    SOP = sales-oriented party

    POP = product-oriented party

    Malloy. Is There a Democratic Deficit in Canadian Legislatures and Executives? Paul Martin, in 2003, identified the goal of restoring Parliament as the centre of decision

    making and renewing the capacity of Parliamentarians to shape national policy

    He spoke of the democratic deficit, that required a change in the balance of power

    Aimed at key issues of Canadian politics- power relations between parliament, cabinet

    and prime minister

    Prime minister and premiers are known as First Ministers

    First Ministers elect cabinet who are responsible for different departments

    The first minister and cabinet are the executive

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    Three Components of Parliament:

    1. House of Commons (lower house)

    2. Senate (higher house)

    3. Governor General (representing the crown)

    Canada: The first minister and cabinet are supposed to have seats in the legislature and to

    be able to survive any motion by the legislature that it has no confidence in the

    government. Known as responsible government

    USA: separation of powers, meaning cabinet and first minister do not sit on legislature;

    congress.

    Canada = parliamentary

    USA = presidential

    Legislature

    House of Commons is the heart of the Canadian Political System

    1. Approves all laws

    2. Central forum to scrutinize and hold government accountable

    Provinces also have assemblies

    House of Commons has 308 members (MP's)

    Senate has 105 (Senators)

    Provincial vary in size (smallest PEI, 28 and largest Quebec, 125)

    The House of Commons has a Question period for civilians to ask questions and

    Answer Period

    Party Discipline

    Trustee vs Delegate Debate (who the legislators represent)

    Trustee: legislators use their own best judgement to decide what is best

    Delegate: Vote the way their constituents tell them to

    In reality, they act not solely on one model, they follow their political party PARTY DISCIPLINE = the expectation that the elected party members will vote with

    their party

    Functions of Legislatures

    Three Main Roles:

    1. Law and Policy Making

    > Approves and scrutinizes PUBLIC POLICY rather than initiating policies

    > consider bills proposed by government

    > Is such thing as member private bills; rarely pass

    2. Accountability and Scrutiny Canadian system emphasizes responsibility of the governments accountability (question

    period)

    3. Representation

    Symbolic and Functional

    focus on women and minorities in legislature so that everyone is represented

    Still dominated by men

    More women may mean more women-friendly legislation?

    The Territorial Governments

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    NW Territories, Nunavut abide by Consensus-Style Government

    Yukon is much like other provinces

    Consensus-Style Government is rooted in Aboriginal culture that stress discussion and

    consensus

    Called consensus-Style because operated through parliamentary procedures still

    The Senate

    Senate are appointed by PM, not elected

    Senate has difficulty asserting legitimacy for several reasons

    Conflicts of interest, laziness, urged to abolish

    Originally a place for regional representation

    Reform Idea: Triple-E Senate, should be elected, different numbers in each region

    Executives: First Ministers and Cabinets

    Prime Minister is not head of state, symbolic figure of the nation

    Head = monarch

    Monarch are appointed and therefore do not touch legislature

    Most Important power of First Ministers is appointing cabinets, serve as a collective

    decision making body

    Also control appointment of senior public servants (judges)

    Also appoint senators, foreign ambassadors, governor general, lieutenant-governors of

    each province, commissioners of each territory

    Ministers are appointed on the amateur principle, meaning they dont need a

    background portfolio (businessman as minister of education)

    Deputy minister = top public servant in the department

    Cabinet Management Styles

    Until the 1960s governments functioned as conglomerates and departmentalized.

    Worked well with smaller government, simpler communications, most issuesseemed to fit within single departments

    Institutionalized Cabinets begain in welfare-1960s with more complex government. More

    committees and coordination of work

    Ministers and Their Departments

    Do not appoint personal staff

    Staffed by public servants, serve whichever government comes into power

    Patronage = the practice of granting government jobs or contracts on the basis of political

    loyalty rather than merit

    Ministerial Responsibility Ministers are responsible for everything that goes into their portfolios

    About answering and explaining (Question Period)

    Public Service Anonymity = the principle that public servants do not take either public

    credit for services or public blame for problems in their departments

    Resign only for own actions

    Concentration of Power

    Four Possible Options for Reform of Institutions and Distribution of Power

    1. Reduced Party Discipline

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    - Legislators given more freedom to vote according to own conscience and beliefs or of

    their constituents

    - More freedom and resources to operate independently for monitoring accountability and

    developing policy

    2. Electoral Reform

    - Create a system that awards seats more in relation to the votes each party recieves with

    more minority governments and parties

    - more coalitions

    - Proportional Representation = greater powers to party leaders

    - Reform fixed election dates

    3. Senate reform

    - challenge legislative power

    1. 4. Citizen Engagement

    2. - incorporating citizens more directly in the processes of governments , sharing

    information and decision making power over policy and programs.

    3. - Challenge centralized power

    Historical Foundations Liberal Political EconomyClassical Political Economy

    origin coincideds with emergence of Capitalism

    Adam Smith Wealth of Nations = first book to lay out model, nature, structure, and

    workings of capitalist system

    Each inidividual pursuing his own self interest is led by invisible hand to promote

    intentions - Adam Smith

    According to Smith, the self-serving behaviour of individuals deriving from the natural

    and universal human instinct for self preservation and self advancement benefits

    not only those concerned but also the whole society

    Process should take place without outside intervention

    Liberal theory today still retains these teachings/values

    Accumulation of Capital (profits) >>> the growth propelling force for the economy

    Refer to textbook for additional highlights

    Benefits and Costs of Government Inverention Lipsey

    Two extreme views of Canadian Economy

    1. Stronghold of Free Enterprise (millions of people in a race for the almighty dollar) 2. Business's, people and workers in slow web of governanment regulation

    Neither is accurate

    How Markets Coordinate

    Various markets are coordinated by the price system in an unplanned, decentralized

    fashion

    Profits and losses play a key role in coordinated market response

    Changes is prices and profits, resulting from increasing scarcities and surpluses, lead to a

    response by both consumers and producers

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    These responses tend to correct the shortages and surpluses as well as change market

    signals of price and profits

    Features of a Market Economy:

    1. Voluntary Response to Market Signals

    2. Limited Information Required for Individuals

    3. Coordination will occur under any market structure

    The Case for Free Markets

    The formal defense: allocative efficiency, self-interest will determine optimal outcomes

    The informal defense: applies to market structures of imperfect competition, has 4

    arguments:

    1. Free markets are flexible and provide automatic coordination of the actions of

    decentralized decision makers

    2. The pursuit of profits which is central to free market provides a stimulus to innovation

    and growth

    3. Free markets are self-correcting, disequilibrium is temporary

    4. Free markets permit a decentralization of economic power

    The Case for Government Intervention

    Markets do not always work perfectly, results of 5 sources of market failure are:

    1. Monopoly (prices too high for consumers)

    2. Externalities (pollution= producer does not pay social cost, therefore not motivated to

    avoid. Producers will produce more than what is allocatively efficient)

    -- Coase Theorem: describes theeconomic efficiencyof an economicallocationor outcome in thepresence ofexternalities.

    3. Public Goods (National defense, market will not produce because available to public

    regardless)

    4. Information Assymetrics (one party manipulates another using personal expertisecausing moral hazard, adverse selection, principal agent problems)

    5. Failure to achieve social goals

    Changing distribution of income is a role may be desired for government intervention

    Government Intervention

    Microeconomic Policy Tools (used to alter unrestricted workings of free market system,

    to better allocation of resources and distribution of income)

    1. Public Provision

    2. Redistribution

    3. Regulation 4. Structuring Incentives

    Costs and benefits must be considered for government intervention

    Costs: a) direct government costs, b) costs imposed directly and indirectly on parties

    affected, c) costs on third parties

    Costs are seldom negligable and usually large

    Possibility of government failure must be weighed against market failure

    Neither possible nor efficient to correct all market failures

    http://en.wikipedia.org/wiki/Efficiency_(economics)http://en.wikipedia.org/wiki/Efficiency_(economics)http://en.wikipedia.org/wiki/Efficiency_(economics)http://en.wikipedia.org/wiki/Allocationhttp://en.wikipedia.org/wiki/Allocationhttp://en.wikipedia.org/wiki/Externalityhttp://en.wikipedia.org/wiki/Externalityhttp://en.wikipedia.org/wiki/Externalityhttp://en.wikipedia.org/wiki/Allocationhttp://en.wikipedia.org/wiki/Externalityhttp://en.wikipedia.org/wiki/Efficiency_(economics)
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    Lyons : The Politics of Economics

    The Right Wing View

    Believe that economic prosperity is best promoted by free markets, minimal government

    interference

    Emphasize:

    1. Private enterprise

    2. Incentives

    3. Efficiency

    4. Creation of Wealth

    The Left Wing View

    Stress the importance of economic security and a fair distribution of income

    To provide prosperity and equality, government must intervene in the economy

    Particularly, to redistribute income from wealthy to poor

    Right vs Left

    Theory and evidence show that neither wing is necessarily outright better for the

    economy

    A blend is the best, to get the good of the free market, while rectifying disadvantages

    Long term has been left, but since the late 70s, a shift to the right has occurred

    Into The Millenium Graham Taylor

    Read chapter

    Macroeconomic Policy --

    Read Chapter

    Social Policy

    Key Terms

    Legitimization The purpose (marxist) of social reforms and welfare spending in capitalist

    societies

    Low-income cut off lines (LICOS) Income levels used by statistics Canada, not as 'poverty

    lines' but to qualify the numbers and characteristics of individuals and families falling into the

    lowest level of income category defined in relative terms and taking into account current

    overall standards of living

    Progressive Taxes

    Forms of taxation, such as personal income tax, in which the tax rate increase with one's

    income

    Redistributive payments the transfer of money from those who can afford to pay to those whoa

    are in need

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    Regressive taxes- Taxes, such as sales and property taxes and the GST, that weigh more heavily

    on those with lower incomes because the amount of tax paid is not determined by income (not-

    marginal)

    Business Regulation

    Regulation of social and economic activity is one of the principal functions performed by

    governments in all industrialized countries

    In Canada, pervasiveness of regulation is apparent

    The Concept:

    When government intervenes, five instruments may be used:

    1. Persuasion Where government tries to convince business to do something voluntarily,

    no rewards or penalties

    2. Expenditures governments try to alter business behaviour through subsidies, loans, tax

    concessions or financial incentives

    3. Taxation government uses taxes, tariffs, and other compulsory payments as a financial

    levy on business activity

    4. Regulation government directs business behaviour through mandatory rules and

    sanctions, ultimately enforced through state coercion

    5. Public Ownership government takes a business out of private hands

    Types:

    Divided into two broad types:

    1. Economic

    a) Prices and Rates of Return (regulate chargeable prices)

    b) Entry (restrict new competitors)

    c) Exit (Prevent from getting out)

    d) Output (Limitations on quanity of production)

    2. Social Regulation

    a) Health and Safety (consumer goods, handling, quality control)b) Environmental (pollution)

    c) Fairness (advertising truth, disclosure, minimum wage, accurate labelling)

    d) Cultural (restriction on foreign ownership)

    Reasons:

    1. Business Needs (continue to be profitable)

    2. Public Pressure (environmental)

    3. Bureaucratic Initiative (those directly involved)

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    Regulatory Agencies:

    Canadian Radio- Television and Telecommunications Comission (CRTC)

    The National Transportation Agency (NTA)

    National Energy Board (NEB)

    Building the Just Society-- Read Chapter