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8/16/2019 Anubhav Girdhar - Apple and the Environment
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Project Report
ON
“APPLE AND THE ENVIRONMENT”
SUBMITTED IN PARTIAL FULFILLMENT FOR THE AWARD
OF THE DEGREE OF BACHELOR OF BUSINESS
ADMINISTRATION
2!"!#
UNDER THE GUIDANCE OF $ SUBMITTED B%$
MRS& MONA 'AWATRA ANUBHAV GIRDHAR
(FACULTY, MAIMS) (BBA (GEN) III SEM)
07714701710
MAHARAJA AGRASEN INSTITUTE OF MANAGEMENT STUDIES
Affilia!" # G$%$ G#&i'" Si' I'"%a*%a+a U'i!%+i-,
D!li .S. A%!a, .l# N#/ 1, S!#% , R#i'i D!li 110041/
http://en.wikipedia.org/wiki/File:Apple_logo_black.svg
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AC'NOWLEDGEMENT
I a2! "$! *l!a+$%! # a'2 all #+! 3# a! !l*!" +$**#%!" 5! f#% !
#5*l!i#' #f i+ *%#6!/ A ! #$+! I !*%!++ 5- *%#f#$'" a'" +i'!%! %ai$"!
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3i ! #**#%$'i- # !*l#%! ! #%%i"#%+ #f ! #%*#%a! 3#%l" a'" a!%
i'al$a&l! i'f#%5ai#' a'" *%aial !*!%i!'! i' ! fi!l" #f E'i%#5!'/
I !*%!++ 5- i'"!&'!++ a'" "!!*!+ %ai$"! # Mr)& Mo*+ '+,+tr+ (project
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DECLARATION CERTIFICATE
I !%!&- "!la%! a ! *%#6! #' “APPLE AND THE ENVIRONMENT:
+$&5i!" # Maa%a6a A%a+!' I'+i$! Of Ma'a!5!' S$"i!+ $'"!% ! $i"a'!
#f Mr)& Mo*+ '+,+tr+ #3a%"+ ! *a%ial f$lfill5!' f#% ! a3a%" #f ! "!%!! #f
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f#% a'- #!% "!%!!= "i*l#5a #$%+!+/
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#' i55!'+! %!+!a% 3#%2 "#'!/
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3!&+i! a'" ! &%#$%!+ #f ! #%a'i8ai#'/
ANUBHA>
iii
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CERTIFICATE
Ti+ i+ # !%if- a ! *%#6! il!" 9APPLE AND THE ENVIRONMENT: i+ a'
aa"!5i 3#%2 "#'! &- 9ANUBHAV GIRDHAR : +$&5i!" i' ! .a%ial
f$lfill5!' #f ! %!
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v
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vi
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E4ECUTIVE SUMMAR%
T! *%#6! %!*#% i+ # a
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CHAPTER SCHEME
CHAPTER"!$ INTRODUCTION$ " a*!% 1 i'l$"!+ "!ail+ #f ! A**l! I'/
i'l$"i' i+ S#2 Ma%2! *%i! a'" R!!'$! !'!%a!" al#' 3i i+ i5*#%a'
5!5&!%+ a'" a li5*+! #f ! #5*a'-/
CHAPTER"2 PRODUCTS $" a*!% #'+i++ #f *#"$+ #f A**l! I'/ B!+i"!+ i
al+# #'+i++ #f ! "!ail+ #f all ! *%#"$+ +#l" &- ! #5*a'- $'"!% i+ 'a5!/
CHAPTER"# NETWOR' $? a*!% @ #'ai'+ "!ail+ #f ! -*! #f $+!%+
a++#ia!" 3i A**l! #5*$!%+,I'/ i'l$"i' i+ !a"
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CONTENTS
CHAPTER"! INTRODUCTION
CHAPTER"2 COMPAN% PROFILE
USERS
HEADUARTERS
AD>ERTISING
LOGOS
CHAPTER"# PRODUCTS
MAC AND ACCESSORIES
i.AD
i.OD
i.HONE
A..LE T>
SOFTARE
CHAPTER"3 THE STOR% BEHIND APPLE8S
ENVIRONMENTAL FOOTPRINT
CHAPTER"6 CONCLUSION
CHAPTER"7 LIMITATIONS OF THE STUD%
ix
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BIBLIOGRAPH%
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INTRODUCTION
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COMPAN%
PROFILE
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A**l! I'/+ 3#%l" #%*#%a! !a"
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PRODUCTS
10
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MAC AND ACCESSORIES
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CONCLUSION
46
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CHAPTER" CONCLUSION
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47
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LIMITATIONS
48
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CHAPTER" LIMITATIONS OF THE STUD%
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BIBLIOGRAPH%
BOOKS
illia5 L/Si5#', Gil A5!li# (1)KM- 00 Da-+ A A**l!
Ca%l#' Ji5, A**l! T! I'+i"! S#%- Of I'%i$!, E#5a'ia a'" B$+i'!++ Bl$'"!%+
D!$+5a' Ala' (000), T! S!#'" C#5i' #f S!! J#&+ B%#a"3a-
H!%8f!l" A'"- (004), R!#l$i#' I' ! >all!-
WEBSITES
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*==333/##l!/#5
50
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