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8/12/2019 Bayer Innovation Council Sustainability Presentation2
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Science For A Better Life
Engaging employees in environmental sustainabilityB-Green Program: William Malpass, Bayer NZ Ltd
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Bayer Excellence in Communication Awards Page 2
Business Areas
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Bayer Excellence in Communication Awards Page 3
Full year sales: EUR 35.1 billion112,500 employees
291 subsidiaries
R&D expenditures: EUR 3.1 billion
As of December 31, 2010 / Employees: March 31, 2011
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Bayer Excellence in Communication Awards Page 4
Key Locations /Regions
Europe
Africa /Middle East
North America
Asia / Pacific
LatinAmerica
The Bayer Group is a global enterprisewith companies in almost every country
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Bayer Excellence in Communication Awards Page 5
Bayer Invests Heavily in R&DSustained innovation output from all subgroups
* as of February 2011
Strong pharma R&D pipelinewith round about 50 projectsin clinical trials
More than 20% of salesbased on products launchedsince 2005
Six new substances to beintroduced to the marketbetween 2010 and 2012 havetotal peak annual sales potentialof more than EUR 1 billion
Input Output*
67.7 %
7.6%
23.6%
1.1%
Bayer MaterialScienceEUR 231 million
R&D staff: ~1,000
Bayer HealthCareEUR 2,066 million
R&D staff: ~7,700
Bayer CropScienceEUR 722 million
R&D staff: ~4,300
OtherEUR 34 million
R&D staff: ~200
R&D budget
2010:
EUR 3.1 bn
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Commitment to the principles of sustainabledevelopment and our role as a socially andethically responsible corporate citizen
Economy, ecology and social commitmentare objectives of equal rank
Social activities in the fields of education andresearch, environment and nature, basicsocial needs, sports and the arts
Bayer Science & Education Foundation:Support for talented schoolchildren, ambitiousstudents and outstanding scientists
Bayer Cares Foundation:Improve living conditions at our sitesand solve central social problems
Foundations:
Sustainable Development and
Corporate Social Responsibility
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Why? The case for a local sustainability
initiative
Fulfil Bayers commitment to climate change at alocal level in Australia and New Zealand
Create a local environmental strategy where wecan make a difference
Build on the global Climate Change Program
Provides a local context for our 850 employees
Complement Bayers Mission Statement Science For A Better Life.
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Survey
93% - environmental sustainability will be veryimportant to Bayer in the future
90% - environmental sustainability important tothem in their personal lives.
94% - changing their behaviour can improveBayers sustainability performance.
33% believed leaders not committed
47% did not know how to help
36% didnt think it a priority
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Employee Champions: Green Team
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Top level endorsement
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Results
Champions workshops
30 champions - 3 workshops - 2 countries
100% agreed or strongly agreed that the workshop, Bayersustainability strategy and their role as a champion were
important and valuable.
Online training
64 managers and champions completed pilot
81% wish to undertake further education
91% want to get more involved in Bayers sustainability
initiatives
100% thought the sustainability office challenge would bevaluable to all employees
91% want to know how they can reduce their personal footprint.
Global feedback
This is fantastic. Can we borrow?
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Pilot online training
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Visual identity and logo
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Bayer Excellence in Communication Awards Page 15
1. Green Transport
2. Improving energy
efficiency
1. Reduce Water
2. Increase Water
Efficiency
1. Increase Recycling
2. Reduce Waste
3. Greener packaging
1. Raise StakeholderAwareness
2. Tailored platformsfor each business
10% Efficiency & Waste 10% Production & Operations External
Our Environmental Strategy
Four focus areas and TARGETS
11% Reduction
Behavioural change !
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Think. Act. Live.
Add montage from guidebook.
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B-Green intranet site
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Guidebook
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Employee Challenge
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Employee Challenge: weekly email teasers
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Bayer Excellence in Communication Awards Page 22
Vincent Truijens
Bayer Corporate & Business Services
I haven't replaced all myincandescent bulbs with energy-saving fluorescent bulbs. I know Ishould. I know it's good for theenvironment.
Photo = 12cm x 11cm
or340px x 312px
Planets to maintainlifestyle 3.4
I intend to change them at home.
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Bayer Excellence in Communication Awards Page 23
Rob Hall
Bayer CropScience
I have gone through thousands ofnappies with my one-year old son!Im not prepared to wash cloth
nappies, so
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or340px x 312px
I'll have to repent by clocking upthousands of km on my bike
instead!
Planets to maintain
lifestyle 3.8
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Bayer Excellence in Communication Awards Page 24
David Clarke
Bayer CropScience
As a Queenslander it seems I dontlike darkness - I always forget to
turn the lights out!
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or340px x 312px
I am going to put yellow post-it noteson lights and equipment to remind meto switch off - until it becomes a habit!
Planets to maintainlifestyle 5.6
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Kirsten Impey
Corporate Communications
I remember to buy the reusablebags, but I NEVER remember totake them into the shopping centre
with me.
Photo = 12cm x 11cm
or340px x 312px
I will put them in the boot of mycar.
Planets to maintain
lifestyle 3.4
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Bayer Excellence in Communication Awards Page 26
Jackie Herd
Environment, Health & Safety
I buy too much water in plasticbottles: it takes a lot of energy to get
the bottles to me in the shop.
Photo = 12cm x 11cm
or340px x 312px
I am going to take a proper bottlefrom home from now on.
Planets to maintain
lifestyle XXX
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Bayer Excellence in Communication Awards Page 27
Mark Sargent
Consumer Care
Anyone who has seen my officeknows that filing is not my strongpoint. Neither, unfortunately, is
recycling paper.
Photo = 12cm x 11cm
or340px x 312px
I am going to print less paper.
Planets to maintain
lifestyle XXX
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Eric Ruggirello
Finance & Administration
I know that I spend TOO LONG inthe shower.
Photo = 12cm x 11cm
I will set a timer to makesure I have shorter
showers
Planets to maintainlifestyle 4.6
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B-Green launch: CEO Roadshow
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Results
Roadshow
524 employees - 9 events - 5 cities - 2 countries
(840 total employees)
85% - overwhelmingly positive (Excellent, Enlightening, GreatProgram, A responsible attitude and fully support it, improves Bayers
reputation). 95% - launch of B-Green (and Bayers focus on environmental
sustainability) was highly relevant to them.
94% found the B-Green DVD relevant to them in their business.
B-Green Hub More than 200 suggestions submitted from employees
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Examples of small changes
56 new eco- friendly vehicles ordered through
the new green policy in May 2009. (A reductionof 107 tonnes CO2 equivalent emissions/year.)
Delamping in carparks, foyers, lunch areas,hallways etc
Timers and sensors on lighting, electronicequipment and taps
Biodegradable kitchenware
Installing ecobulbs
Blinds installed to reduce heat transmission
Employee suggestionMakrolon sheeting skylights in two warehouses- improve lighting and reduce energyconsumption.
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Examples of small changes
Marketing teams are cleaning up databases to reduce mailouts
Accounts have organised for all employee phone bills to be distributedonline
35 employees joined the Ride to Work day.
Employee suggestion: install bike racks.
Many continue to ride regularly
Employees at home
Say no to ATM receipts
Buy local produce only
Catch public transport
Hang laundry on the line, not electric dryer
Shorter showers
Plant vegetable gardens
Car pooling
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