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7/25/2019 1. Introduction to OM Chapter 1
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Heizer, Render, Griffin
Operations Management
Canadian Edition
Chapter 1: Operations and Productivity
Copyright 2014 PearsonCanada Inc.
Slides adapted for Canada by Mats Gerschman
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ADM 3301 ~ Rim Jaber
O!t"ine
#$at %s Operations Management&
Organizing 'o (rod!)e Goods And *er+i)es#$ *t!d OM&
#$at Operations Managers Do
Ho- '$is .oo/ %s Organized
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ADM 3301 ~ Rim Jaber 3
O!t"ine Contin!ed
'$e Heritage Of Operations Management
Operations %n '$e *er+i)e *e)tor
Differen)es .et-een Goods And *er+i)es Gro-t$ Of *er+i)es
*er+i)e (a
E)iting 2e- 'rends %n OperationsManagement
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ADM 3301 ~ Rim Jaber
O!t"ine Contin!ed
'$e (rod!)ti+it C$a""enge
(rod!)ti+it Meas!rement
(rod!)ti+it 4ariab"es(rod!)ti+it and t$e *er+i)e *e)tor
Et$i)s and *o)ia" Responsibi"it
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ADM 3301 ~ Rim Jaber 5
6earning Ob7e)ti+es
When you complete this chapter,When you complete this chapter,you should be able to:you should be able to:
Define Operations management (OM)Define Operations management (OM)
Explain the distinction betweenExplain the distinction between
goods and sericesgoods and serices
Explain the difference betweenExplain the difference between
!roduction and productiity!roduction and productiity
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ADM 3301 ~ Rim Jaber 8
6earning Ob7e)ti+es
When you complete this chapter,When you complete this chapter,you should be able to:you should be able to:
Describe or Explain :Describe or Explain :" brief history of operations" brief history of operations
managementmanagement
#areer opportunities in operations#areer opportunities in operationsmanagementmanagement
$he future of the discipline$he future of the discipline
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ADM 3301 ~ Rim Jaber 9
6earning Ob7e)ti+es
When you complete this chapter,When you complete this chapter,you should be able to:you should be able to:
#ompute single%factor productiity#ompute single%factor productiity
#ompute multifactor productiity#ompute multifactor productiity
&dentify the critical ariables in&dentify the critical ariables inenhancing productiityenhancing productiity
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ADM 3301 ~ Rim Jaber :
#$at %s Operations
Management&
Productionis t$e )reation of goods
and ser+i)es
Operations management (OM)is
t$e set of a)ti+ities t$at )reates +a"!e
in t$e form of goods and ser+i)es btransforming inp!ts into o!tp!ts
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ADM 3301 ~ Rim Jaber ;
< Transformations:= ($si)a" transformationsman!fa)t!ring
=6o)ationa" transformationstransportation
=E)$ange operationsretai"ing=*torage operations-are$o!sing
=($sio"ogi)a" operations$ea"t$ )are
= %nformationa" transformationste"e)omm!ni)ations
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ADM 3301 ~ Rim Jaber 10
Organizing to (rod!)e Goods and
*er+i)es
'o )reate goods and ser+i)es, a""
organizations re>!ire t$ree essentia"
f!n)tions?
Mar/eting
(rod!)tion@operations
inan)e@a))o!nting
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ADM 3301 ~ Rim Jaber 11
< Mar/eting=Gets )!stomers,
Generates demand
< Operations
=Creates t$e goods or ser+i)es
< inan)e@A))o!nting
= 'ra)/s $o- -e"" t$e organizationis doing, pas bi""s, )o""e)ts t$emone
1995 Corel Corp.
ORGA2%BA'%O2A6 2C'%O2*
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ADM 3301 ~ Rim Jaber 1
Organizationa" C$arts
Operations
$eller'cheduling
#hec #learing
#ollection
$ransactionprocessing
acilitiesdesign*layout
+ault operations
Maintenance
'ecurity
inance
&nestments'ecurity
eal estate
"ccounting
"uditing
Mareting
-oans #ommercial
&ndustrial
inancial
!ersonal
Mortgage
$rust Department
#ommercial .an
ig!re 11AF
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ADM 3301 ~ Rim Jaber 13
Organizationa" C$arts
Operations/round support
e0uipmentMaintenance
/round Operations
acility maintenance #atering
light Operations
#rew scheduling lying #ommunications Dispatching
Management science
inance*accounting
"ccounting !ayables eceiables /eneral -edger
inance
#ash control &nternational exchange
"irline
Mareting
$raffic
administration
$ariffs (pricing)
'ales
"dertising
eserations 'chedules
ig!re 11.F
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ADM 3301 ~ Rim Jaber 15
< '$e s!))ess of an organization depends not on"
on $o- -e"" ea)$ area performs, b!t a"so on
$o- -e"" t$e areas interface-it$ ea)$ ot$er
< Eamp"e?
=Marketingis responsib"e for assessing )!stomer
-ants and needs, and for )omm!ni)ating t$ose to
operations peop"e s$ort termF and to design peop"e"ong termF
%2'ERDE(E2DE2C O 'HE 'HREE
MAJOR 2C'%O2*
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ADM 3301 ~ Rim Jaber 18
=Marketing needs from operationst$e
man!fa)t!ring or ser+i)e "ead time
=Finance and operationsmanagement
)ooperate b e)$anging information and
epertise in? .!dgeting, E)onomi)
ana"sis of in+estment proposa"s, and(ro+ision of f!nds
%2'ERDE(E2DE2C O 'HE 'HREE
MAJOR 2C'%O2*
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ADM 3301 ~ Rim Jaber 19
#$ *t!d OM&
OM is one of t$ree ma7or f!n)tions
mar/eting, finan)e, and operationsF of an
organization
#e -ant and needFto /no- $o- goods
and ser+i)es are prod!)ed
#e -ant to !nderstand -$at operations
managers do
OM is s!)$ a )ost" part of an organization
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Options for %n)reasingContrib!tion
Table 1.1Copyright 2014 Pearson Canada Inc.
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ADM 3301 ~ Rim Jaber 1;
#$at Operations
Managers Do
("anning
Organizing
*taffing
6eading
Contro""ing
.asic Management unctions.asic Management unctions
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ADM 3301 ~ Rim Jaber 0
'en Criti)a" De)isions$en Decision "reas$en Decision "reas #hapter(s)#hapter(s)
Design of goods and serices 3 Managing 0uality 4, 4 'upplement !rocess and capacity 5, 5 'upplement
design -ocation strategy 6 -ayout strategy 7 8uman resources and 9, 9 'upplement
;ob design
'upply%chain 99, 99 'upplementmanagement &nentory management, 9&$ 'cheduling 9?, 93 Maintenance 95
Table !"
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ADM 3301 ~ Rim Jaber 1
'en Criti)a" De)isions$en Decision "reas$en Decision "reas #hapter(s)#hapter(s)
Design of goods and serices 3 Managing 0uality 4, 4 'upplement !rocess and capacity 5, 5 'upplement
design -ocation strategy 6 -ayout strategy 7 8uman resources and 9, 9 'upplement
;ob design
'upply%chain 99, 99 'upplementmanagement &nentory management, 9&$ 'cheduling 9?, 93 Maintenance 95
Table !"
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ADM 3301 ~ Rim Jaber
'$e Criti)a" De)isions
Design of goods and ser+i)es #$at good or ser+i)e s$o!"d -e offer& Ho- s$o!"d -e design t$ese prod!)ts and
ser+i)es&Managing >!a"it Ho- do -e define >!a"it& #$o is responsib"e for >!a"it&
Table !" (cont!)
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ADM 3301 ~ Rim Jaber 3
'$e Criti)a" De)isions
(ro)ess and )apa)it design
#$at pro)ess and -$at )apa)it -i"" t$ese
prod!)ts re>!ire&
#$at e>!ipment and te)$no"og is ne)essar
for t$ese pro)esses&
6o)ation strateg
#$ere s$o!"d -e p!t t$e fa)i"it&
On -$at )riteria s$o!"d -e base t$e "o)ation
de)ision&Table !" (cont!)
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ADM 3301 ~ Rim Jaber
'$e Criti)a" De)isions
6ao!t strateg Ho- s$o!"d -e arrange t$e fa)i"it and
materia" f"o-& Ho- "arge m!st t$e fa)i"it be to meet o!r
p"an&H!man reso!r)es and 7ob design Ho- do -e pro+ide a reasonab"e -or/
en+ironment&
Ho- m!)$ )an -e epe)t o!r emp"oees toprod!)e&
Table !" (cont!)
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ADM 3301 ~ Rim Jaber 5
'$e Criti)a" De)isions
*!pp")$ain management
*$o!"d -e ma/e or b! t$is )omponent&
#$o are o!r s!pp"iers and -$o )an integrate
into o!r e)ommer)e program&
%n+entor, materia" re>!irements p"anning,
and J%'
Ho- m!)$ in+entor of ea)$ item s$o!"d -e
$a+e&
#$en do -e reorder& Table !" (cont!)
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ADM 3301 ~ Rim Jaber 8
'$e Criti)a" De)isions
%ntermediate and s$ort=term s)$ed!"ing
Are -e better off /eeping peop"e on t$e
paro"" d!ring s"o-do-ns&
#$i)$ 7obs do -e perform net&
Maintenan)e
#$o is responsib"e for maintenan)e&
#$en do -e do maintenan)e&
Table !" (cont!)
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ADM 3301 ~ Rim Jaber 9
#$ere are t$e OM Jobs&
'e)$no"og@met$ods a)i"ities@spa)e !ti"ization *trategi) iss!es Response time (eop"e@team de+e"opment C!stomer ser+i)e !a"it Cost red!)tion %n+entor red!)tion (rod!)ti+it impro+ement
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I 011 (earson Ed!)ation, %n) p!b"is$ing as (renti)e Ha""
Opport!nities
Figure !"
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ADM 3301 ~ Rim Jaber ;
Certifi)ations
A(%C*, t$e Ameri)an (rod!)tion and%n+entor Contro" *o)iet
E)e""en)e Canada *tandards Co!n)i" of Canada %nstit!te for *!pp" Management
%*MF (ro7e)t Management %nstit!te (M%F Co!n)i" of *!pp" C$ain Management
(rofessiona"s
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ADM 3301 ~ Rim Jaber 30
'$e Heritage of Operations Management
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ADM 3301 ~ Rim Jaber 31
*ignifi)ant E+ents in OM
Figure !#
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ADM 3301 ~ Rim Jaber 3
*%G2%%CA2' E4E2'* %2 OM
'$e %nd!stria" Re+o"!tion?= 1998? Di+ision of 6abor Adam *mit$F
= 1:00? *tandardized (arts E"i #$itneF
*)ientifi) Management?= 1::1? *)ientifi) Management rederi)/ 'a"orF
= 1;13? Coordinated Assemb" 6ine Henri ordF
%nd!stria" (s)$o"og?= 1;? Motion *t!d ran/ 6i""ian Gi"bert$F
= 1;33? Effe)t of En+ironment on Emp"oee (rod!)ti+it
and Moti+ation E"ton MaoF
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33
*%G2%%CA2' E4E2'* %2 OM
De)ision Mode"s and Management *)ien)e?= 1;18? Gantt C$arts Henr GanttF
= 1;19? %n+entor Contro" # HarrisF
= 1;? !a"it Contro" #a"ter *$e-$artF
= 1;3? *amp"ing 'e)$ni>!es 6HC 'ippetF
= 1;0? Operations Resear)$ in Eng"andF
= 1;9? 6inear (rogramming DantzigF
= 1;50? !a"it Contro" Ed-ards DemingF
= 1;501;80? *im!"ation, !e!eing '$eor, De)ision '$eor,
Mat$emati)a" (rogramming, (rogram E+a"!ation and Re+ie-
'e)$ni>!e (ER'F, Criti)a" (at$ Met$od C(MF, Materia"s
Re>!irements ("anning MR(F
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ADM 3301 ~ Rim Jaber 3
*%G2%%CA2' E4E2'* %2 OM
= 1;901;:0? *oft-are for %n+entor Contro", *)$ed!"ing,
ore)asting= 1;:01;;0? J!st in 'ime J%'F, 'ota" !a"it Management
'MF, Comp!ter %ntegrated Man!fa)t!ring C%MF,
"eib"e Man!fa)t!ring *stems M*F, Comp!ter Aided
Design CADF, Comp!ter Aided Man!fa)t!ring CAMF,Man!fa)t!ring A!tomation (roto)o" MA(F, roboti)s
= 1;;? G"oba"ization
= 1;;5? %nternet
= 000? *mart sstems !t!re based !pon?
management s)ien)e@ information s)ien)e@ b!siness ana"ati)s
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E"i #$itne
$orn %&' died "'
*n %+, recei-ed go-ernment contract
to make .,... muskets Sho/ed that machine tools could
make standardi0ed parts to e1act
specificationsMusket parts could be used in any
musket
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rederi)/ # 'a"or
$orn '& died +'
2no/n as 3father of scientific
management4 *n , as chief engineer for Mid-ale
Steel, studied ho/ tasks /ere done
$egan first motion and time studies
Created efficiency principles
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'a"orKs (rin)ip"es
< Mat)$ing emp"oees to rig$t 7ob< (ro+iding t$e proper training
< (ro+iding proper -or/ met$ods and too"s
!ent" dispersed
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ADM 3301 ~ Rim Jaber 5
< L%f o! drop it on o!r foot, it -onKt $!rt o!Good or ser+i)e&F
< L*er+i)es ne+er in)"!de goods and goods ne+erin)"!de ser+i)es 'r!e or fa"se&F
< hat about McBonald4sH
= %dentif t$e p$si)a"F prod!)t of M)Dona"dNs&
= *er+i)e or Man!fa)t!ring&
= '$e )ompan )ertain" man!fa)t!res tangib"eprod!)ts, #$ t$en -o!"d -e )onsider M)Dona"dKsa ser+i)e b!siness&
*er+i)e Or Good&
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ADM 3301 ~ Rim Jaber 8
MA2AC'R%2G (RODC%2GGOOD*F 4ER** *ER4%CE
< Man!fa)t!ring and *er+i)e are oftensimi"ar in terms of /hatis done, b!tdifferent in terms of ho/it is done
< Man!fa)t!ring and ser+i)e organizationsdiffer )$ief" be)a!se man!fa)t!ring is
product
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ADM 3301 ~ Rim Jaber9
GOOD* 4ER** *ER4%CE*
< Can be reso"d
< Can be in+entoried
< *ome aspe)ts of>!a"it meas!rab"e
< *e""ing is distin)t
from prod!)tion
< Rese""ing !n!s!a"
< Diffi)!"t to in+entor
< !a"it diffi)!"t tomeas!re
< *e""ing is part of
ser+i)e
GoodsGoods *er+i)e*er+i)e
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ADM 3301 ~ Rim Jaber :
GOOD* 4ER** *ER4%CE* CO2'%2ED
< (rod!)t istransportab"e
< *ite of fa)i"itimportant for )ost
< Often eas toa!tomate
< Re+en!e generatedprimari" fromtangib"e prod!)t
< (ro+ider, not prod!)t istransportab"e
< *ite of fa)i"it important
for )!stomer )onta)t< Often diffi)!"t to
a!tomate
< Re+en!e generated
primari" fromintangib"e ser+i)e
GoodsGoods *er+i)e*er+i)e
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I 011 (earson Ed!)ation, %n) p!b"is$ing as (renti)e Ha""
Goods and *er+i)es
?utomobileComputer
*nstalled carpeting
Fastospital care
?d-ertising agency:in-estment management
Consulting ser-ice:teaching
Counseling
Percent of Product that is a Good Percent of Product that is a Ser-ice
..I %' '. "' . "' '. %' ..IJ J J J J J J J J
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%nd!str and *er+i)es as
(er)entage of GD(Services Manu$acturing
+ustralia
Canada
China
C*ech,ep
'rance
)ermany
-ong.ong
/apan
Me(ico
,ussian'ed
South+$rica
Spain
0.
0S
2 3
42 3
52 3
62 3
72 3
82 3
92 3
2 3
12 3
2 3
Copyright 2014 Pearson Canada Inc.
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12 ;
122 ;
42 ;
62 ;
82 ;
2 ;
2 ;
< < < < <