Client Case Study

D I E T M E A L P L A N S E R V I C E G E N E R A T E S A 5 XI N C R E A S E I N S I T E C O N V E R S I O N S

S A L E S @ B R E N T O N W A Y . C O M | 4 2 4 2 0 8 - 2 5 2 1

Our Approach

E V E R Y B U S I N E S S I S U N I Q U E , S O W H Y S E T T L E F O R T R A D I T I O N A L M A R K E T I N GC A M P A I G N S T H A T P R O V E N O R O I ? B R E N T O N W A Y ’ S C O R E B E L I E F I S T H A T Y O U RU N I Q U E N E S S I S F O L L O W E D W I T H T A I L O R E D S O L U T I O N S B Y A W O R L D C L A S SM A R K E T I N G T E A M . E X P E C T A G I L E G R O W T H A C R O S S V A R I O U S V E R T I C A L S A N D AP L A N N E D O U T L O N G - T E R M S T R A T E G Y T O P O S I T I O N Y O U A S A T H O U G H T L E A D E RI N Y O U R V E R T I C A L .

B R E N T O N W A Y U S E S T E C H N O L O G Y A S A C A T A L Y S T T O D R I V E D E E P D A T AA N A L Y S I S A N D P R O O F O F C O N C E P T S T R A T E G I E S F O C U S E D O N B U I L D I N G V A L U EA N D N O T “ F L U F F ” . B R E N T O N W A Y I S A D A T A - D R I V E N M A R K E T I N G A G E N C Y W I T H AF O C U S O N B U I L D I N G V A L U E . W E B R I D G E T H E G A P B E T W E E N Y O U A N D Y O U RA U D I E N C E B Y U S I N G I N N O V A T I V E T E C H N O L O G Y . L E T U S B R I N G Y O U R I D E A S T OL I F E .

02/10

BRENTON WAY INC.

S I N C E R E L Y ,J O N A T H A N S A E I D I A N , C E O

C O N T A C T U SW W W . B R E N T O N W A Y . C O MS A L E S @ B R E N T O N W A Y . C O M

WEBSITE

personaltrainerfood.com

Overview

COMPANY FOCUS

Personal Trainer Fooddelivers delicious pre-cooked and flash frozenmeals right to your door. Allyou do is heat and eat, andyou’ll lose weight.

COMPANY

Personal Trainer Food

04/10BRENTON WAY INC.

Client Requests

Better understand site user behaviorImprove their TOFU (Top of the funnel) conversionsConvert more TOFU leads to paying customersImprove the brand copy & messaging

Our Solutions

Conversion OptimizationCopy CreationUX Improvement

3 0 0 0 M O N T H L Y

A C T I V A T I O N S

9 . 4 5 %

M O N T H L Y L E A D

C O N V E R S I O N S

1 0 0 N E W

M O N T H L Y

S A L E S

C O N V E R S I O N S

2 0 0 % F U N N E L

I M P R O V E M E N T

R E S U L T S

Click-Intent

We broke down thelocations customersclicked on the most.

Conversion

Analaysis

Hover-Intent

We broke down thelocations customers

hovered on the most.

Engage-Intent

We determined howfar down of the

website users werewilling to visit.

Converting

Better

Generated hyper-

targeted brand

influencers by

accessing our

exclusive database of

contacts & using our

seemless outreach

process

A/B

Testing

A/B testing plan and

documentation was

a key factor in

reaching our 3X in

site conversions. We

used these data

points to

understand the

clients intent.

Improved

Copy

Direction

Improved

copy of

landing pages

based on the

feedback we

received from

client reviews.

Multiple

CTA

Iterations

We were able

to also A/B

test the

different

iterations of

copy based on

the pages they

visited.

EMAIL ADDRESSsales@brentonway.com

PHONE NUMBER

WEBSITE

424-208-2521

www.brentonway.com

Contact Us