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TicketCo Strategy going global First Tuesday Bergen

Strategier for vekst, styrearbeid og investeringer @ First Tuesday Bergen

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TicketCo – Strategy going global

First Tuesday Bergen

2Founders

Lift off January 2013unsplash.com/@pawelskor

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Tysnesfest 2017

-taking the digital leap together with

our customers

Tysnesfest 2017- mobile stats

Laptop/PC

Cash

MNOK 362 in payment processing last 12 months

Lift off Dec. 2017

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Pains in the industry

Fragmented sales channels

Fragmented customer data collection

Impatient consumers

Expensive hardware investments

Ticket fees

Cash

Queues

High risk and small sales window

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MOBILE IS KING!unsplash.com/@mparzuchowski

Ticketing is

dead...

Red Ocean Strategy Blue Ocean Strategy

Compete in existing market place Create uncontested market place

Beat the competition Make the competition irrelevant

Exploit existing demand Create and capture new demand

Make the value-cost trade-off Brake the value-cost trade-off

Value Innovation in TicketCo

The event organiser

The audience

bridging

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How TicketCo solves

pains

Unified payment experience

Fast track payment

Integrated ticketing and cashless POS in one system

Free card readers from iZettle

Complete consumer insights from beginning to end

No more fragmentation, all sales live in one report

Free software, pay as you sell

No more queues

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Sports

Theatres/scene-shows

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Important market segments

Festivals

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Event payments made easy with the right partners

Event

organiserAudience

Payment Transactions

Commercially and tech integrated with TicketCo. Preferred but

not exclusive partner in Europe. Enables the organiser to accept

card payments and makes sure you will never say no to a

customer presenting a card. Contactless, Chip and Pin

www.iZettle.com

Payment provider for card transactions in TicketCo Application.

Enables Fast Track payments storing card details and instant

cash less. Adyen is also used by AirBnB, Spotify among others

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Investors

Communication

Thank you for listening!