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Designing for Empathy
2015
Hi
Anything on demand in few seconds..
uber food delivery
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uber food delivery
marijuanatoilet paper
clothes
Is it all good for us?
Why empathy its important: #1 Google Glass Episode
Why empathy its important: #2 A love story
We are facing a crisis of empathySherry Turkle
- ability to understand and share the feelings of another - its crucial to understand the world around us, people,
cultures,behaviours, but mostly emotions.
em pa thy
To understand others, we need to walk in their shoesRoman Krznaric
Marina Abramovich
Technology was invented for human beings to have more time for themselves but what happened is that
time is consumed by technology.
Designing for EmpathyWe need to focus on
Human Emotion Centred Design
Learn itFeel it
Spread it
Learn it#1
Emotions Studies & empowering emotional intelligence
Feel itTo jump in other shoes
#2
Spread itTo trigger conversations
#3
Designing for Empathy means
#1 Continuous experiences across bits and atoms
Case: Virgin America and Nextdoor
Designing for Empathy means
#2 Integrating internet in the world around us
Case: Binoculars Google Tellart
Designing for Empathy means
#3 Reclaiming the art of conversation
Case: Uber
Designing for Empathy means
#4 Defining a new emotional dictionary focusing on
voice gestures signs
Case: Lapka and Facebook
Designing for Empathy means
#5 Building trust relationships
Case: Airbnb
So..
as reality is reacher than screens..
and the future of internet is out of screens, spread into the real world embedded in magic enchanted objects and
infrastructures
lets fight this crisis of empathy by being present and designing real experiences into the real world