December 12, 2014

Julie Medlin

International Student Services

International Education Week

November 17-21, 2014

Final Report

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INTERNATIONAL EDUCATION WEEK NOVEMBER 17-21, 2014 Final Report

Report Contents:

A. Overview of the Week, the Theme, and Goals

B. Summary and Review of Events

C. Media and Marketing Review

D. Schedule for #IEW2014

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A. Overview of IEW Events, Theme, and Goals International Education Week (IEW), a joint initiative with the U.S. Department of State

and U.S. Department of Education, is an effort to promote international exchange worldwide. The

USC community joined this global initiative in 2004. IEW at USC is one week set aside to

celebrate the global community at our institution and promote further internationalization among

faculty, staff, and students.

This year’s IEW 2014 saw an increase in overall attendance, a higher number of

contributors to one event, and more varied opportunities for students to learn about international

education. Around 1,900 Carolina Gamecocks that attended International Education Week

events. With 26 events to choose from, this year’s International Education Week was a successful

celebration of the Global Community at Carolina. Three international films were shown,

highlighting the cultures of France, Russia, and Nigeria, with around 500 Carolina community

members viewing the films. For the International Bazaar around 30 student groups and countries

were represented for the hundreds of USC students, faculty, and staff who passed by. The third

annual Persian night was once again a sold out and exciting event with delicious food, dancing, a

welcome from President Pastides, and a visit from Cocky. A new addition to #IEW2014 was the

World Cup, a soccer tournament among student groups from around the world, with around 150

participants and fans.

International Student Services contributed to the multi-departmental initiative that saw ISS

working with other offices to increase the variety of events and encourage a more wide-spread

campus involvement. After Binda Niati, the coordinator for IEW 2013, transitioned out, Sylvain

Chabra, ISS Associate Director, served as the committee leader for most of the summer and fall.

Julie Medlin, a new ISS advisor, co-coordinated the week’s events and trained with Sylvain during

the fall semester. Many individuals’ efforts and a collaboration of tens of departments contributed

to the success of the week and the university goals toward internationalization.

The 2014 theme, Heroes of the World, was visualized in a month-long display in the

Thomas Cooper Library main floor cases. Items were collected from around the world and

displayed in 8 cases in conjunction with the library’s collection of books and movies that highlight

international heroes, selected by Mike Lee, committee member for IEW 2014. The photo contest

and World Cup also carried the theme in name and purpose: to depict a hero in study abroad

travel and in athletics. International Education Week contributes greatly to the university’s goal of a global

Carolina. The week offers various activities that students, faculty and staff that promote

international exchange and dialogue. The goals for 2015 will reflect the individual event

suggestions below as well as the overall goal of USC’s internationalization to create a sense of a

Global Carolina community.

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B. Itemized Summary of Events

ISA’s Dance Extravaganza, Wednesday 11/12/14 Sponsors: International Student Association

Participants: ≈275 students

This year the ISA Dance Extravaganza was held in the Russell House ballroom, drawing a

much bigger attendance than last year’s event. Counting those who signed in, those who came late,

and the performers, about 275 students attended. The event

started with “DJ iAM” and an international buffet with foods

representing Asian, Latin, and Middle Eastern cultures. The

food was free and included more variety that last year.

Thanks to ISA members who served the food to attendees.

The performers included representatives from Dance

Marathon, Indian Student Organization, Gamecock Bangra,

SWYPE, Saudi Arabian Student Association, and the

Iranian Student Organization. It’s notable that this year both international and American student

groups danced at the event.

The ISA board was proud of receiving a larger budget this Dance Extravaganza and more

than doubled the attendance from 2013. At the end of the performances, some of the performing

organizations participated in a dance off. Performers and students alike joined in by cheering and

taking pictures of the dance night. (Summary details were contributed by Muzna AlRaiisi, ISA

President.)

Suggestions for 2015: Dance Extravaganza in 2015 can include more dance organizations at

USC and continue with a variety of food for attendees. Having the

event the week before allows for publicity opportunity but could also

be included during the week if the RH Ballroom is available. The

ballroom was a good place to attract American students and ISA

should be advised to start planning with enough time to reserve the

same space.

Salsa Night, Friday 11/14/14 Sponsors: SALA and OMSA

Participants: ≈50 students

SALA hosted their monthly dance night in collaboration with international education week.

Students were informed of the upcoming events and enjoyed learning Latin dances with the help

of student experts. Gavin Weiser from OMSA and the IEW Committee assisted in organizing the

event.

Service Saturday, Saturday 11/15/14 Sponsors: USC Leadership and Service Center

Participants: ≈50 American and International students

This was the first year IEW partnered with the USC Leadership and Service Center to add

Service Saturday in the week’s events. The IEW committee decided to advertise this event in

hopes that international students groups would join American students in serving the Columbia

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community. The total attendance was around 50 students, with less than 5 international students in

the group. Those internationals took flyers and cards to advertise to the attendees about IEW as

they waited in line. It became a different and interesting avenue for distributing IEW information

and materials.

Suggestions for 2015: The event would be more successful with a third partner alongside

the USC Leadership and Service Center and ISS. This third partner could be an international

student organization that volunteers as a group. This could solve the problem and confusion of not

knowing how to sign up online. One obstacle for participation in 2014 was that the sign up process

is completed weeks in advance and prevented students from joining. (Summary details were

contributed by Julie Medlin from ISS.)

Ernest & Célestine, a film, Sunday 11/16/14 Sponsors: Ciné Cola and International Student Services

Participants: ≈200 USC and Columbia College students, faculty, and community members

Ernest & Célestine was presented as part of the Ciné Cola Francophone Film Festival, held

every year jointly by Columbia College and the University of South Carolina. The award-winning

Franco-Belgian family-friendly production, hosted by the Columbia Museum of Art, enabled an

audience of 200 people to enjoy a beautifully animated film about compassion and diversity. Two

faculty members from Columbia College introduced the film, which was in French with English

subtitles. Hot chocolate and cookies were offered after the screening. The film was excellent and

fit perfectly with International Education Week, bringing even younger audiences to enjoy an

internationally-themed event.

Suggestions for 2015: It is recommended that this sponsorship and partnership continue in

future years, contacting Corinne Mann and Jeff Persels for further information. Hosting the film

on a Sunday proved to be successful and seemingly convenient time for all to attend. (Summary

details were contributed by Sylvain Chabra from ISS.)

Half of the Yellow Sun, a film, Sunday 11/16/14 Sponsors: PANASA

Participants: ≈100 USC and community members

The student organization PANASA organized a screening of the film Half of the Yellow Sun. The Nickelodeon theatre hosted the screening and attendees were asked to donate $1 a

person for the event. The film is a 2013 Nigerian historical drama film directed by Biyi Bandele

and based on the novel of the same name by Chimamanda Ngozi Adichie. It’s a love story that

follows two sisters who are caught up in the outbreak of the Nigerian Civil War. After the viewing,

PANASA members also led a discussion on the socio-political situation in Western Africa and the

different ways by which we here in American can best help. (Summary details were contributed by

the PANASA President.) Suggestions for 2015: The film by PANASA added to the diversity of the week’s events. It

would be beneficial to continue the partnership with this organization and request a similar event

in 2015.

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A Reception with My Perestroika director Robin Hessman,

Monday 11/17/14 Sponsors: International Programs, the Walker Institute for International and Area Studies, Film

and Media Studies Program, International House at Maxcy College, Media Arts Program,

and Russian and Eurasian Studies Program.

Participants: ≈40 USC and community members

The reception to introduce and welcome Robin Hessman was attended by many

departments and students. Sylvain Chabra introduced the director and others came up to greet

her. Those who attended mingled and enjoyed hors d'oeuvres and lemonade from Carolina

Catering for about an hour before walking over the Russell House Theater. (Summary details were

contributed by Sylvain Chabra from ISS.)

Suggestions for 2015: The reception was a way for sponsors

and students to speak with Robin Hessman in an informal

environment. Starting the reception a little earlier can make for a

smoother and less rushed transition time before the screening.

Including time for an official introduction at the beginning of the

reception and time for photos at the end is also important to add.

My Perestroika, a film, Monday 11/17/14 Sponsors: International Programs, the Walker Institute for International and Area Studies, Film

and Media Studies Program, International House at Maxcy College, Media Arts Program,

and Russian and Eurasian Studies Program.

Participants: ≈200 USC and community members

After reaching out to various departments, the IEW committee

was able to identify Robin Hessman and her documentary My

Perestroika as a great fit for this year’s signature event, following last

year’s visit by director Mira Nair as part of Carolindia. The Media Arts

program and Film & Media Studies programs were instrumental in

identifying the director and her film, in specific Laura Kissel. At the

event, students were given IEW passports, along with water and popcorn at the entrance.

Attendance was great and very student-driven. Laura Kissel introduced the film and director Robin

Hessman. The film was very well received, sparking excellent questions for the Q&A afterwards.

In addition to IEW general funds, thanks to the generous

sponsorship of the Walker Institute ($1,000) and funds from Film &

Media Studies ($250), Media Arts ($250), Maxcy ($300) and the Russian

and Eurasian Studies Program ($250), we were able to invite the director

to USC. Her total support included a flight from NY, one night at Inn at

USC, meals and transportation, an honorarium, a meet and greet

reception, venue cost, and other supplies for the screening.

Suggestions for 2015: Since Laura Kissel was so helpful in identifying a film for this year, it

is recommended to contact her again for assistance in 2015. Reaching out to other departments as

early as possible will be extremely important and advertising should be heavy for this event. It’s

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suggested to have popcorn and snacks setup during the reception or at least an hour before the

film screening. (Summary details were contributed by Sylvain Chabra from ISS.)

Cross-Cultural Card Game, Tuesday 11/18/14 Sponsors: English Programs for Internationals

Participants: ≈30 International students

Barnga was held in the Maxcy Dining room, a space perfect for this event. With seven

table of 4 or 5 students, the group was large enough to play the game. The group included three

EPI classes and a few USC students. Terry Goodfellow coordinated the event and gave the

instructions alongside the help of two EPI teachers, Nancy Cheek and Alisha Biler. Students were

engaged and enjoyed the no-talking, gesture only game of cards. At the end of the game, Terry led

a 20 minute discussion on what was learned, an overview of cultural diversity and how students can

apply what they learned from the game. All seemed to enjoy the exercise.

Suggestions for 2015: The event would be better with more student diversity, and more USC

students. Coordinators had planned on two USC attending but couldn’t make it. Next year, it’s

suggested to target the residents of Maxcy, advertise with flyers and posters for 2 weeks before the

event, and invite a U101 class or Anthropology class to participate. Consider changing the time for

the event to coincide with class times. (Summary details were contributed by Terry Goodfellow

from EPI.)

International Craft with Gateway Kids, Tuesday 11/18/14 Sponsors: English Programs for Internationals

Participants: ≈50 (30 EPI students and 20 children)

This year, due to weather, EPI students from two classes went to the Children's Center to

have the craft time with two classes of 4 year olds. EPI students shared something about their

countries, and then assisted the children as they hand painted flags from those countries with finger

paints. The children also sang to our students, and our students sang some of their national

anthems. Those who were involved had a wonderful time.

Suggestions for 2015: Next year, the organizers should encourage EPI students to prepare

one or two children's songs or dances in advance to share with the children. It was better for EPI

students to go the Children’s Center; next year the location will be changed to continue this in the

future. (Summary details were contributed by Terry Goodfellow from EPI.)

Buddies Beyond Borders and Thinking Globally Thanksgiving

Celebration, Tuesday 11/18/14 Sponsors: International Student Services

Participants: ≈100 students

Approximately 100 Thinking Globally ambassadors and

Buddies Beyond Borders participants attended the Thanksgiving

Dinner on Tuesday, November 18 in the Maxcy Dining Area and

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lobby. Even though there were not enough seats, the event was a success. Lizard’s Thicket catered

the dinner with turkey, candied yams, macaroni and cheese, rolls, and sweet tea, enough for 75

people. The food was absolutely delicious. American buddies brought additional food items such

as green beans, sweet potato casserole, beverages, and various desserts, including apple pie and

pumpkin pie. Leigh Eleazer brought chocolate pecan pie, Lauren Smith brought chocolate chip

cookies, and Ashley Jaramillo brought apple pie. We ran out of dessert, but the amount of food

from Lizard’s Thicket and the American buddies was almost perfect.

In addition to food, A Charlie Brown Thanksgiving and Friends episodes was shown for

entertainment. Leigh, Ashley, and Lauren split up and went around to different groups and asked

everyone to say one thing for which he/she was thankful. We also had materials to make “hand

turkeys” in the Maxcy Lobby, and several students seemed to have fun with this craft. Overall, the

event went extremely well; we had a great turnout, the food was wonderful, and the students

seemed to feel very welcomed and were excited to experience a Thanksgiving meal.

Suggestions for 2015: ISS should continue to host a similar event, using the same caterer. A

new venue would help add the necessary seating and space for the meal. The organizers should

consider buying desserts along with the meal. Next year, request the “military discount” from

Lizard’s Thicket, since it lowered the cost of food in 2014. (Summary details were contributed by

Lauren Smith from ISS.)

Academic Talk: Ebola, Tuesday 11/18/14 Sponsors: International Student Services

Participants: ≈25 faculty and students

Due to the current events during the weeks leading up

to IEW, the committee decided to add a panel discussion on

Ebola. The Academic Panel Discussion on Ebola was a

phenomenal opportunity for students, faculty, staff, and

community members to engage in a conversation about the

international Ebola outbreak in West Africa. The event

provided an overview of the international concerns regarding

Ebola as well as pertinent historical and medical history of the

disease. Julie Medlin welcomed the group, Ryan Lloyd moderated the evening, and the four expert

panelists provided different contexts ranging from medical, epidemical, cultural, and media

perspectives. The panel concluded with time for the audience to ask any further questions that

were not addressed and to explore the topic in greater detail.

The panelists included Dr. Eric Brenner, Medical Epidemiologist from the Department of

Epidemiology and Biostatistics in Arnold School of Public Health; Dr. Judy Chontos-Komorowski

the Assistant Medical Director at the Thomson Student Health Center; Dean Charles Bierbauer,

the Dean of the College of Mass Communications and Information Studies; Mohamed Traore a

Fulbright Recipient and Graduate Student in Environmental Health Sciences in the Arnold School

of Public Health; and Ryan Lloyd, Residence Life Coordinator for Preston Residential College

and the International House at Maxcy College and the moderator for the panel discussion. The

panel met beforehand to discuss questions and the event was a success thanks to Ryan Lloyd for

coordinating the preparations. Ashley Jaramillo initiated contact with the panelists and Julie Medlin

oversaw the event logistics and location details.

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Suggestions for 2015: It’s suggested to have a formal planning meeting with participants one

week prior to the event in order to compile an overview document. The overview document used

during the event was helpful for the panel to be prepared. The event attendance was low and more

advertising and possibly sponsors could bring attention to the high profile guests. Some kind of

reception with snacks would be helpful to provide a small informal discussion environment after

the formal panel has included. (Summary details were contributed by Ryan Lloyd from Housing

and Julie Medlin from ISS.)

Fulbright Reception, Wednesday 11/19/14 Sponsors: Office of the Provost, International Student Services, International Support for Faculty

and Staff, Fellowships and Scholar Programs, and Walker Institute

Participants: ≈50 faculty, staff, Fulbright applicants, and Fulbright students

The reception was hosted to honor and connect all Fulbright students, faculty, Fulbright

applicants, and some USC faculty and staff. Attendees enjoyed hors d'oeuvres and desserts as they

mingled other like-minded people at USC. During the reception four guests spoke to the

audience. Dr. Allen Miller, Vice Provost and Director of International Affairs, greeted the 50 or so

guest that were in attendance and spoke about the University’s commitment to internationalization.

The Director for International Support for Faculty and Staff Lorraine Aun also spoke about the

diverse Fulbright faculty who work and research at USC, including a former international student.

She mentioned the many USC faculty who have received Fulbright Scholarships and gone abroad.

Jody Pritt, director of International Students Services, recognized the current Fulbright students

studying here at USC and introduced the Fulbright Association President, Elena Galkina. Elena

discussed her Fulbright experience and shared how the association attended a Fulbright Research

Symposium at Clemson University and plan to host a similar symposium at USC this year.

Suggestions for 2015: The event was a success and similar speakers should be invited back

to address the participants next year. One was to enable student higher attendance could be to

send the invitation earlier and use various means of advertising. (Summary details were contributed

by Tyler Macchio from ISS.)

Heroes of the World Cup, Wednesday 11/19/14 Sponsors: English Programs for Internationals, International Student

Services, International House

at Maxcy College, Study Abroad, and the Strom Thurmond Wellness

and Fitness Center Intramurals office

Participants: ≈150 total players and fans

This was the first year of the soccer tournament coordinated with

the Strom Thurmond Wellness and Fitness Center Intramurals office.

Don Mills assisted the IEW committee in arranging the fields, the

equipment, and the officials. For the most part, the event was successful,

with four teams total who participated, representing three on campus organizations and

departments, English Programs for Internationals, Maxcy House students, and an international

intramurals team including other internationals who discovered the tournament from the ISS

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newsletter. Much time was spent organizing the event with emails, phone calls, and conversations,

building relationships with new department coordinators and students.

On Wednesday, the students arrived at 3pm, signed the waiver forms to participate, and

began to warm up with their teams. Unfortunately the tables, nets, water, and equipment was not

ready on time so this delayed the start time significantly. The students didn’t seem to notice,

enjoying the snacks provided by EPI, and mingling with new friends. At the end of the two rounds,

the Saudi Arabian team beat the Omani team in overtime. It was a perfect afternoon for this event,

and it was a great addition to the IEW events.

Suggestions for 2015: This event should be strongly considered next year as an important

part of the IEW success. The snacks, sound system, and volunteers added to the event success.

Consider adding a music “DJ” that is a staff member instead of an international student. One

suggestion is to advertise to particular groups and intramural teams that would be interested. As

with any event involving newer staff and at least five different units on campus, there were some

miscommunications in coordinating this event. It would help to add a meeting just for those

involved, at least two weeks prior to the event. This could resolve any confusion concerning

referees, equipment, and score keeping. (Summary details were contributed by Terry Goodfellow

from EPI and Julie Medlin from ISS)

Persian Night, Wednesday 11/19/14 Sponsors: Iranian Student Association

Participants: ≈120 USC and community members

The Iranian Student Association hosted the third annual

Persian Night during IEW this year in the Darla Moore School of

Business Sonoco Pavilion. The event showcased the beauty and

culture of Iran to around 120 attendees. The association is confident

that many more would have attended if a larger space was available,

since the event was sold out two days before. After guests checked in,

President Harris Pastides welcomed everyone to the event. A full

dinner of unique homemade Persian dishes was served by the Iranian

Student Association, including a few halal options. The graduate students who helped organized

the event managed to cook and put everything together with their limited time. While dinner was

served, attendees listened to Persian music and viewed a slideshow of pictures from Iran. As some

guests were leaving, the ISA had an informal time of dancing for those interested in learning some

Persian dances.

Notable attendees included: President Harris Pastides and

First Lady Patricia Pastides; John and Marion Crane from CCFI;

Dick and Doreen Corley, they ran an orphanage for 25 years in

Iran before the revolution; Dr. Abbas Tavakoli, Iranian Student

Association advisor; and Cocky.

Suggestions for 2015: The third annual event, despite some

difficulty finding a suitable venue, was a success! For the next year, ISA leaders should secure a

location several months in advance. This student group is very organized and this was one of the

most successful events during IEW. It should most definitely be a part of IEW 2015. (Summary

details were contributed by Mehdi Famouri, ISA President)

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International Day At Birchwood High, Thursday 11/20/14 Sponsors: English Programs for Internationals

Participants: ≈150 (100 DJJ students, 40 EPI students, 10 teachers)

After several months of careful planning with the Principal and Tim Bunch, the

International Day at Birchwood High School at the Department of Juvenile Justice took place on

Thursday afternoon. This wonderful event was modeled after the Bazaar at USC but scaled down

for the inmates at DJJ. Four EPI classes from Speaking/Listening levels 5 and 6 arrived and set up

in the DJJ gym, then the inmates viewed the displays in groups of 10-15 with their teachers. DJJ

students were able to rotate around to the various country displays and participate when possible.

Some of the interactive items included things like trying on Saudi and Japanese clothes, having

names written in another language, and folding origami. It was very orderly and highly interactive.

EPI students were able to explain their clothing and answer some very direct questions. There

were plenty of DJJ teachers and security guards present to support the needs of a institute like DJJ.

Suggestions for 2015: If possible, it would be great to include a USC group, like the Iranian

Student Association, to come to the orientation class the week prior, and attend the event, while

following all required security measures. In the feedback from the students, we discovered that

some of the girls felt uncomfortable because a few DJJ men asked for numbers or said

inappropriate things. This can easily be corrected next year through changing traffic flow. The

group of teachers and officers could monitor the exchanges more closely. Next time, we suggest

that the DJJ teachers keep the groups to no more than 4, and stay between the students and the

EPI girl participants. Our students also felt there wasn’t enough time to actually explain their

culture before the group had to move on to the next table. Some DJJ groups didn’t make it to all

of the tables. These suggestions should be discussed with Tim Bunch and David Fuller. (Summary

details were contributed by Terry Goodfellow from EPI.)

Meet and Greet USC Exchange Students, Thursday 11/20/14 Sponsors: Study Abroad

Participants: ≈50 Students

This event invitation was extended to exchange students and American students for a

reception and opportunity for conversation. The 2014 exchange student event increased in

attendance from 10 in 2013 to 50 students this year. Everyone enjoyed the chance to meet and

didn’t have trouble mingling with each other. The event was hosted in Maxcy House, where most

exchange students live while they are at USC. Most of attendees were exchange students but a few

American students arrived who were planning to go on exchange next semester.

Suggestions for 2015: It’s suggested that coordinators invite students who are going on

exchange in the spring, students that are at USC from those universities, and Americans interested

in going on a study abroad trip. We observed that the advertisements for the event were

ambiguous; flyers should be created for the event to clarify any miscommunication. Pre-printing

nametags with the students’ names and host institutions could help foster connections between

American and international students. (Summary details were contributed by Keara DeKay from

Study Abroad.)

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Around the World Trivia Night, Thursday 11/20/14 Sponsors: Study Abroad and International Student Services

Participants: ≈20 students and staff

This year’s trivia night was coordinated by new members to the IEW committee from

Study Abroad. We had five teams with about 15 student attendees. The trivia competition

highlighted questions about countries and cultures around the world. Organizers observed that the

amount of rounds and questions per round were appropriate for

the event. During intermission, the photo contest winners were

announced and awarded their prizes. Popcorn and drinks were

provided from the IEW budget for all those who came. The

team with the most points were given gift cards to Moe’s

restaurant, ISS sunglasses, and gift bag with other small items.

Since there was such a low attendance compared to 2013,

organizers concluded that a few aspects contributed to the

smaller crowd. The location in Humanities Classroom 201 was not ideal; the building and room

were a little difficult to find. Also it may have been too late in the evening for an on-campus. The

event wasn’t advertised as much as in the past, also contributing to a lack of attendance.

Suggestions for 2015: In the past the photo contest and trivia night were a part of the same

event. However in the future, these two need to be separated since in 2014 none of the trivia

attendees participated in the photo contest. It’s suggested that future coordinators consider

partnering with a restaurant to host the trivia, with the IEW committee cosponsor some part of the

event. If not with a business, IEW coordinators should choose a target audience, like on-campus

housing. (Summary details were contributed by Bailey Lee from Study Abroad and Ashley

Jaramillo from ISS.)

Community Partners Breakfast, Friday 11/21/14 Sponsor: Study Abroad

Participants: ≈70 faculty and staff members

The Study Abroad Appreciation Breakfast is a way in which the Study Abroad office shows

their appreciation to all their campus partners over the school year. The drop-in breakfast hosted

in Maxcy Dining Room was a great networking opportunity for those interested in international

education and a great way to see and hear what others are doing around campus. Attendance was

excellent and this year was the highest attendance since the breakfast started a few years back.

Faculty and staff had breakfast and met other supporters of Study Abroad who were invited.

Handouts about SA events and opportunities were placed on every table. Thanks to Keara DeKay

who organized the event with the help of other SA staff.

Suggestions for 2015: Although Maxcy was bigger than the venue in 2013, there were some

points in the morning that all chairs were full. Next year the committee should consider a larger

space for the breakfast, and continue catering the delicious breakfast. (Summary details were

contributed by Keara DeKay and Bailey Lee from Study Abroad.)

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International Parade, Friday 11/21/14 Sponsors: International Student Services and English Programs for

Internationals

Participants: ≈75 USC and EPI students, faculty, and staff

About 50 students from all around at world, from Brazil to

Saudi Arabia, marched from the horseshoe to Gambrell and back

to the Russell house. They proudly carried their flags as

international music filled the air. As students walked by, you could

see they were interested in the many international ambassadors on

campus. They could be heard across campus. Before the students entered the International Bazaar

each country was introduced as they entered. To prepare for the parade students lined up near the

McKissick museum while prospective students and families awaiting a tour of campus observed the

diversity of the Carolina community. Some asked questions and showed interest in the event.

Suggestions for 2015: EPI students were scheduled to march in the parade, with teachers

marching alongside to give out IEW schedules. This year, some countries did not come and the

parade route didn’t intersect with many changing classes as hoped. It’s suggested to reschedule the

parade to match Monday class changes or change the route to where students are walking. The

music for the parade didn’t work out and it would add such interest to the parade. Adding the

Chinese Dragon to walk with the parade next year would add color and height and draw more

attention. To prevent confusion with the flags, it would help to assign one person to collect flags

before the bazaar starts. (Summary details were contributed by Terry Goodfellow from EPI.)

International Bazaar, Friday 11/21/14 Sponsors: International Student Services, English Programs for Internationals, and Study Abroad

Participants: ≈500 USC students, faculty, and staff

The bazaar and parade were rescheduled for Friday,

November 21 due to rain on Monday. The Bazaar set-up began at

10:30am on Davis Field. This was the first year for the bazaar to be

held on Davis Field and it was beautiful weather and grass under

our feet. The change of events were advertised heavily through the

week’s events and online.

This year saw new students groups, including students from

the Philippines, Bangladesh, India, German Club, and others. The Moore School Study Abroad

and the Peace Club were among the new additions as well. EPI sponsored 18-19 with 9 higher

level speaking/listening classes, with over 105 EPI students participating. EPI Classes worked on

this project over a three week period, and did an excellent job with their table displays which

included poster boards, souvenirs, brochures, and some that had food to share. All the table

displays were well made with bright colors and attractive photographs. Many student groups

prepared a dance, including Brazil, Saudi Arabia, China, Iraq, and Oman. The highlight for many

of those who stopped in was the delicious food provided by about 5 or 6 of the tables. It was a

great one to break the ice and begin conversations with students. The music and dancing attracted

those walking by and those who ventured to check it out thoroughly enjoyed the experience.

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Suggestions for 2015: Even though attendance is better on Greene

Street many students did stop to look at the dances and sample the

food. If at all possible the 2015 Bazaar should be on Greene Street.

It might be a good idea to get volunteers to pass out an information

card as students pass by, inviting USC students to wander through.

It’s worth noting that those that got the most traffic were not those

that had the most brochures, but those that had

something interactive. Since hospitality plays a

significant role in many cultures, it’s a good idea to encourage sharing their food

and take whatever steps are necessary to get their home cooked food authorized

and have printed guidelines for preparation and storage.

The IEW committee should choose an official MC to make a few

announcements and announce the music/dancing. It will also help to have

student groups who are dancing sign up in advance and submit their songs.

Also, some requested that international music from all countries represented at

the Bazaar be played, including the European ones and the South American

ones. (Summary details were contributed by Terry Goodfellow from EPI and Julie Medlin from

ISS.)

Columbia Council for Internationals Lunch, Friday 11/21/14 Sponsors: Columbia Council for Internationals, English Programs for Internationals, International

Student Services, and Study Abroad

Participants: ≈200 International students

International Education Week brought higher numbers to the free weekly Friday lunch,

provided by Columbia volunteer groups. The CCFI staff described the food as “an absolutely

wonderful spread, generously supplied by EPI faculty and staff, ISS offices, Study Abroad office,

and Support for International Faculty and Staff.” The food included fried chicken, fresh

vegetables, fruit, and cookies. One volunteer counted 203 students, representing 38 countries, who

attended on Friday the 21st

, the last lunch of the semester. We welcomed 51 Chinese students,

nearly doubling their usual turn-out this semester. Among those countries represented, the tally

board showed 11 students from India, 10 from Iran, and 8 each from Australia and England, while

19 Americans showed up for lunch.

CCFI and the Friday at Maxcy committee also want to express our sincere thanks to Kathy

Bledsoe, Lorraine Aun, Travis Weatherford, and Alexandra Rowe for your super efforts in Maxcy

kitchen to help us get everything ready, and to greet students. We send special thanks to Farah

Islam, student from Australia, for volunteering to come and help out on our "production crew."

And our CCFI interns, Morgan Anderson and Whitney Pierson showed their terrific talents again

on Friday. (Summary details were contributed by CCFI members Robin Dean, Marion and John

Crane, and Linda and Bob Roemer.)

Suggestions for 2015: The lunch with CCFI and USC partners was a success. IEW

committee is encouraged to continue including the CCFI lunch in the list of events for the week.

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French Student Exchange, Friday 11/21/14 Sponsors: Darla Moore School of Business and French American Chamber of Commerce of the

Carolinas

Participants: ≈30 USC students, faculty, and staff

The Darla Moore School of Business hosted a French Student Exchange for the first time

during International Education Week. A “goûter,” or afternoon snacks, was served by the French

company Sodexo, including items such as mini crock monsieurs and macaroons. Charles

Letouzey, a director at the French firm Areva, the first student to go on

exchange from Euromed, now called Kedge, spoke to his experience

changed his life. Students from ESCP, as well as student who attended

Science PO, ESSEC, Kedge, and Dauphine mingled with guests, enjoyed the

refreshments, and had an opportunity to discuss their exchange

opportunities. Special guests in attendance were Vice Provost Allen Miller,

Assistant Dean Carolyn Jones, and event coordinator and DMSB Regional

Director to Latin America, Louis Dessau.

(photo) SCP students in the double degree MIB/MIM in conversation with

French American Chamber of Commerce member, Christian Depre-Bixio

who is with Wells Fargo advisors here in Columbia.

Heroes of the World Photo Contest Sponsors: English Programs for Internationals, International Student Services, and Study Abroad

Participants: ≈30 USC students, faculty, and staff, and community members

This year’s photo contest aligned with the week theme, Heroes of the World. Participants

were asked to share a photo of a study abroad experience depicting how they or someone was a

hero. The 2014 judges included Dale Moore, Assistant Dean in the Graduate School; Laura

Greenwald, Assistant Professor in Studio Art: Photography; Kathleen Robbins, Associate

Professor of Art: Photography Coordinator; Sean Michael Rayford, Columbia Photographer; and

Terry Goodfellow, EPI Faculty. The judges were asked to meet to discuss the photos and judge

them at one time. Those that couldn’t attend submitted their votes via email later that day. There

were nine student entries and two winners, awarded gift certificates at the end of Trivia Night.

This year the committee decided to include a Facebook voting contest that was managed

by Anvesh Jagini, the IEW graduate assistant. The Facebook vote brought more social media

attention to the photo contest and the week in general. This year the student winners were:

Judge’s Choice: Linn Boe, an undergraduate student from Norway majoring in Political

Science submitted the photograph, Hiking to "Trolltunga" (Troll's tongue), taken in Norway.

o “This summer I hiked all together 9 hours in order to

accomplish one of my dreams, to visit this beautiful place in

Odda, Norway called "Trolltunga" (Troll's tongue) The actual

hike was almost as beautiful as sitting on the rock observing at

this breathtaking view.”

Fan Favorite (Facebooke): Naveed Sadiq, a Fulbright PhD student

from Pakistan majoring in Public Health submitted the photo taken in the Great Smoky

Mountains National Park, Cherokee, NC entitled “Flying Colors of the Fall.’”

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o “After stressful midterms, Great Smoky Mountains is the perfect location to enjoy and

relax during the Fall Break and rejuvenating the spirit to start with a fresh mind.”

Suggestions for 2015: Study abroad advisors should send out a message to Study Abroad

Returnees in January, and August, encouraging them to submit photos to the photo contest, since

submissions were lower in 2014. The contest deadline for submission could be moved up earlier

to prepare for displaying photos during the week. When considering the budget, money should be

allotted for the $25 prizes for up to eight winner, as well as finances to hang winning photos in

Maxcy during IEW. In 2013 and 2014, the judges did not differentiate between photos taken with

conventional cameras and those taken with phone cameras. This should be considered when

making the rules for 2015. Hopefully more students will participate next year to allow the judges to

make this differentiation. The Facebook and/or Instagram vote should continue in 2015.

Thomas Cooper Library Display, all week In 2014, IEW Committee member Mike Lee suggested that the library compile a

collection of materials related to the theme, Heroes of the World, and encourage these materials

to check-out during the month leading up to IEW. Mike Lee, Salima Al

Masrouri, and Julie Medlin collected international memorabilia and souvenirs to

enhance the eight display cases highlighting these materials. The display was in

full sight of all students, faculty, staff, and visitors on the main floor of the

Thomas Cooper Library from October 20 – November 21, 2014. The

international materials were provided by ISS, EPI, Salima AlMasrouri, and Julie

Medlin. These display cases were one more way to spread the knowledge about

International Education Week, and the many international resources at the USC

libraries.

Suggestions for 2015: Depending on the theme, the library display helped

to bring attention to students who frequent the main floor of the library. It’s suggested to continue

this partnership.

Grand Market Place dinner menu, all week Thanks to a last minute effort from staff at Sodexo, the Russell House was able to offer an

international menu option each night for dinner during International Education Week. Students

were able to sample food from many continents. This type of involvement gives the USC

community more exposure to the Global Carolina, also on display in the week’s events. Due to the

nature of the event, it is difficult to calculate participation.

Suggestions for 2015: In years past the Russell House was able to provide international

food options during the lunch time, which made the international theme for the week more visible

to students with meal plans. IEW committee members are encouraged to begin communication

with Scott Barrineau with Sodexo earlier in the year. The ISS team attempted to have table tents in

the Russell House tables, however there was a communication breakdown. For 2015, it’s suggested

that this form of advertising would draw even more attention to the international meal options.

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C. Media and Marketing Review

USC International Education Week: Integrated Marketing Plan

Salima Al Masrouri, Marketing Intern

Goal: Increase student participation in internationally oriented beyond-the-classroom activities

Objectives: Drive students to attend as many IEW events as possible

Tactics

1. Posters and brochures included the Heroes of the World and Yo-Yo themes. Three sets of

posters were created. All posters were distributed around campus, especially in the main

campus locations: Byrnes, Russell House, Thomas Cooper Library, Humanities, Darla Moore

School and Gambrell.

#ThrowbackThursday posters featuring old photos from previous IEW weeks leading up

to the release of the main poster.

Event posters shared the same theme and feel of the #ThrowbackThursday posters and

the main poster. For individual events, the yo-yos circles incorporated a symbol that

represented the nature of the event.

The main poster of the week announced the kick-off the event with a web link to the full

schedule. It also described the Heroes of The World theme.

2. Social Media applications and websites like Facebook and Instagram were used to advertise

events, always including the hashtag #IEWUofSC.

Posters of the various events were posted on Facebook and Instagram.

Also, an event was created for the week and reminders of each and every event was

posted in the event page.

The header of the ISS Facebook page was changed to the poster of the IEW (with the

dates and links).

Students were encouraged to use the hashtag to post the photos they took during the

course of the week.

Event notes and announcements were posted on individual colleges, schools, and student

organizations for which the event was relevant.

3. Press releases: Press releases about the week were sent to student media at USC and to

@UofSC Today’s News

4. Table at Hip Hop Wednesday: Hip Hop Wednesday is a monthly event that takes place

every last Wednesday of the month on Greene Street. Office of Multicultural Student

Affairs - OMSA, organizes the event. International Education Week had a table in this fair

in the last Wednesday in October. Yoyos and brief schedules were distributed to students,

staff and faculty of USC.

5. Window display at ISS: We had a window display in the International Student Services

office overlooking the horseshoe. The window display featured the main events of the

week and photos from previous IEWs.

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6. Webpage: A webpage of the event was added to the ISS website. The website describes the

purpose of the week, lists the events and their details. The link to this webpage was

mentioned in all visual communications.

7. Schedule and Yoyos distribution at the Russell House: The IEW team dedicated some

time to walk around the Russell House area and Greene Street and distribute the schedules

and the yoyos to the students.

8. USC Housing displays: The main IEW poster was displayed in USC Housing buildings.

9. USC newsletters: ISS Newsletter, @UofSC Today’s News: The ISS newsletter featured the

events of the day and was sent every day during the week while @UofSC Today’s news

featured the biggest events of the Week.

10. Table tents in the Russell House with the schedule on one side and the main poster on the

other side: Table tents are stock paper folded ads placed on restaurant tables. They are a

powerful way for any business to attract repeat business, promote new items and great

deals, and market services and special events.

11. Passports: Since the event was early on, I think the whole “passport

raffle” could have been better advertised in hindsight.

Goals for 2015:

1. There was a misunderstanding and table tents weren’t printed or distributed.

Apparently, ISS was responsible for the printing and distribution. Carolina Dining just

approves the design and provides the template.

2. Some of the posters weren’t distributed well. For next IEW I recommend assigning

people ahead of time to distribute posters in as many locations as possible.

3. Events like “Around the World Trivia Night” didn’t have a poster and wasn’t well

advertised. As a result, only a few people attended.

What went well?

1. The amount of engagement on the Facebook event page was amazing. So many people

learned about the week through the Facebook event.

2. The yoyos worked very well in advertising for the event.

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D. Schedule for #IEW2014

Pre-Week Events Wednesday Nov. 12: 6-9pm ISA Dance Extravaganza Russell House Ballroom A Join us for a night of dancing to begin the week of events. USC student groups will be there to teach dances from around the world. Light refreshments will be provided. Sponsors: International Student Association Friday Nov. 14: 7-9pm Salsa Night Capstone Campus Room Come learn Salsa with the student organization that knows how to teach you. Check out www.facebook.com/SALAUSC for more information

Sponsors: Students Associated for Latin America (SALA)

Friday Nov. 14: 7:30 An Evening of Indian Music, presented by Southern Exposure New Music Series USC School of Music Recital Hall (813 Assembly St.) The concert features sitar virtuoso Kartik Seshadri, one of the world's leading musicians. Seshadri has been called

"breathtaking," an “amazingly accomplished” musical powerhouse noted for his music’s “expressive beauty, rich tonal

sensibility, and rhythmic intricacy,” (Washington Post). KartikSeshadri.com, sitar// Abhijit Banerjee, tabla

Cost: Free

Saturday Nov. 15: 8:30-12:30pm Service Saturday Location depends on assignment, Must preregister to attend What better way to understand the world than to serve those around us. American and International students are invited to join in this Saturday for community service. See sa.sc.edu/communityservice/servicesat/ for more details. Sponsor: Service and Leadership Center Sunday Nov. 16: 2pm Ernest and Celestine, film Columbia Museum of Art A 2012 French-Belgian animated comedy-drama film directed by Stéphane Aubier, Vincent Patar and Benjamin Renner. The film is based on a series of children's books of the same name published by the Belgian author and illustrator Gabrielle Vincent. Cost: Free Sponsors: Cine Cola & International Programs Sunday Nov. 16: 2pm Half A Yellow Sun, film Nickelodeon Theatre A 2013 Nigerian historical drama film directed by Biyi Bandele and based on the novel of the same name by Chimamanda Ngozi Adichie. The film is a love story that follows two sisters who are caught up in the outbreak of the Nigerian Civil War. facebook.com/groups/USCPANASA Cost: $1 Sponsor: PANASA

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Official Week Events

Monday through Friday, Nov. 17-21, Dinner time International Menus at the Grand Marketplace The Russell House Grand Marketplace The Grand Marketplace will feature a different international menu every day of the week during IEW. Taste the food of the world and enjoy the travel experience without the plane ride. Sponsor: Carolina Dining Monday through Friday, Nov. 17-21, any time Heroes of the World Library Resources and Display The Thomas Cooper Library, main lobby In celebration of IEW, the display cases on the main floor of the library display a collection of international books and DVDs that embody heroes from around the world. Take notice of the many items that display the diversity of cultures represented on campus at USC. Sponsor: Thomas Cooper Library Monday Nov. 17: 10:30-11:30am (moved to Friday November 21) International Parade Starting on the Horseshoe, student groups will represent their home country or the country from their study abroad while carrying flags around campus. See parade route on the registration form. Sign up at https://uscips.wufoo.com/forms/iew-2014-parade-group-registration/ Sponsors: English Programs for Internationals & International Student Services Monday Nov. 17: 11-2pm (moved to Friday November 21) International Bazaar Davis Field Celebrate cultures from around the world with dancing, music, food, and creative displays! Sign up at https://uscips.wufoo.com/forms/iew-2014-bazaar-table-registration/ Sponsors: International Student Services & English Programs for Internationals Monday Nov. 17: 4:30-6pm (Invitation Only) Reception with My Perestroika director, Robin Hessman Maxcy Dining Room Students, faculty, and staff are invited to meet and mingle with award winning director Robin Hessman prior to the screening of her film, My Perestroika. Light refreshments will be provided. Sponsors: International Programs, the Walker Institute for International and Area Studies, Film and Media Studies Program, International House at Maxcy College, Media Arts Program, and Russian and Eurasian Studies Program. Monday Nov. 17: 6:30-9:30pm My Perestroika Russell House Theater The film depicts five ordinary Russians living in extraordinary times — from their sheltered Soviet childhood, to the collapse of the Soviet Union during their teenage years, to the constantly shifting political landscape of post-Soviet Russia. See more at: http://myperestroika.com/#sthash.XZIZs9JU.dpuf A Q&A with Director Robin Hessman immediately following the film screening. Sponsors: International Programs, the Walker Institute for International and Area Studies, Film and Media Studies Program, International House at Maxcy College, Media Arts Program, and Russian and Eurasian Studies Program.

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Tuesday Nov. 18: 1:30-3pm Cross-Cultural Card Game Maxcy Dining Room Come play a game called Barnga, in which players experience for themselves how cultures collide. It will either make you laugh or want to scream or both- but in any event, it will raise your cross-cultural awareness. Sponsor: English Programs for Internationals Tuesday Nov. 18: 2-3pm (Invitation Only) International Crafts with the Children’s Center at USC English Programs for Internationals, James F. Byrnes Building EPI students host the Children’s Center at USC for an hour of crafts and games. Sponsor: English Programs for Internationals Tuesday Nov. 18: 5-7pm (Invitation Only) Buddies Beyond Borders and Thinking Globally Thanksgiving Celebration Maxcy Dining Room Thinking Globally ambassadors and Buddies Beyond Borders participants are invited to share a traditional Thanksgiving meal together. American buddies’ favorite Thanksgiving dishes along with a delicious catered meal from Lizard’s Thicket will ensure that no one leaves hungry! ISS is thankful for our Thinking Globally and Buddies Beyond Borders participants, and we want to celebrate you! Sponsor: International Student Services Tuesday Nov. 18: 7:30-8:30pm Academic Panel Discussion: Ebola Gambrell 153 A discussion on Ebola led by expert faculty, staff, and a student at USC. Dr. Eric Brenner Medical Epidemiologist, Department of Epidemiology and Biostatistics, Arnold School of Public Health Dr. Judy Chontos-Komorowski Assistant Medical Director, Thomson Student Health Center Dean Charles Bierbauer Dean, College of Mass Communications and Information Studies Mohamed Traore Graduate Student in Environmental Health Sciences, Arnold School of Public Health, Fulbright Recipient Sponsor: International Student Services Tuesday Nov. 18: 7:30pm Jodi Cobb’s Stranger in a Strange Land: presented by National Geographic LIVE! Harbison Theatre at Midlands Technical College. 7300 College St. Irmo, SC Spend an evening with the first female photographer at National Geographic magazine and the first woman named White House Photographer of the Year. HarbisonTheatre.org// 803-407-5011 Cost: 18$ or 10% discount for groups of 8+ Wednesday Nov. 19: 3-6pm Heroes of the World Cup Strom Thurmond Wellness and Fitness Center on Intramural Fields 1 & 2

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After the summer World Cup, USC is proud to introduce our own World Cup. Eight teams will compete in a soccer tournament on Wednesday afternoon. Teams or individuals are encouraged to register by visiting the Intramurals, EPI, or ISS offices. Register 11 or more players per team. Sponsors: International Student Services, Study Abroad, EPI, and Intramurals Sports Office Wednesday Nov. 19: 4-5:30pm (Invitation Only) Fulbright Reception Gressette Room in Harper College The Fulbright reception is a celebration for USC students, staff, and faculty who are Fulbright applicants and recipients, and also for those University colleagues who support the Fulbright program. Sponsors: Office of the Provost, International Support for Faculty and Staff, Fellowships and Scholar Programs, International Student Services, and the Walker Institute for International and Area Studies Wednesday Nov. 19: 6-8pm 3rd Annual Persian Food Night Darla Moore School of Business, Cooper Pavilion (near the entrance) Celebrating Iran’s rich history through food and performances. Open to the public with a small cost for food. Contact: Soisausc@mailbox.sc.edu for more details. Cost: $7 (ticket purchase required in advance) Sponsor: Iranian Student Association Thursday Nov. 20: 12-2pm (Invitation Only) International Bazaar at DJJ Department of Juvenile Justice DJJ students celebrate cultures from around the world with an international bazaar by EPI students. Sponsor: English Programs for Internationals Thursday Nov. 20: 5-6pm Meet and Greet USC Exchange Students Maxcy Dining Room Learn about study abroad from the experts…our exchange students! If you’re going on a USC exchange or if you’re just interested in making new friends, join us in the Maxcy Dining Room to connect with our awesome international students. Sponsor: Study Abroad Thursday Nov. 20: 7:30-9:30pm Around the World Trivia Night Humanities Classroom 201 Test your international knowledge at our fun-filled trivia night! Grab your friends and get ready for some competition, because our trivia winners will get some awesome prizes! You’ll also have the chance to see the world as we view and announce the winning photo submissions from the IEW Photo Contest! Sponsors: Study Abroad & International Student Services Friday Nov. 21: 9-10:30am (Invitation Only) Community Partners Breakfast Maxcy Dining Room Faculty and staff are invited to join the Study Abroad Office as we show our appreciation for all of our campus partners with a fabulous breakfast spread! This year we’re celebrating the departments and faculty members who are so instrumental in helping our students learn and grow abroad. Sponsor: Study Abroad

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Friday Nov. 21: 12-1:30pm Columbia Council for Internationals (CCFI) Free Lunch Maxcy Dining Room The Columbia Council for Internationals hosts a free lunch every Friday for international students, faculty, and staff. You are invited to learn more about CCFI and mingle with international students. Sponsors: Columbia Council for Internationals, English Programs for Internationals, Study Abroad, and International Student Services Friday Nov. 21: 4-5pm (Invitation Only) French Student Exchange Darla Moore School of Business, Room 331 A “goûter” will be held for USC students from France and study abroad students who were on exchange in 2014 or going to France in 2015. Sponsors: Darla Moore School of Business & French American Chamber of Commerce of the Carolinas

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