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Portable Gaming Spotlight, 2014 Review February 2015

App Annie & IDC Portable Gaming Report 2014 Review

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Portable Gaming Spotlight, 2014 Review February 2015

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Installed Base Snapshot 2014 Spending Patterns Key Themes & Takeaways

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Worldwide  Smartphones  &  Tablets  Used  for  Gaming  Installed  Base  Shares  by  OS,  4Q13  &  4Q14

0%  

25%  

50%  

75%  

Android   iOS   All  Others  

4Q13  

4Q14  

+5.2  pts   -­‐2.8  pts  

Source:  IDC  

-­‐2.3  pts  

•  The installed base (IB) for smartphones and tablets used for gaming exceeded 1B in 4Q14 for the first time

•  Android’s share of this installed base approached 75% in 4Q14 •  “All Others” is largely Windows, BlackBerry and Symbian devices

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0  5  10  15  20  25  30  35  

Nintendo  3DS  &  2DS  

Sony  PlayStaHon  Vita  &  PSP  

Nintendo  DS  &  DSi  

Millions  (U

nits)  

   4Q13    4Q14   •  Hardware platforms

span all SKUs

* Represents combined packaged game shipments & digitally

purchased copies of these same games (excludes titles that

received digital distribution only).

Worldwide  Handheld  Game  Console  SoGware  Shipments:  Packaged  Games  &  Digital  Full  Game  Downloads,  4Q13  &  4Q14*

•  The global installed base for handheld game consoles ended 2014 at ~175MM devices

•  Full game software shipments/sales volumes in 4Q14 were 5% below that of 4Q13, but this was almost entirely due to decreased DS/DSi demand

Source:  IDC