Designing with your ears (or how to ensure your product gets used)

  • Published on
    11-Aug-2014

  • View
    414.893

  • Download
    0

DESCRIPTION

Watch the presentation on Youtube here: https://www.youtube.com/watch?v=dSkuKDyQOh8

When building a new product or designing a new feature you always have a voice in the back of your mind whispering things such as: What if no one uses it? What if nobody really understands the value of what I am building? What if that thing I am designing becomes a total flop?

This presentation will give you simple and low time consuming techniques to ensure your product gets used. I will tell you how to find people to talk to, how to gather user stories to make sure you are designing the right features and a couple of ways to test you product.

Some feedback from the startup I gave the talk to:
"It was gold. Arthur was generous and giving everything away."
"Many easy-to-implement tips and nice “real world” examples :)"

Please give me some feedback and send me your questions at @abrodo on Twitter

Transcript

  • Designing with your ears
  • https://www.youtube.com/watch?v=dSkuKDyQOh8 Video of this presentation on Youtube
  • @abrodo
  • UX Archive
  • Designing with your ears
  • Finding people to talk to
  • Friends Facebook Twitter Support Craigslist
  • Craigslist
  • Write a screener To make sure you talk to the right people
  • Who do you want to talk to? What screening questions will you ask? What exact criteria will identify the people you want to talk to? (Questions shouldn’t reveal “right” answers.) Are you using a reader: Yes, No
 Non feedly users Must not be using feedly ! If yes, which one? ______ Use the web to feed their interests Mix of men and women Use media consumption apps (news reader, TechCrunch, CNN, etc.) 3 men, 3 women Please list the apps you use on a weekly basis on your mobile device: ______ ! What topics are you interested in staying current with? ______ Gender: M, F A Design Staff methodology
  • Who do you want to exclude? What exact criteria will identify the people you want to exclude? What screening questions will you ask? (Questions shouldn’t reveal “right” answers.) Feedly users Have used product for