Вісник ХНУ, 2010, №6, Т.3

33

2010

19.01.2006 2-05/1 (. 22006 .)

1997 . 6

, 2010, 6, . 3 (164) :

( 2005 . , . ) . ., , . . ., ,

, , . ., . . ., ,

. ., , . . ., , , , , -

. .,

. . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . ., . . . . . : . . . . ., . . . . . . . . . . - . .

, 5 22.09.2010

:

, 29016, . , . , 11,

(03822) 2-51-08 e-mail: [email protected]

[email protected]

web: http://library.tup.km.ua/visnyk_tup.htm http://visniktup.narod.ru http://vestnik.ho.com.ua

.

9721 29 2005 ()

, 2010

, 2010

2010, 6, . 3

3

- :

. . , . . .................................................................................................................................................. 7

. . , . . , . . ........................... 10

. . , . . ...................................................................................................................................................... 16

. . .................................................................................................. 20

. . , . . ..................................................................................................................................................... 24

. . - ......................................................................................................................... 28

. . , . . - ...................................................................................................................... 31

. . ............................................................................................. 35

. . - .................................. 38

. . ...................................................................................................................................... 43

. . ......................... 46

. . - - .............................. 51

. . ...................................................................................................................... 54

. . .............. 58

. . .............................................................................................................................. 61

2010, 6, . 3 4

. . , . . ...................................................................................................................................... 65

. . .................................................................................................................................................................... 70

. . , . . ................................................................................................................................................................. 75

. . ...................................................................................................................................................... 79

. . , . . , . . .............................................. 83

. . ....................................... 89

. . ............................................. 93

. . : , , .......................................................................................... 98

. . ............................................................................................................................................... 103

. . .................................................................... 106

. . ...................... 111

. . ...... 114

. . ................. 120

. . ........................ 126

. . , . . .............................................................................................................................................................. 133

. . ........................... 136

2010, 6, . 3

5

. . ......................................................................................................................................................... 139

. . .................................................... 142

. . , . . ............................................................................................... 146

. . , . . , . . .............. 150

. . ....................................................................................................................................... 154

. . .............................................................................................................................. 157

. . .................................................................................................................................................... 160

. . .................................................. 164

. . - ........ 169

. . , . . ............. 174

. . ...................................................................................................... 178

. . ................................................................................................. 183

. . ............................................................................................................................................... 187

. . ................................................................................................................................................. 190

. . ....................... 194

. . ....................... 198

. . .................................................................................................................................................... 203

2010, 6, . 3 6

. . .................................................................................................................................................... 207

. . ....................................................................................................... 210

. . ERP- : ........................................................................................................ 214

. . .............................................................. 218

. . ................................................................................................................. 223

. . ........................................................... 228

. . ................................................................................................................................................. 232

. . - ............. 236

. . ................................................................................................................................................................ 241

. . .................................................................................................................................................... 245

. .......................................................... 249

. . .............. 252

2010, 6, T. 3

7

- :

67/68:004:339.7 . . , . .

,

.

The level of providing the clothing companies with innovative technologies was analyzed. There was proved the necessity if further research in this field to ensure the possibility for light industry to represent the competitive products on the world commodity markets.

: , , , - , .

.

. , , , - . , , . - , . , , .

. , . . , . , . , . , . , . , . , . , . , . . , .

. .

. - . .

. , , . ` , [1, c. 78].

: , , ; ; , , . , . , , [2, c. 116].

( 1,3 ). , . , , , , [3, c. 291].

,

2010, 6, T. 3 8

, , , .

. , . , [4].

, , , TRANSFORM () . . , , - , .

30% 9 ./. . 3%.

. , , , . , . 5 . , DURKOPP ADLER AG, JUKI PFAFF. Assyst Gerber, .

Weis Consulting Assoc.GmbH, . , , , .

REFA . 5,6 ./ . , ( 8 ). 2,5 . 10 ./ . , . . 30%. . , , [5].

i , ii, , . 2008 i 4 i i . 2008 i . i i i i i i . i i 15 .

3- () . . GERBER. , JUKI, Durkopp, Pfaff GERBER.

,

2010, 6, T. 3

9

. , [6].

, , , , . , , , , , [4]: ( 79,5% ); (57,1%); (54,3%); (40,7%); (38,7%); (38,2%); (32,1%).

, 19,7% , , 18,4% , 18,3% , 16,7% , 16,6% , 15,3% (. 1.).

. 1. , , %

, ` : , , - ; ; , , ; , , , ; - , , ; , , - , ; , , , ; , [3, c. 296].

. , . . .

1. .. / .. . :

, 2003. 176 . 2. .. : [. ] / .. , .. :

, , 2003. 440 . 3. .. /

.. : , 2003. 326 .

2010, 6, T. 3 10

4. . [ ]. : http://ukrlegprom.org.ua/ua/informacija_organiv_vladi/vidpovid_minprompolitiki_shodo_situaciii_u_legkij_promislovosti.html

5. http://www.stockmarket.gov.ua/ 6. http://www.oldsmida.gov.ua

14.08.2010

331

. . , . . , . .

,

. .

The article investigates the state of the development of innovation activity in Ukraine , gives the description of the level of innovation potential of home manufacturing enterprises. It also defines the role of bank structures in providing the financing the innovations and in establishing the correlation between all participants of innovation process.

: , , , . . -

. , , , . , , - .

. - . , . , . , . , . , . , . , . , . , . . , , , . , , - .

. , .

. . , , .

, .

. , .

, . 2009 16 ( 12), . , .

37,5 ( 2008 - 66,2 ). 1 . , 2007 [1].

2000 2009

2010, 6, T. 3

11

12,17 . 2009 341,717 , 509,79 , 2008 [1].

2005 2009 . 1.

4,3

2,5

3,5

4,5

0

0,5

1

1,5

2

2,5

3

3,5

4

4,5

1 2 3 4

. 1. 2005-2009

.

. , , , - . , , -, .

- , - , .

2008-2009 134 52 65 .

. 2008 1397 , 13,0% ( 1472 14,2% 2007) [2].

, , -, , , , , , . ( 2.1) [3].

2008 1160 (83% ), 2,2% , 2007 ( 2.2) [3].

.

2008 . - , , 2,2 %. : 20%, 9,3%, .. 10,2%, 9,1%, 7,5%.

2010, 6, T. 3 12

2008 . 9,1% ( 2000 . 15,1%, 2005 . 10,6%), ( , .. , , , , , , ) - 3,0% ( 2005 . 4,2%) [4].

, 60-70% , 2-4%, 2-3%, - 1-2%. , ' , , . [5].

- , . , .

1

2008

,

, %

,

,

, %

-

.

.

40 50 24 63 83 41 31 36 92 62 39 59 101 55 49 47 29 30 43 110 28 16 37 30 42 155 5

1397

13,2 16,2 11,3 8,5

10,5 11,4 12,2 8,9

27,9 12,6 14,6 10,2 12,1 13,5 11,4 11,2 11,8 11,3 16,1 13,1 12,7 4,2

11,6 16,9 17,4 29,0 5,3

13,0

225,6 133,8 232,9 1355,5 2740,4 48,5 14,0

202,5 501,0 133,0 40,6

2179,0 296,7 342,0 272,5 180,4 198,6 97,2 62,7

274,8 79,3

179,5 15,5 31,9

385,7 1769,5

1,1 11994,2

280,1 119,6

2139,2 3229,1 7411,9 201,8 152,0

5345,2 598,1 617,8 426,9

12393,3 627,1 174,4 382,6 256,1 109,4

1079,3 262,4

2884,7 257,9 58,9

2665,7 220,3 394,2

3530,1 12,1

45830,2

2,3 1,0

24,7 2,3 4,6 2,3 2,3 8,3 5,2 2,8 7,1

17,6 3,1 1,2 1,3 0,6 1,2 8,6 6,0 7,4 4,2 0,6

13,6 7,1 3,9 9,9 0,6 5,9

2010, 6, T. 3

13

2 ,

2006 2007 2008

:

- -

: - - - ,

1118

848 999

466 272

918

1472

1175 1186

564 515

1035

1397

1066 1160

667 515

993

,

80 % . , , 18,0 % 2000 . 14,2 % 2007 ., , 14,8 % 2000 . 11,5 % 2007 ., 5,0% ( 2000 . 4,1%), 5,5% ( 13,7), 1,7% (2,0%).

(2000 2007 .) 40% , : 29% , 10,6% , 52% , -, 42,8% [10, . 280].

. 2017 . . 6,7% . , [7].

, , , .

- ', , , . , 60-70% , 2-4%, 2-3%, 1-2%. [5].

, . , , ' , - , - .

- . -, . , , . -, ' .

, - , .

. , , " ",

2010, 6, T. 3 14

"i i i ". , , , ' , " " ".

, , , .

- - . , (, ), (, - ) . , (, , , ) , . , - , , .

, , , - . - .

, .

- '. - - , , .

, - , , , , .

- - , - .

"" .

, , , - , , , .

, , , - . , , . , -, , -, .

, , , , , . ' - , -, ; -, ; -, .

- , , - - . , , , , - .

, , -, . . -,

2010, 6, T. 3

15

, , , .

( , ) .

, - ' . , , .

, - ( ) .

, , , , :

- ;

- ;

- .

. , : , , , , , - .

1. - [ ]

: http://www.ukrstat.gov.ua ( : 14.08.2010). 2. . . / . . // . - 10.

2008. . 5253. 3. .

- // . 2009. 6. . 1828. 4. . // . -

2009. 5. . 2731. 5. .. / . .

// . 2007. 8 (74). .107-110. 6. . . / . . //

. 2008. 18. . 279-285. 7. : . / . . ; . . . . . :

, 2001. 756 .

12.08.2010

2010, 6, T. 3 16

338 . .

. .

,

. , - . .

The analysis of modern problems of innovative development of industrial enterprises is conducted, certainly their reasons and consequences. The lacks of innovative policy of the state and management of industrial enterprises innovations are set, that influence a negative rank on an investment at the update of capital assets and technological providing of production. Priority of providing of steady innovative development is well-proven

: , , , .

. , . , . . , .

, . , , - , - .

. , . . [1], . . [2], . . [2], . . [3], . . [4], . . [5] . , , , , .

. . , .

. .

. , . , . , . , , .

, . , - . - , 80 % , . , [6].

,

2010, 6, T. 3

17

, . , .

, [7, c. 52-53]:

- ; - ,

; - -

; -

; - . ,

, . ' , .

, , - ' , , , .

, . . , , , . ( ) () , - , . , , , , .

1

[8]

,

, , %

,

%

.. ,

2005 8,2 6,5 3152 657 1808 690 2006 10,0 6,7 2408 786 1145 424 2007 11,5 6,7 2526 881 1419 634 2008 10,8 5,9 2446 756 1647 680 2009 10,7 4,8 2685 641 893 753

, , ,

. 2005-2009 . 12 %. , .

, , , .

, , , . 90 % , , - . 0,1 % [9, . 110].

. ,

2010, 6, T. 3 18

, .

15 : 1990 , , 6070 %, 2005 15 %, 70 % 30 % [10, . 117]. , 93 , 65 131 [11, . 45]. , .

, - . 6070 %. . , , 45 , . , , . , - , , , 1:1,06, , 1:10 [12, . 14].

.

2005-2009 . , 2009 . 65,02 % .

2

,%

2005 100,00 87,72 0,49 2,75 9,04 2006 100,00 84,60 1,86 2,86 10,68 2007 100,00 73,72 1,33 2,97 21,98 2008 100,00 60,56 2,81 0,96 35,67 2009 100,00 65,02 1,60 19,03 14,35

, ,

, , . , , , , . , , , - . .

, - - , .

. , , , :

- ; - ; - ; - . ,

, : - , ; - ; - .

2010, 6, T. 3

19

, , : - ,

; -

; - , ,

[9, . 54].

. , , . . , , .

. , , , - . , , , . , , , , .

.

1. / [ . . . ].

. : - . , 2002. 236 . 1. . . : [. ] / . . . . : ,

1996. 240 . 2. / [. , . , . , .

]. . : , 2002. 324 . 3. . . / . . //

. 2005. 2. . 2031. 4. . . : , , /

. . : " ", 2003. 504 . 5. . . :

[] / . . / . - -. , 2003. 448 . 6. . . [

] / . . // : . . . 2009. . 7. : www.nbuv.gov.ua/portal/Soc_Gum/Nvamu/Ekon/2009_7/09zioatr.pdf. ( : 10.06.2010).

7. . . / . . // . 2008. 2. . 37 59.

8. [ ]. : www.ukrstat.gov.ua. ( : 07.06.2010).

9. : / [. . , . . , . . .]. : -, , 2008. 281 .

10. . . : , / . . [2- ., .]. . : - , , 2003. 318 .

11. . . : / . . // . 2008. 22. . 44 52.

12. . . - 5 / . . , . . ; , - . . . . . : , 2007. 152 .

29.08.2010

2010, 6, T. 3 20

338.47 : 656.8 . .

- , .

. . .

In the article the basic aspects of transformation of postal services are considered in the conditions of construction of informative society. The necessity of innovative transformations is certain and one of possible directions of this process is resulted for the national operator of postal services of Ukraine The use of venture capital is offered for financing of innovative development of postal services.

: , . . XXI

, , - , - ().

2007-2015 , , , - [1]. , .

, , . , . , , - , .

, , , , , - , .

[2, 3, 4]. - , . , , . .

. , , . , .. , / . (, , ), .

, , , , .

, , , - . ( (e-mail), (h-mail), , ) [5].

2010, 6, T. 3

21

, , , , , - .

, . , (). , 2009-2012 . [6]. , - . , , - , , . , - , :

, , - ;

; (

); ( ,

, ). ,

, . , , - . , , .

. . . [7]:

1. . , , .

2. - . , - , , - .

3. . , , - , .

4. '' ''. '' '' , , .

, . , , , .

2010, 6, T. 3 22

(venture ) 50- . 70-, 1992 . [8]. 30 60% [9].

: , , .. , , . [9, 10]. , . . , . . , , .

. , , .

, ( ) - , .

, , , , ( ) . . , , .

, . . , , , , . , , .

( ) :

1. , , . . , , , , , , - . , , , , , , .

2. . , , . , - . , .

3. , - , , . , , , ,

2010, 6, T. 3

23

. . 4.

, , , . , , . , , . , .

, . , .

. . , - , . , , . , , . , - .

1. 2007-

2015 9 2007 ., 537- [ ]. : http://www.zakon.rada.gov.ua.

2. . / . ; [. .]. . : , 1990. 327 .

3. / [ .., .., .. .] ; . 2- ., . . . : , 2004. 352 .

4. .. / .. // . . 2007. 6. . 3. . 36-39.

5. .. / .. // - : . : , 2008. . 30. . 179-184.

6. 2009-2012 : 672 01.07.09 [ ]. : http://www.ukurier.gov.ua

7. / .. // . , 2008. . 1 (29). . 298-302.

8. . / . [ ]. : http://www.companion.u.

9. .. / .., .. // . 2005. 2. . 54-62.

10. .. : / .. // . 2005. 4. . 3540.

06.09.2010

2010, 6, T. 3 24

330.142.2 . . , . .

.

. In the article considered applied aspects of investment activity on a coal mine enterprise. Shown possibility of the

effective mining in the modern terms of mnages. : , , , , , . , ,

, , . , - , .

, . . , .

, . , : , , , . .

, . , .

. , , [14]. . . - , .

, .

, - . 84 , , , .

, , , , , . , . , . , , . , , - - . ,

2010, 6, T. 3

25

- , - 1, , . .. , . , , .

' . , , . , , , , .

, 2008 . - . , . . , .

- , , , . , , , . . . , - - .

. , , .

- , [5; 6]. .

, . . .. , . , , . 2 - . - , , .

1950 . . , , 1270 . , , , .

. .. , 2520 . . 3615 . .

- . .. , . - . 3-90. 3-90 .. 1.

15 . , . .. , 3 .

2010, 6, T. 3 26

2010 . 2010 .

1 3-90

. . , . . 1-68 . 1 430 3-90 . 230 9175

-301 . 240 1560 -2 . 1 170

-1 . 1 150 2-1000 . 1500 800

-1500 . 3000 1500 -1 . 1 25 . 1 12

-1 . 6 18 -32 . 1 150

2-2 . 1 160 3-03 . 1 180

, , . 1 320 . 1 350

: 15000 -

, [7; 8], . 1.

-12000

-9000

-6000

-3000

0

3000

6000

9000

12000

1 2 3 4 5 6 7

, . , .

, .

. 1.

- 2.

2

. . .

. . 15000

% 25 . . 13200 % 47,6

1,762 , . ..

- .

2010, 6, T. 3

27

40%. 3,1 . : 6600; 2- 9700; 3- 11000; 4- 10400; 5- 9500; 6- 7000 . .

. 2.

-10000

-5000

0

5000

10000

15000

20000

25000

30000

35000

0 20 40 60 80

, %

.

.

IRR

. 2.

1. ,

. 2. , ,

.

3. , , . , , . , , , , , ' , , . , , . , . , , . , .

4. . . . .

1. . / [ ., .,

., . .]. : , 2002. . 31-40. 2. .. // .. /

. 2009. 1-2. . 15-19. 3. ..

/ .. // . . 2005. 2. . 2. . 19-27.

4. .. , // .. / . 2008. 3. . 14-18.

2010, 6, T. 3 28

5. .. / .. , .. , .. // . 2006. 11. . 15-18.

6. .. : / .. . : , 2007. 272 .

7. .. / .. // . 2007. 3. . 173-178.

8. . - . / . , . . . : , 2007. 336 .

09.09.2010

658.5+699.8

. .

-

,

. , .

The basic problems of energy-saving in housing building on state, local and at the population level are considered. The number of measures which will improve efficiency of energy-saving projects realization in housing building is offered.

: , , , .

. 2009 .

. 2,3 2,4 , 59,3%, 8,3%, 5,5 %, 0,7% [1].

- 2009 . 2008 . 11,9 % ( 100 ) 406,1 . 2009 . 8460992 . ., 32,9% - [1]. , .

71,4 2, 20% . . 1999 820, . , - , .2.6 31:2006 , . [2]. , 1 2012 . - , - . , , , .

(46-75 . 2 ), 65%, 15 . , 30% [3].

2010-2020 . 1000

2010, 6, T. 3

29

1000 , 8-10 (. 1) [3].

, , 1 . ,

. 1.

-

, (. 1) [2].

, (. 1), :

1. , : ( 25% ), (10%) (18%), ( 15 23%), (1025%), [5].

2. , .

3. , , .

4. - [6].

5. , . 6.

. 7. , . 8.

- . 9.

, . 10. ISO 50001

- .

2010-2016 . 2 , 2020 3 2020 3 [3].

, 1998 . , . , , , , , , . 50 %.

2010, 6, T. 3 30

1

1 2

1. ( , 90 % ).

2. - . 3. 4. , ,

, , , , , [4].

5. , , (), , , ,

6. .

7.

8. , .

-

1. , , .

2. - , . . .

3. ,

1. . 2. . 3. .

1. , .

2. . 3.

1.

, - . 2.

, .

3. - .

1. - [ ] : www.ukrsstat.gov.ua 2. .. :

[] / .. : , 2010. 128c. ISBN 966-641-355-3. 3. . //

. [ ]. : http://www.ecosys.com.ua/library/articles/list.htm.

4. .. / .., .. [ ] : http://civilengineering.net.ru/articles.php

5. . [ ]. : http://www.ut.net.ua/art/167/0/2195.

6. .. / .. , .. . : , 2009. 130 .

12.09.2010

2010, 6, T. 3

31

338.45 . . , . .

-

- . The article deals with the problems of strategic development of enterprises furniture industry based on innovation-

investment business model. : , . . , ,

. , . . , - . - .

, - .

. , , . , , : . , .. , . , . , . , .. , .. , . , , , , , , , . , .

, , - . . -, . , . , . , .-. , . , . , . .

. , - , , , . . , - - . .

. , , . . , , . . , - , .

, . , , ,

2010, 6, T. 3 32

. . , , . ( , 200 . . .) 2008 . 274 480 , 12 760 58 000 -. (.1), 30% . .

; 30%

; 20% ; 20%

; 15%

; 10%

; 5%

. 1. . [5] ,

. , 2007 . 67 ( ) 130-140 ( ). 2008, , 75 , 12%. , , / . , , . . , , , . 5% [7].

' , . , , 2000 . 40% . 40 15.01.2000 25%, , , . 15% , 30% ( . 1) [6]

1

" " 2007 . 2008 ., . . [5]

2007 . 2008 . , . . 2007 . 2008 .

, . . 563,9 105,4 -458,4 107,2 381,6 274,3 842,1 575,7 -267,0 99,2 209,9 110,6

140,7 41,7 -99 4560,8 3299,1 -1261,7 159,6 666,1 506,4 47,6 126,6 79,0

- 106,8 - 31,1 148,0 116,9 157,8 47,3 -110,4 46,3 173,7 127,3 2240,5 1721,6 -518,9 11,5 145,3 133,8

, ,

. , . . . (. 1), . - ( 4 ), . ,

2010, 6, T. 3

33

[5, 6]. 2007-2008 . , , 6-8%, 2007 . [5]. , 60% . 1300-2000 . ' , , , - , , .

, . , . -. . . , , . . , . [5, 6].

200 , . , , , , , - . , 120 140 ' . , -, -, , , -, , , , , , , , -, 2000, , , , , . , , . 343,5 , 2009 101,3 [5].

, , , , , . ii - , . , ii , ii ii- , , , , , , , - , .

, . , [3, 4].

- , [1, 2]. , . ii , - :

; i i; . - ,

; ii , . ii - , i , .

. synergos, ,

2010, 6, T. 3 34

, . - , , [4]. , . , , . , - . . ' .

, [2], , , - , . , . , , , , . .

, - , , , . , , . : , , , , . , , , , , . , , .

. - . - .

. - - , . , - . , , , - , .

1. . / . . :

-, 2004. 408 . 2. .. : , , : [] /

.. . : , 2005. 3. . [. .] / . . :

, 1990. 230 . 4. . / . [. .]. .: -, 2002 308. 5. http://www.ukrstat.gov.ua/. 6. http://www.me.gov.ua.

14.08.2010

2010, 6, T. 3

35

330.352:338.46 . .

. . .

,

, , . . , . .

In the article a theoretical ground over of selection of clusters is brought in the unproductive subsector of sphere of social reproduction, taking into account the concept of social organization, theory of clusters, features of services of unproductive subsector of SSR SES from point of compensation of expenses on their providing and possibility of combination of market and unmarket mechanisms of their distributing. A concept economic institute and his differences is considered from a concept economic organization. The features of the simultaneous use of concepts economic organization and cluster, social organization and cluster are exposed. In the unproductive subsector of SSR SES three cluster is selected.

: , , , . . ( )

- ( ) - , . , , - - . , , . , , . , , - , , ..

, , -, . , , , , , .

-, .

. [1, . 30], : , , , . , , ( ) , .

( ). , , , . , .

. , , , -, . .

2010, 6, T. 3 36

[2, . 50-64; 3, . 220-221], , . , . - , , , , , , , , . , , . . ( . cluster , , ) .. [4, . 46-61] -, () - . .. , , , .

, , , . . [2, . 50-64] , , , . , .. , [5; 6; 7], (, ) ( , ). . . . , , . , , . - , , .. . -: , , . , .

[2, . 50-64] , . , . , , , . , , , , , .

, , "" "" , , "" "" . , , , , . , , (, , ) , . , , , . , . , .

, , , :

- , ( ) - ;

- , ( ) - ;

- , ( ) () ;

2010, 6, T. 3

37

- , , ( ) () .

, , :

- , , , , ;

- , , , , .

, , :

- , ;

- , .

, , , . , : , . , , , , . , :

- , - , ;

- , - , ;

- , - , .

, "'' , , , , : , , , . , , . [8, . 72; 9, . 25; 10, . 94] , "" " ". " ", . , , , , . , . , "" , , .

. , , . , , . ( ): , , , "" - , , .. . , , . , . , , , , , .

. , , ,

2010, 6, T. 3 38

, , . , , . , : , , . , , , .

1. . / . . : , 2003. . 30. 2. . ( )

/ . , . // . 2005. 5. . 50 - 64. 3. .. / .. //

. : , 2005. . 220 - 221.

4. . : " " ( ) / . , . // . - 2001. - 12. . 46 - 61.

5. : 1 2006 .: / [. .. ]. . : , 2006. 104 . ( ).

6. : 1 2006 .: / [. .. ]. . : , 2006. 256 . ( ).

7. : 1 2006 .: / [. .. ]. . : , 2006. 250 . ( ).

8. .. : : . [ . . . .] / .. . : , 1999. 200 .

9. .. , , / .. . : , 1998. 254 .

10. .. - / .. // . "". 1999. 1(6). . 94.

29.08.2010

330.341.1

. .

-

-

.

Most characteristic organizational innovations supporting the innovative development of successful foreign companies are investigated and proved to be worth of introduction at the Ukrainian enterprises.

: , - , . .

, . - . , .

. . [1], , . . [2]. 5

2010, 6, T. 3

39

: .; .; ; , , [3]. , , , , , . , [1], , . [4], .

. - .

. - . 1998 . - , - . [5, c. 30], , - , - 2,5 .

4639

53

38 42

17 1423

15 17

0102030405060

'

,

,

%

. 1. , [5, c. 30 - 54] , -

, 60 80 % [5, . 29; 6]. - , , . 2.

010203040506070

,

%

. 2. - , [7]

, [8]. , , - (. 3). , ,

2010, 6, T. 3 40

, , .

29%

7%

18%

- 14%

7% 9%

4% ,

12%

. 3. , ( [9]) - ,

- . , , , , . , - [10, . 505]). , :

- , , . , (Project-based (PBO), Project-managed (PMO) organizations [11]), . , . [8, . 45], . AES [10, . 217], ( ), . - [12] , .

, [13]. [10, . 505]: Cisco, , 75 , 75% ; Intel ; Austrian Airlines ( [10, . 60]); - , GE, .

, , [10, . 506]. , ( , ); - , . 150 Walt Disney Company.

, , . - , , , [10, . 510].

2010, 6, T. 3

41

: (, , , ) - , . , ; . 3, ; ; General Electric; Chevron [10, . 511] . , ( American Airlines, - ( ) Dana, Whirpool, [15, . 86 102], Texaco GE [10, c. 511] ), ( Citygroup [15, . 103 105]). , , , , . , [10, . 218]

, -, - . , . [14, . 124] (Project-managed office (PMO)) [11]. , , , - . , - [11], [14, . 124] .

, [16]. , (Project-based organizations (PBO)) (Project-oriented organizations (POO)) [1], , .

- . , , , [10, . 514]. ( ) ( ). Microsoft. , . , , Toyota, Unilever, British Petroleum, General Electric [10, . 207].

/ - . , , , . 1994 1996- . British Petroleum , 2002 . . [10, . 207].

, , , -. ,

2010, 6, T. 3 42

[17]. , , , -, .. , [18, . 179]. , . , , - . () - , , Samsung, Hitachi, LG [19].

, , .

. , , , [3]. Forbes, 50 , , FastCompany, 50 , , ', , [20]. , Intel , : , , (, , 4 10 ) . Apple Microsoft ; IBM Nike. : - (Nike); (Google, Intel); (Google, Nike); (Nike); (Intel).

. , -, - . - .

1. . . / . .,

., . // . .-. -. . . 2003. . 4. . 133185. 2. Pettigrew A. M. Innovative Forms of Organizing: Progress, Performance and Process // Innovative

Forms of Organizing: International Perspectives. - London, UK: SAGE Publications Ltd, 2003. . 331-351. 3. . . :

/ .. . // . 2006. . 4, 2. . 2548.

4. Massini S. The evolution of organizational routines among large Western and Japanese firms / Massini S., Lewin A., Numagami T., Pettigrew A. // Research Policy. 2002. Vol. 31, 8-9. . 1333-1348.

5. Innovation in Europe: Results for the EU, Iceland and Norway. Data 19982001 // Eurostat: Luxemburg Office for Official Publications of the European Communities. 2004. 295.

6. Parvan S. Quality in the focus of innovation / Parvan S. // Statistics in Focus. 2009. - 33. P. 6. 7. Community Innovation Survey 2006-2008 First Findings // Fortfas Statistical Release. 2009. 12

P. 7. 8. . . / .

// . 2005. 2. . 3946. 9. Lidsky D. Fast Forward 2005 [ ] / Lidsky D. // Fastcompany Magazine. 2004.

88 (November). P. 6996. : www.fastcompany/magazine/88 10. .. / .. ; [. . / . ..

]. . : , 2008. 560 . 11. Hobbs B. The Project Management Office as an Organisational Innovation [ ] /

2010, 6, T. 3

43

Hobbs B., Aubry M., Thuillier D. : centrim.mis.brighton.ac.uk/events/irnop-2007/papers-1/Hobbs%20et%20al.pdf/at_download/file

12. Hansen M. Introducing T-shaped managers: knowledge managements next generation / Hansen M., Otinger B. // Harvard Business Review, Boston. 2001. Vol. 79. 3. P. 107116.

13. . / . , . ;[. .] // . . : , 2007. . 104132.

14. . -. - / . , . ; [. .]. . : -, 2005. 272 .

15. .. . / .; . . .: -, 2006. 224 .

16. Blindenbach-Driessen F. Innovation in project-based firms: The context dependency of success factors / Blindenbach-Driessen F., van den Ende J. // Research Policy. 2006. Vol. 35. No. 4. P. 545561.

18. .. - . [ ] : VI , 23-24 2005 . / .. : www.ephes.ru/archive/klei2005.pdf

19. . : / . ; [. .]. . : -, 1999. 408 .

20. Krasnoslobodtsev V. Applied TRIZ in High-Tech Industry [ ] / Krasnoslobodtsev V., Langevin R. : www.triz-journal.com/archives/2006/08/2006-08.pdf.

21. . [ ] / . : www.forbesrussia.ru/karera/ofisnaya-zhizn/47724-vse-dlya-cheloveka.

12.08.2010

330

. .

.

. - . The article deals with the analysis of investment activity in Ukraine. The attention is concentrated on the state support of

innovative activity. The application of financial credit and tax regulation has been proposed. : , , .

, . , . - , , , , . , , : , , - , , .

. : , , , . . .

. , .. , . , .. , . , . , . , .. , .. , . , . . , . , .. , .. , .. , .. , .. , .. .

. - .

2010, 6, T. 3 44

: - -. . , , .

. , , .

. , , , .

, . , , 25% , 50, 75% , , 100% .

.

(), , - . 0,5 . .

. , () 90% ( 90% , 500 . .). 175 . ., ( 20 ).

, , , , , , , . , , , .

, : ; ; , .

, - , , . , , , . (. 1).

. 1. 2007-2009 .

2010, 6, T. 3

45

2009 2008 81304 . , (, ), . , , . , , .

. 20072009 , , , 11,5 10,7% (. 1).

1

20072009 . 2007 2008 2009

, , % 11,5 10,8 10,7 , . 1419 1647 1893

.. , 634 680 753 , , . 2526 2446 2685

881 758 641 , % 6,7 5,9 4,8

, (.

2), .

2

, . %

2007 2008 2009 2007 2008 2009 10850,9 11994,2 7949,9 100%

7999,6 7264,0 5169,4 73,7 60,6 65,0

144,8 336,9 127,0 1,3 2,8 1,7 321,8 115,4 1512,9 2,9 0,9 19,0

2384,7 4277,9 1140,6 22,1 35,7 14,3 ,

, . . , 2009 5169,4 , 2008 2094,6 2830,2 2007 . (, , , ). , , .

, , - , .

, : - , , ; - ,

, ; -

; - ;

2010, 6, T. 3 46

- .

. .

. . , . , , .

, , - . , , . .

1. : : [ 16

2003 433-IV] // . 2003. 13. 2. - : , , : [ / . ..

, .. ]. : , 2008. 1050 . 3. , .. / ..

// . 2007. 2. . 20-27. 4. ..

/ .. // : . 2007. 23. . 10-12. 5. . .

[ ] / . : http://www.justinian.com.ua

10.08.2010

330.341.1: 658.518.3 . .

. .

The article reviews the methodological approaches to building automation management systems innformatsiynyh innovative projects as the basis for the competitiveness of innovative enterprises in international business. Considered innovative system design and analysis of innovation processes.

: , , , , .

.

, . , , .

- , . . , ,

2010, 6, T. 3

47

, . , , , , , . , , . , .

.

. . , . , . , . , . , . . , - () . - . , , - . , . , . , . , . , . , . , . , . , . . .

. :

- CAD/CAM CAPP, ;

- , ;

- - ;

- , , .

: - ; - ; - ; - - .

(. 1).

. 1. : ; ( ), . .

2010, 6, T. 3 48

, , :

) -; ) '-; ) -. -

. ' , ', . '- , , ' . , '. , , ( ' , , ) .

'- : ' , , '

; , ; , .

S . ,

.

DFD (Data Flow Diagrams) SADT (Structured Analysis & Design Technique). SADT , , , . DFD , .

BPwin, .

S , , , , ' . S , . S , ( ) , . S , .

"IDS Scheer AG" () ARIS. ARIS , , : - , , ' , , , . , . -, .

. 2.

2010, 6, T. 3

49

, . , - : ( ); , ( ).

. ( ) ( ). 9 (. 3).

-

-

. 3. , .

, , , . , , : - ; - (

); - .

. . ,

, , .

.

, . , , ' :

; ; ,

; ,

; ( )

CAD/CAM );

.

2010, 6, T. 3 50

, . , ' , .

' (, , , ), ' , .

: ; ( , ,

); (

, , ).

- Data Mining , , . ( ) , , . , , . , Data mining , . Data Mining (, , , .) .

. , , .

, , , , , , :

; (, ); ' ; , ,

; ; ; .

1. .. / .. , .. // . 1999. 2. . 44-49.

2. .. Grid Data Mining / .. // . ., 2008. 4 [ ]. : http://grid.kpi.ua/files/DataMining.pd

3. : [ ]: 2. I. . / [.. , .. , .. .]; . . .. . [2- .]. . , 1999. 100 .

4. .. : [] / .. . : , -. 2000. 624 .

29.08.2010

2010, 6, T. 3

51

338.45:67:338.124.4 . .

-

-

- ,

- . . - .

The article analyzes the nature of scientific and technical development of light industry enterprises, that operates within a specific organizational and economic mechanism. The main problems and trends in innovation processes in Ukraine are identified. The initial steps to improve scientific and technical enterprises of light industry are determined.

: , - , , - .

. - ,

, , . , , . - - - . - , .

. - , - : . , . , . , . , . , . , . , . , . , . , . , . , . , . , . [2; 5; 6; 7; 10; 11; 9].

. , - , - - .

. - - , , .

. - - , , , .

, - - - . , ` : , , , - , . , - - () ( 1. ).

. 1, , - : , , ( ) , , .

- : - , - , , : , , ; , .

2010, 6, T. 3 52

. 1. - -

-

. , , [4, .534].

. , ; , , , , -, , , . .

- . . . , , . () : , . . . , , . . , ( ) ( ) [1, c. 69].

, , . , , .

- . - , . , , . .

, . : , , , .

. . , [8, c. 84].

- .

2010, 6, T. 3

53

. . , .

. .

- , , [3, c. 98].

, - . , , .

, : - ' ' ,

; - ,

; - , , ; - ; - ; - . . , -

- - . , - , - , .

1. / [.. ,

.. , .. , .. ]. : , 1991. 156 . 2. . . / . . , . . . :

, 2006. 272 . 3. .. - //

: [ / . ..]. : , 2005. 226 . 4. : / [.. , .. , ..

.] ; . .. , .. . . : , 2004. 960 . 5. / [ . . . . . ]. . :

, 2006. 648 . 6. : [ / . . . ]. . :

, 2005. 363 . 7. :

/ . [ . ., . ., . . .] ; . . . : . : , 2006. 196 .

8. . / . ; [. . / . . .. ]. . : , 1993. 192 .

9. .. / . . , . . , . . // . 2006. 10. . 35-43.

10. . . - : / [ . . . ]. . : , 2005. 248 .

11. : / [. . . . ]. . : - . . , 2007. 408 .

29.08.2010

2010, 6, T. 3 54

331.101 . .

,

,

In the article the considered questions are in relation to control system by a personnel from point of innovations, features of innovative process and administrative innovations, problems of development of methodological approaches and mechanisms of introduction of innovative technologies in the management of enterprise a personnel

. , , , , , , , , .

. ,

, . . .

, , , , , , .

, , - . , .

. .., .., .., .., ., .., .., .., .., . .

. , , . , .

, . , .

' - , - , ' [5].

, , . , , , , .

, . , .

, , , , . , , , , , , [2, .16].

, , , , . .

, , , , , .

2010, 6, T. 3

55

: - ; - (, ); - ; - ; - ; - ; - ; - ; - ; - [2; 5]. ,

, , .

: - ; - ; - ; - ; - ; -

; - ; -

, ; - ; - , ; -

, ; - , .

. .

, -, , , , , , .. [3, .172].

, , , , . , , , " ", , . , , .

, , . . , - , .

, . . . ' . .

. . . . ; . .

. . .

, , , , , , , . , , .

, . . .

2010, 6, T. 3 56

. , - , . , , , , , , . , , , .

, , .

. , : , , , , [4].

, - , , [4]. , :

1. , .

2. . 3. , . , -

, , , [4].

( , , ..), ( , ..). , ( ) . . . , , . . , , , , . , . , , .

. : ; ' ; ; , . , :

1. . 2. , . 3.

. : 1. , , ;

; ' . 2. , , (,

) . 3. ,

. : 1. , , ;

; ' . 2. , , (,

) . 3. ,

.

. , , , .

, , , ( ); ; ; ;

2010, 6, T. 3

57

; , . ,

. , , , .

: ; ; ; , ; , ' ; ( ) [1, .226-240].

', . , : , , . , .

, , .

. . , , .

, , , , - :

1. , .

2. , . 3. , '

, . 4.

, , . , ,

, . , .

, .

. , , , , , , , .

1. .. / .. . : -, 1999. 400 .

2. .. : . / .., ... 2- . . . .: , 2006. 308 .

3. .. : [ ] / .. . : , 2010. 432 .

4. . / [. . ..]. . : , 1986. C. 23.

5. .. : [ . . ] / .. . : , 2006. 488 .

14.08.2010

2010, 6, T. 3 58

339.5 . .

, ,

. . .

The article is about main important points, which are concerned with export development, formation, support and strengthening of ukrainian exporters. According to the membership of Ukraine in WTO there was made the research about influence on positon of ukrainian exporter. There was taken into view fundamental orientators about improvement of export policy of the state.

: , , , , , , , .

.

, , , , , .

. , . , . , , . - .

. . , , , , , . , - , , , - .

, , . , - , , , , [2, c.85].

, , .

16 2010 . 2 - . , , .

, , - . - , ( ), .

2008

2010, 6, T. 3

59

. , 2008 . , 2007 ., 40,6%, 45,4% , , 32,5 40,2 . . . 2008 ., , 60- , , 62,4% 65,6%.

, , 2008 , . 6,5% 2008 2,1% [4].

, - , , 2007 31,4%, 5 304,9 ., 22 178,0 .; 2009 . , , .

: - - ; - ; - . -

() . .

, , ( , , , , ; , , , ).

. , , .

, . , : , , , [1].

, , . , , , , . :

- - , , , , , , , , - , - . . , , .

- ;

- ( ) , , , , . -

2010, 6, T. 3 60

, , .

- .

- .

- . , , .

- .

- , , - .

- , - . .

- - , , .

- [3].

. , , .

, :

- ;

- - ; - ; - ; - , , ; - . ,

, , , , , , , .

1. . -: / .

// . 2009. 2. .. / .., .. //

. . 2008.- 1. . 85-94. 3. http://wto.in.ua/index.php?lang=ua&get=34&id=1452#pager_2118 4. http://www.kmu.gov.ua

12.09.2010

2010, 6, T. 3

61

330.341.1:677 . .

:

, -, , . .

Directions of competitiveness providing of the Ukrainian light industry enterprises are grounded: ability it is pleasant to surprise an user, perfection of business-processes, introduction of administrative and marketing innovations, forming of human capital. For the effective functioning of enterprises on the basis of technological modernization it is suggested as indicators to use the key financial indexes of textile industry of the European countries.

: , , , -. . ,

, . , . .

. . , (, ) 21% 1990 . 47% 2008 . , 59,9% 1990 . 30,5% 2008 . . 50 60% .

, , .

, , .

. , , , , , , - , : . . , . 10,8% 1990 0,9 % 2008 . .

, , , , 6 8%, 12%. . , , , , , , , .

, . . , , , . . .

. , , . . [1], [2]. .. . [3]. .. .

2010, 6, T. 3 62

[4,5]. . [6]. , .

. , , , , , , , .

. , , . . . . , . , , [7, c.22].

-, . . .

1

[8, . 322-339]

/

1. , % 11,0 12,5 20,0 3,0 2. , % 11,0 11,0 16,5 3,0 3. , % 7,5 10,0 20,0 4,5 4. , 1,4 1,1 0,8 0,6 5. 3,5 3,1 4,1 3,3 6. , 50,0 72,0 56,0 68,0 7. , 60,0 62,5 150 90,0 8. 2,5 1,8 1,7 1,8 9. 1,5 1,05 1,5 1,4 10. , % 22,0 22,0 43,0 35,0 11. 5,2 4,4 2,4 2,4 12. , % 44,0 44,0 62,0 44,0 13. , 2,8 4,0 3,6 1,9 14. , % 6,0 5,8 5,4 1,9 15. , % 2,2 1,4 1,3 1,2 16. 18,0 19,0 20,0 40,0 17. , % 7,0 10,5 16,5 0,35 18. 0,9 2,2 3,9 1,5

. 1, .

, .

-. , , .

( 84,3%). , , 6580% , 1020%. , , , , . . , . , , , .

, , . ,

2010, 6, T. 3

63

. , , , , , .

, . , 70 % 30 % . 30% : ', , . , , , , ' .

, -, , .

, , . , .

. , - ( , , , ). , , , . :

- ; -

(, ); - ; - ; -

, . , ( , ). , , , .. . ( , .). , ;

- , .

3 5 15 , , ( ), , , , .

. 12 15 , 70%. : , . .

, 2005 . . : Trutzschler (), -03 TD-03, AUTOCORO 360 Schlafhorst. : Osthoff, Goller, - Monforts , KUSTERS, Ramish-GUARNERI Nipco-, Zimmer. ISO 9001 (2005 .) .

,

2010, 6, T. 3 64

, , . , , , , , . , 35,97% . 298 44,91% . 026.

, . , .

, , . .

, , , , . - :

- , , ( ), ;

- - , ;

- ; -

[9, . 65-167].

. . , , .

, 2007 , 50 . , , , . ( ), , , , 15 , 3 5 ( , , ) [10, .1]. .

2007 (), : , , , , , [11, . 3].

, . , . .

, . , . , .

, , , . , ,

2010, 6, T. 3

65

, , , , , .

. . , , , . , , , , , .

, -, , .

, , , , .

1. . / .; [. . / .

.. ]. . : , 1993. 896 . 2. .. / .. [. . ., . ]. . :

, 1998. 390 . 3. : 3 . . 3.

/ [ . .. , .. , .. ]. . : , 2007. 556 .

4. : / [.. , .. , .. , .. .] ; . .. . . : , 2005. 584 .

5. .. : [] / .. . : , 2004. 712 . 6. . ; [. . / .. , .. , ..

]. . : , 1999. 896 . ( ). 7. . / . , . //@ . 2004. 11. . 2022. 8. . /

; [. .]. . : ; , 2001. 367 . ( ). 9. ..

/ .. , .. , .. // . 2008. 3. .1. . 163 167.

10. .. , ? / .. // . 2007. 17 . . 1, 3.

11. . 2007. 29 . . 3.

15.08.2010

656.611.2 . . , . .

.

. Condition of market of dry bulk commodities transportations was investigation. Found out directions of increase of

competitiveness of shipping companies of Ukraine in modern terms. : , , . . .

, .

. . ,

2010, 6, T. 3 66

, .

. . 20 , ( , 100 . ), . , , , , , . , . . 2008 - 2009 .

.

. . [1 - 4]. .

. 2009 ., 2010 . , .

. 2004 2007 ., 2008 . Platou Research From peak to collapse [5].

2009 - 2008 . 2009 . - Handy 4,9 . ./. 47,9 . ./. 2008 ., 56,4 . ./. 2007 . 2009 . - 17,3 . ./. 4,4 . ./. 2008 . (. 1 . 3). - 2010 . [6]. 2010 . - : Handy 19,9 ../., 31,9 . ./. - Panamax, 30,9 . ./. apesize [6].

0102030

40506070

..

/

.

2005 2006 2007 2008 2009

. 1. - Hndy 2005 2009 . 2009 . -0,8 % 3 % 2008 .

2010 . 3,9 % 4,5 % 2011 [5, 7]. Platou Research 2008 . 4 % [5].

2010, 6, T. 3

67

0102030405060708090

100

..

/

.

2005 2006 2007 2008 2009

. 2. - Panamax 2005 2009 .

020406080

100120140160180200

..

/

2005 2006 2007 2008 2009

. 3. - Capesize 2005 2009 . ISL 2009 . 7,9 2008 . [8,

9]. (. 1).

1 ISL, %

2008 2009 21,3 24,8

5,4 13,3 , .. 41,9 25,0

31,4 36,9 100,0 100,0

, 2009 . 15,3 %

. 2008 . 2850 ..

. 7 % , 2,5 %, 5 %, 2-3 %. 2007 . .

2009 . 451,2 dwt. 8,9 % 6,5 % 2008 . 95 % 89 %. . apesize 18,6 %, PostPanamax 1,7 %, Panamax 26,2 %, Handy 4,3 % [7]. ISL 2010 . 36,6 % 35,6 % 2009 . 34,8 % 1.01.2005 .

2010, 6, T. 3 68

[9]. 01.01.2010 . .4.

40%

36%

9%

14%

0%

/

1%

/

. 4. 01.01.2010 . ISL

2009 . 3162 268,7 .

2010 . . 2 [6].

2 2010 . 2011 . 2012 .

, .

, .

- ,

, .

, .

, .

-,

, .

-,

100000 146 27,6 327 58,2 320 64,2 793 150,0 80000-99999 90 7,8 175 15,0 197 16,9 462 39,7 60000 - 79999 58 4,4 58 4,1 68 4,6 184 13,1 10000 - 59999 664 27,9 657 29,2 596 26,9 1917 84,0

958 67,6 1217 106,5 1181 112,7 3356 286,8 , 2008 .

-. , 2007 . Handy 45 ., Panamax Capesize 50 .. 96 , 2010 . 32 .. Handy, 36 . 54 . Panamax Capesize . 2010 . 5- Handy 2004 ., .. 30 .. 28 .

2009 . 439 33,6 .., 3 , 2008 . 2008 . 1167 96,6 .. ( 70 % 2008 ., 58,5 % 2009 .) [5, 7]. 3.

3

10000 . 2007 2008 2009

, . , % , % , % , % , % , %

100000 28,90 56,06 18,51 44,31 13,90 42,56 80000-99999 16,66 15,66 11,14 11,70 10,93 11,90 60000 - 79999 5,55 4,39 6,00 5,07 10,71 10,12 10000 - 59999 48,90 23,89 64,35 32,82 64,46 35,12

100,00 100,00 100,00 100,00 100,00 100,00 ISL ,

[8]. 2009 . 256 9,79 , 2,9 , 2008 . 2008 . 88 4,58 ,

2010, 6, T. 3

69

22 0,65 , 2007 . [5]. 2010 . 18,2 . 18,6

2005 . [9]. 01.01.2010 . 15,3 15,4 2005 . [8, 9].

2008 2009 . .

. . , , . .

, , , . , . :

- ; -

, () , ;

- - , ..

, , :

- ( , , );

- ( , , , , );

- (). ; ;

- , , ; , , , ;

- ; , , ;

- , ;

- , , ;

- , , , ..

, . , , , .

. , .

2010, 6, T. 3 70

, , , .

1. . . ,

/ . ., . . : . . 2006. . 136 141.

2. . . / . ., . . . : , 2001. 215 .

3. .. / .. : , 2004. 454 .

4. .. / .. , .. , .. // . 2008. 1 2 (137). . 14 16.

5. Annual Review 2009 [ ]. : http://www.platou.com/EconomicResearch/MarketInformation/#/

6. Andersen E. The Platou Monthly. April // RS Platou Economic Research, 2010. 14 . 7. Annual Review 2009. Shipping and shipbuilding markets / F.Cadiou, F. Walon, Th. Westpfanl, B.

Jourdan-Barry, J. Goudchaux, A. Bultez, J.-P. Guzowski. - BRS Paris. 102 p. 8. World merchant fleet. Short comment / ISL Org. January/February. 2009. 13 p. 9. World merchant fleet. Short comment / ISL Org. January/February. 2010. 14 p.

15.08.2010

657.471

. .

.

. The basic constituents of the balanced system of indexes are considered. The grounded choice of indexes for each of

constituents of the system and certain requirements is to the basic spheres of activity of enterprise. : , , . .

. . , . , . , . , , .

.

. , ., ., ., ., . . , , .

. [1-3] . . , . ,

2010, 6, T. 3

71

; , , , . (BSC) , , , .

. , , , , . (ROI), XX . , . , , , , , , .

. , . , , BSC , . : . , , , ( , ).

, , - Balanced Scorecard, BSC ( ) . . (. 1).

-

-

-

- -

-

-

-

-

. 1. [4] ()

: 1.

( )? 2. ( )? 3. ( -)? 4. , , ,

( )? : 1) ,

( : , , , ); 2) - ; 3) - , ,

; 4) ; 5) . . -,

2010, 6, T. 3 72

. -, . , .

. , , , ( ) . , .

[5].

( ) . . , , , , . .

. .

( -). , , .

- . , . , , , . , . , , , .

. , , , , , . , , , . .

, , , .

: , , - [6-11].

, , 1 ( ).

1

2011

-

-

. . 3000 5000 8000

01.01.2009 01.01.2010 01.01.2011

. . 2500 4000 6500

01.01.2009 01.01.2010 01.01.2011

. .

500 1000 1500

01.01.2009 01.01.2010 01.01.2011

% 20 01.01.2011

2010, 6, T. 3

73

-

-

% 5 01.01.2011

% 10 01.01.2011

% 35 01.01.2011

% 20 01.01.2011

% 50 01.01.2011

,

%

80 90 100

01.01.2009 01.01.2010 01.01.2011

,

.

480 675 900

01.01.2009 01.01.2010 01.01.2011

.

50 55 60

01.01.2009 01.01.2010 01.01.2011

. 200 250 300

01.01.2009 01.01.2010 01.01.2011

,

% 2

1,5 1,0

01.01.2009 01.01.2010 01.01.2011

1 . .

5 4 3

01.01.2009 01.01.2010 01.01.2011

(% )

% 1,0 0,5 0,2

01.01.2009 01.01.2010 01.01.2011

, %

95 97 98

01.01.2009 01.01.2010 01.01.2011

%

20 30 35

01.01.2009 01.01.2010 01.01.2011

ISO

9000-14000

%

50 70 75

01.01.2009 01.01.2010 01.01.2011

%

5 4 2

01.01.2009 01.01.2010 01.01.2011

100%

%

2 1

0,5

01.01.2009 01.01.2010 01.01.2011

,

%

1 0,5 0,1

01.01.2009 01.01.2010 01.01.2011

:

-

,

%

90 95 99

01.01.2009 01.01.2010 01.01.2011

-

-

%

80 85 90

01.01.2009 01.01.2010 01.01.2011

2010, 6, T. 3 74

-

-

-

,

% 90 95 100

01.01.2009 01.01.2010 01.01.2011

%

10 5 2

01.01.2009 01.01.2010 01.01.2011

-

%

15 10 5

01.01.2009 01.01.2010 01.01.2011

% 7 6 5

01.01.2009 01.01.2010 01.01.2011

%

5 7

10

01.01.2009 01.01.2010 01.01.2011

%

41 38 35

01.01.2009 01.01.2010 01.01.2011

%

26 31 36

01.01.2009 01.01.2010 01.01.2011

1,2 1,3 1,5

01.01.2009 01.01.2010 01.01.2011

. .

140 200 250

01.01.2009 01.01.2010 01.01.2011

, ,

. , , , , . , , (), . , .

, , , . , . , , . . , () . .

, , .

. , , . , , .

, , , , . , , ,

2010, 6, T. 3

75

, , .

.

1. . . / ..

: , 2000. 485 . 2. . /

: [. .]. . : ; , 2001. 367 . (. ). 3. . . : [. .] / . . [3-

., . .]. . : , 2007. 668 . 4. . . : . . [ . . . .] / ..

; . . . . . : , 2009. 176 . 5. .. / .. //

: . : , 2005 210 : 4 . III. . 841-848.

6. . . , . - , / . . . ; [. .]. . : , 2004. 416 .

7. . . / ., . ; [. .]. . : -, 2005. 483 .

8. . . / , , ; [. .]. : D -, 2003. 398 .

9. . : : / . ; [. .]. : , 2004. 328 .

10. . / [, -, , , , ] ; . . . : , 2003. 304 . : .

11. . / [ . . . , . . ]. . : , 2004. 88 .

06.09.2010

338.45:658.14.17(477)

. . , . .

. -,

. - -, .

Certainly general lines and directions of development of machine-building industry of Ukraine. Reasons, pre-conditions and consequences of negative tendencies, are analysed in the system of the financial providing of enterprises. The prospects of development of machine-building enterprises are described on the basis of problems of the financial providing, technical and technological backwardness

: , , '

. , - 2008-2009 . , -, . , - , .

2010, 6, T. 3 76

- , , , .

. - -, . , . , . , . , . ., - - .

. . , , , - , , , .

. - .

. . - , , , -, , , .

-, -, . - - , , , , , - . , . . , - .

- - . - . - .

, . - - , -. , , . , , . , - . , , , .

, , - . , . , , . , - [2, . 48].

. - , . [6, . 58]. - , . - .

2010, 6, T. 3

77

- . . - , , - , . - , , , . :

- ; - ; - ; - ; - .

. - . - [5, . 58].

, , : - ; - -

, -;

- ;

- - , - .

, . - . , - .

, , . , - , , , .

:

- - ;

- ; - . , 2006

2 . 2,7 , 2,3 . 2002-2006 . - . - 1,53,4 %. . 2006 2004 , - 19 %. 2008 2 137 083,1 . , 87 % - , - 1,4 % [5, . 58-60].

2008 , 7,3 % 2007 . 2008-2009 . . - . , , , . , 2009 3 709,3 , 52,3 % , 2008 . 31,4 %, , 19 %, 68,5 % [5, . 61-62].

2010, 6, T. 3 78

(. 1).

1

2002 I 2008 . 2008 . 2009 .

,

,

,

,

, -

. , , - .

, - :

- , , - ;

- , - ; - ; - ; - , ; - , -

, [1, c. 4].

, . :

- ; - , -

; - ; - ; - , , -

, ', , .

, . ,

, : - ( , '

); - , - -

; - , -

, , ;

- , , - - ;

- ; - ,

2010, 6, T. 3

79

, ; - , 2004-2008 . 269 . . .

- , : , -, , , - , , - , - , , - , .

, - (, , -) , . - : - , , , - , , . : , , , - , - .

.

1. . / . // '.

2009. 194 . 4. 2. . . : -

/ . . // . -. 2007. 606. . 4651.

3. . . / . . // 2008. 4. . 173184.

4. . . / . . // . 2008. 3 (81). . 102108.

5. . . / . . // - . 2009. 3. . 5763.

6. . . - - / . . , . . // . 2008. 8. . 5362.

06.09.2010

338.46

. .

, .

Research results of internal backlogs of the forming competitive edges at the market of services are represented in the article. Suggestions are worked out in relation to providing of permanent competitiveness of domestic service enterprises in the present terms of manage which are marked with high changeability and economic instability.

: , , , , , -.

, - ,

, , , . ,

2010, 6, T. 3 80

, , , , , , .

, . , . . .

, , . , , , , - , 40 % 55 % [1]. , , . - , , .

. . , . , . , , , : .. ; .. ; . ; .. ; .. .. ; .. ; . ; .. .. ; C. Loveloc; C. Gronroos.

, , . . , , .

. , , . , , , . , . , [3], , , , . ' 2530 %. . , 70 %. , . . , , , , .

, . . , ' - '. . .

, - , . , .

. .

2010, 6, T. 3

81

. , , . .

, , , . ( ), , .

, [2]:

- ; - , ; - ,

, ; -

; - .

, , , , . , , . , .

' ' . .

. , . ' .

, ' - , , , , , , .

, , . , -, , - , .

. . .

. , , , . , . , ' .

- , , , , . , .

. , , . . , , , .

. , , , .

2010, 6, T. 3 82

, , .

-. - , , ' , , , . , , , , . , , , . . , , , .

. , , : ; ; .

: ; ; ; .

, , : ; ; ; .

- [6]:

-, , . , :

- ; -

, . -, . ,

, , , . , ( ) ( ).

-, . , , () , . .

, , . :

- ( , , , );

- ( , , , );

- ( , );

- ( , , ).

, , .

, - , . - .

. , . , (, , , ), (, ).

2010, 6, T. 3

83

, : :

- ; -

; - ,

; - -

; - .

1. : . / .., .., .., .. ; . .. . : , 2006. 312 .

2. .. : [] / .. , .. . . : . -, 2007. 271 .

3. .. : / .., .. . 2009. 3. . 154-159.

4. .. : : [. ] / .. . : , 2005. 560 .

5. . / . . : , 2008. 544 .

6. .. - : [ ] / .. , .. . . : , 2008. 512 .

29.08.2010

658.3

. .

. . , . .

'

. , . , , .

The economic situation in Ukraine in the current period doesn't assist the formation of competitive entities and creation of developed competition in the domestic economy. This especially affected the distribution policy of building companies, which adaptation to changing conditions of internal and external environment is the basis of its efficiency. Thus the most important is that in new conditions, producers should organize themselves the process of marketing their products using modern methods of management of this process.

: c, , . . , ,

. . , . . , , , , , . , .

. . , , , , .

2010, 6, T. 3 84

, . .

. , . [4], .. [1], . . , .. - [2], .. [3] . , ' . , , . , . , , , , .

. .

: 1) ; 2) ; 3)

Documents

Вісник ХНУ, 2010, №6, Т.3