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TRANSPORTATION AND THE AVIATION
INDUSTRY(Part 1)
Prepared by: Ma'am L
OBJECTIVES
Conceptualize transport and tourism Identify the different modes of Transportation Identify the components of a transport system Explain the factors that affect visitor's choice of
mode of transport
TRANSPORTATION Fundamental component; a sector in the tourism industry
Precondition for travel; The means to reach the destination
Frequently neglected in tourism analysis
A necessary means of movement at the destination
In a minority of instances, it is the actual tourism attraction or activity.
CONCEPTUALIZING TRANSPORT AND TOURISM
TWO BASIC APPROACHES IN THE ANALYSIS OF TRANSPORTATION FOR TOURISM:
Transport for tourism Transport as tourism
COMPONENTS OF A TRANSPORT SYSTEM
The wayThe terminal
The vehicleThe motive power
THE WAY
The medium of travel over which the vehicle operates
Could be purely artificial (roads and railways) or natural (air or water)
Roads, railways, air and sea vs. road The availability of the way is very important and
requires unscheduled delays
THE TERMINAL
Public transport terminal give the passenger access to the vehicle
Act as an interchange between different modes of transport
Airport: the most complex terminal
Continuation...
The design and the amenities offered depend heavily upon the type of journey and mode of transportation involved as the length of time spent at the terminal
Air require longest visit Basic requirements: toilet facilities, light
refreshments, other retail activity
THE VEHICLE
Facilitates the travel Nature of vehicles affected by factors:
Travel demand
Technological developments
THE MOTIVE POWER
The key element in transportation development
Horse-drawn carriages Steam power (Steam ships and railways) Internal combustion engine (road and road
transportation) Jet propulsion (air transportation)
FACTORS THAT AFFECT VISITOR'S CHOICE OF MODE OF TRANSPORT:
Distance and travel time Status and comfort
Safety and utility Range of services offered
Frequency of service Convenience
Reliability
MAJOR MODES OF TRANSPORTATION
RAIL ROAD
WATER AIR
RAILWAY
Existed because of the need to move goods and people from one region to another
Prime movers of leisure, linked with the rise of seaside resorts
Mode of transportation for public use Popular in most developed countries (Singapore, Europe,
Japan)
REASONS WHY TRAVEL BY TRAIN:
Safety Ability to look out of the train and see en route Ability to move around the coach Personal comfort Environmentally-friendly form of transport
ROAD
Travelling by car Travelling by bus Cycling Tourists on foot
ROAD – travelling by car
Invented in Germany but became America's obsession Widely neglected in tourism because it is an accepted part
of everyday life and impactc is overlooked Could be rented or owned
REASONS WHY TRAVEL BY CAR
Control of the route and stops en route Control of departure times Ideal capacity for families Privacy Low perceived cost Freedom to use the vehicle once the destination is reached
ROAD travelling by bus/coach
TYPES OF BUS SERVICE Tour Special services Commuter Service / Scheduled coaches Airport Service / Shuttle service
ROAD travelling by cycling
Mountain bike tours in distant countries Cycling in rural destinations where there are suitable trails Eco-friendly form of transportation
ROAD travelling on foot
Hiking and trekking Existence of sight jogging Healthy form of transportation
WATER - CRUISE SHIP
The only possible transportation in case of remote islands which have no airport.
EX: Greece has 15 airports to serve 95 inhabited islands but has 750 ports and anchorages.
Provides leisure facilities – casinos, bars, cabins etc Spmetimes associated with romance w/ cruising to exotic
locations and tourists being pampered all day. Regarded as luxury activity.
AIR
AIRLINES PROVIDE: transportaton of passengers in the shortest time Avoids spending time and money en route Made it possible to build great resorts in remote islands Preffered mean of travel for long haul Ground terminal is sophisticated
AIR TRANSPORT
SCHEDULED AIRLINES – operate on the basis of their published timetables.
CHARTER SERVICES – do not operate according to published timetables, nor are they advertised or promoted by the airlines themselves
CHARACTERISTIC OF SCHEDULED AIRLINES
Reliable and frequent and relatively consumer-orientated product
Airlines attract business travelers (speed and flexibility)
Leisure passengers (ability to arrive at the destination quickly)
Offer incentives (frequent flyer programmes) Offer lower promotional fares Advanced purchase excursion fare (APEX) Instant purchase fares (IPEX)
CHARACTERISTIC OF CHARTER SERVICES
Facilitates movement of holidaymakers on package tours
Passengers are carried on “seat only” arrangements
Most are owned by tour operators who attempt to integrate their operations
Flying at inconvenient and not busy hours