15
y Jessica Miller-Merrell, SPHR

How to Brand You for the Job Search

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Slidedeck from 10/4/12 keynote at Vocus Search Party in DC. Learn how HR and recruiters use social media as part of their hiring and vetting process. Find ways to engage the hiring manager, build your personal brand and avoid the resume black hole.

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Page 1: How to Brand You for the Job Search

by Jessica Miller-Merrell, SPHR

Page 2: How to Brand You for the Job Search
Page 3: How to Brand You for the Job Search

How do you want to be

remembered?

Page 4: How to Brand You for the Job Search

What is Personal Branding?

Describes the process by which individual & entrepreneurs differentiate themselves and stand out from the crowd by identifying and articulating their unique value proposition.

Me 2.0, Dan Schwabel

Page 5: How to Brand You for the Job Search

First Impressions

Page 6: How to Brand You for the Job Search

• 86% of recruiters are look at a job seeker’s social profiles

Page 7: How to Brand You for the Job Search
Page 8: How to Brand You for the Job Search

Recruiters Use Social Media

Page 9: How to Brand You for the Job Search

Social Media Mullet

Business is the front. Party in the back.

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70% Business in the front. 30% Party in the back

Social Media Mullet

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Page 12: How to Brand You for the Job Search

What does your BRAND say about YOU?

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I Can See You

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Be Memorable

• Think (Social Media Mullet)

• Create Conversation Strategy

• Confident

• Never Meet a Stranger

• Be YOU

Page 15: How to Brand You for the Job Search

Jessica [email protected]

(405) 293-2564www.blogging4jobs.com

@Blogging4Jobs

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