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Demographic profiles: age, sex, race & ethnicity
Change – U.S. population will continue to become more diverse.
Race 2004 2020 2040
African American
13.0% 14.0% 13.7%
Hispanic 12.2% 16.3% 21.7%
Native American
0.90% 0.80% 1.0%
Asian/Pacific Islander
4.0% 5.7% 7.9%
Source: Pearson Education
Change: U.S. population will become older.› Age demographic of 65+ is expected to
double by 2030.› Baby Boomers (those born between 1946-
1964).
Median Age of Population(Cottrell et al., 2009, p. 314)
1990 ………. 33.1 years2000 ………. 35.5 years2010 ………. 37.2 years2020 ………. 37.6 years2030 ………. 39.0 years
14% 14%
10%
14%12% 11%
15%18% 18%
9%
46%
50% 49%
42% 42%
40%
44%
41%
35%
45%
40%
44%
40% 41%
50%
41%
48%
43% 42% 41%
0%
20%
40%
60%
80%
Apr10 May10 Jun10 Jul10 Aug10 Sep10 Oct10 Nov10 Dec10 Jan11
Favorable
Unfavorable
Don’t know/Refused
Source: Kaiser Family Foundation/Harvard School of Public Health The Public’s Health Care Agenda for the 112th Congress (conducted January 4-14, 2011) and Kaiser Family Foundation Health Tracking Polls
As you may know, a health reform bill was signed into law early last year. Given what you know about the health reform law, do you have a generally favorable or generally unfavorable opinion of it?
2010
52%
26%
22%
It is still the law of the
land
Don’t know/
Refused
As far as you know, which comes closest to describing the current status of the health reform law that was passed last year:
It has been repealed and is no longer
law
48%
Source: Kaiser Family Foundation Health Tracking Poll (conducted February 3-6, 2011)
Informatics› “The systematic application of information,
computer science, and technology to public health practice and learning.”
(IOM, Who Will Keep the Public Healthy, p. 63)
› Electronic medical records› Computerized health assessments› Web-based strategies› Social marketing strategies/communication
Genomics:› Genetics: Study of single genes› Genomics: Study of the entire human
genome including single genes
› Implications: Therapeutic and preventive strategies Ethical and medical limitations Legal and social issues
Become more analytical thinkers Increase partnerships & collaboration Analyze situations & examine trends Cultural competence Multilevel interventions
› Community-Based Participatory Research Focus on schools More environmental activism
Cultural sensitivity› Attitudes of respect and appreciation› Understanding cultural “norms”› Communication skills
“a partnership approach to research that equitably involves community members, organizational representatives, and researchers in all aspect of the research process.” (Israel et al., 2001)
Changing funding practices Partners form long-term commitments Co-learning emphasized
Current eligibility for entry-level academic preparation
Sub-special certifications Reimbursement of services Skills vs content
School settings:› Children learn the best when healthy› Better coordination of services› Special skills may be needed
Worksite:› Health promotion/education seen as
“fringe” benefit› Higher productivity & reduced costs
Community / Public Health› Large variety of work› Monitor and improve health of population› Collaborative work effort› Advocate for policies
Health Care› Variety of facilities› Necessity for quality care
Postsecondary institutions Health care & journalism International health education Sales Long-term care Consultant opportunities