Diamond Partner Package Price $3,500 Best Value! – Limited to 6 Exclusive Partners

Item Value NGCOA MA Newsletter Advertising (4 issues) + Diamond Listing $2,000NGCOA MA Annual Meeting Diamond Sponsor – $1,500 Program Listing + Hole Sponsor + Team Entry + VIP PartyPartner eBlasts (4 stand alone) $1,200NGCOA MA Online Directory – Listing of All Reps $500Partner News Scroll Web Messages $500Diamond Partner Web Site Link (full year) $300NGCOA MA Corporate Membership $300Usage of NGCOA MA “Diamond Partner” logo $100Total Value $7,400

Gold Partner Package Price $2,000 NGCOA MA Annual Meeting Gold Sponsor – $700 Program Listing + Hole Sponsor + 2 Comp TicketsNGCOA MA Newsletter (4 issues) Gold Listing $600Partner eBlasts (2 stand alone) $600NGCOA MA Online Directory – Listing of All Reps $500Partner News Scroll Web Messages $500Gold Partner Web Link (full year) $300NGCOA MA Corporate Membership $300Usage of NGCOA MA “Gold Partner” logo $100Total Value $3,600

Silver Partner Package Price $1,000 NGCOA MA Annual Meeting Silver Sponsor – $600 Program Listing + Hole Sponsor + 1 Comp TicketNGCOA MA Newsletter (4 issues) - Silver Listing $500Silver Partner Web Link (full year) $300NGCOA MA Online Directory – Listing of One Rep $300NGCOA MA Corporate Membership $300Usage of NGCOA MA “Corporate Partner” logo $100 Total Value $2,100

Bronze Partner Package Price $600 NGCOA MA Newsletter (4 issues) – Bronze Listing $400NGCOA MA Online Directory – Listing of One Rep $300NGCOA MA Corporate Membership $300Usage of NGCOA MA “Corporate Partner” logo $100Total Value $1,100

Mid

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A publication of the

National Golf Course

Owners Association,

Mid-Atlantic Chapter

September 2018

I guess it’s appropriate since we are just a little more than a month from Halloween that we

acknowledge some of the scary moments on 2018 thus far. The worst of it was the death of grass

across the Commonwealth, with the simple moniker, “winterkill”. The multiple days of single digit

temperatures did a number on golf courses in our region, particularly in Virginia and Maryland

Eastern Shore. It forced Independence to close for two months to re-grass their bermuda greens,

but there’s something to be said for their commitment to restore excellence.

Then there was the death of some “name” golf courses, like Golf Digest’s “Best New Affordable

Course of 2005”, King Carter Golf Club. Also we saw Stonehouse GC in Toano go down, and like

Count Dracula, we saw one course return from the dead, Royal New Kent, aided by the return of the

Colonial Downs racetrack. Their neighbor Brickshire was saved at the last minute by homeowners.

Clearly another scary year for golf course owners.

And while the summer did not sear a hole in golf courses like the past two years, it rained and

rained, knocking down “playable days” and hurting daily fee revenues. At least Hurricane Florence

wasn’t as bad as predicted in the Mid-Atlantic, but our hearts go out to our friends in the

Carolinas, who face extreme challenges in recovery.

Meanwhile the business of golf continues to wrestle with creating revenue as the Baby Boomers

continue to age, and the Millennials have little interest in “traditional golf.” New things are

starting to surface, like Quick Golf, an invention that lets players customize their experience by

paying by the hole (essentially by the amount of time they have available). In this issue you will

read about the new rage, golf entertainment centers, including three versions coming to Richmond

– Drive Shack, TopGolf and Edge Golf Academy (simulators). Will these new offerings develop new

players, or will they function more like a sports bar?

On the heels of last year’s TechCon event showcasing new technology, our association has

received new support from some of the best companies in the industry – Chronogolf, Entegra, EZ

Links, Priswing, Teesnap and Club Prophet Systems – be sure to interact with them at our Annual

Meeting on Tuesday, October 23 at The Federal Club in Glen Allen, VA. Also Lester George will

share the latest industry trends, and you will meet new NGCOA Membership Director Jay Andersen,

sharing new initiatives designed to boost your bottom line. We will also honor the industry’s BEST,

with our annual awards.

By the way, have you noticed that after all this time, people have finally figured out that our

game is HARD?! Could this be a deterrent to our growth? That’s kind of a no-brainer. So some

people have been doing some thinking about this. Kudos to the USGA and R&A for finally bringing

us a simpler, slightly more accommodating Rule Book for 2019. Hat’s off to the LPGA for the new

“Invite Her” campaign to attract women. And way to go Elisa Gaudet on another successful

worldwide “Women’s Golf Day” this summer. And if you haven’t heard, the Longleaf teeing system

can help you have more fun by choosing the right (shorter) set of tees for your game.

And I’m really pleased to see some dynamic new leaders bringing new ideas to leadership

positions. Matt Smiley is set to take the reins at the VSGA next year, following a solid tenure by

Jamie Conkling. And the PGA of America has become more member-focused, bringing in Seth

Waugh, formerly of Deutsche Bank, to steady the ship. Regionally, we saw Charles Torrance

become GM at Two Rivers Country Club in Williamsburg.

As you start to lay out your event schedule, besides our annual meeting, you should take a look

at this year’s TechCon in Las Vegas on October 11-12, a sellout last year. Then over the winter,

plan to attend the NGCOA Conference in San Diego on February 5-7, 2019 – it’s partnered with the

Golf Industry Show and the GCSAA Conference.

Now a word about our Corporate Partners. We now have 24 companies supporting our

organization, and their support allows us to serve you better. Up to Par Management and EZ Links

are our top two partners. Companies like Performance Food Group, Yamaha Golf Cars and Acumen

Golf have been with us since Day One. Please visit our Partner listing and support the companies

that support you!

I am honored to serve as your President, and I am pleased to serve on a board with some of the

sharpest minds in the region (check them out on our board page). They are

here to grow the game and serve our member clubs, and they do it pro

bono! So please join us as a member, and help us grow the game and share

operating successes for the betterment of our industry in the region!

A Message from Our President

Mike Bennett

NGCOA Mid-Atlantic President

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2019 NGCOA Mid-Atlantic Partner Program

Serving the Golf Industry in Virginia, Maryland and Washington, D.C.

Grow your business – become a Partner!

VIP Party

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The Federal ClubGlen Allen, VA

Tuesday, October 23, 2018

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www.ngcoamidatlantic.org

Speaker LineupKeynote SpeakerLester George, George Golf Design The highly regarded architect of Virginia’s #1 course, Kinloch GC, is an AGCSA member. George will take us on a tour of the biggest industry trends - valuable input for your 2019 planning!

In addition, there will be four industry presentations:“Club Case Study” Sean Taylor • Up to Par Management “ Update from National” Jay Andersen • NGCOA Membership Director“ Government Affairs Update” Brad Steele • National Club Association“ Hiring Update” Greg Stenzel • MAPGA Career ConsultantPlus the IGNITE sessions will introduce you to the latest

industry products and services.Your Host – Mike Bennett • NGCOA Mid-Atlantic President 2018 NGCOA Mid-Atlantic Annual Meeting

2018 NGCOA Mid-Atlantic Innovation Awards Learn the secrets of success from the innovative leaders who will be honored with the following awards:

Mid-Atlantic Golf Leader – recognizing an individual who has displayed leadership in the golf industry in the Mid-Atlantic (VA, MD, DC) as evidenced by long-term business achievement and/or service to the industry Public Golf Innovator – recognizing a non-private golf facility for

an outstanding marketing program executed within the past yearPrivate Club Innovator – recognizing a private club for an outstanding marketing or member recruitment program executed within the past yearSustainability Award presented by Textron Golf – recognizing a club for innovation and leadership to incorporate sustainability and environmental stewardship into operating practices

Jay Andersen Mike Bennett

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Brad Steele Greg Stenzel

Sean Taylor

Speakers

2019 NGCOA Mid-Atlantic Partner Program Order FormPartner/Company _____________________________________________________________________________________________________________

Address ____________________________________________________________________________________________________________________

City ________________________________________________________________ State ______________________ Zip _______________________

Contact Person _________________________________________________________________ Phone ______________________________________

Email _______________________________________________________________________________________________________________________

Partner Packages❍ Diamond Partner $3,500❍ Gold Partner $2,000 ❍ Silver Partner $1,000 ❍ Bronze Partner $600❍ Annual Meeting ___________❍ Awards ___________❍ eLetter ___________ ❍ Joint Meeting ___________ ❍ Social Networking ___________❍ Total Due $ ___________

Rep Listing (name, phone, email address)

1. ____________________________________________________________________________

2. ____________________________________________________________________________

3. ____________________________________________________________________________

4. ____________________________________________________________________________

5. ____________________________________________________________________________

NGCOA Mid-Atlantic1900 Manakin Road, Suite CManakin-Sabot, Virginia 23103(804) 708-9760 Office(804) 399-7802 MobileDNorman008@gmail.comwww.ngcoamidatlantic.org

Online credit card payment is available at www.ngcoamidatlantic.org.

Please submit this form to NGCOA Mid-Atlantic headquarters

via email, fax or mail. You will be invoiced.

Thank you!

NGCOA Mid-Atlantic Awards $ 2,000• Name recognition in award title• Opportunity to present in person• Product exclusivity in awards program• Foursome in annual meeting• PR in nominations, annual meeting and winner press releases• Coverage in NGCOA Mid-Atlantic newsletter• Web presence and eBlast notifications4 Award Categories: Private Club, Public Course, Service to Golf,

Environmental Stewardship

NGCOA Mid-Atlantic eLetter Program (biweekly, includes eBlast promotions)Presenting Sponsor (season) $2,000Issue Banner $300

“The NGCOA Partner Program showcases golf industry excellence throughout the entire region. What company would not want to be associated with excellence?”

– David Norman, NGCOA Mid-Atlantic

2019 NGCOA Mid-Atlantic Partner Program

Serving the Golf Industry in Virginia, Maryland and Washington, D.C.

NGCOA-CMAA-VGCSA Joint MeetingPresenting Sponsor $900Breakfast/Lunch Sponsor $400Golf Sponsor $400Events TBA

NGCOA Mid-Atlantic Social Networking Events Presenting Sponsor $500

NGCOA Mid-Atlantic Annual Meeting (a la carte) Presenting Sponsor $2,000VIP Party Sponsor $1,000Speaker Sponsor $500Breakfast/Lunch/Reception Sponsor $500Putting/Range Sponsor $500Beverage Sponsor $400Hole Sponsor $300All levels include signage and program listing