Bai Cua Thay Son

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    VNH3.TB4.36

    VAI TR CA BO IN VIT NAM TRONG THI KI MITRONG QU TRNH GIAO LU, TIP NHN V HI NHP

    VN HA QUC T

    PGS.TS Dng Xun Sn

    Trng HKHXH & NV, HQG H Ni

    t vn

    Trong xu th ton cu ha ang din ra mt cch mnh m trn th gii nh hinnay, hot ng thng tin ni chung v bo ch ni ring ngy cng ng vai tr quan trngtrong i sng x hi. Bo ch truyn thng ang thc s c nhng bc t bin vo nhngnm u thc hin chnh sch mca t thp k 90 ca th k XX (ti hi VI) mi thcsi vo chiu su v c lng v cht.

    Trong nhng nm qua, thng tin trn bo ch nc ta gp phn quan trng vomi mt ca i sng x hi, phn u v mc tiu dn giu, nc mnh, x hi cng bng,

    dn ch, vn minh.Trong hn 20 nm thc hin chnh sch v ng li i mi do ng ta lnh o,

    cc phng tin truyn thng i chng ng vai tr ht sc quan trng trn cc lnh vc:Thc hin nhim v tuyn truyn quan im, ng li, ch trng ca ng; chnh sch,

    php lut ca Nh nc; pht hin v phn nh tm t, nguyn vng ca qun chng; nhngvn bc xc trong i sng x hi; kin quyt u tranh chng tham nhng, tiu cc,quan liu lng ph v suy thoi o c, li sng Bo ch cng gp phn gio dctruyn thng tt p ca dn tc, truyn thng cch mng, gp phn nng cao dn tr, png nhu cu ngy cng cao, phong ph v a dng vi sng tinh thn ca nhn dn

    Bn cnh nhng vn trn, bo ch nc ta trong qu trnh i mi v hi nhp gp phn nng cao cht lng thng tin i ngoi, gp phn quan trng gii thiu t nc,vn ha con ngi Vit Nam vi bn b quc t; thc hin ng li i ngoi c lp, tch, a dng, a phng ha cc quan h quc t ca ng, Nh nc ta; gp phn nngcao uy tn v v th Vit Nam trn trng quc t.

    Thc hin nhng nhim v quan trng c sng gp ca tt c cc loi hnh boch. Tuy nhin, lnh vc bo in biu hin nhng kt qu r rt hn c. Tm hiu v vai tr

    ca bo in Vit Nam thi ki mi trong qu trnh giao lu, tip nhn v hi nhp vn haquc t chnh l gp phn tm hiu vai tr ca bo ch ni ring v cc phng tin thng tin

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    i chng ni chung trong qu trnh t nc hi nhp mnh m; ng thi, qua nhn rav khc phc nhng hn ch ca qu trnh thng tin trn bo in Vit Nam trong giai ontip theo ca qu trnh giao lu, tip nhn v hi nhp vn ha quc t.

    cng chnh l nhng ni dung ch yu c cp trong tham lun ny.

    1. Vai tr ca bo ch trong i sng x hi hin i:

    Trong i sng chnh tr - x hi, bo ch gi mt vai tr ht sc quan trng. Bt kmt lc lng cm quyn no trong cc quc gia trn th gii u s dng bo ch nh mtcng c tc ng vo t tng, tnh cm ca cng chng, nhm to ra h nhng nhnthc mi, nhng nh hng c gi tr cho cuc sng.

    nc ta, bo ch l cng c chnh tr ca ng, ca Nh nc, ca cc t chc,on th x hi, l din n ca nhn dn. Vai tr ca bo ch trong i sng chnh tr - x

    hi th hin r trong hai cuc khng chin ca nhn dn ta l chng thc dn Php v quc M gii phng t nc. Ngay khi cha c ng lnh o, cc lc lng x hi c nhng tbo hot ng rt tch cc v gy c s ch ca d lun x hi v ccvn chnh tr. Bo ch trthnh v kh quan trng ca nhn dn ta trong cc cuc utranh chnh tr. Bo ch tht s trthnh v kh sc bn trn mt trn t tng - vn ha,mt khc, n cng to nhng iu kin cn thit cho mi ngi dn c th tham gia voi sng chnh tr ca t nc. V vy, ngha ca thng tin bo ch rt quan trng. Vini dung thng tin c nh hng ng n, chn tht, c sc thuyt phc, bo ch c khnng hnh thnh d lun x hi, dn n hnh ng x hi, ph hp vi s vn ng ca

    hin thc theo nhng chiu hng c chnh.

    Bo ch khng ch l v kh t tng sc bn, li hi m cn l ngi tuyn truyntp th, cng tp th, t chc tp th; iu ny cng ph hp vi thi i bng n thngtin hin nay.

    Bo ch biu hin vai tr trong i sng x hi trn nhiu lnh vc nh:

    Vchnh tr: Bo ch l cng c, l v kh quan trng trn mt trn t tng - vnha. Vai tr ca bo ch trong lnh vc chnh tr l hng dn nhn thc v hnh ng cho

    cng chng. Bo ch l lc lng xung kch trn mt trn t tng - vn ha ca ng, lcng c tham gia qun l x hi; cng c gim st cn b, ng vin vo c li sng.

    Lch s cng ch ra rng, bt c ch no trn th gii cng s dng v khai thctrit cc phng tin truyn thng i chng nhm phc v, cng c v duy tr ch.

    Trong x hi hin i, ngi no nm c cc phng tin thng tin i chng cth iu khin con ngi theo mun, c ngha l dng bo ch hng ngy pht inhng thng ip chnh tr nhm gio dc thc, t tng, thuyt phc qun chng lm

    theo mun ca mnh.

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    1.2. V kinh t: Trong nn kinh t th trng, thng tin chnh xc, k p thi l scmnh to nn thng li cnh tranh. Cc phng tin thng tin i chng c vai tr to lntrong vic cung cp nhng thng tin c gi tr. Cc lnh vc thng tin kinh t cn nh:Thng tin th trng, hng ha (bao gm thng tin gi c, sc tiu th, th hiu v xu hng

    bin i th hiu tiu dng); Thng tin th trng ti chnh (tin t, vn, gi c, c phiu,

    s vn ng ca cc dng ti chnh), th trng lao ng, vt t, thit b, c bit l thtrng cng ngh (chu k cng ngh, s chuyn giao cng ngh). Bo ch khng ch dngli trong vic cung cp thng tin thun ty m cn c th hng dn th trng, hng dnvic p dng khoa hc k thut v cng ngh mi, gii thiu nhng m hnh, in hnh tintin trong sn xut v kinh doanh. Vi vic ph bin cc kinh nghim thnh cng hay tht

    bi trong qun l, kinh doanh v p dng cng ngh mi, tit kim chi ph trong sn xut,bo ch gp phn to nn hiu qu kinh t ln cho x hi.

    1.3.V vn ha - x hi: Vai tr ca bo ch trong lnh vc vn ha th hin trn

    nhiu mt. Th nht, bo ch lm giu, lm p cho vn vn ha dn tc, nht l ngn ng,bo ch l ni va gi gn v sng to ra nhiu t mi, thut ng mi c trong cch vit vcch th hin, trong vic chun ngn ng ni v vit. Th hai, bo ch ng ti cc tc phmvn hc ngh thut, khoa hc, m nhc v cc lnh vc khc. Th ba, qua cc phng tinthng tin i chng, cng chng c th tip nhn nhiu tri thc vn ha ca cc tri thc dntc trn th gii. Th t, bo ch gp phn nng cao vn ha, gii tr, lm cho mi ngingy cng hiu nhau, xch li gn nhau hn, chia s tm t, tnh cm, ng thi cng hctp, tip thu c nn vn ha a dng, phong ph ca cc dn tc khc lm giu cho vnha dn tc mnh.

    Trong giai on mi, thc hin tt vai tr ca mnh, cc phng tin thng tin ichng nc ta phi thc hin tt hn na nhim vu tranh chng tham nhng, tiu ccv cc t nn x hi; tng cng truyn b vn ha dn tc v tinh hoa vn ha nhn loi;xy dng nn o c mi trn nn tng o l dn tc; vun p, hon thin hnh mu conngi Vit Nam hin i, k tha nt p truyn thng ca cha ng; nng tm tr tu, trithc khoa hc, cng ngh ca mi cng dn. Mun vy, bo ch v ngi lm bo cn nngcao nhn thc chnh tr, trch nhim x hi v ngha v cng dn, ng thi nhanh chngi mi nhim v thng tin khng chng m cn hay, sinh ng, hp dn cho cng

    chng.

    2. Nhng thnh tu ca bo in Vit Nam trong thi ki mi

    Bo ch in bao gm bo v tp ch l nhng n phm nh k chuyn ti ni dungthng tin mang tnh thi s v c pht hnh rng ri trong x hi.

    Vit Nam hin nay c 533 cquan bo, tp ch vi 713 n phm bo ch v hn 1000bn tin. Ngoi hai thnh ph ln l H Ni v thnh ph H Ch Minh tp trung nhiu cquan bo ch Trung ng, tt c cc tnh, thnh ph cn li u c bo, tp ch ring.

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    Cn c vo nh k xut bn, tnh cht ni dung thng tin, hin nay bo in nc tac cc loi: bo hng ngy (l nhng tpht hnh mi ngy mt k vo bui sng hoc buichiu); bo nhiu k trong tun (l tbo pht hnh khong t 5 - 6 k trong mt tun); bomt s k trong tun (l nhng tbo c s k xut bn t 2 - 4 k trong tun); bo tun (lnhng tbo xut bn nh k 1 k/mt tun); bo na thng hay hng thng (ch yu l

    nhng n phm ph xut bn gia thng hoc cui thng ca cc tbo hng ngy, cc tbo nhiu k, mt s k trong tun hoc tun bo).

    Tp ch l nhng n phm nh k c ni dung chuyn su vo mt hay mt s vn, lnh vc vi sng x hi, khoa hc, k thut nh k xut bn ca tp ch c th lmt tun, na thng, 1 thng, 2 thng. Cng c tp ch xut bn 3, 4, 5 hoc 6 thng/ k.Hin c nc c 335 tp ch cc loi.

    Hng nm, s lng bn bo c pht hnh nc ta khong 600 triu bn. Bnh

    qun c 7,5 bn bo/ngi/nm. Hu ht cc trung tm tnh lu c c bo pht hnhtrong ngy.

    Trong nhng nm qua, bo ch in nc ta khng ngng c nng cao cht lng cv hnh thc v ni dung, p ng ngy cng tt hn nhu cu thng tin ca nhn dn.

    Bo ch nc ta lm tt chc nng va l cquan ngn lun ca t chc ng,Nh nc va l din n ca nhn dn; gp phn thc y s pht trin kinh t - x hi cat nc, c v nhn t mi, in hnh tin tin, mrng giao lu v hi nhp quc t, utranh chng cc hnh vi tham nhng, tiu cc, cc t nn x hi, gp phn thc hin dn ch

    ho i sng x hi.

    Ni dung, hnh thc bo ch ngy cng phong ph, a dng; phng tin k thut chbn, in n ngy cng hin i; h thng truyn dn thng tin, khai thc, thu nhn thng tinc hin i ho. Giao lu quc tc m rng to iu kin cho bo ch in c mitrng thun li c v ngun tin v th trng tiu th.

    i ng nhng ngi lm bo c bc pht trin nhanh c v s lng, cht lng.Ngy cng c nhiu nh bo c o to cbn, c qua cc kho bi dng nghip v

    trong nc v nc ngoi.Trong qu trnh pht trin, bn cnh vic ch trng nng cao cht lng chnh tr,

    cht lng vn ho, cht lng khoa hc, cht lng nghip v, vn ang c nhiu cquan bo ch quan tm l chnh sch kinh ti vi hot ng bo ch.

    Hin nay trong s 553 cquan bo in c gn 100 n v t cn i c thu chi vkhong 50 n v thc cht c li. Trn thc t, m hnh mt cquan bo ch c nhiu n

    phm bo ch v vic mrng hnh thc hot ng to ngun thu ph hp vi cc quy nhca php lut (ngoi ngun bn bo) h trcho hot ng bo ch l mt xu hng ang

    c mt s cquan bo ch thc hin.

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    Cng tc qun l nh nc ch trng quy hoch bc u v mng li bo introng c nc; quan tm cng tc o to, bi dng i ng; tng bc hon thin hthng vn bn quy phm php lut, to iu kin thun li cho hot ng bo ch.

    Nh nc, cquan ch qun bo ch c su tng mc cho s pht trin bo

    ch. Cng tc pht hnh bo ch ngy cng tin b.3. Vai tr ca bo in Vit Nam thi ki mi trong qu trnh giao lu, tip

    nhn v hi nhp vn ha quc t

    3.1. Bi cnh quc tang to ra nhng thi c, thch thc i vi bo ch Vit Namtrong thi k hi nhp:

    Tnh hnh chnh tr, kinh t th gii v ang din bin ht sc phc tp, cha ngnhiu mu thun, va c mt tch cc va c mt tiu cc; xung t v trang, sc tc, tn

    gio, nn khng b quc t... tc ng mnh m v t ra nhng thch thc to ln i vilnh vc thng tin.

    Hin nay, cc nc t bn c tim lc kinh t, khoa hc, cng ngh v ang thchin chnh sch bnh trng thng tin, c quyn thng tin theo kiu p t, bt cc ncnh hoc kinh t yu km trthnh khch hng tiu th thng tin v l thuc vo ngun tinca h. Cuc u tranh ca cc nc ang pht trin v mt "trt t thng tin quc t mi" trthnh mt b phn ca cuc u tranh ginh c lp v kinh t, chnh tr, tin b vcng bng x hi.

    S pht trin mnh m ca cuc cch mng khoa hc - cng ngh, c bit l cngngh thng tin tc ng su sc n lnh vc thng tin, a th gii t k nguyn cngnghip sang k nguyn thng tin v pht trin kinh t tri thc. S hi t gia thng tin, vinthng, tin hc l mt xu hng quan trng trong xu th pht trin thng tin trn phm viton cu. u t cho thng tin t chc coi l u t cho phc li x hi chuyn thnhu t cho s pht trin.

    Trong xu th khch quan ca ton cu ho, hi nhp kinh t, cc hot ng thng tinc mrng, to iu kin cho giao lu, hi nhp vn ho, ng thi cng ang din ra

    cuc u tranh t tng gay gt bo vc lp, ch quyn quc gia v bo v bn scvn ho dn tc. Ch ngha quc v cc th lc th ch v ang s dng h thngthng tin chng ph s nghip xy dng v bo v T quc Vit Nam x hi ch nghangy cng tinh vi v quyt lit hn.

    i hi ng ton quc ln th X khng nh hai nhim v chin lc ca nc tal: xy dng v bo v t quc Vit Nam x hi ch ngha; t nay n nm 2010 a ncta ra khi tnh trng km pht trin, n nm 2020 cbn trthnh mt nc cng nghiptheo hng hin i.

    i tt n u, xy dng nc ta thnh mt quc gia cng nghip ho, hin iho, cng vi vai tr ca khoa hc cng ngh, vn ho, gio dc, thng tin trn bo in c v

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    tr ht sc quan trng. Thng tin trn bo in khng ch cung cp, ph bin kin thc, nngcao dn tr, cng v t chc phong tro cch mng ca nhn dn thc hin thnh cngmc tiu chin lc pht trin kinh t - x hi m cn tham gia ngy cng trc tip v chiu qu vo vic bo v ch x hi.

    Qu trnh cng nghip ho, hin i ho nc ta c tin hnh trong iu kin tnti nhiu hnh thc shu, nhiu thnh phn kinh t, vn hnh theo cch th trng nhhng x hi ch ngha, khin nhu cu ca cc i tng trong x hi v tip nhn vcung cp thng tin ngy cng cao v a dng. Xu hng hi t thng tin - vin thng - tinhc ang din ra mnh m l yu t tch cc tc ng n s pht trin thng tin nc ta.

    Thng tin trn bo in nc ta va bo m s pht trin ng b, p ng yu cuca tin trnh hi nhp quc t, ng thi phi u tranh quyt lit vi nhng lung thngtin phn ng, chng ph ch v khng ph hp vi li ch ca nhn dn, t nc ta.

    Csh tng thng tin nc ta bao gm mng li vin thng v Internet v ccdch v vin thng, Internet c tc ng tch cc n s pht trin kinh t - x hi ca tnc, trong c s pht trin ca thng tin trn bo in. Thng tin trn bo in ngy cngkhng nh l nhu cu thit yu trong i sng x hi, chi phi su sc ton din mi lnhvc ca i sng x hi.

    i sng nhn dn c ci thin, trnh dn tr ngy cng c nng cao nn nhucu thng tin ca nhn dn cng i hi cao hn, trong khi , mc hng th thng tin canhn dn vn cn s khng ng u gia khu vc th v nng thn, min ni, vng xa

    xi, ho lnh.

    Bi cnh quc t v trong nc to ra thi cln, ng thi cng t ra nhng thchthc ht sc gay gt cho lnh vc thng tin nc ta.

    S pht trin ca thng tin ang din ra quy m ton cu to chi tt VitNam nhanh chng tip cn vi cng ngh mi, cc k nng, cc phng tin thng tin, kthut truyn thng hin i, nhng kinh nghim t chc hot ng, nhng csl lun mi t h trqu trnh i mi v pht trin ca thng tin trn bo in nc ta.

    ng, Nh nc v nhn dn ta ht sc coi trng v nh gi cao vai tr ca thngtin trn bo in. y khng ch l phng tin cung cp thng tin, cung cp tri thc, l mttrong nhng cng c gip cho cng tc cho, iu hnh t nc m cn l ni phnhi nhng thng tin t nhn dn i vi ng li, ch trng, chnh sch ca ng, phplut ca Nh nc, gp phn quan trng thc hin dn ch ha trong i sng x hi.

    Nhng khuyt im, yu km trong hot ng thng tin v qun l thng tin trn boin; cuc u tranh quyt lit din ra trn mt trn thng tin; xu hng ton cu ho, hi nhpquc t v thng tin ang t ra nhng thch thc gay gt trong vic bo vc lp, ch

    quyn quc gia v s bnh ng v thng tin. Mt mt phi kin quyt khc phc nhngkhuyt im, yu km pht trin, mt khc phi bo m tnh hp l v cn i gia yu

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    cu pht trin v kh nng qun l, gia s lng v cht lng, gia a dng v thng nht,gia mca hi nhp quc t v gi vng nh hng chnh tr, gi gn bn sc vn ho dntc.

    Trong thi i bng n thng tin i hi thng tin trn bo in nc ta phi nhanh

    chng nm bt, tip cn vi nhng vn mi bo m khng b tt hu, ng thi vngic nh hng pht trin di s lnh o ca ng, qun l ca Nh nc trongkhun kh php lut. Dn tc ta vn c truyn thng yu nc, cn c, sng to, c nnglc tip thu, vn dng tri thc v k nng mi, hin i. Chng ta cn pht huy nhng uth khc phc c hiu qu nhng khuyt im, yu km, vt qua kh khn, thchthc, tranh th mi thi cthun li xy dng, pht trin thng tin trn bo in Vit Namthc s l cng c, v kh cho, lnh o ca ng, l phng tin thit yu trong isng x hi, gp phn quan trng vo s nghip xy dng v bo v T quc Vit Nam xhi ch ngha, v mc tiu dn giu, nc mnh, x hi cng bng, dn ch, vn minh.

    Bo in trthnh mt lc lng quan trng tham gia qun l t nc, qun l xhi

    Cng vi nhng thnh tu mi ng t ho ca t nc, hot ng bo ch nichung v bo in ni ring ca nc ta trong nhng nm qua c bc pht trin mi vtrng thnh v nhiu mt. Bo in Vit Nam thc hin tt nhim v tuyn truyn quanim, ng li ca ng; chnh sch, php lut ca Nh nc; pht hin v phn nh tmt, nguyn vng ca qun chng, nhng vn bc xc trong i sng x hi; tch cctham gia v u tranh chng tiu cc, tham nhng, quan liu, lng ph v suy thoi o c,li sng.

    Bo in gp phn gio dc truyn thng tt p ca dn tc, truyn thng cchmng, nng cao dn tr, p ng nhu cu ngy cng cao, cng phong ph v a dng visng tinh thn ca nhn dn; u tranh chng nhng nh hng tiu cc ca vn ha ngoilai, bo v v xy dng nn vn ha Vit Nam tin tin m bn sc dn tc; c v tnhtch cc ca nhn dn trong s nghip i mi.

    Bo in cng ng gp vo vic khng nh nn tng t tng ca ng l ch

    ngha Mc-Lnin, t tng H Ch Minh, gp phn nghin cu l lun, tng kt thc hinlm phong ph v c th ha ng li, chnh sch ca ng trong giai on mi.

    Kin quyt u tranh chng mi m mu, thon din bin ha bnh v nhnglun iu xuyn tc, vu khng ca cc th lc th ch v cc phn t chi, bt mn, phnng. Bo in mrng v nng cao cht lng thng tin i ngoi, gp phn quan trnggii thiu t nc, vn ha, con ngi Vit Nam vi bn b quc t, gp phn nng cao uytn v v th Vit Nam trn trng quc t.

    Nhiu cquan bo in trc tip t chc nhiu hot ng vn ha, t thin, p ngnhu cu lnh mnh ca x hi. Cc loi hnh bo ch (bo in, bo ni, bo hnh) pht trinvi tc nhanh, tip tc c nhiu i mi v ni dung v hnh thc.

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    Bo in Vit Nam c bc tin nhanh trong vic ng dng nhng tin b ca khoahc cng nghp ng kp thi v a dng nhu cu thng tin ca cng chng, ca xhi; tng bc khc phc s tt hu v k thut truyn thng so vi khu vc v quc t.

    C th khng nh, bo in Vit Nam va lm tt nhim v cng tc t tng-vn

    ha, va cung cp mt khi lng ln nhng thng tin b ch cho x hi, khi thng tin trthnh lc lng sn xut trc tip thc y s pht trin ca x hi.

    Ngy nay, bo in trthnh mt lc lng quan trng tham gia qun l t nc,qun l x hi, mt ngun thng tin v sinh hot vn ha khng th thiu trong i sngtinh thn v vn ha ca x hi. Bo in Vit Nam ang tip tc phn u thc hin tt chcnng va l cquan ngn lun ca ng, Nh nc, cc t chc qun chng, va l dinn tin cy ca nhn dn.

    Trong bi cnh t nc v th gii c nhiu bin ng phc tp, thi cv thch

    thc an xen, t nc ta li chu nh hng v bin ng phc tp ca vn ton cuha; nhng thch thc khc nghit ca thin tai, t mt tri ca kinh t th trng Dhon cnh no ng ta vn kin tr nh hng x hi ch ngha. ng ta c bit quan tmn cc vn vn ha, coi y l nn tng tinh thn, l ng lc ca s pht trin x hi,v c nhiu ch trng chnh sch, gii php xy dng v pht trin nn vn ha Vit

    Nam m bn sc dn tc.

    Cng vi nhng thnh tu ng t ho ca t nc, hot ng bo in ca nc tatrong nhng nm i mi ng vai tr ht sc quan trng trong qu trnh giao lu, tip

    nhn v hi nhp vn ha quc t. Bo in gp phn gio dc truyn thng t lc, tcng; mrng thng tin i ngoi, gp phn gii thiu t nc, vn ha, con ngi Vit

    Nam vi bn b quc t; thc hin ng li t ch, a dng, a phng ha cc quan hquc t, gp phn nng cao uy tn v v th Vit Nam.

    Bo in l mt b phn quan trng trong chin lc pht trin thng tin, l mt trongnhng yu t hnh thnh vn ha c, mt knh chuyn ti, lu gi cc gi tr vn ha -khoa hc.

    Bo in pht trin mnh m, ton din mng li ca mnh trong c nc theophng chm khng trng cho v tn ch, mc ch, i tng phc v, ly mc chphc v li ch t nc, li ch nhn dn lm mc tiu hng u cho s pht trin.

    Bo in Vit Nam pht trin i i vi vic sp xp, quy hoch mng li bo introng c nc. Vic quy hoch, sp xp gim u mi cc c quan bo ch theo

    phng thc mt cquan bo ch qun l mt sn phm bo ch, khc phc xu hngthng mi ha, tnh trng xa ri tn ch, mc ch, trng lp v ni dung, i tng, lng

    ph trong khu xut bn, pht hnh, gp phn nng cao cht lng chnh tr, cht lng vn

    ha, cht lng khoa hc, cht lng nghip v ca bo in.

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    Bo in cng th nghim xy dng t hp xut bn, tp on bo ch, kt hp vicc hot ng kinh doanh, dch v theo quy nh ca php lut to ngun thu u t chohot ng ca bo ch.

    Trc ht, chnh sch i ngoi ci m, hi nhp quc t theo phng chm "lm

    bn vi tt c" khng ch mang li chi cho vic mmang cc quan h kinh t, chnh tr,m cn to ra cc iu kin thun li cho vic m rng quan h, hp tc quc t ca hthng bo ch.

    Mt khc, cng ngh thng tin v mng internet mang n cho bo in Vit Namphng tin tuyt vi mra cc hnh thc quan h, hi nhp vi h thng bo ch toncu, trc tip tham d vo qu trnh ton cu ha truyn thng. Bn thn vic hin din ngycng nhiu cc i din ca nhng cquan thng tn bo ch nc ngoi v hot ng tcnghip ca h cng c ngha nh cht xc tc thc y qu trnh hi nhp quc t ca bo

    ch Vit Nam.Vic m rng quan h v hp tc quc t ca bo in th hin trc ht s nhn

    nhp trong trao i thng tin v cc sn phm bo ch truyn thng.

    Th hin th hai l vic tng cng trao i v giao lu quc t ca cc nh bo dinhiu hnh thc nh: gi nh bo i cng tc nc ngoi nhm a tin v nhng s kinln; trao i vi nc ngoi cc on nh bo i tham quan, nghin cu, hc hi kinhnghim ngh nghip; trao i cc sn phm nh k, cc thng tin, t liu...

    Khng th b qua vic bo in m rng hp tc quc t trong lnh vc o to, bidng nghip v cho cc nh bo. Ngay t nhng nm 1992 - 1993, Hi Nh bo Vit Nam hp tc vi Trng i hc bo ch Lille di s ti trca B Ngoi giao Php tchc cc lp bi dng nghip v bo ch ngn hn.

    T nm 1997, mt d n ln c tn "o to nng cao bo ch Vit Nam" do B Vnha - Thng tin ch tr vi s ti trca T chc SIDA Thy in c trin khai thchin. Trong khun kh nhng d n ny v phn truyn thng ca mt s d n kinh t - xhi khc, mi nm u c mt s nh bo c ci hc t p, bi dng nc ngoi.

    Hng trm kha hc ngn hn c ging vin nc ngoi c t chc, to ra chi chohng ngn nh bo Vit Nam c tip cn vi nhng kinh nghim, phng php hot ngngh nghip bo ch nhng quc gia c nn bo ch pht trin.

    Kt lun:

    Qua hn 20 nm i mi, cc phng tin thng tin i chng ni chung v bo inni ring c nhng ng gp ht sc quan trng trong s nghip i mi v qu trnhgiao lu, tip nhn v hi nhp vn ha quc t.

    Nhng thnh tu v ng gp c nguyn nhn su xa t qu trnh i mi cang Cng sn Vit Nam trong hn 20 nm qua m bo ch truyn thng ni chung v boin Vit Nam ni ring l mt biu hin sinh ng.

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    Xu th hi nhp v giao lu quc tang din ra mnh m hn bao giht, bo chVit Nam ni chung v bo in Vit Nam ni ring phi tip tc ng vai tr l cng ctuyn truyn ch trng chnh sch ca ng, nh hng cng chng v phc v nhu cuthng tin ca nhn dn. Bn cnh nhng thnh tu, bo in Vit Nam vn cn nhng hnch, tn ti cn c ch r v khc phc. Tuy nhin, v gii hn ca tham lun khng cho

    php nn tc gi xin trnh by mt bi vit khc.

    Trong bi cnh tnh hnh th gii v trong nc c nhiu din bin phc tp, honthnh nhng nhim v ni trn cng chnh l vic tp lp cs, iu kin cho bo in phttrin theo xu hng tch cc, gp phn pht trin kinh t - x hi, gi vng n nh nhmthc hin thng li hai nhim v chin lc xy dng v bo v T quc Vit Nam x hich ngha.

    TI LIU THAM KHO

    1. Dng Xun Sn, inh Hng, Trn Quang, Csl lun bo ch truyn thng,NXB i hc Quc gia H Ni, 2007, 307 trang.

    2. L Don Hp, Qun l bo ch trong snghip i mi t nc hin nay, Tp chCng sn, H Ni, s 776 thng 6 nm 2007, trang 36 - 39.

    3. T Ngc Tn, Mt svn vpht trin bo ch nc ta hin nay, Tp ch Cngsn, H Ni, s 775, thng 5 nm 2007, trang 41 - 47.

    4. Nguyn Th Thanh,Bo ch Vit Nam trong tin trnh hi nhp v pht trin ca

    t nc, Tp ch L lun chnh tr & Truyn thng, H Ni, s 7, thng 7 nm 2007, trang12 15.

    5. Th tng Chnh ph, Chin lc pht trin thng tin n nm 2010, H Ni, s219/2005/Q - TTg, ngy 09 thng 9 nm 2005.

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    THE ROLE OF THE PRINTED PRESS IN VIET NAM PERIOD OFINNOVATION IN THE PROCESS OF EXCHANGES, TO ADOPT

    AND INTEGRATE INTERNATIONAL CULTURE

    Associate Professor Doctor: Duong Xuan Son

    University social science and humanities, Ha Noi national university

    Set problems

    Trends in globalization are happening by a powerful in the world now, informationacivities in general and journalism in particular increasingly have played an important rolein social life. The press media are actually achieved surge in the early years ofimplementation of the policy is open from decades of the 20th century (since the Partycongress 6) to really go into depth on both quatity and quanlity.

    In the past years, the information in the newspaper our country has contributedimportant to all aspects of social life, strive for the target rich people, strong country, social

    justice, democracy, civilization.

    In more than 20 years of implementation of policies and the way of our Partyleaders, the media representative important role in such fields as: perform tasks propaganda

    point of view, the way, the policy of the Party; policies and laws of the State; detect andreflect from the heart, aspiration of the people; the urgent problems in society; resolutelyfight against corruption, negative, bureaucracy, waste and degradation athical, lifestyle etc...The press also contribute to the education of traditional good of the nation, revolutionarytraditions, contributing to the improvement of people intellectual demands more and moreincreasing, rich and diverse on the sipiritual life of the people.

    Next to these problems, the press our country in the process of innovation andintegration have contributed to improving the quanlity of external information; contributeimportant to introducing the country, culture, human Viet Nam with international relations;

    perform the way foreign independence, autonomy, diversity, and other multilateralinternational relations of the Party, the State; contribute to enhancing the prestige and

    position on the Vietnam International.

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    Implement the important tasks which have the contributions of all kinds ofnewspapers. However, areas of the newspaper printed the results even more obvious. Learnabout the role of the printed press Viet Nam period of innovation in the process of

    exchanges, to adopt and integrate international culture is contributing to explore the role ofthe press in particular and the media mass in general during the country's strong economicintegration; at the same time, thereby recognizing and overcoming the limitations of theinformation on Viet Nam printed press in the next stage of the process of exchanges,receiving and enter international culture.

    It is also the main contents mentioned in this discussion.

    Role of the press in the life modern society

    In political life society, the press keeps the role very important. Any one forceauthorities in the countries in the world are using the press as a tool to impact on thethoughts, feelings of the public, in order to create awareness of their new, the orientationvaluable for life.

    In our country, the press is a tool of political Party, of the State, organizations,social organizations, as forums of the people. Role of the press in the political life of societyexpressing clearly two in the resistance of our people is against French and AmericanEmpire to liberate the country. As soon as there is no Communist Party leaders, all ofsociety has been the newspaper does a very positive and has been causing the attention of

    balance forging social issues politics. Newspapers has become an important weapon of ourpeople in the struggles of polictics. Newspapers really has become the most cutting-edgeweapons on the front of Thought and Culture, on the other hand, it also creates thenecessary conditions to allow all citizens could participate on the life of the country. Therefore, the meaning of information the press is very important. With information content-oriented correct, that leg, with the conviction, the press is capable of establishing this social

    balance, leading to social action, in conformity to the movement of reality by the dimensionof a master.

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    The press is not only a weapon most cutting-edge ideas, interests, but also harmfulpropaganda is a collective, collective action, organized groups; this as consistent with theexplosion of information today.

    The press expresses roles in social life in various aspects such as:

    1.1 Political: The press is a tool, is an important weapon in the front of Thoughtand Culture. Role of the press in the field of politics is guided awareness and action to the

    public. The press is the force of shock on the face battle cultural thoughts of the Party, is atool to join social management; tools supervise cadres, party members about ethicallifestyle.

    History also showed that any mode which the world is also used to thoroughly

    exploit the media to the public service, strengthen and maintain that mode.In modern society, who understand the means of information they can "control"

    the person you like, means using the press to daily development of messages to politicaleducation awareness, thoughts, convinced public would like to follow their own.

    1.2 On the economy: In a market economy, accurate information, timely is thepower to create winning competition. Mass media, they have a huge role in providing the

    valuable information. The fields of economic information needed such as marketinformation, goods (including pricing information, power consumption, tastes and trendschange consumer tastes)... Information of financial market (currency, capital, prices, stocks,the mobilization of financial lines), the labor market, materials, equipment, especially intechnology market (the cycle technology, the technology transfer). The press does not stopin the supply of pure information, which can also guide the market, guide the application ofscience and technology and new technology, introduced the model, typically in advancedmanufacturing and trading. With the common experiences of success or failure inmanagement, business and apply new technology, cost-savings in production, the press

    should contribute to create effective cooperation between the society.

    1.3 Social and Cultural: The role of the press in the field of culture reflected on thesurfaces: Firstly, the press working rich, beautify the capital for ethnic culture, especiallylanguage, the press is just keeping the creative and many new words, new terminology bothin writing and how to express, in standard language speaking and writing. Secondly,newspapers published the literary arts, science, music and other areas. Thirdly, through themeans of mass media, the public can receive much more knowledge and cultural knowledgeof the peoples in the world. Fourly, newspapers contributes to enhancing cultural,

    recreational, makes more and more people understand each other, chained together nearly,

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    3.1 Background International is creating the opportunities, challenges for the pressin Viet Nam period:

    Situation of political, economic world are now on very complex, contain many

    conflicts, which have positive aspects are just negative aspects: Armed conflicts, ethnic,religious, survivors of terrorism International ... have strong impact and sets greatchallenges for the field of information.

    At present, foreign capital has potential economic, scientific, technology has beenimplemented policies expansive information, proprietary information according to the typeof pressure set, in small or weak economic become customer consumption information andrely on sources of them. Struggles of developing countries on an "information order newinternational" has become an integral part of the struggle to win independence in terms of

    economic, political, progress and social justice.

    The strong development of the revolutionary science and technology, especiallyinformation technology has profound impacts to the field of information, bringing the worldfrom the industrial era to era of information and economic development knowledge. Theconvergence between information, telecommunications, informatics is an important trend inthe development trend of information on the global scope. Investment in information fromthe seats is considered to be invested for social welfare converted to investment fordevelopment.

    Trend in the objectivity of globalization, economic integration, operationsinformation is expanding, creating conditions for exchanges, cultural integration, while alsohappening in the ideological struggles thought to protect independence, national sovereigntyand protection of cultural identity people. The sole country and the hostile forces are nowusing information systems to combat the destruction of building and protecting the countryVietnam's socialist increasingly sophisticated and more drastically.

    The Congress Party nationally 10th time affirmed the two strategic tasks of our

    country is to build and protect the country Vietnamese socialist; from now until 2010 bringing our country out of the situation poorly developed, to 2020 basically became anindustrial country in the direction of modern.

    For the short cut to welcome the beginning, build our country into a nationalindustrialization and modernization, along with the role of science and technology, culture,education; information on the printed press is very important. Information on printed pressnot only provide, disseminate knowledge, enhance people's intellectual, advocacy and

    organizing the revolutionary movement of people to make successful strategic targets social

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    economic development but also participate more directly and effectively to the protectionsocial mode.

    The process of industrialization and modernization in our country are conducted inconditions exist multiple forms of ownership, many economic sectors, operating under the

    market-oriented socialist, has led demands of objects in the society on receiving and providing information on the higher and diverser. Trend convergence of information,telecommunications, informatics happening is a powerful factor positive impact on thedevelopment of information in our country.

    Information printed press on our country just to ensure the development ofsynchronized, to meet requirements of the process of international integration, at the sametime, must struggle with the drastically flow of information reactionary, anti-destructionmode and do not conform with the interests of the people, our country.

    Infrastructure information our country, including telecommunications networksand internet services and telecommunications, the internet has a positive impact to thedevelopment of socio-economic of the country including the development of theinformation on the printed press, information on printing newspapers more and moreaffirmed as essential needs in social life, dominates the overall depth areas of social life.

    People's lives are improving, people's intellectual level is advanced, so information

    needs of the people as requiring higher, while the level of enjoyment information of the people are still not equal between areas of urban and rural, mountainous, remote areas,remote.

    Context of international and domestic opportunities to create large, also set out thechallenges very critical for our country information areas.

    The development of information happening at the global scale to create goodopportunities for Vietnam to fast access to new technology, the skills, the means ofinformation, techniques of modern communications, the experience organizing activities,

    the theoretical basis from which to support the process of change and development of theinformation in the printed newspaper of our country.

    Party, State and people were very respected and appreciated the role of informationon the printed press. Here is not only a means of providing information, providingknowledge, is one of the tools to help guide the work, operating the country but also a placefor feedback information from the people for the way, the policies of the Party, the law ofthe State, contributing to an important democracy in social life.

    The point defects, shortcomings in the operation of information and managementinformation on the printed press; the fight drastically happening on the information front;the trend of globalization, integration of information are set out the critical challenges to

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    protect independence, national sovereignty and equality of information. one side mustresolutely overcome these disadvantages points, poor to develop, on the other, must ensure areasonable balance and keep required development and the ability to manage, betweenquantity and quality, between diversity and unity, between the opening of internationalintegration and maintaining political, preserving cultural identity ethnic.

    In this era ofinformation explosion requires information on the printed press ourcountry to quickly capture, access to the new issues to make sure not to lag, while keepingthe development under the leadership of the Party, management of the State in theframework of our capital law. Our peoples have traditional patriotism, it shouldhardworking, creative, with its ability to collect, use knowledge and skills of new,modern.We need to promote the advantages to overcome the effective point defects,

    shortcomings overcome difficulties and challenges, with paintings of all time convenient to build, develop information on the printed press inVietnam is really a tool, weaponsguidance, leadership of the Party, is the essential means of social life, contributing importantto the cause of construction and protect the country Viet nam socialist, because the targetrich people, strong country, social justice democratic civilization.

    3.2. The printed press, which has become an important force participating in themanagement of the country, social management.

    Along with new achievements worth proud of the country, their journalisticactivities in general and the printed press in particular of our country in the past years therehave been steps to develop new and grow in all aspects.Printed newspapers inViet Namhave made tasks propaganda point of view, the way of Party, policies and laws of the State,detect and reflect.

    from the heart, aspirations of the people, the urgent issues in social life, participatingand fighting against negative, corruption, bureaucracy, waste and degradation ethical,

    lifestyle.The printed press has contributed to education and good traditions of nation,

    traditional revolutionary, improvement of people's intellectual demands on the higher, moreabundant and diverse life on the spirit of the people; fight against the negative influence offoreign cultures future, protection and development Viet Namese cultures advanced boldmomentum ethnic identity, fostering positive people in the cause of renovation.

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    The printed press has also contributed to affirm the platform of the Party's thoughtsis the Mac-LeNin, thought Ho Chi Minh City, contributing to research in theory, a total ofreality as the rich and specific way of policy of the Party in the new period.

    Resolute struggle against all the intrigue, with the "on peace" and comment these

    distorted style, not of hostile forces and elements opportunity, any man, reactionary. Printednewspaper has expanded and improved high quality external information, contributing tothe important introduction of the country, culture and people of Vietnam to internationalfriends, contribute to enhancing the prestige and position on the Vietnam International.

    Many agencies report was printed directly organized many cultural activities,charity, meet the needs of social healthy. Types of newspapers (the printed press,newspapers said, the report) was developed with high speed, continue to have moreinnovation on the content and form.

    Printed press in Viet Nam has made rapid progress step in applying the progress ofscience and technology to respond timely and diverse information needs of the masses, ofsociety; gradually overcome the lag on technology communications compared with regionaland international levels.

    That can be said, the printed press in Vietnam has recently made good tasks thought-culture, has just provided a large volume of useful information to society when informationhas become the force produced directly promote the development of society.

    Today, printed press has become an important force participating in themanagement of the country, social management, a source of information and culturalactivities can not be lacking in spiritual life and culture of the society. The printed press Viet

    Nam is striving to continue to perform well just as functional agencies expression of theParty, State, the mass organization, just as reliable forum of the people.

    In the context of the country and the world has many complex changes in theopportunities and challenges mix, our country again suffered many influences and changes

    in complexity of the issue of globalization; resolve the challenges of the disaster really was,from the reverse side of the market economy ... No matter what circumstances we are still

    patient-oriented socialist. Our party special attention to cultural issues, which is seen as aspiritual foundation, is the driving force of social development and there have been manyadvocates policy, solutions to construction and development of Vietnamese culture boldmomentum ethnic identity.

    Along with the significant achievements proud of the country, activities of the printed press in our country the innovation role is very important in the process of

    exchanges, receiving and cultural integration international. Printed press has contributed toeducate traditional self-help, self-motivate; expanding external information, contributed to

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    introduce the country, culture and people of Vietnam with friends internationally, enhancethe prestige and position in Vietnam.

    The printed press is an important part in the development strategy of information, isone of the factors established cultural reading, a channel transport, storage of valuable

    cultural sciences.The printed press has developed strong, comprehensive network of their own in the

    country accor ding to the guideline on cross-does not grow principles, purposes, objects, avebeen taken the purpose of serving the interests of the country, benefit the people do itemleading to the development.

    The printed press in Viet Nam has developed with the arrangement, network planning newspapers printed in nationwide. The planning, arrangement has reduced thecoordinating bodies under the press of a press agency management some publications

    newspapers, overcome the tendency of trade, leaving the status of remote principles,purposes, duplicate content, objects, waste phases in publishing, distribution, contributing toimproving the quality of political, cultural quality, quality of scientific, professional qualityof the printed press.

    The printed press has also built experimental combination of publishing, journalismgroups, with business operations, services as stipulated by the law to generate revenue togenerate revenue for the investment activities of the press.

    First of all, foreign policy openly, integration under the motto "you do with all thenetwork not only the opportunity to bring the open economic relations, politics, but alsocreate favorable conditions for expanding cooperation of the international system of the

    press.

    On the other hand, information technology and the Internet has brought Vietnamwonderful transportation to opening new forms of relationships, integration with the global

    press, directly participating in the process of globalization media... Itself the impressionmore and more representative of the tons of foreign newspapers and operation of their

    businesses also have the meanings of exposure and promote the process of internationalintegration of Vietnamese press.

    The expansion of relations and international cooperation of the printed press is thefirst in the excitement in the exchange of information and products press media.

    The second is currently the strengthening exchange and international exchange ofjournalists under various forms such as: sending journalists to work abroad in order to bringabout major events, exchange of products overseas groups journalists to visit, study, learn

    professional experience, exchange product line of information materials ...

    Can not ignore the newspaper printed expanding international cooperation in thefields of training, and training for professional journalists. Since the year 1992-1993,

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    Assembly journalists Vietnam has cooperated with universities newspapers Lille underfunded by the French Ministry of Foreign Affairs to organize training courses in

    professional journalistic short-term.

    Since 1997 ,a large project named "advanced training Vietnamese press" by the

    Ministry of Culture and Information hosted with financial support from the organizationSIDA Sweden has been implemented. In the framework of this project and the media ofsome projects of socio-economic other, each year there are a number of journalists sentlearning, fostering overseas. Hundreds of short courses with foreign lecturers held ,creatingthe opportunity for thousands of journalists in Vietnam have access to the experience,methods of operation journalism career in the national press a blend development.

    Conclusion:

    Through more than 20 years of innovation, the means of mass media in general andthe printed press in particular has contributed very important in the cause of renovation andthe exchanges, receiving and cultural integration international. This achievement andcontribution which causes profound process of change from the Communist Party of Viet

    Nam in more than 20 years that the press media in general and in Viet Nam in particular isan expression of lively.

    Trend of integration and international exchanges are happening powerful than ever,Vietnamese press in general and the printed press in particular must continue to act as

    propaganda tools advocates policies of the Party, direction the public and serviceinformation needs of the people .Next to report achievements, the printed press in Viet Namare still limited, existed only need to be clearly and overcome. However, because of thelimitted discussion should not allow, the author please presented in a different message.

    In the context of the situation in the world and in countries with many complexvariables, by completing the tasks mentioned above is also the basis, conditions for the

    development of the printed press by the positive trend, contributing to social economicdevelopment, maintaining stability to the winning of two main strategies to build and

    protect the country Vietnam socialist.

    References:

    [1]. Duong Xuan Son, Dinh Huong, Tran Quang, Theoretical basis of the pressmedia, publishers and universities national Hanoi, 2007,307 pages.

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    [2]. Le Doan Hop, manage the press in the country's renovation now, magazinesCommunism, Hanoi, No. 776 May 6 th, 2007, pages 36-39.

    [3].Ta Ngoc Tan, some issues on the development of journalism our country now,magazines Communism, Hanoi, No. 775, 5 months of 2007, pages 41-47

    [4].Nguyen Thi Thanh, Vietnamese press in the process of integration anddevelopment of the country, magazines political theory and communications, Hanoi, No. 7,May 7 years 2007, pages 12-15.

    [5]. Prime Minister, the strategy of developing information in 2010, Hanoi, thenumber 219/2005/QD-Ttg, on 09, 9, 2005.