Outside the frameInformation and experience design in 360°

• Virtual reality• Augmented reality• Mixed reality• Synthetic reality• Shared reality• CG VR• ...

Gimme a sign...Where am I?

Who (or what) am I?

Where can I go?

What can I do?

What am I supposed to do?

In the zone

What is YOUR strategy for...•Virtual Reality•A/R•Synthetic Reality•Mixed Reality•360° Video•…

Where is VR being used today to add value?● Used to visualize architectural plans

and resolve some litigation

● Used by physicians before major surgery

● Banks are exploring VR as an alternative to physical places

● Portfolio visualization and display of quantitative and qualitative data, data manipulation, data visualization

● Telling historical stories

● Social experiences (including dating)

● Games and entertainment (porn, etc.)

● Used by marketers for marketing everything - new movies, magazines and more

Information Challenges in VR● Where will the user be?

● Can the user read the text?

● Does the user navigate to the information or do we present the information upon request?

● How much time do we have with the user?

● What system constraints do we have?

● How do we ensure the user is looking where we need them to look?

● How do I ensure the user understands what to do with the object?

● Is the information shared?

● Are we simulating a historical event, an architectural possibility, a crash scene, etc.

We're VR enthusiasts. We love it.

The future is being built. Why not go build something, too?

heather@arkitome.com

ResourcesHierarchy of needs in virtual reality https://medium.com/@beaucronin/the-hierarchy-of-needs-in-virtual-reality-

development-4333a4833acc#.azez4jma2

Cognitive flow http://www.gamasutra.com/view/feature/166972/cognitive_flow_the_psychology_of_.php

Game UI design http://devmag.org.za/2011/02/02/video-game-user-interface-design-diegesis-theory/

VR Interface Design Pre-Visualisation Methods (Mike Alger)

https://youtu.be/id86HeV-Vb8

Gamer motivation GDC talk http://quanticfoundry.com/2016/04/07/gdc-talk/

UX of VR http://www.uxofvr.com/