Analysis on Social Cognitive Theory

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Running head: FORMER: SOCIAL LEARNING THEORY 1

Social Cognitive Theory

4449059659

Rossier School of Education

EDU518

October 23, 2013

Dr. Hyde


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FORMER: SOCIAL LEARNING THEORY 2

Social Cognitive Theory

Social cognitive theory: an assumption describing the learning behavior of a

prepubescent who observe others. During the process, these youths opt to take control of

themselves, a term coined as self-efficacy. Social learning theory, the formal name for social

cognitive theory, collects coherent processes for learning. The theory is a combination of two

separate entities whose origin is Behaviorism and cognitive theory. Albert Bandura has been

labeled the creator of social cognitive learning. The theory assumes the following: people learn

by observing, learning is an internal discipline, the environment is an important aspect to

influence behavior, which Ormrod ca lls, reciprocal causation, and with time behavior is

regulated (Ormrod, 2011, p.324-25). The strength of the theory is that if Modeling, the name of

the assume theory, is applicable and appropriate the student may assimilate the same behavior.

On the other hand, the weakness of the theory is seen when the youth observes bad behavior. The

likelihood to imitate this may dissipate or not develop. An example is youths interacting with

violent video games or movies and not affected, no negative action superseded. The reason

remains unclear.

Video Analysis

Theory Application

http://goanimate.com/videos/0e99B8tGHlSAThe video begins by asking the question,

what is social cognitive theory, to engage the viewer. The avatars in this video proceed to explain

what the theory entails. The female avatar then proceeds to provide the definition to the male

avatar. After, the video includes a mocking view of Albert Bandura who is showing the viewer a

video clip of an experiment. Albert Bandura then narrates the event throughout the experiment
http://goanimate.com/videos/0e99B8tGHlSAhttp://goanimate.com/videos/0e99B8tGHlSAhttp://goanimate.com/videos/0e99B8tGHlSA


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process. Implying that, the trait portrayed by the female model towards the teddy bear is an

appropriate behavior; the female uses angry expressions and begins to discharge bad energy to

the teddy bear as well. Bandura then places the child in the same room; however, this time the

room contains other objects such as an electronic device and presents. Later, once the room is

prepared for the child, she is invited to go and play with the objects provided. The child

reminisces about the previous scene that takes place several minutes beforehand and begins to

act as the adult, but as Bandura describes in his real life video, the child exaggerates on the adult

behavior by utilizing a bat. She expresses the same anger in her face as the adult. In addition, the

child releases the same level of bad energy to the teddy bear, or possibly even more. Thus, the

video is preparing the youth to recall the definition of what Modeling represents and the

awareness of its application.

Lesson Redesign

The video can be redesigned if the author spends more time editing. However, the video

appears to be restrained with two minute scaffold. Moreover, the youths conditional knowledge

will embed this in her long term memory utilizing the rote learning technique. The video

provides enough information for the youth to relate and retain, long time connection with

behavior and theory, that which is Modeling.

The video utilizes the avatars to provide an explicit behavioral message. The importance

of engaging in some sort of routinely exercise, due to the problem of obesity, that we are

experiencing here in the United States of America. This happens at the beginning of the video

when the male avatar coincidently stubbles across the female avatar at the park, and asks her for


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help, with her reply being, I am taking the long way home as to increase my exercise

(goanime.com).

The instructor is free to utilize the media as she pleases to embed social cognitive theory,

in particularly, Modeling. The video needs more editing in several parts of the plot and there are

several mistakes that need to be fixed. Not to mention that the youth will absorb this Web 2.0

experience and retain it in the brains storage of long term memory, engraving it in her mind for

the rest of her life.

Conclusion

The video is trying to replicate the actual model used in the experiment done at the

Stanford University by Albert Bandura. Moreover, the authors target is not just the youth it

includes and wants to captivate a general audience. In addition, an interesting point of view

arises during the observation of the video. It is not properly equipped for special need students, a

blind individual or deaf, for example. Avatars are used instead of a real life person; this can catch

the eyes of the youth as well since the media used contains cartoon characters.

The video has more room to include several definitions along the two minute media

literacy information medium. It is not a perfect video. However, it provides clearly what

Modeling: by remembering the clip with title, understanding the model used for Modeling, the

youth will apply this in real life by observing the end of the clip a behavior that it is connected

with the behavior of the adult avatar in the video. Also, the prepubescent will be able to self-

assess herself and be able to differentiate the white and black of the situation. The youth having

attained this level of knowledge may be opted to checked herself and evaluate at the end of the

clip. So she achieves the level of self-efficacy with positive victoriously ends in mind (Anderson

et al. 2001).


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References

Anderson, L. W. et. al. (2001).A Taxonomy for Learning, Teaching, and Assessing: A Revision

of Blooms Taxonomy of Educational Objectives(Abridged edition). San Francisco:

Longman.

Jaimersa, (2013). Social Cognitive Theory: Former; Social Learning Theory. Retrieved: Oct 23,

2013. From: http://goanimate.com/videos/0e99B8tGHlSA

Ormrod, J. E. (2011).Educational Psychology: DEVELOPING LEARNERS(7th edition). San

Francisco: Pearson
http://goanimate.com/videos/0e99B8tGHlSAhttp://goanimate.com/videos/0e99B8tGHlSA


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Analysis on Social Cognitive Theory