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SubAroma

Fernanda DeSouza

+:60 Radio Spot-Pitch VO: Hear that?

SFX: “Stand clear of the closing doors please,” subway rattling, people chattering, crying children, mobile phone game noises, loud music, “It’s SHOWTIME!”VO: It’s your morning commute. What you really want to hear is:

SFX: “The next stop is a stress-free commute.”

+ VO: Introducing SubAroma--an easy and quick device to cut away all the things you dread most about your commute.

SubAroma works as a magnetic pin placed on shirt collars, blouses and scarves. The square shaped scented magnet sticks to the main part of the pin, which acts as a battery-operated heating pad. The heat will help the scents come to life. The timer located on the main magnet will allow you to operate how long the scent will burn for.

With aromatherapy, SubAroma is becoming a part of the fastest growing field in alternative medicine. And for only $29.99, you control your commute.

Get back on track. To purchase, visit www.subaroma.com.

+:60 TV Spot

VO: Your personal commute looks a little something like this

VO=British, scholarly, wittyMusic throughout=quick piano riff

VO: SubAroma is here to help

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VO: Step 1: Enter crowded subway wit SubAroma; then smileSFX (when person smiles) *bling*

VO: Step 2: Choose from a variety of aroma therapeutic scent magnetsSFX (as each magnet is listed): bubble pop

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VO: Step 3: Set timer on larger battery-operated magnet to match your commute time

VO: Step 4: Place larger magnet under shirt collar and scent magnet on outside of shirt

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VO: Step 5: Large pad will begin to heat up with the help of science and scent will be released…

VO: Step 6: …thus acting as a shield against odor or as the alternative medicine for eliminating stress and leaving you relaxed!

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VO: Step 7: You control your commute.SubAroma-get back on track.