270 Faculty of Letters, Universitas Negeri Malang (UM) October 2017

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TEXTUALANALYSISOFAHOKERSINSOCIALMEDIA

SitiKhodijahInstitutAgamaIslamNegeriJembersikodsiti@gmail.com

Abstract Textual analysis is a crucial partof discourse analysiswhich is notpurely the linguistic analysis oftexts; it also includes interdiscursive analysis, i.e. seeing text in termsof the different discourses,genres,andstylestheydrawuponandarticulatetogether.Therearemanyaspectsfromthetexttoconsiderduringanalysis.Alongwiththedescription,inthisresearch,Ijustanalyzedthelexicalstyle.Sinceitconstitutesthefirststageinanalyzingthetext.Thisstudyisaimedtodescribeandinterpretthelexicalstylethatisusedby“Ahokers”insocialmediawhoarewrittenbyadminfromdifferentbackgroundsofculture,knowledge,andsocialstatus.So,thisresearchinvestigatesthelexicalstylewhichisformedby“Ahokers”inInstagramfrommanyaccounts,suchas:“ahok_kami”,“save.ahok”,“pendukung.ahok”,“temanahokofficial”forever_ahok”.InthisresearchIusevanDijk’stheorywhichfocusesonthelexicalstyleasoneoftheelementsofthemicrostructurethatisappliedinthememein social media which are used to express insinuation and protest to the government and othergroups.ThoseaccountsaremadebytheAhokerswhoareconcernedwithhisstatusasasuspectofdesecration of religion. This research is descriptive qualitative since the data are in the form ofwords. The analysis reveals some findings; it is found that the writers used the adjective, verb,adverb, pronoun, and noun to insinuate other groups which were considered as racists andstereotypes.Theystatedinmemebyinsinuatingothergroups.Basedonthefindings,itissuggestedthat the next researchers who are interested in investigating the same field of critical discourseanalysisfillthegapespeciallyonotherelementsofmicrostructureelaboratelyandspecificallysuchaspresupposition,metaphor,andmanyothers.Keywords:Textualanalysis,Ahokers,SocialMedia.

INTRODUCTION

Thisresearch investigatesthetextualanalysiswhich is focusedon lexicalstyleusedbyAhokers(fansofAhok)insocialmedia,especiallyininstagramanditsimplicateasperceivedbythereaders.ThemainaimtoselectsomeaccountsfromAhokersistoknowhowtheAhokersinfluencereadersbyusinglexicalstyle.Ahokers is foundby fansofAhok(BasukiTjahayaPurnama) in Indonesiawhichhasmanyaccounts, such as “ahok_kami”, “save.ahok”, “pendukung.ahok”, “temanahokofficial” forever_ahok”.TheyaregroupsofpeoplewhoconsiderthatAhokisbrave,honest,andfightagainstcorruption.TheyevenhopethatIndonesiawouldhavealotmoreofficerslikeAhok.So,thewordsthatareusedinsocialmediahavepowermeaningandcertainmeaning.

Socialmediaisamediumwhichisusedtointeractwithotherpeoplebyinternetnetwork.Thereare many media used in cyberspace, such as Facebook, WhatsApp, Instagram, Twitter, etc. Thoseaccountsareutilizedbyuserstofindoutandassociatewiththeoldfriend,tofindsomeinformation,toshare the current information or issue, to develop the science, and to do business. Recently, theexistence of social media brings great impact to the society. Social media which should be used tocommunicatewith familyand friends,butnow therearemanypeople abused it forallusionbyusingmeme to bring down the rival.Moreover, it can be seen from thememewhen general electionwasheld.Theyusesocialmedianowistoweakentherival.

Inmodernera, socialmedia is the importantpartofdemocracy. Since, in socialmedia,peoplecansayandpostfreelytheinternetuserswillbeateasetoinfluencethereadersinsocialmediabytheirwords.Thewordsinthosememeshavecertainmeaningandpowermeaningininfluencingthereaders.The use ofwords, sentences, prepositions, and phrases is considered by vanDijk as elements of thespeakerorwriter’sstrategytoachievetheirgoal(Rosidi,2007).Basedonthisphenomenon,thewordsin meme are social phenomena which influence the users of internet in determining their views incertaincase.Withininteraction,theusersofinternetuselanguageastheirprimarymeans.So,choosingthewordsisimportantthinginpostingsomethingbecausethisistheimportantpartininfluencingthesocieties.

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Relatedtodiscussionabove,here,inthisresearch,Iwouldliketoanalyzethelexicalstylewhichisapartoftextualanalysis.Atextisusuallyunderstoodasapieceofwrittenlanguage.Yet,indiscourseanalysis, a text may be either written or spoken discourse, as like the words that are used inconversation (or theirwritten transcription) constitute a text (Fairclough, 1995:4).Written or printedtextsuchasnewspaperarticlesaretexts,whiletranscriptsofspokenconversationsand interviews,aswell as television programmes and web-pages, any actual instance of language in use is a text(Fairclough, 2003). In addition, language in text always simultaneously functions ideationally,interpersonally, and textually. Ideationally in the representation of experience and the world, whileinterpersonallyinconstitutingsocialinteractionbetweenparticipantsindiscourse,andtextuallyinlyingpartsofa text together intoacoherentwhole (a text,precisely)and lying texts tosituationalcontext(HallidayascitedinFairclough,1995:6).Hence,basedonthetheoryabove,textanalysisisacrucialpartofdiscourseanalysiswhich isnotpurely the linguisticanalysisof texts; italso includes interdiscursiveanalysis,whichisseeingtextintermsofthedifferentdiscourses,genres,andstylestheydrawuponandarticulatetogether(ibid).

Textualanalysiscanoftengiveexcellentinsightsaboutwhatisinatextbutwhatisabsentfromatext is often just as significant from the perspective of sociocultural analysis (Fairclough, 1995:5). Itdemandsdiversityoffocusnotonlywithrespectoffunctionsbutalsowithrespecttolevelsofanalysis.Besides, it presupposes a theory of language and a grammatical theory and one problem for criticaldiscourseanalysisistoselectfromamongthoseavailable.Theprinciplethattextualanalysisshouldbecombined with analysis of practices of production and consumption has not been adequatelyoperationalizedinthepaperscollected.

Fairclough (as cited inRichardson,2007:46) stated that thereare twomajoraspectsof text toconsiderduringanalysis. The firsthas todowith the structuringofpropositions, the secondwith thecombination and sequencing of propositions. In Fairclough’s model, text is analyzed linguistically byviewingvocabulary,semanticsandgrammatical.While,vanDijkdistinguishesatextofsomestructures.He divides it as three levels, they are macro structure, supra structure, and micro structure. Macrostructure,pointtowardglobalmeaningwhichcanbeprécisedfromthethemeortopicwhichisraisedbydiscourse.Suprastructure,pointtowardframeworkofdiscourseorschematic,andthelastismicrostructure, point toward local meaning of discourse or semantic, syntaxes, stylistic, and rhetoric byanalyzingwords,phrases,sentences,andpropositions(Rosidi,2007).

Associatedtothedescriptionabove,vanDijk(2000)statedinhistheorythatbesidesobservetheoverallmeaningsortopicofmedia,wealsoneedtoobservethelocalmeaningsofwordsandsentences.Itmeansthatmicrostructureisanimportantpointinanalyzingdiscourse,becauseitnotonlyanalyzestheglobalmeaningbutalsothesmallelementssuchaswords,phrase,andsentenceswhichneedshardeffort to identify the discursivemeaning viewed from the internal structure of text. In addition, themeaningofwordisnotalwaysattachedinthedictionary’stermsbutmoreoftenattachedwiththebasisoftheculturalconditionandcontextaroundtheparticipants.Astheexamplewhichiscommonlyusedinthemedia,theuseofwordprotestor,ratherthandemonstrator,hasacertainmeaningandintentiontoconvince and influence the readers or listeners’mind that the action of protestor hasmore negativeimagebecauseitisjudgedastheactionagainstthegovernmentpolicyordecision.Italsoshowsthatthemediatendtomarginalizetheminoritygrouporthepeoplewhohavealowersocialstatusastheformofdiscriminationfromthemajoritygroupwhichhasfullpowertocontrolthemediatomarginalizetheminority. So, by using their power or authority, they want to control other people to believe andlegitimatewhattheysayaboutthepowerlessgroupwhoareagainsttheirdecisionorpolicy.Alongwithall the elements above, I chooseword choice or lexical style to be studied in this research since thiselementisthefirststageinanalyzingthetext.

Relatedtothestatementabove,Richardson(2007:47)statedthattheanalysisofparticularwordsthat isusedinanewspapertext isalmostalwaysthefirststageinanytextordiscourse.Since,Wordsconvey the desire of society and of value judgments. They convey connoted as well as denotedmeanings. In addition, words are used to communicate the messages of a text whether about anindividual,agroupofpeople,anevent,apredictedorexpectedevent,aprocess,astateofaffairsoranyof the other subjects and themes of newspaper texts. Huckin (1997) further stated that a word canconvey strong meaning connotations. Connotation which is associated with a word, or throughmetaphorsandfiguresofspeechthatcanturntheuncriticalviewer’smind.Hence,fromtheexplanationabove, awordhaspowerwhichisabletoconveystrongmeaning,since itcandoctrinethepeopleto

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believeandcontrolthereadersorlisteners’mindaboutaneventwhereitoftenrepresentsthepowerofthespeakerorwriterlegitimately.

In addition, Fairclough (as cited in Locke, 2004:50) that the sameword can have a number ofdifferentmeanings. Thismultiplicityofmeaningshe refers toasaword’smeaning-potential. Inotherwords,shiftsinwordsmeaningscanbeakeyindicatorofdiscursivecontestationandsubtlechangesindiscursive formation. van Dijk (2000) further stated that when there are options of lexicalization,choosing one word rather than another often has contextual reasons, such as the opinions of thespeaker about a person, a group or their actions. Thus, the choice of words can imply negative orpositive evaluation which has impact toward the readers or listeners’ thought. So, referring to thedescription above, I choose lexical style orword choice to examine thememewhich is portrayed inwrittentext.Forexampleinforever_ahokaccount,thereisapicturewhenKingofArabSaudiisshakinghand with president of China, then under that picture there is statement “CHINA DAN ARAB TEKENSEJUMLAHKESEPAKATANSENILAI866TRILIUNBAYANGKANSEANDAINYAPAKJOKOWIATAUPAKAHOKYANGTEKENKESEPAKATANDENGANCHINA,PASTIUDAHDITERIAKINANTEKPKI”.Thewriterwritesthedata aboveby capital letterwhichhas certainpurpose. Itmeans that thewriterswant tohavemoreconcern from the readers. That data is important to be read. In that data thewriter uses the lexical“ANTEK” which has negative meaning. According to Bahasa Indonesia dictionary, the word “ANTEK”means someonewho follows other people, or it can be called as a slave. In that sentence theword“ANTEK”isattachedwiththeword“PKI”whichhascertainmeaning.PKIisoneofthepartieswhichhavebad history in Indonesia. It was a communist party that rebelled against the government. Thenaccordingtothedataabove,thewriteraskedthereaderstoimagineifpresidentofChinashakeshandwithJokowiorAhok,itcanbeinterpretedthatJokowiorAhokwillbecalledbyPKI’sfollowerbyothergroups.SinceChinaiscommunist,hencetheywillgetmorenegativeimagefromothergroups.Ontheotherhand,thewriterusedthelexical“DITERIAKIN”whichispassiveform,wherethesubject(JokowiorAhok) is affected by the action of the verb. It means that Jokowi or Ahok will be labeled as PKI’sfollowerswhoarenotallowed tobe chosenas the leader. The sentence in thedataabove isprotestformtowardmediaorsomegroupsthatcontratoAhokwhoisfromminoritygroupinthiscountry.Thewriter thinks that other groups tend to marginalize Ahok who is minority group as the form ofstereotypefrommajoritygroupwhichhasfullpowertocontrolmedia.So,thewriterpoststhatmeme.Thewritertriestobringtheperspective’ssocietytoagreewithhis/herwriting.Bydoingthisresearch,the researcher wants to know how the lexical style used by the writer to influence, convince, andcontrolthereaders’mind.Since,ateverylevelofanalysis,itencountersideologicallybasedonbeliefs,opinions,andattitudes(vanDijk,1991:5).

Related to this research, thereare someprevious studieswhich relatewithhis research.Amalia(2010)focusedontextualanalysistowardspeechofpresidentAhmadinejadonanti-racistconferenceinJenewa.Herfindingshowsthattextualanalysisofthatspeechprovidesanunderstandingofthepolicyandpoliticalperspectiveof Iran,which isexpressed in that speech.Susanto (2016) focusedonBasukiTjahayaPurnama’sconversationalmaxims:Apoliticaldiscourseanalysis.HisfindingshowsthatAhokdidnotviolatemaximofqualityandmaximofrelevantbecausehehadstrongevidencetosupporthisclaim.ThesecondisFitiana(2016)analyzedthememe:theuseoflanguageontheobjectofwomeninsocialmedia. The result of research collaboration found some irregularities in the use of language on theobjectofwomen in socialmediawhich canbedivided into threeaspects; (1)Deviationsprinciplesofcooperation; (2) Deviation politeness principles; and 3) Implementation of irregularities cooperativeprincipleandtheprincipleofpolitenessmemesintheuseoflanguageontheobjectofwomeninsocialmedia.

METHOD This research is classified as descriptive qualitative. It is descriptive, since this research is todescribethewordsorsentencesthathavecertain ideologywhich iswrittenbymanywriterswhohasdifferent background, ideology, and social status. I explain the lexical style descriptively and it isdesignedtoobtainthedetaileddescriptiononhowthelexicalstyleusedbythewritersusingvanDijk’stheory. This research is also categorical asqualitative, since this research is togetunderstandingandinterpretationdeeplyonhow lexical stylesusedby thewriters inallusion for somepeopleorgroups.Besides, this research is concerned with the process in understanding of words or utterances. Inaddition, inanalyzingandcollecting thisdata, the researcheruseshuman instrumentsas theprimaryinstrumentofthisresearch.Therefore,thisresearchiscategorizedasdescriptivequalitative.Thedataofthisresearcharewordsorsentencesthatareusedbythewriters in someaccountsofAhokers, those

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are“ahok_kami”,“save.ahok”,“pendukung.ahok”,“temanahokofficial”forever_ahok”whichrelatedtothestatusofAhokasanaccusedofblasphemy. In this research, I investigate thewordsor sentencesthatarewrittenbydifferentwritersoradminsfromdifferentaccount.

FINDINGANDDISCUSSION Therearefourcontextspresentedinthissection.Thefollowingdataaretakenasexampleforthepurposeofdataanalysis.

Data1:Thisdatafromahok_kamiaccount. Fromthedataabove,wecanseethatthewriterwrites itbyusingcapitalLetter. Itmeansthatthememeisimportanttobereadbyeveryoneinsocialmedia.Itisoneofthestrategiesofthewritertogetmore concern fromother users of internet. From the sentence above thewriter used theword/connection adjective “Pasti”which has strongmeaning. Thatword indicated that it is true and sure,thereisnodoubt,thatthosesentencesaretrue.Theword“pasti”aboveistostrengthenthosesentences.Therearetwosentencesinthatdata.Thefirstsentenceis“AHOKANTIMALING”,thewriterused“maling”(thief)todescribesomeoneorsomegroupsthathasnegativebehaviorwhooftentakesmoneyorsomethingfromotherpeoplewithoutpermission.Inthiscontext,theword“maling”orthiefisattachedwiththecorruptor.AswhatthenewstoldthatAhokhatestothecorruption,sohehasmanyenemiesinthegovernmentbecauseofhisattitudeandhisspeechinfightingcorruption.Fromthefirstsentence, Ahok dislikes someone or some groups that takes something without permission. ThissentencedescribesAhokasagoodperson.Heisaheroinfightingcorruption.Itcanbeseenfromtheword“ANTI”.ThewriterusedthatwordtoshowthatAHOKreallydislikethieforcorruptor.Therefore,thewritercontinuedher/hiswrittenwiththesecondsentence, that is“MALINGANTIAHOK”which isaddedbyadjective“pasti”.Itcontainsstereotypetowardsthethief.Thewriterusedtheword“pasti”toconvincethereader.He/shedribbledthereader’smindtobelieveandagreewiththatstatement.Yet,fromthisdata, it isallusiontothegroupswhohatesAHOK.AHOKhatescorruption,andhehasmanyenemiesbecauseofhisspeech.AHOKisfamouswithcoarsewordsandhighintonationwhenheinsultsor talksabout someonewho is consideredaspeopleorgroupswhoconduct corruption.Hence, fromotherside,ofcoursehehasmanyenemieswhicharerelatedwithanygroups.ThatmemeindicatesthatAHOKisaherowhofightscorruption.He is labeledasapositive imagewhilethe secondsentence, itcan be indicated that writer intend to show to the public that someone or some groups who hatesAHOK,itcanbenoticedascorruptor.

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Data2istakenfromsave.ahokaccount. Relatedtothedataabove,itcontainsstereotypewheresave.ahokaccountpostsit.ThataccountusedthewordMuslimwhichhascertainmeaning.Moreover, itaskedabouttheresultoftheirleader.WecanseethatitisoneoftheallusionsfromAhokerstowardsomeoneorgroupswhooftenaskedthecitizentochoosetheMuslimasa leader. ItcanbeseenfromthedataabovethatAhokersdoallusiontowardagroupwhichmakeshimasasuspectinreligioncase.Inthatdata,alltheleadersfromMuslimsareappeared,andallofthemarecorruptors.It isaslapforpeopleorgroupswhosaidthatingeneralelectionthesocietymustchooseMuslimastheirleader.Infact,therearemanyleaderswhoarefromMuslim background do corruption. Related to the situation, Ahok is the one of candidate who isChristian. Ahokers think that he (Ahok) gets discrimination in this section because of his religion.Actually Ahokers never care about the religion background from the candidate, they just see thecandidatefromhiswork,andsomeonewhofitstobecometheirleaderisAhokwhoisalwaysbraveinfightingcorruption.Butwhymanypeoplestillcareaboutthereligion,whereasinfactreligioncannotbeassured from someone’s attitude. Fans of Ahokmake thatmeme to do protest towards the society.They want to show and prove to the readers that Muslim do corruption more. Ahokers feel unfairtowardAhok, hence,Ahokers from save.ahokaccountposts it. It reminds the readers thatAhok getstrappedbythegovernment.Heisaheroinfightingthecorruption;hehasmanyenemieswhotaketheadvantagefromthissituation.ThecasewhichisviewedbytheAhokersissmall,butitisexaggeratedbysomegroupstosendAhoktothejail.HeisdespisedbymostofMusliminIndonesiasinceheisprovedasblasphemytowardIslamreligion,whereas,basedontheAhokers,hedidnotdoit.So,fromthedataabove it can be interpreted that this accounts reminds the readers that Indonesia needs a leader asAhokwhofightscorruption.ItinvitesreaderstosupportAhokbypostingthismeme.

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Data3istakenfromAhokersaccount

Thedataabove,itcanbeseenclearlythatAhokersdocomparisonbetweenAhokwhoisChristianandHabibRiziq who is Muslim. Both of them have differentbackground and social status. Ahok is from Chinesegeneration,whileRiziqisfromArabgeneration.Itcanbeseen from the data that they have different physicalfeatures. Ahok is oneof the regional governmentswhileRiziq is the leader of one Muslim organization in thiscountry.As a leaderofMuslimorganization,Riziq isoneof people who hates Ahok a lot because of his religionbackground. In many videos, he stated loudly thatMuslims are forbidden to choose leader from other

religion.Besides,heisoneoftheoratorswhoaskedAhoktobesent inthejail.Hence,Ahokersmakecomparisontowardsthosepeople.AccordingtoAhokers,eventhoughAhokfromChineseandChristianbackgroundwhich is fromminoritygroup in this country,buthestillhasmanyspecialqualities inhisposition. Based on the data above, Ahokers mention some superiorities of Ahok, those are as whatmentionedabove,whileRiziq?Theyasktothepublic,whoisRiziq?WhatisthebenefitofRiziqinthiscountry?EventhoughheisMuslimbuthispositioninhisorganizationstillbequestioned.Nooneknowswhochoosehiminhisorganization.ThewriterdescribesAhokpositively,inothersideRiziqisdescribedby negative image. There aremany questionsmark which is pointed toward Riziq which has certainpurpose.Theadminfromthisaccountconvincethereaders’mindbyusingquestionsmarkthattriestoinvite the readers to think hard and ask aroundwho Riziq is.While in the last sentence there is aninterestingsentencewhichsaid“sedangmengganggupengembanamanat”.Ithaspowermeaning.Thewriter used the word “mengganggu” which has negative meaning. He/she describes as if Riziq isdisturbing Ahok’s way in doing his work. By Ahokers, Riziq is labeled as negative image. AhokersdescribehimassomeonewhodoesnothavejobbesidesdisturbingAhokwhoisresponsibleinhisduty,whileinotherside,Ahokisdescribedassomeonewhoworksproperly.Data4istakenfromforever_ahok

Related to the dataabove, I think thatforever_ahok account posts itrelated to the status of Ahokas an accused of blasphemy.The data has strong meaning.Ithasdeepinterpretation.Thecitizen sent a bouquet offlowers to the governmentthat has certain purpose. Thepicture above used the word“RIP” to describe justice inIndonesia. It is describedas inthis country does not havejusticeatall,itjustsupportthemajority group. The dataabove clearly stated “RIPJUSTICE”. It means thatAhokers feel so unfair when

thegovernmentinthiscountrydiscriminatesAhokwhoalwaysfightsthecorruptioninJakartahastobesenttothejailbecauseofhisdefenseasminoritygroup.Somepeoplewhosentthatflowersusedthe

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word“wafat”,ratherthan“mati”,hascertainmeaning.Thewriterchoosestheword“wafat”actuallyitisasubtleinsinuationstowardthegovernment.Itcanbeinterpretedthatjusticeissomethingthathashighpositioninthiscountry,sotheword“wafat”issuitabletodescribeit.It isironicwhensomethinghashighpositionmustbedeadinthiscountry.

Data5istakenfrompendukung.ahokaccount. From thedata above it is clear enough thatAhokers from pendukung.ahok accounts do allusiontowards some people or some groups. As what wesee from the picture, the first man mentioned theword “busuk” while supported by someone whoclosed his nose which has negative meaning.Moreover, something that smells bad containscorruption, racist, and battle for power. The secondman answered the first man by saying “jangankhawatir! Kasih ini aja nanti ketutup bau busuknya”whileholding abottlewhich iswritten religion. Thatmeme has deep meaning. The power of religion isdescribed by that picture. It means that “agama”(religion) has power in influencing some people.

Whateverhasbeendoneinthenameofreligion,peoplewilleasilytrust.So,religionisthebestwaytocertainsomethingortodeceivesomeone.Itdescribesthattherearemanypeopleorgroupswhoactasiftheyaresogoodandpurebycoveringthemselvesbyreligion,whereastheydocorruption,racist,andbattle forpower. In addition, thewriterputs theword “agama”which is noun in a redbottlehavingideology. It shows thatwriterwants to tell the readers thateverythinghappenswillbe fine ifwearecoveredbyreligion.

ReferringtothedatadescriptionandinterpretationemployingvanDijk’stheory,itisclearthatthewritersof thedataabovefrequentlyusedthe lexicalchoiceastheirstrategytoexpressandshowthatintheirsentencecontaincertainideologywhichispointedtosomepeopleorsomegroupscausedby different background of knowledge, culture, and social status. In present study, the discursivestrategyisgeneratedfromtheelementofatextualanalysisislexicalstylethatrevealinjusticewhichisthoughtbyAhokers. Inthissegment,Idiscussthedataanalysisbasedonthefindingofthisresearch.Inthisresearch,itis foundthat thewriters in thisdatausedthe lexical style in the formofadjective,verb,andnountoinsinuateanothergroupwhichhascertainideology.Inotherwords,insomeaccountofAhokerwhichispostedinsocialmedia,especiallyinInstagrammorecontainsallusiontowardsothergroupsasaformofprotesttowardssomepeopleorsomegroupsinthiscountry. Inaddition,inthisstudy,thelexicalstylethatisusedtoanalyzethedataisoneoftheelementsofmicrostructurewhichisproposedbyvanDijk.Fromthedataanalysis,itisfoundthatbyusinglexicalstyle,mostofthewriterswhohavedifferentbackgroundindoingallusiontowardsomepeopleorsomegroupswhichhascertainideology.ThedataareappropriatetobeanalyzedbyvanDijk’stheory. CONCLUSIONSANDSUGGESTIONS Fromtheanalysisstatedpreviously, itcanbeconcludedthat insomeaccountsofAhokers, themost frequent allusion based on the statement used by the writers in thememewho has differentbackgroundofknowledge,culture,andsocialclassisintheformoflexicalstyle.Thechoiceofwordsbythewriterisvaluedasastrategy.Itisnotonlyconstructedasthewaytheypourtheiridea,butalsoasthestrategytoinfluencesomeoneideaandtostrengthentheirideologyastheminoritygroups. In analyzing textual analysiswhich is focused on the lexical style used by thewriters in socialmedia, it gives some knowledge and significance. Themost significant that I get is I can improve theabilityinunderstandingthetext,especiallyinlexicalstyle.Moreover,byconductingthisresearchIcanunderstandwellthemeaningbehindthewordsandsentencesthatindicatecertainideologyusedbythewriters. Inaddition,thisstudyproducesthedescriptiveknowledgeofthemicrostructure’selement is

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lexical style. This is judged as the strategy which covers word choice. Finally, the present researchfindingssupportvanDijk’smodelofdiscourseanalysiswhichconcernedinsocialmedia. REFERENCESAmalia,R.M.(2010).Languageandpolicy:AtextualanalysisofthespeechofpresidentAhamadinejadin

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