2020 Quick Reference Guide

DESCRIPTION:Public Relations

COST:Free

REMARKS:News releases, establish credibility, become an industry expert, create brand recognition.

DESCRIPTION:Design Services

COST:Fees are $60/hour. All projects are estimated in advance and will not exceed estimate without Owner approval.

Average project = 2 hours.

REMARKS:Graphic design services include, but are not limited to:

• Brochures and Collateral • Business Cards & Stationery • Logos and & Identity Packages • Banners & Large Format Print • Tradeshow Displays & Signage • Email Blast Design & Coding • Etc...

DESCRIPTION:eNewsletter Campaign

COST:Free

REMARKS:Themed monthly email marketing campaign, top-of-mind awareness.

DESCRIPTION:Sales Automation

COST:$7 per prospect (No-touch Tool)

REMARKS:Monthly direct mail prospecting campaign utilizing the appointment setting services to set in-person appointments. If the appointment is secured and the Owner accepts, a $70 additional fee will occur for the secured appointment.

DESCRIPTION:ProSocial

COST:Free

REMARKS:Content sharing tool for social media (blogs, feature products, etc.)

DESCRIPTION:Proforma Postcard Campaign

COST:$1.00 per contact

REMARKS:Monthly prospect and awareness direct mail campaign that includes a printed postcard that presents unique messaging each month. Cost includes all print, fulfillment, postage, etc.

DESCRIPTION:Owner Website

COST:$250 Setup

REMARKS:Proforma-branded website available in two different templatized formats. Dashboard access for easy content updates.

1 RECYCLED APPAREL

MEN’S NORTH END® LIGHTWEIGHT RECYCLED POLYESTER DOBBY JACKET WITH PRINT

88200 Sustain

KEY FEATURES • Reflective piping at front and back shoulders and reflective print detail offer 360º visibility • Moisture wicking birdseye mesh keeps you dry and comfortable in all conditions

PRODUCT POSITIONING • Suitable for uniform, company incentives, outdoor activities and team building

FABRIC • 100% recycled polyester mini dobby with print, 2.1 oz/yd2/70 gsm with water resistant finish • Contrast: 50% recycled polyester/50% polyester birdseye mesh, 3.8 oz./yd2/128 gsm with moisture wicking performance

SIZES AVAILABLE S M L XL XXL 3X 4X 5X

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$41.10 $45.20

COLORS

Red/Carbon

Blue/Carbon

Carbon/Black

DESCRIPTION:Proforma Essentials

COST:$4.50 per recipient

REMARKS:Quarterly direct mail 12-page catalog, top of mind tool. Two catalogs mailed per quarter, per recipient. Available with or without retail pricing.

DESCRIPTION:HR Professional Resource Guide

COST:$17 per set of 25

REMARKS:Offers programs, products and solutions for the HR professional.

DESCRIPTION: Print Showcase

COST:$25 each

REMARKS:Demonstrate several print techniques on unique paper stock. Used as an idea generator to present print options to customer. Available on the Owner Store.

DESCRIPTION:Annual Catalog

COST:$2.50 each

REMARKS:116-page catalog with 500+ products. Can be personalized with five lines of contact information. Available with or without retail pricing.

DESCRIPTION:Rise & Thrive Response Flyers

COST:FREE

REMARKS:Promote the unique products and solutions that Proforma can provide with one of our many Rise & Thrive Response Flyers. Available on the Owner Store.

DESCRIPTION:ProStores Basic & ProStores Advanced Brochures

COST:FREE

REMARKS:Our ProStores collateral are powerful sales pieces that deliver the bottom line efficiencies and savings a ProStore can deliver an organization. They are a great resource to send to organizations to introduce ProStores and are designed to get you to the next step.

DESCRIPTION:Proforma Positioning Journalbook

COST:$6.50 each

REMARKS:The Proforma Positioning Journalbook is a great tool to prospect new customers and showcase your capabilities as a marketing service provider.

{BASIC} {ADVANCED}

DESCRIPTION: Promotional Packaging Solutions

COST:$9 per set of 25

REMARKS:Offer your customers full service packaging solutions.

DESCRIPTION:Prospecting BrochureDirectory of Products & ServicesClient Brochure

COST:$7 per set of each, 25 per set

DESCRIPTION:Dry Erase Calendar

COST:$1.25 each

REMARKS:An Owner favorite, promote your calendar capabilities and keep Proforma top-of-mind throughout the year with these Proforma-branded Dry Erase Calendars

This is a partial listing.

From time to time Marketing

creates and makes available

to Owners new or refreshed

programs to assist in business

development programs and

to create Owner wealth.

Proforma reserves the right

to change the pricing as

necessary.

White Label Solutions were

created in response to the desire

of incoming new Owners to maintain

their current brand identity / logo as

they begin to expand their product

and service offering to their existing

customers and current prospects.

This custom branding program will

allow them to, for an additional cost,

to custom brand any of Proforma’s

marketing tools and resources,

therefore allowing them to maximize

their use of the Sales and Marketing

Fund resources and grow their

business through valuable

prospecting, upselling and

cross-selling efforts.

WHITE LABEL SOLUTION