4-H Teams for Social Media:

Youth - Adult Partners

August 22 – 24, 2013OSU Campus, Weatherford Hall & State Fairgrounds

The Purpose of Social Media Teamsis to HAVE FUN, and…

Establish strong models of youth-adult partnerships in 4-H program management

Join 4-H staff in having a positive impact on 4-H through social media to enhance county/program communication

Involve new, diverse volunteers

Recognize and apply best practices for social media.

Learn and practice technical skills

Prepare teams for mid-management volunteer roles in 4-H counties or programs

Space is Limited for Pilot Workshop

About 10 teams

Suggested Team =

1 adult & 2 youth

Others can join team back home

4-H staff are an intricate part of the social media team to focus 4-H communications, select priority media projects, create opportunities, etc.!

When critical communication decisions are needed, 4-H staff respond

4-H Media Team members might be found among…?

County ambassadors

Co 4-H promotion committee

New 4-H alumni Tech corporations Retirees

4-H youth (age 12 +) Science teams Community Service

committees Jr. Leaders Robotics clubs New vols (age 20 +)

4-H Staff Input and Communication is ImportantContact marilyn.lesmeister@oregonstat.eduto share: How can this workshop help prepare a team to

work with you for successful social media work needed in YOUR county/program?

A power point presentation will be shared with 4-H staff that provides details to understand best practices, policies, and teamwork messages that will be part of the Social Media workshop. A staff Q & A teleconference will be scheduled - PRIOR to the social media workshop.

Thursday, August 22

Thursday afternoon and evening will include: Arrive at OSU for lunch; check into Weatherford Discuss expectations for teams to work with staff and

support 4-H programming Understand use of 4-H Clover and related 4-H social

media policies Learn and practice technical skills (facebook, twitter,

blog) Share ideas for ways social media will be used ‘back

home’ Begin to apply best practices when using social media Outline plans for stories to upload from the 2013 State

Fair

Friday, August 23Friday morning will include: Learning technical skills in photography and

video for use in social media Developing plans to use social media in

county/program Traveling to State Fair to capture 4-H stories Developing and editing 4-H stories back at

OSU Continuing to learn from one another

Saturday, August 24Saturday morning will include: More educational moments; Q & A Editing and uploading photos, stories and

videos onto STATE FAIR Facebook, county or program social media sites…

Sharing creative ideas to use social media Offering suggestions to one another Reviewing other resources available

Deliverables… A county or program plan for working

with 4-H staff to increase social media communications

State Fair info uploaded to local FB page Other postings about priorities 4-H staff

request Two dates for Social Media Teams to

meet after the workshop to support current and future work

And TEAMS are Celebrities!Each step

of the learning, applying, reflecting,

and uploading will be captured for

OSU Extension EESC and 4-H communication

Deadlines & Commitments Register before or by Thursday,

August 15

Registration will end when approximately 30 registrants are submitted

By August 20, submit $20 per team member to: 4-H Foundation (for Social Media Team)

4-H Social Media TeamsPilot Workshop funded by an Innovative

Grant from

Oregon 4-H Foundation

Program Management provided by: Marilyn Lesmeister, Volunteer Development and Civic Engagement Andy Hoffman, Assistant State Event Coordinator

Program Education provided by:Jeff Hino, Learning Technology LeaderDenise Ruttan, Public Service Communications SpecialistMarilyn Lesmeister, Oregon 4-H Volunteer Development & Civic Engagement

Educational Resources provided by:Michelle Carrillo, Curry County 4-HJamie Davis, Lake County 4-H And Others!