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2/6/2019 MobileMind Agency
https://mobilemindagency.com/2018/03/07/5-low-cost-marketing-tactics-small-business/ 1/3
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5 Low-Cost Marketing Tactics for Your Small Business
One of the �rst things small businesses aim to implement is a good marketing
strategy. Within a good marketing strategy comes e�ective marketing tactics. The
problem is, if we just started a business, our budget isn’t exactly going to be
thriving.
This means we have to think outside the box. In one of our last posts, we described
how today’s social media and internet-driven world provides ample opportunities
for small businesses to market, free of charge. But what if you want to scale the
scapes outside of the online realm? You don’t have to put up a billboard, or print
out a magazine ad. There are plenty of ways that small businesses can utilize the
world, outside of social media, while still being �nancially responsible.
Here are 5 ways you can market your business without breaking the bank or the
internet:
1. Add Value To Your Content
This one should be obvious since we’ve been saying it all the live long day. You
need to add value to your content. This is a great way to connect with your
customers or prospects and build a position of leadership and respect through
your industry.
2. Infographics
With today’s market and their shortened attention spans, we can only write so
much without losing our audience’s focus. They want visuals. An infographic is the
perfect opportunity to pour pages of written content into a simple, easy-to-digest,
visually appealing graphic,. You can create these online with free software or hire
a freelance designer to make one for you.
3. Partnerships
Never underestimate the power of local union. If you can �nd other small
businesses in the area, team up and create some sort of discount strategy, or host
a small event together. This brings together so many people who can talk, interact
and network with each other. Making friends is essential to nourishing your
professional network.
4. Local Media
If you do decide to host an event, there is no harm in reaching out to loca news
stations and seeing if they would cover it. You could even do this with a Youtube
creator who has a following. This way you hit TV viewers and online surfers.
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People love to see what’s going on in their communities, especially if you’re a new
business or have a special announcement.
5. Giveaways
People love freebies. Therefore, people will love a company who gives them
freebies. Every time I have won something free from a company, they have
cemented a place near and dear in my heart. We don’t forget freebies, because
we all know the cost that goes into manufacturing a product or hosting a service.
You don’t always need a ginormous budget to start in�ltrating the market. Don’t
give up just because you can’t imagine smaller opportunities. There is plenty to do
in terms of marketing your business, and you are one hundred percent not limited
to the online world.
Although, if you decide to go that route, you know you can always bring on our
mobile minds to help.
By Joe | March 7,2018 | Uncategorized | 0 Comments
About the Author: Joe
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